Reborn in 2011, 985 missing from two copies

Chapter 560: Chip Wars Break Out, Qualcomm Shows Its Sword! (Monthly Tickets for Extra Updates)

Even if they don't need the product in the short term, people still rush to place orders, for fear that placing the order too late will lead to late delivery and cause delays.

Suddenly, there was an order for 7000 million chips, and another 205 billion came in!
20W fast charging chip module, a set of three chips, a total of 130 yuan!
Compared with the previous generation of 10W fast charging chip, the charging efficiency has doubled, but the price has only increased by 30%.

All major brands are very satisfied with this increase.

20-watt fast charging is a monopoly technology. Even if Xingyi Technology sells it for 150 yuan per set, all major brands have to buy it.

But Wang Yi only sold it for 130 yuan, so naturally he had no objection.

7000 million sets of fast charging modules, 2.1 million chips, another 91 billion in revenue!
Adding the two together, these domestic mobile phone manufacturers alone gave Wang Yi 296 billion!
All I can say is that with so much investment in semiconductors, there is some return. Although the return is slow, there is still a long way to go.

And this is just the beginning. Other brands may continue to place orders.

The simplest thing is, will overseas mobile phone manufacturers also consider Kunpeng chips?

As for the potential customers of 20W fast charging, there are even more.

With their monopoly on technological advantages, Samsung and LG probably can't remain calm.

Samsung, LG, and Sony have placed many orders for the previous generation of 10-watt fast charging.

Now with 20W fast charging, it continues to iterate and lead the way. Samsung, LG, and Sony will most likely continue to place orders.

Android phones have always been very competitive. Other competitors all have 20W fast charging, while Samsung, LG, and Sony all have 12W Qualcomm, which will definitely be criticized by users.

Moreover, Qualcomm's fast charging is not cheap. A set of Qualcomm fast charging modules and three Qualcomm chips cost 110 yuan.

It’s better to just add 20 yuan and buy the Xingyi 20W fast charging module.

It is not worth it to save these 20 yuan and cause the flagship mobile phones worth four or five thousand yuan to go unsold.

There is a high probability that they will place orders one after another, even if it uses Xingyi Technology's fast charging chip + Qualcomm/Samsung processor.

Wang Yi is full of confidence in this.

Sure enough, a heated debate began at Sony headquarters.

"We were planning to buy the Snapdragon 800 SOC and Qualcomm's 12W fast-charging chip before, but now it seems that Xingyi Technology's Kunpeng 902 SOC is more powerful, and its 20W fast-charging is better."

"I don't think so. Xingyi Technology's 20W fast charging is very good and worth buying. But the Kunpeng 902 SOC is not very meaningful. It needs a 64-bit system and 64-bit applications to work."

"The Android system is still 32-bit, so it doesn't make sense to use the 902 SOC. In fact, it's also good to continue using Qualcomm's Snapdragon 800."

"Yes, we have been cooperating with Qualcomm before. Now we suddenly change sides. The consequences are very serious."

"You have a narrow vision. Even though the current Android system is still 32-bit and cannot take advantage of the 64-bit system, what about next year?"

"Now that Xingyi Technology and Apple have launched 64-bit systems, Android will most likely follow suit next year. Our new flagship next year will use Kunpeng 64 to take advantage of 902-bit."

"Yes, the 64-bit processor is very attractive and can provide a huge improvement. If our competitors all use 64-bit processors and we still use 32-bit processors, our processors will definitely be unsalable next year."

"More importantly, the price of Kunpeng 902 is similar to Qualcomm's, and it also provides tuning services, which Qualcomm cannot compare with."

"What's more, Xingyi Technology's 20W fast-charging chip is far ahead of Qualcomm and has better compatibility with the Kunpeng 902 SOC, which is completely worth it."

"I heard that Xingyi Technology is developing the motherboard group business."

"Motherboard chipset business? What do you mean?"

"That is to say, in the future, Xingyi Technology will directly provide motherboard design services, Kunpeng processor + Xingyi fast charging module + Xingyi Technology's Bluetooth, WiFi, RF, transceiver, etc., the entire chipset business, from products to design solutions, will be fully provided!"

"Fuck! If that's the case, then wouldn't the difficulty of developing a mobile phone be greatly reduced? Would the development cycle of a mobile phone also be greatly shortened?"

"Yes, that's right. The most difficult part of mobile phone R&D is the motherboard chipset business. Once Xingyi Technology launched this business, it directly solved the entire solution for us from the design to the supply to the later adjustment of the motherboard chipset. We added to Xingyi Technology's motherboard group and developed other modules such as lenses, batteries, screens, etc., and a mobile phone was produced!"

“By then, the total R&D cycle of mobile phones will hopefully be reduced from the current six months to three months, and the replacement cycle will hopefully be reduced to four months!”

"That is simply a revolution for the entire mobile phone industry, especially for mid- and low-end phones, where a new model is updated every three or four months. That is so efficient."

"Xingyi Technology is too strong. Just for the motherboard chipset business, we have to firmly choose Xingyi Technology."

"I think so too. Qualcomm is only engaged in chip R&D, while Xingyi Technology is engaged in chip R&D + chip mass production + motherboard assembly design. It is simply invincible. Qualcomm can't compare at all."

"We have a lot of cooperation with Xingyi Technology. Xingyi mobile phones use our Sony lens modules, and we use Xingyi Technology's chip modules. It's a good exchange of gifts."

"I think so."

"Well, our new flagship will be equipped with Xingyi Technology's Kunpeng 902 SOC and 20W Xingyi Fast Charge 2.0 module!"

"Second the motion. Let's vote."

After a brief vote, the proposal was passed with an overwhelming majority of 18:5:3.

"In December, we will release the Sony Xperia Z12 equipped with Kunpeng 902 SOC, Xingyi 20W fast charging, Xingyi press-type fingerprint unlocking + 2070 million pixels, which will be available in January next year."

The president of Sony Mobile is full of confidence.

On the same day, Sony contacted Xingyi Technology and placed an order for 1000 million Kunpeng 902 SOCs and 1000 million sets of 20-watt fast charging modules.

As for the press-type fingerprint module, I have placed an order for it before.

Sony phones these days are still very popular, especially the Sony Xperia series, which ranks among the top ten in sales in the world.

Until the Snapdragon 810 failed, it was severely impacted by domestic products and sent Sony away...

"Sony has also placed an order?"

Wang Yi was very excited: "The internationalization of our Kunpeng processor has begun!"

Sure enough, Japan is not convinced by the United States in its heart.

Especially Japan's semiconductors, which were once at their peak and surpassed those of the United States.

As a result, America's move directly destroyed Japan and forced Japan to give up semiconductors.

The giants in Japan are all feeling the pain from these things.

Even if they appear to be close to each other on the surface, they are still traitors at heart.

As soon as the opportunity arose, Sony changed sides and chose the Kunpeng processor.

Wang Yi welcomed this with open arms: "As a courtesy, we also ordered a batch of Sony's 2070-megapixel lens modules."

Zhu Changlin was shocked: "Chairman, is the X1 going to radically increase the pixel count to 2070 million?"

Wang Yi pondered, "Sony's 2070-megapixel lens module will definitely not have a large initial production capacity. It's fine for them to use it themselves, but if we all install it, Sony won't be able to handle it."

"Yes, Sony's flagship mobile phone sales are only 2070 to million units per year, while our sales are tens of millions. Sony's -megapixel lens modules are definitely not enough for us."

Wang Yi nodded: "How is the development of Kunpeng 906 going?"

"It's going very smoothly. We expect to be able to tape out in early November and mass produce it at the beginning of next year. There is no problem."

The development of Kunpeng 906 was not started after the development of Kunpeng 902 was completed.

On the contrary, the two were developed almost simultaneously.

When George's team was developing Kunpeng 902, Wang Yi asked Zhang Chao to lead another team to develop Kunpeng 906 SOC.

It’s just that the research and development of Kunpeng 906 was more difficult, so it took nearly half a year longer than Kunpeng 902 SOC. After nearly a year and a half, it is time to produce some results.

"Very good, then we will release two versions of Xingyi X1. The standard version uses Kunpeng 902 SOC + 1600 million rear pixels + 3500 mAh battery, and is mainly thin and light, with a size of 5.3 inches."

"The pro version uses Kunpeng 906 SOC + 2070 million rear pixels + 4000 mAh battery, with a size of 5.7 inches and focuses on super performance!"

Wang Yi is very clear that if users spend more money on the pro series, there must be differences, especially visual differences.

If the Pro and standard versions are the same size and cannot be distinguished intuitively, then Pro users’ money will be wasted.

Coupled with the full screen, the 5.3-inch Xingyi X1 is only slightly larger than the 5.0-inch xphone 3, so there is no need to release a small 5.0-inch screen, and the starting size can be directly 5.3 inches.

"Okay, Chairman, then we will make Xingyi X1 according to this final plan. The standard version will remain unchanged and will still be the original design of X1. The Pro version will need to be modified, so it may take a little longer."

"It's okay. Xingyi X1 and Xingyi X1pro will be released in March next year. There's no rush. Xphone 3 and Xphone 3 plus were only launched in September this year. They will have to sell well for at least half a year before new models are released."

Wang Yi said, then changed the subject: "The key next step is the global layout at the beginning of next year. Patent acquisition must be accelerated and completed as soon as possible. Overseas stores, channels, etc. must also be accelerated. All of these must be completed before March next year, and Xingyi X1 and Xingyi X1pro will be released directly on March 1, officially starting the road to globalization."

"Okay, leave it to me." Zhu Changlin responded, knowing very well that next year, except for the United States, most developed countries would start selling the products.

As for developing countries, they can only plan slowly.

Globalization is not something that can be achieved overnight. It is impossible to achieve it in one go. We can only do it slowly.

Wang Yi changed the subject: "Xphone 3 and Xphone 3 Plus have once again beaten iPhone 5s, iPhone 5c and Samsung flagships. Next year's Xingyi X1 series will be even more invincible. Xingyi Technology has become a god in the mobile phone field."

"But in the chip field, there is still a tough battle to fight."

"Chairman, do you mean that Qualcomm will fight back strongly?" Zhu Changlin frowned.

Wang Yi nodded: "They will definitely fight back. This time, Kunpeng 902 SOC directly won a large order of 8000 million chips and 8000 million sets of fast charging modules. We made more than 300 billion yuan, and Qualcomm lost more than billion yuan. It would be strange if they didn't fight back."

朱长林很是认同：“那他们会从哪里反击？即便不算64位的恐怖提升，骁龙800都不是鲲鹏902 SOC的对手。骁龙600也不是鲲鹏702的对手。难不成他们要打价格战？”

“把骁龙800降到骁龙600的价格，250元对外出售，从而抢占我们鲲鹏902和鲲鹏702的市场？”

Wang Yi thought for a moment and waved his hand: "It's unlikely. Once the price is reduced like this, the Snapdragon 800 will be useless. The series is the high-end series that Qualcomm has just released. They won't be stupid enough to destroy their reputation."

"Then why would they respond like this?" Zhu Changlin didn't understand.

"Let's wait and see what they do next. If the enemy comes, we will fight him with our soldiers; if the water comes, we will block it with earth." Wang Yi said calmly.

As long as it is normal business competition, Wang Yi is not afraid no matter what means Qualcomm uses.

He was even confident that he could defeat the opponent.

But if the other party uses abnormal means, it will be difficult to deal with, but the possibility is not very high.

As far as the situation is concerned, it hasn't reached that point yet.

"I guess Qualcomm is already holding a meeting to discuss strategy now," Wang Yi said with a smile.

Sure enough, Qualcomm headquarters held another emergency meeting, with Chairman Jacob and all core senior executives in attendance.

In this life-and-death situation, Jacob was very angry and no one dared to be absent and bring bad luck.

Jacob said in a deep voice: "According to reliable information, Xingyi Semiconductor has won ten brands including ZTE, Lenovo, OPPO, VIVO, HTC, Meizu, Xiaomi, Coolpad, Gionee, and Sony, with a total of 8000 million Kunpeng 902 SOCs and 8000 million sets of 20W fast charging chips."

"What? So many!"

Everyone in the room was shocked:
"Ten manufacturers, 902 million Kunpeng 800 SOCs, no wonder Qualcomm's Snapdragon is not selling well!"

"There are still 8000 million sets of 20W fast charging chip modules, so our Qualcomm 12W fast charging chip modules are not selling well!"

"We are in trouble now. Xingyi Semiconductor is so powerful that it is targeting Qualcomm's lifeblood!"

Jacob nodded: "Yes, Xingyi Technology was once our largest premium customer, making us a lot of money, but that was only in the past."

"Now, Xingyi Technology is Qualcomm's biggest enemy, an enemy that determines life and death."

"It can be said that this chip war has already begun!"

"Samsung Semiconductor can only hold on to a part of the market for its own brand. Even Meizu, the only third-party customer, was won by Xingyi Technology."

"As for Nvidia, it has become insignificant, with few brands using Nvidia's Tegra 4 chips."

"And our only rival, Qualcomm, Xingyi Semiconductor, has launched a strong offensive and has taken down the top ten brands!"

"How should we respond?"

Hearing this, everyone fell into deep thought.

After a long while, someone said, "Price war!"

"Kunpeng 902 has obvious advantages over Snapdragon 800 and has already won ten major customers. What we can do is to reduce the price, and reduce the price significantly. We can reduce the price of the high-end processor Snapdragon 800 to the price of the mid-range processor Snapdragon 600, so as to stabilize the current customers and grab more customers with low prices!"

"That's right, price war is the only way out. Not only the Snapdragon 800 will have to be priced down, but also Qualcomm's fast charging modules will have to be priced down. We need to lower the price of our 12W fast charging modules to the price of Xingyi Technology's W fast charging modules, or even lower, to grab their market share."

"If we can't beat them in the high-end market, then we can compete in a different market. We can downgrade our high-end chips to mid-range chips and grab their mid-range market share!"

"Lowering prices, competing in different markets..." Jacob frowned, not liking this strategy. But the question is, is there any other good solution at the moment?
At this time, Qualcomm Vice President Franz Quentin firmly opposed:

"I don't agree with price wars. If we really cut prices and start a price war, can we be a rival to Xingyi Technology? Can we beat them?"

"Don't forget, Qualcomm only designs chips, and TSMC or Samsung manufacture them, which is very costly."

"Xingyi Technology is engaged in chip design + chip production + chip packaging and testing. They have a complete industrial chain and their costs are much lower than ours."

"For example, the total cost of the Snapdragon 800 is 60 yuan, and we sell it for 290 yuan, which is a very good profit. If we reduce it to 250 yuan, and sell it as a mid-range processor, we can still make a good profit."

"But don't forget that the Kunpeng 902 developed and produced by Xingyi Technology only costs 30 yuan, which is 30 yuan lower than ours. When we lower the price, they will follow suit, and even if they also lower the price to 250 yuan, they will still make more money than us."

"There are also fast-charging chips. We can reduce the price of 12-watt fast-charging modules to 100 yuan, or even 90 yuan, to compete with Xingyi Technology's 10-watt fast-charging modules."

"Similarly, they can also reduce the price of 70W fast charging modules to 50 yuan, or even 20 yuan, and beat us. They can even reduce the price of 110W fast charging modules to 100 yuan, or even 12 yuan, making it impossible for us to sell our W fast charging modules!"

"This..." Everyone in the room was dumbfounded and speechless.

Vice President Franz Quentin continued: "When both performance and cost are far inferior to the other party, engaging in a price war is undoubtedly courting death."

"Ah! That's the truth."

"Although it may sound a little harsh, it is all true."

"If we really start a price war, we are no match for Xingyi Technology. Sigh!"

Sighs were heard one after another, and no one could object.

In terms of performance, Kunpeng 902 SOC and Xingyi Fast Charge 2.0 module are more powerful.

Cost: Xingyi Technology develops and produces its own products, so the cost is lower.

There is no comparison, absolutely no comparison.

You can’t win a price war.

Jacob nodded. "You're right. There's no point in a price war. More importantly, there's no winner in a price war."

"The Snapdragon 800 was launched with a price of 290 yuan, while the Kunpeng 902 SOC from Xingyi Technology was not priced lower, but priced at 295 yuan. This is a tacit understanding. A tacit understanding not to engage in a price war."

"There is also Kunpeng 702. After the release of Kunpeng 902, the price did not drop to 230 or 220 yuan, but continued to be sold at 250 yuan, which is about the same price as our Snapdragon 600. It is also a tacit understanding."

"Similarly, the price of Xingyi Technology's 20-watt fast-charging module has increased to 130 yuan, and the 10-watt fast-charging chip module is still 100 yuan. There is no big price reduction, which is also tacit understanding."

"Based on this tacit understanding, neither party will engage in price wars and both can guarantee decent profits."

"Once a price war starts, both sides will lower their prices, profits will shrink, and there will be no winner."

"Yeah, I don't recommend destroying this rare tacit understanding!"

Franz Quentin continued: “I suggest competing from other angles rather than a price war where both sides lose and no one wins.”

"Tell me more about it." Jacob became interested.

This is a good solution. What Qualcomm wants is to make money, not to perish together and lose no money!

What the hell!
Franz Quentin said: "Since the chip war between us and Xingyi Semiconductor has begun, it is not a competition in one dimension, but a competition in four dimensions!"

"Competition in four dimensions?" Everyone became interested.

Franz Quentin elaborated: "The first dimension is the high-end flagship processor. The competition between Snapdragon 800 and Kunpeng 902."

"There is no doubt that we lost. Snapdragon 800 only won orders from Samsung and LG, which together only won 2000 million chips. Xingyi Technology won orders from ten customers including ZTE, O, V, HTC, and Sony, with 8000 million chips."

"If we lose in this dimension, we lose. It doesn't matter. Snapdragon 800 is no match, and we can't lower the price to destroy our high-end brand. We have to launch Snapdragon 801 as soon as possible!"

"Snapdragon 801 has improved a bit compared to Snapdragon 800, especially the Snapdragon 801AB high-frequency version. Without the 60% bonus of the XOS system, the performance of the Snapdragon 801AB high-frequency version is about to catch up with Kunpeng 902. As for the Snapdragon 801AC version, it is not inferior to Kunpeng 902."

"In other words, as long as the Snapdragon 801AB and AC versions are launched as soon as possible, they can tie or even surpass the Kunpeng 64 SOC without the 902-bit bonus."

"At present, Android is still a 32-bit system. As long as the Snapdragon 801 AC is launched as soon as possible, we can make up for some of the disadvantages."

Jacob nodded: "Snapdragon 801 AC is really good. When will it be available on the market?"

“In the first quarter of next year.”

"So slow!" Jacob frowned: "What about the Snapdragon 801AB version?"

"The AB and AA versions are expected to be released in the fourth quarter of this year, around November."

"Okay, Snapdragon 800 can't hold up, so Snapdragon 801AB and AC versions should be released as soon as possible. If it can save some, then that's fine."

Jacob sighed, knowing that the possibility of a comeback for high-end chips was slim: “Franz Quentin, please continue.”

Franz Quentin continued: "The second dimension is the competition of mid-range chips, Snapdragon 600 and Kunpeng 702 SOC."

"We are not rivals in this field. Even without the 64-bit bonus, Kunpeng 702 is 10% stronger than ours. Although we have the advantage of 28-nanometer process, the other party has the advantage of 64-bit architecture and integrated baseband, while we do not have an integrated baseband."

"Then we can't compete in this dimension?" Jacob looked a little ugly.

“No, we can win the competition.” Franz Quentin said with a smile: “The success and failure of Kunpeng 702 SOC are due to the integrated baseband. Because it integrates the 3G baseband!”

雅各布眼睛一亮：“若是3G手机，骁龙600肯定不是鲲鹏702的对手。但如今是4G时代，4G时代全面开启，都得做4G手机，那鲲鹏702集成的3G基带就拖了后腿！反倒是我们的骁龙600可以外挂4G基带，做4G手机！”

"Yes, Chairman. Therefore, I suggest lowering the price of the 4G baseband and selling it together with the Snapdragon 600 to grab the mid-range market!"

“Okay, let’s do it! We lost the high-end market to Kunpeng 902, so we must win back the mid-range market!” Jacob said decisively.

"And according to reliable information, Xiaguo will be able to start promoting 4G networks by the end of this year. Our Snapdragon 600 is a 4G mid-range chip, which will definitely be able to beat the Kunpeng 702 3G chip." Franz Quentin continued:
“毕竟鲲鹏702的64位优势，第三方品牌没有64位系统和应用发挥不出来。而骁龙600的4G优势，第三方品牌都发挥的出来。因此，咱们骁龙600必然大卖！”

Jacob was in a good mood: "You are right. Next year, the country will start 4G. The 4G era is coming. No matter how powerful Xingyi Technology's 3G chips are, they are meaningless. We can take over the mid-range chip market."

Franz Quentin continued his analysis: "Next, let's look at the low-end dimension. Our Snapdragon 400 will be shipped soon, and we can grab some low-end orders. For example, many low-end mobile phones below 2000 yuan can use Snapdragon 400."

“而我们的对手，则是鲲鹏506 SOC。性能的话，不考虑64位加成……嗯……鲲鹏506也比骁龙400强20%左右。”

"But Kunpeng 506 integrates 3G baseband, while our Snapdragon 400 integrates 4G baseband and can be used to make low-end 4G mobile phones. This can not only make up for the disadvantage, but also kill the 506G chip Kunpeng 3."

"The 4G era has arrived. We can beat Xingyi Technology with low-end chips, for the same reason as above."

Everyone nodded, 4G is Qualcomm's core advantage!

Franz Quentin continued: “Finally, the fourth dimension, the entry-level processor.”

"Our Snapdragon 200 has also been shipped. Its performance is slightly inferior to that of Kunpeng 500, but it can also be equipped with an external 4G baseband and can be used as an entry-level 4G mobile phone. However, the 500G baseband integrated in Kunpeng 3 can only be used to make entry-level 3G mobile phones. With the full arrival of the 4G era, it is no match for our Snapdragon 200!"

"In general, we are completely defeated in the high-end chip market. However, mid-range chips, low-end chips, and entry-level chips can all beat Xingyi Technology's 4G chips of the same level with the advantage of 3G."

"We can open our minds, play to our strengths and avoid our weaknesses, temporarily give up the high-end chip market that we cannot capture, and focus on the mid-range chip market, the low-end chip market and the entry-level chip market."

"In this way, in four dimensions, with three wins and one loss, Qualcomm still has an advantage."

"Wow!" Applause resounded throughout the venue, and everyone agreed.

As Franz Quentin said, the high-end market cannot beat Xingyi Technology's 4G flagship chip, but the mid-end, low-end and entry-level markets can all take advantage of 4G and defeat Xingyi Technology's 3G chip!

This will win!

The mobile phones that are being developed now will be launched next year.

Next summer, China will enter the 4G era, so mobile phone manufacturers will naturally have to consider 4G and purchase Qualcomm's 4G mid- and low-end chips instead of Xingyi Technology's 3G mid- and low-end chips.

"Well said! Xingyi Technology lost because of the integrated baseband. Most of the integrated basebands are 3G basebands, hahahaha!"

Jacob was in a good mood, and his face, which had been gloomy all day, finally looked better.

Finally there is a way out!

And it's a huge advantage of three to one.

"Franz Quentin, I'm giving you full responsibility for chip sales. You must fully expand in the mid-end, low-end, and entry-level markets! This will make up for the decline in the high-end market."

"Don't worry, Chairman, I will arrange everything."

"Yeah." Jacob was very satisfied.

Three to one, the advantage is on my side!
"Franz Quentin, what are you going to do?"

Franz Quentin had thought of everything long ago:
"This time, our main targets are those brands in Xia Country and Sony. Xingyi Technology has won their 4G high-end processor orders for the next year, a total of 8000 million pieces. Then we will directly take their 4G mid-range chip orders, 4G low-end chip orders, and 4G entry-level chip orders."

"The profit per chip from these orders is far less than that of high-end chips, but the quantity is large."

"According to my calculations, global smartphone sales next year will exceed 12 billion, or even reach 14 billion."

"If everything goes well, we can get at least 2 million chips in the three dimensions of mid-range chips, low-end chips, and entry-level chips!"

"The profits from 2 million low-end and mid-range chips far exceed the profits from 8000 million high-end chips!"

"If we add in orders for mid- and low-end chips from brands like Samsung and LG, it won't just be 200 million, it could be 300 million or even 400 million!"

Seeing Franz Quentin's confident look, Jacob was in a good mood. This was a qualified tiger general: "If you need any support, just tell me!"

Franz Quentin smiled and said, "Chairman, the key to low-end and mid-range chips lies in the mobile phone brands in Xia Country. And the core breakthrough point to defeat Xingyi Technology is 4G!"

"To this end, I hope to mobilize all resources to vigorously promote that Xiaguo will fully launch 4G by the end of this year!"

“Let this message penetrate into the hearts of users and mobile phone manufacturers!”

"There is an old saying in Xia country, it is best to attack the heart!"

Jacob's eyes lit up: "Good idea. Xiaguo hasn't officially announced the start time of 4G yet, and those Xiaguo brands are also slacking off on 3G and don't care about 4G chips at all. If we promote it like this, they will have to believe it. In this way, Xingyi Technology's 3G mid- and low-end chips will be unsalable, while our Qualcomm 4G chips will be hot-selling!"

“Great idea!”

Franz Quentin nodded. "This is the first step, the media offensive. Once this step is accomplished, we will immediately launch a chip exhibition in October to vigorously promote our mid-range chip Snapdragon 4 with an external 600G baseband, the low-end chip Snapdragon 4 with an integrated 400G baseband, and the Snapdragon 4 with an external 200G baseband. We will grab all the mid-range, low-end, and entry-level chips for the next year, leaving Xingyi Semiconductor with nothing!"

"Okay, let's do it. Other departments must cooperate with Franz Quentin and move forward quickly without any mistakes!"

In the following days, news quickly spread all over the Internet:
[Xiaguo will start 4G commercial use at the end of this year! ]

[In three months, Xiaguo will enter the 4G era! ]

[This year is the most glorious year for 3G mobile phones, and it is also the last glorious year. If you buy a mobile phone next year, you must buy a 4G one! ]

[The 4G era is coming, 3G mobile phone chips are in a state of sluggish sales, and mobile phone manufacturers are starting to turn to 4G chips and embrace the 4G era! ]

As soon as these news came out, they quickly caused an uproar:
“Is 4G finally coming? It is said to be dozens of times faster than 3G and comparable to M broadband!”

"4G is definitely faster. 3G is like a bicycle, and 4G is like a high-speed train!"

“Will 4G be reliable starting at the end of the year?”

"It should be reliable. After all, 4G has been available in Europe, America, Japan and South Korea for several years. We should catch up with it."

"Yes, Xingyi Technology's new flagship xphone 3 and xphone 3 plus are both 4G phones, which is enough to explain everything."

"There are so many news reports about the coming of the 4G era, and the official authorities have not refuted the rumors. This only means that the 4G era is really coming."

"So, if you buy a mobile phone in the future, you must buy a 4G mobile phone."

"3G is actually OK. After all, 4G packages have just been released and are definitely ridiculously expensive. I'd better continue to use 3G and wait until 4G becomes cheaper."

"Once 4G is released, 3G mobile phones will definitely drop in price. Wait and buy at the bottom!"

……

Looking at these public opinions, Wang Yi frowned:
"It is not normal to suddenly leak on a large scale that 4G will be commercially available in China, and the time is accurate to the end of the year. It seems to be intentional."

Zhu Changlin nodded: "It's indeed abnormal. I asked someone to find out. These news are not official news!"

"It's not officially revealed? That's even more abnormal. Send someone to check where the news first came out!"

Wang Yi's face was solemn, and he felt a sense of conspiracy!

Are you here for Xingyi Technology?

(End of this chapter)