Reborn in 2011, 985 missing from two copies

Chapter 499 Patent layout, Xingyi mobile phone internationalization ahead of schedule!

As for the internationalization of Xingyi mobile phone and its global sales, it still requires the accumulation of patents.

At present, the only way to ship the products is to sell them indirectly through distributors.

But even so, this year's parallel import shipments will definitely exceed 1 million units!

Last year, the total parallel import shipments of the three Xingyi mobile phones exceeded 60 million.

This year, 2000 million units have been shipped in less than three months!

There is also a borderless mobile phone priced at 6 in June. If this thing is sold to developing countries, it will definitely be a best-seller!
The most important thing is that Xingyi mobile phones have become a hot commodity overseas!
With Kunpeng 702 SOC beating Qualcomm, Samsung, Apple and Nvidia processors, and Xphone 2 crushing iPhone 5 and Samsung's new flagship, Xingyi mobile phones are increasingly sought after by overseas users.

In addition, since it is not sold directly, people need to pay extra to buy parallel import products, which makes the Xingyi mobile phone much more difficult to buy!

But the more this happens, the more foreign users like it and the more they buy it!
I can only say that this is human nature.

Things that are too easy to get are less cherished.

On the contrary, the harder it is to obtain, the more rare and precious it is considered.

This is the case with luxury goods, and it is also the case with Xingyi mobile phones overseas.

In the United States, if you own an iPhone 5, it's not worth mentioning. It's everywhere.

But if you have an xphone 2, that's amazing.

Every girl passing by wanted to chat with me and try it out.

This scene looks very much like the iPhone of the past.

In 2010, in China, anyone who owned an iPhone 4 would be considered the coolest guy.

If you are in school, there is no need to chase. As long as the appearance and hardware are not too bad, girls will come for the iPhone 4!
After all, an iPhone 4 costs three months' average salary. Anyone who could afford the new flagship iPhone 2010 in 4 had something special.

Now, Xingyi mobile phones have become synonymous with high-end overseas and are called the "Hermes of mobile phones."

There is a foreign boy who sold his kidney in order to buy a 222.

There are also foreign girls who are willing to show up for a 222.

And the proportion is not small.

In China, this kind of behavior would be wildly condemned, but in more unrestrained overseas countries, it is commonplace.

When this news first broke out, Wang Yi felt a little emotional.

But as it was reported so many times, Wang Yi became immune to it.

This situation will change only when the Xingyi mobile phone becomes fully internationalized and can be seen everywhere abroad.

Thinking of this, Wang Yi looked at Zhu Changlin: "Old Zhu, how is our patent reserve now?"

Zhu Changlin thought for a moment and said, "Chairman, our current patent reserves are not sufficient. Once we start selling globally, Apple, Samsung, and Nokia will inevitably launch a patent war, which is not a good thing for us."

"So when do you think it will be available worldwide?"

"According to the current patent accumulation speed, it is estimated to be the end of 2014 or the beginning of 2015!"

"So slow!" Wang Yi was a little displeased.

too slow!
In the past two years, the domestic smartphone market has just started to take off. Among the one billion mobile phone users, 700 million are using copycat and Nokia phones, and they are in urgent need of replacing them with smartphones.

The domestic market is far from saturated, and smartphones are still in a stage of rapid growth.

Therefore, Xingyi mobile phones are selling like hot cakes in the country.

But two years later, it was completely different.

By then, the domestic new market will become saturated and the sales volume of Xingyi mobile phones will also decline.

If you want to stabilize the basic situation at that time, you can only impact the global market!

It was too late to wait until 2015 to enter the international market.

It’s best to start next year!
It may even start in the second half of this year.

But insufficient patents is a big problem.

As for the solution, there is only one: make massive acquisitions!

This acquisition is not about acquiring patents one by one, but a direct package acquisition of many patents of a brand.

In the past, Lenovo did not have enough mobile phone patents, but as the absolute overlord that once competed with Nokia, Motorola had a terrifying number of patents.

So in 2014, Lenovo spent a huge amount of money to directly acquire Motorola Mobility.

With Motorola's more than 2000 core mobile phone patents, Lenovo suddenly became rich in patents.

Lenovo phones are sold directly worldwide without any problems.

Similarly, if Xingyi Technology wants to go international as quickly as possible and start selling globally as soon as possible, it can also do so.

However, it is quite difficult to acquire Motorola.

There is no other reason. After Motorola was split into several subsidiaries, Motorola Mobility was acquired by Google in 2011.

In its previous life, Lenovo acquired Motorola Mobility from Google for US$2014 billion in 29.

But given the relationship between Xingyi Technology and Google, Google would rather not have the US$29 billion than sell it to Wang Yi!
After all, once Xingyi Technology acquires Motorola Mobility, it will have more than 2000 core patents and can sell them globally.

By then, the XOS system can also be promoted globally, which will be fatal damage to Android, and Google will never agree to it.

For the sake of Android's international market, Google will reject Xingyi Technology's acquisition of Motorola, thereby confining Xingyi mobile phones to the Xia country market.

After thinking this through, Wang Yi sighed: "If we want to launch our mobile phone globally as soon as possible, we have to acquire a large number of core patents from a mobile phone brand. Motorola is not realistic, are there any other brands we can consider? For example, BlackBerry or Sony."

Zhu Changlin fell into deep thought: "BlackBerry is a bit difficult. These days, BlackBerry has a low presence in China, but it is still very competitive in the United States. Its main selling point is security."

Wang Yi agreed very much, so Ohno used BlackBerry.

"In addition, at the end of January this year, BlackBerry held a global press conference in New York, launching a new smart operating system BlackBerry 10, as well as two smartphones, the Q10 and the Z10. It looks like they are going to do something big, and they will definitely not sell their patents!"

Wang Yi was thoughtful: "Yes, BlackBerry still needs to thrive for two more years. It will probably be finished in two years."

In the past, TCL acquired BlackBerry in 2016.

Based on this calculation, BlackBerry's Q10 and Z10 should have all failed. It started to decline in 2014, was on the verge of bankruptcy in 2015, and was sold to TCL in 2016.

In 2013, before it experienced its disastrous defeat, BlackBerry was still full of ambition.

Zhu Changlin continued: "Sony is also a bit difficult. They established a joint venture with Ericsson in 2001, Sony Ericsson, with each party holding 50% of the shares. Two years ago, in order to expand its mobile phone business, Sony acquired all of Ericsson's 50% shares, making Sony Ericsson a sub-brand of Sony, focusing on mobile phones. After Ericsson sold its mobile phone business, it focused on communication services."

"In this case, Sony has high expectations for mobile phones and will not sell patents!"

Wang Yi was a little depressed.

Blackberry and Sony phones, which were all dead in the past, are still struggling now!
All I can say is that you won't cry until you see the coffin.

Motorola was acquired by Google and will not sell its patents to Xingyi Technology.

BlackBerry and Sony both want to focus on mobile phones and make a strong comeback, but they will not sell them.

That's trouble.

Unable to purchase enough patents, the Xingyi mobile phone will not be able to be launched globally in the short term.

"Wait, you just said that after Ericsson sold its mobile phone business, it focused on communication services and technology research and development?" Wang Yi grasped the key.

"Yes, Chairman, they are the ones who are doing the communication base stations and the like."

"Good, very good, excellent!" Wang Yi was delighted. "What we lack most is communication patents. Now that Ericsson no longer makes mobile phones, I'm afraid we can't use many communication patents in the mobile phone field ourselves. We can only charge patent fees to others."

"But it is very difficult to collect such patent fees in China, and overseas giants have no shortage of patents. Even if the two parties cross-license each other, they can't collect much patent fees."

"In this case, Ericsson might as well sell the patents and cash in. As long as the price we offer is right, Ericsson should not refuse."

Hearing this, Zhu Changlin's eyes lit up: "Yes, we can definitely fight for Ericsson. They don't make mobile phones anymore. They have so many patents in their hands, so they might as well cash them out in time. And we have these patents, then we will be rich. If the number is large enough, it won't be a problem to go international directly."

Wang Yi nodded: "Well, you should immediately send someone to Ericsson's headquarters to negotiate and acquire their communication patents."

"Yes!"

"Also, we can try to get Nokia's help."

"Nokia?" Zhu Changlin was stunned: "Will they sell it?"

"Yes, as long as the price is right, we will definitely sell it!" Wang Yi said with a smile: "Nokia is already useless. It started to decline last year and has completely declined this year. We don't want its mobile phone business, we only want Nokia's patents!"

Wang Yi remembered that in his previous life, in the fall of 2013, Microsoft acquired Nokia's mobile phone business for approximately US$50 billion.

It also spent 20 billion US dollars to acquire many patents of Nokia!

The total cost was about 7 billion US dollars.

Why does Wang Yi remember it so clearly?
It’s simple. In his previous life, in 2013, when Wang Yi had just started his junior year, he was shocked when he saw this news.

I never expected that Nokia, which had been glorious for 20 years, would suddenly end and be acquired!
At that time, he had just changed his mobile phone from Nokia 5250 to Meizu MX2, just half a year ago.

Most of the students in the class are still using Nokia phones.

"So do you want all the patents of Ericsson and Nokia?" Zhu Changlin was stunned: "No, the chairman means that we should acquire a part of each?"

Wang Yi nodded: "That's right. Neither Nokia nor Ericsson will sell all their patents. Once they sell all of them, their own patent defense walls will be in jeopardy."

“Only some will be sold.”

"Nokia and Ericsson are both patent giants. Even if they sell some of their patents, it will not affect their patent defense walls."

"And if we each acquire a little bit, and put it all together, it will be quite considerable. Together with the patents we have previously acquired and developed, it will be enough to build a patent wall for Xingyi Technology."

"I see." Zhu Changlin suddenly realized: "If this plan succeeds, our patent reserves will be full instantly, and we can go international directly. But I'm afraid Nokia won't sell. And Ericsson doesn't have enough."

Wang Yi waved his hand and said, "Don't worry, arrange someone to negotiate. As long as the price is right, Nokia will definitely sell it."

"Why?" Zhu Changlin was very confused.

Once sold to Xingyi Technology, the internationalization of Xingyi mobile phones will inevitably impact the sales of Nokia mobile phones.

Nokia would never do such a thing as harming itself to benefit others!
If Nokia operates normally and has a bright future, it will naturally not sell it to Xingyi Technology and will not aid the enemy.

But what Zhu Changlin didn't know was that Nokia, the mobile phone giant that had been glorious for decades, was on the verge of collapse this year.

Internal senior management and the board of directors are already discussing the sale.

In the previous life, in the fall of 2013, Nokia was sold to Microsoft, shocking the world.

Now that they are going to sell Nokia and exit the mobile phone business, why would they still care whether they invest in their competitors or not?

To put it bluntly, as long as you can sell it at a good price and make a little more money, that's all. No one will have any objections.

Even if the patent is sold to Xingyi Mobile Phone, making it stronger, the threat is not to the current Nokia authorities, but to the next new owner who takes over Nokia!

Naturally, the old boss wouldn't care about this.

On the contrary, they want to sell successfully, make more money, and maximize profits.

But Wang Yi couldn't tell Zhu Changlin directly that Nokia would be finished this year and would be acquired by Microsoft...

I could only say in a tactful way: "Don't worry, Nokia will sell. Although Nokia's sales volume ranked second in the world last year, it has lost a quarter of the market compared to the year before. Smartphones have fallen even more, by more than 50%." "It can be said that Nokia's smartphones are almost finished now, and they are all supported by feature phones."

"This year is the year of the smartphone explosion, and feature phones are destined to continue to shrink. Nokia, which mainly produces feature phones, will only face a more difficult situation."

"If we take action at this time, Nokia will definitely sell its patents!"

"So that's it." Zhu Changlin suddenly realized.

He was even more impressed by Wang Yi's clear grasp of the current situation.

Every move is precise and under control.

Before others could react, Wang Yi had already done it.

For example, the company poached core R&D engineers from Texas Instruments at a critical time when Texas Instruments was about to abandon its mobile chip business but had not yet officially announced it.

As a result, Williams, George and other mature Mavericks elite players of Texas Instruments were all taken away on the eve of losing their jobs.

This would not have been possible if Texas Instruments had not given up its mobile chip business half a year earlier.

Half a year later, all the best and most capable people were poached, leaving only the unqualified ones.

All I can say is that Wang Yi's move was just right.

The same is true for this acquisition of Nokia patents.

If we had gone to Nokia last year, there would have been no chance given its strong global sales of over 3 million units, second only to Samsung's over million units.

But this year, Nokia's sales may not even reach 200 million units.

Among them, the sales volume of smartphones would be good if it could reach 20 to 30 million.

Under this situation, if Xingyi Technology takes action, Nokia will most likely sell.

"The chairman is amazing. It would be great if I could have such precise control over the current situation."

Zhu Changlin was filled with emotion and admired Wang Yi even more.

Wang Yi said calmly: "Come on, you can have it."

"Thank you for your encouragement, Chairman. I will arrange for someone to go to Ericsson and Nokia to discuss the patent acquisition."

"Okay." Wang Yi responded.

As soon as Zhu Changlin left, Jian Ziyan came up to him and said, "Chairman, Director Yang of Mango hopes to talk to you on the phone."

"Director Yang? Sure." Wang Yi agreed directly.

I negotiated with Director Yang to win the title sponsorship of "Happy Camp" for 12-13 at a low price.

The cooperation between the two parties was quite pleasant.

Last year, the xphone 1pro became a hot seller in a short period of time, and the sponsorship of “Happy Camp” played a huge role in this.

I just don’t know what will happen this time.

Soon, the two got through on the phone.

"Mr. Wang, I'm so sorry, I have something to trouble you with." Director Yang went straight to the point.

"Director Yang, your words are too serious, but it doesn't matter."

"It's like this, we have just produced a new variety show with a pretty good cast, but it's not well received by the industry, and no major client is willing to sponsor it..."

"Variety show? No big client sponsorship?" Wang Yi's expression became interesting.

He is somewhat familiar with this matter.

too familiar.

"Director Yang, what variety show is it?"

"It's a parent-child program..." Director Yang said with a smile, "Although the subject matter is very new, it is still relatively marketable. It's just that those customers are short-sighted. But you have to believe me, this variety show still has a future."

"Parent-child program...could it be 'Where Are We Going, Dad?'" Wang Yi laughed.

When Mango TV produced the first season of this variety show, no one was optimistic about it, and no one was willing to sponsor it at a high price.

For example, the sponsorship fee for "Day Day Up" this year has exceeded 2.5 million.

There was no other choice, so Wang Yi spent 3 million yuan to win the two-year title sponsorship of "Happy Camp" in one go.

This led to OV competing for the title sponsorship of "Tian Tian", and they snatched the annual sponsorship fee of "Tian Tian" to 2.5 million yuan.

But the previous show "Where Are We Going, Dad?" was also broadcast in 2013, but it was not well received and no one was willing to pay a high price.

In the end, it was won by 999 Cold Relief for a bargain-basement sponsorship fee of 2800 million yuan.

Compared with the 2.5 million sponsorship fee of "Tian Tian", 2800 million is really a bargain.

But who would have thought that "Where Are We Going, Dad?" would become an instant hit once it was aired, even more popular than "Happy Camp" and "Everyday Love."

The following year, the sponsorship fees for the second season of "Where Are We Going, Dad?" were snatched up by major brands, reaching a sky-high price of 3 million!

Wang Yi had considered taking advantage of this great opportunity before, but unexpectedly, Director Yang offered it to him.

"A new parent-child variety show..." Wang Yigu said:

"Director Yang, to be honest, I don't know much about this kind of variety show, nor do I know its future and market prospects. But I believe in you, and for your sake, I have to sponsor a little."

Wang Yi’s meaning is very simple. I don’t read the script, nor do I evaluate how this variety show is. I am simply giving face to you, Director Yang!

You have to invest!

This made Director Yang flattered: "Director Wang, thank you."

"You're welcome, Director Yang, please name your price!"

"Let me make an offer!"

Director Yang began to think quickly. Director Wang trusts me so much, I can't ask for too much. If Director Wang nods his head, it will be all over.

Other brands only offer up to 2500 million, so I’ll offer a little more!
Thinking of this, Director Yang replied: "Mr. Wang, 3000 million, what do you think?"

"3000 million..." Wang Yi hesitated slightly: "Director Yang, after all, this is a new variety show, and the risk is still not small. How about this, 9000 million, for three years of exclusive title sponsorship."

"9000 million, three years..." Director Yang felt mixed emotions of sadness and joy.

The good news is that the title sponsorship for next year and the year after has been secured.

The sad thing is, 9 million for three years is not expensive.

For other variety shows, the starting amount is 700 to 800 million per year.

But this price is also the highest price that can be offered at the moment.

"Mr. Wang, can we increase it a little bit, for example, to 9500 million?" Director Yang asked tentatively.

Wang Yi laughed and said, "Okay, give me the copyright for online distribution. Three years of exclusive title sponsorship + Xingyi Video distribution copyright, a total of 100 million. Regardless of success or failure, just consider it as supporting Director Yang's work."

"Thank you, Mr. Wang, thank you." Director Yang was in a good mood.

Wang Yi is such a loyal guy.

He asked for 9500 million, which was already considered high, but Wang Yi directly gave him million.

I can only say it is generous, very generous.

As for the distribution rights? It's not an exclusive network broadcast, so it's not worth much.

Unless there is a fire!

But unfortunately, no one thinks that this new variety show will be a big hit, even Director Yang lacks confidence.

But Wang Yi on the other end of the phone was already beaming with joy.

The three-year sponsorship fee is worth 800 million yuan, and the distribution rights are worth 200 to 300 million yuan, a total of 100 million yuan. It's really hard not to laugh.

"Mr. Wang, thank you. Thank you again."

"Okay, I'll arrange for someone to go over and sign the contract tomorrow."

"Waiting!"

After the call, Wang Yi became completely excited: "Hahaha!"

"I spent 100 million to get the three-year title sponsorship worth 800 million and the three-season distribution rights worth over 200 million. The other party still thanked me like this. I feel embarrassed!"

However, by that time, "Where Are We Going, Dad?" will become a hit on the entire Internet, and I guess even Director Yang won't be able to laugh anymore.

Soon, Director Yang sent the relevant information over, and it was indeed "Where Are We Going, Dad?"

Wang Yi immediately arranged for someone to go to Mango to sign the contract.

According to Mango TV's arrangement, it will be launched in October this year, just in time to sponsor Xphone 10!
As for the current sponsorship of "Happy Camp", it was previously given to xphone 2.

However, the popularity and fame of xphone 2 is terrifying now, with monthly sales of over million units, so it is not short of traffic.

Simply gave the title of "Happy Camp" to Changliao Payment!
What Changliao Payment needs most right now is marketing and promotion!
Sure enough, with the launch of Changliao Payment on "Happy Camp", more and more users began to use Changliao Payment.

Especially girls who like to watch "Happy Camp" are mostly keen on consumption, making them the perfect choice for Changchat Payment.

The next day, Song Sining, who was in Shanghai, flew to Mango TV and signed a three-year exclusive sponsorship contract for "Where Are We Going, Dad?" and three seasons of Xingyi Video distribution, with Xingyi Media paying 100 million yuan.

So far, the dust has settled.

Wang Yize came to the XOS department.

Right now, the xphone 2pro is ready to go, and a large number of patents are being acquired in preparation for full internationalization. The only key thing left is the XOS system and ecosystem.

The xphone 2pro released this time will be fully equipped with the pure XOS system in China, while the Android system can be selected overseas.

The most critical thing at the moment is the adaptation of the XOS system.

"Chairman, you are here." Yang Yan stood up.

"How's it going? Is the XOS pureblood version okay?"

"No problem." Yang Yan said with a smile: "The XOS system has been tested for several months and there are no problems."

"Very good, how is the application adaptation progress of the XOS system?"

"Chairman, after two months of adaptation, most mainstream applications have been adapted to the XOS system. We can directly launch the full-blooded version next month."

"Very good!" Wang Yi was delighted.

The recent incidents not only embarrassed Alibaba, but also made the adaptation work of the XOS system go exceptionally smoothly.

Previously, the XOS system was adapted for Xingyi Technology’s 3 million terminals.

But now, it is due to the support of the majority of netizens and users for the Xingyi mobile phone.

"Everything is ready, only the east wind is missing. Xphone 2 Pro will be released next month, so let's prepare the stock actively." Wang Yi said.

(End of this chapter)