Reborn in 2011, 985 missing from two copies

Chapter 572 MediaTek: Change Qualcomm into MediaTek!

Chapter 572 MediaTek: Change Qualcomm into MediaTek!

"I can imagine how painful it must be for Wang Yi to cut off so many of his own product lines."

"It's what they deserve. They took away our Qualcomm chip orders. Now it's good, right? We are out of chips for our own products and have to stop production."

"That's right, this is called losing the big picture for the small one!"

"Having cut so many products at once, Xingyi Technology is destined to become the joke of the year."

"I heard that Xingyi Technology is in contact with SMIC, planning to acquire SMIC's chip factory to make 40-nanometer chips. But unfortunately, SMIC rejected it, hahahaha!"

"Good rejection, that's the way it should be, let Xingyi Technology suffer!"

"Franz Quentin deserves great credit, this is a great job! And our Qualcomm 3G chips are going to be hot sellers, Xingyi Technology is unable to accept more orders!"

Jacob's eyes turned softer as he looked at Franz Quentin.

This guy is awesome. So awesome!
With his own strength, he turned the tide and brought tragedy to Xingyi Technology!

What a talent!

Well, he can be trained as a priority. In a few years, I will retreat to the second line and Qualcomm can be handed over to him!

Franz Quentin was in a good mood and quickly said modestly: "It is all thanks to the chairman's good teaching. If it were not for the chairman's wise decision, it would be difficult for us to achieve such great success!"

Jacob smiled even more. He liked this kind of sensible confidant:

"Yes, this wave has destroyed Xingyi Technology. But we can't be careless. Defeating Xingyi Technology is only one aspect. Increasing our chip shipments is the most important thing. Have any customers placed orders recently?"

The smile on Franz Quentin's face became a little stiff: "Not yet..."

Jacob frowned, but thinking of Franz Quentin's contribution, he waved his hand:

"It's not your fault. I know you've been busy running around lately. First you won orders from Samsung, Nokia, and Motorola, and then you went to TSMC and forced TSMC to stop manufacturing chips for Xingyi Semiconductor. You've made a great contribution."

"But you still have to pay more attention to the next order. As for the others... humph! A bunch of losers, ten of them combined are not as good as you!"

Hearing this, everyone else lowered their heads, their faces livid, feeling aggrieved.

Indeed, it was Franz Quentin who proposed the idea of ​​forcing TSMC to stop manufacturing Kunpeng chips and to kill Xingyi Technology.

But in the end, other people also contributed to making everything happen.

But in the end, all the credit goes to Franz Quentin alone.

This made others very unhappy, especially several vice presidents, who were even more angry.

They could see that the chairman was intent on training Franz Quentin as the next generation successor!
The other vice presidents were naturally indignant about this.

Who doesn’t have some ambition?

Franz Quentin quickly responded, "Don't worry, Chairman. Xingyi Semiconductor is short of chips right now, and there are no 3G chips for sale. This is our opportunity. I will start running around tomorrow and talk to major customers to get some more orders."

"Okay, very good. I like your vigorous and decisive style!"

Jacob liked Franz Quentin more and more.

Have brains, be proactive, and have a sense of the overall situation!
There is absolutely no problem in being the next successor!

"There are also 4G chips. After the price cut, the price is very attractive. Let's push them too!"

"Yes, especially the Snapdragon 4 with integrated 400G baseband. The price is almost the same as that of MediaTek chips, so there is a big market. It is 505 yuan cheaper than Kunpeng 30, so I think many customers are interested."

Franz Quentin said with a smile: "I plan to focus on promoting it, so that those customers will give up or even reduce their orders for Kunpeng 505 and choose our Snapdragon 400!"

"After all, it is a low-end mobile phone, so the performance is not greatly affected. Even if Kunpeng 505 has stronger performance, it is not meaningful. It is far better than our 30 yuan cheaper price!"

Jacob was overjoyed: "Okay, great, let's do it!"

"I'm waiting for your good news!"

"Well, if everyone else was as awesome as you, I wouldn't have to worry so much."

Jacob looked around at everyone, his expression extremely complicated.

Franz Quentin felt very happy, as his position as successor was secured!

But other senior executives were furious.

"Fuck! Franz Quentin is such a nuisance!"

"We have to find a chance to kill him!"

The East, a certain confidential place.

A meeting was held again.

The atmosphere is just a bit weird.

"Old Zhao, you already knew about the Xingyi Semiconductor Exhibition that brought out four 4G chips at once, right?"

"He must have known, but he didn't say anything, making us worry for nothing."

"Haha, this is not a surprise for you. It's so good now that Xingyi Technology sold 4.5 million chips at one time." Mr. Zhao said with a smile: "But it was this order that forced Qualcomm to take desperate measures."

"Yes, you can't have the best of both worlds. Xingyi Technology made money in the chip field, but it has to bleed heavily in other areas."

"Qualcomm is so ruthless that it actually used its dominant position in the industry to force TSMC to stop manufacturing for Xingyi Technology. This is a bit unethical."

“And it’s suspected of monopoly!”

"Well, write it down for him. Gather enough evidence and conduct an antitrust investigation. But this alone is not enough."

"The key issue right now is how Xingyi Semiconductor can solve the 40nm production capacity crisis and overcome the difficulties."

"They have contacted SMIC, but it seems that they didn't reach an agreement. Do you want us to..."

Mr. Zhao thought about it and waved his hand: "It's not good for us to interfere too much in the affairs between companies."

"Besides, Lao Zhou had already stepped in to acquire SMIC's 12-inch wafer fab last time. To make another move this time... is indeed a bit too much..."

“Oh, that’s a big problem.”

"Let's first see what Wang Yi is going to do. If he needs it, I can just use my reputation to go to SMIC again." Mr. Zhou said with a smile.

"That's fine. I guess Wang Yi has other tricks up his sleeve. But in the final analysis, there are still not enough wafer fabs. I suggest that we invest in building wafer fabs on a large scale next time."

"That's right. As long as the city is capable, it will be approved."

"Fabs are the core of future chip competition, the core of semiconductor competition, and the core of the technology war. We can no longer advance slowly. We must advance on a large scale. We will strive to build 10 fabs next year!"

"But building so many wafer fabs at once, even if the local government takes on the infrastructure and gives it to Xingyi Technology, the equipment needed for so many wafer fabs is an astronomical figure, and Xingyi Technology can't afford it."

"Then we should change the model. The local SASAC will pay for the construction of the wafer factory, and the local government and the big fund will pay for the introduction of equipment to build the wafer factory. The property rights will belong to the local government and the big fund. Then it will be handed over to Xingyi Technology for management. Xingyi Technology will introduce process technology and orders and be responsible for overall operations. In the end, the income will be divided among all parties according to a reasonable proportion!"

"Good idea, this is a good idea. In this way, Xingyi Technology only needs to provide technology without spending a penny, and our wafer factory can also enter the rapid expansion mode!"

"In this way, we no longer have to worry about insufficient chip production capacity. In just a few years, we will be able to completely defeat Samsung and Intel!"

"We'll vote on it then. There won't be any problems. We'll deploy it quickly. Local governments and big funds will provide the money, and Xingyi Technology will provide the technology and management. It's completely feasible!"

"That's right, and we have to be fair. Not only Xingyi Technology can manage the additional wafer fabs, but SMIC can also manage them. It all depends on the technical strength of both parties and how they operate. At that time, the local governments will be responsible for their own profits and losses."

"Yes, this will be more conducive to the development of the semiconductor industry."

"As for the subsidies from the big fund, it should also be given to Xingyi Technology. Although Xingyi Technology made a lot of money from selling chips this time, it was blocked by Qualcomm and was forced to cut many product lines, resulting in some losses."

"The subsidy from the big fund is a timely relief for Xingyi Technology."

"That's no problem. Move forward quickly, but let's put it off until the beginning of next month."

"At the beginning of next month, the first phase of Xingyi Semiconductor's M2 wafer factory will be put into production, with a monthly production capacity of 5 wafers. After the production is put into production, the big fund subsidy will be promoted, and the M2 wafer factory will also be able to receive subsidies, and Xingyi Semiconductor will also be able to receive an extra share."

"Haha, no wonder it hasn't been pushed forward. You are waiting for the M2 wafer fab to go into production so that you can get an extra subsidy."

"It's not easy to see an excellent semiconductor giant. As long as it's within the rules, we will naturally support it more. If the subsidies are issued this month, then the subsidies for M2 will have to be next year."

"That's right. It's mainly because of Xingyi Technology's efforts! Many brands can develop and produce their own smartphones, but only Xingyi Technology can develop and produce 28nm chips!"

"Then we will distribute this year's Big Fund subsidies together with the M2 wafer fab at the beginning of next month!"

"There is also the B2 and M2 wafer fab phase II, and the construction of the Shenzhen wafer fab, which must all be accelerated. We must achieve strategic chip security as soon as possible and cannot continue to rely on external parties."

……

Wang Yi didn't care too much about the big fund subsidies.

Some even feel that the subsidy that the big fund gave to Xingyi Technology this time was not much.

After all, it was he who personally proposed to cut subsidies from the Big Fund to enterprises and shift investment to the research and development of lithography machines.

Therefore, Wang Yi doesn't care much about the subsidies.

As long as we can develop the DUV lithography machine as soon as possible and achieve the strategic security of the lithography machine, that will be enough.

As for other subsidies, it doesn’t matter whether they are more or less.

In the following days, in the eyes of users, everything at Xingyi Technology was business as usual, and all its products were selling well.

But only people in the industry know that many of Xingyi Technology’s product lines have been forced to reduce or even stop production.

Some people are happy about this and even gloat over it.

Some people are worried and some are indignant.

Only the core senior management of Xingyi Technology knew that this was just the transition period of pain, nothing more.

After all, while the old product line was discontinued, the new product line was fully launched.

For example, the Wujie S1 pro has entered full mass production.

Similarly, the second generation of Xingyi TV and the second generation of Xingyi tablet have also begun mass production in their own factories.

It can be said that the discontinued production lines were not idle at all, and were directly switched to producing new products.

Even BYD's discontinued production lines have been switched to the production of the Unlimited S1.

However, Xingyi Technology did not publicize all of this and carried it out in a low-key manner, and the outside world was not aware of it.

On the contrary, the only information the outside world has is the bad news that Xingyi Technology is continuously reducing production!
Qualcomm is extremely excited about this.

But Apple is not happy. Cook was very sad: "Xingyi Technology has completely stopped production of Xphone 1 Pro and Xphone 2. Users will not be able to buy them in the future. Will they only be able to buy Xphone 3 and Xphone 3 Plus? Then our iPhone 5s will be even more difficult!"

Cook would be very happy if the Xingyi mobile phone was completely discontinued.

But unfortunately, the models that Xingyi Technology has discontinued are all old models, which are products from one or two years ago.

Not only was the new product not discontinued, but orders for it increased!

This is fatal!
"It's all Qualcomm's fault. They messed up and made our iPhone 5S a tragedy." Cook was furious but helpless.

MediaTek was also very angry.

The situation of MediaTek has become very difficult recently.

Especially their chip sales, which declined rapidly.

As the war between Xingyi Semiconductor and Qualcomm began, Qualcomm was no match and had to cut prices continuously.

Originally, Qualcomm chips were 20%-40% more expensive than MediaTek chips, and the price of chips of the same grade could even differ by 60 yuan.

This makes MediaTek's mid- and low-end chips sell very well because of their good quality and low price.

Now, Qualcomm is being beaten down by Xingyi Technology and its products are no longer selling well, so it is cutting prices like crazy.

As a result, after two consecutive price cuts, it is sold as cheap as MediaTek!
For example, an entry-level chip like MediaTek + baseband costs 120-130.

Now the Snapdragon 200+ baseband is only 120-130, so who would still buy MediaTek?

There are also low-end chips, which MediaTek sells for 150, and Qualcomm used to sell for around 200, but now Snapdragon 400 is only 150!

At the same price, who would buy MediaTek instead of Qualcomm?

As a result, MediaTek chips were in a state of poor sales and the market was taken away by Qualcomm.

There is Xingyi Technology for the high-end market, Qualcomm for the mid-to-low-end market, and MediaTek is in tears.

Throughout the entire month of October, basically not a single chip was sold!

This made the chairman of MediaTek very angry and he had to hold another emergency meeting:
"It's all Qualcomm and Xingyi Technology that are damned. They are fighting like gods. Who did MediaTek offend?"

"Mad, this is so abominable!"

"October is almost over and we haven't opened yet. If things continue like this, we won't be able to open in November either."

The senior executives were all very angry, but they could do nothing about it:
"Chairman, we don't have high-end chips. Xingyi Technology has little impact on us, but Qualcomm is really shameless."

"They are a high-end brand, but they are trying to compete with MediaTek in the low-end chip market. They are so shameless!"

"If they sell it at the same price as us, we won't be able to sell it at all."

"Since Qualcomm launched the Snapdragon 200 and Snapdragon 400 series, I knew they were holding back. Now they are really doing it."

"There is no other way. Lower the price. If you don't, it won't sell."

"That's right, Qualcomm's entry-level quad-core chip sells for 120-130, and we sell it for 100-110!"

"Qualcomm has lost its shame, and we have lost our bottom line too."

"Aren't we fighting a price war? Then fight to the death. At worst, Qualcomm will be defeated like MediaTek!"

"It's well said, Buddhas fight for a stick of incense, and people fight for a breath of air. If Qualcomm lowers its price, we will also lower it. If we are 20 yuan cheaper than Qualcomm, we will definitely sell well."

"If it doesn't sell, we'll continue to lower the price."

"Even if we don't make money, we have to make Qualcomm uncomfortable and let them see our determination! Otherwise, Qualcomm will think we are easy to bully."

"Only by lowering prices and engaging in a price war can Qualcomm feel the pain and learn its lesson, and not continue to lower prices!"

MediaTek's CEO nodded and said, "That makes sense. Let's cut prices across the board to grab customers and orders!"

"In addition, we need to advance the research and development and mass production of 64-bit processors as soon as possible and release them early next year."

"We also need to speed up the development of high-end eight-core chips and strive for the high-end in all aspects!"

"Qualcomm, this shameless company, has started to snatch our low-end market, so we have to move into the high-end market and snatch the high-end market from Qualcomm and Xingyi Technology!"

"Yes, that's it!"

"We will go all out to lower the price of Qualcomm's low-end chips first, and then release high-end chips next year to grab the market!"

"How much do we sell the octa-core high-end MTK6795 chip for? Should we sell it at the same price as Qualcomm and Xingyi Technology, around 270-300 yuan?"

"No, it won't sell well at 300. Although MTK6795 is an octa-core with unbeatable specifications, the actual experience is definitely not as good as Snapdragon 800. Snapdragon 800 has been reduced to 240, so let's go straight to 200 instead of 180!"

“High-end chips are sold as mid-range chips, with the main features of being cheap and powerful!”

At the same time, Samsung also started to prepare a big move.

The semiconductor war between Xingyi Technology and Qualcomm is becoming increasingly chaotic.

Until the end, no one dares to claim to be the final winner.

On the 23rd, a piece of news shocked the entire Internet.

[After a long negotiation, Microsoft acquired Nokia's mobile phone business for $50 billion! And acquired many of Nokia's patent licenses for $15 billion...]

Wang Yi smiled as he read the news: "The price is about the same as in the previous life, but Microsoft spent more money."

There is no other reason. In his previous life, all the patents totaled a little over 15 billion US dollars.

This time, Wang Yi won 30% of the patents, and Microsoft spent another $70 billion on the remaining 15%...

This is equivalent to a 30% premium!

But there is no way.

Android and Apple are fighting each other fiercely, and the XOS system has also grown rapidly thanks to Xingyi Technology, with more than hundreds of millions of users.

Under this situation, if Microsoft does not make further efforts, the WP8 system will be useless.

In order to use Nokia's help to quickly promote the WP8 system, Microsoft had to bite the bullet and buy it even if Nokia asked for a high price.

Zhu Changlin couldn't help but feel a little worried: "With Microsoft's funding and support, will Nokia rise quickly and return to its peak?"

Wang Yi waved his hand: "No, absolutely not. If Nokia uses the Android system, it still has hope of rising. But being acquired by Microsoft, it can only use the WP system, which is tantamount to digging its own grave!"

No one knows the future of the WP system better than Wang Yi.

That means there is no future, no future at all!

“As for Nokia… this year’s sales volume is still over 1.5 million units, and next year’s sales volume will be at most 5000 million units. Among them, only about million are smartphones, and the rest are feature phones,” Wang Yi said calmly.

Nokia's sales in the past two years are still 1.5 million to 2.5 million, but most of them are Symbian feature phones.

As for the Lumia smartphones with WP system, the sales of several models per year can only be around 50 million units.

"Let's make the unlimited mobile phones more powerful. We will try to kill Nokia next year and move it away as soon as possible!" Wang Yi said calmly.

Since Nokia and Microsoft chose Qualcomm, they are standing on the opposite side of Xingyi Technology!

For this reason, Xingyi Technology needs to get rid of Nokia as soon as possible.

Without Nokia, Qualcomm will lose another major customer and its chip sales will continue to decline.

Coupled with the failure of Snapdragon 805, Qualcomm's situation will only become more difficult next year.

In this case, Nokia must be sent away as soon as possible!
Once again cutting off Qualcomm’s right-hand men and left arms!

"So, when the 2nd generation of Ultrabound comes out next year, the 1st generation of Ultrabound will continue to be sold, and the price will be reduced to 699, which will kill Nokia's feature phones and cut off Qualcomm's arm."

Wang Yi said decisively.

Zhu Changlin was very interested: "It just so happens that after May next year, the third-party 5-nanometer chip orders will be delivered. We will mass-produce 40 million 3000-nanometer chips every month. Except for some external sales, the rest will be used for the Unlimited series to make 40G mobile phones, focusing on small profits but quick turnover!"

"Very good, let's do it!" Wang Yi made the final decision.

For Nokia's low-end phones, a borderless phone priced at 699 or 999 is enough.

As for Nokia's high-end mobile phones, there is no need to worry.

Just the WP system alone can doom Nokia to have no future.

If it was Google instead of Microsoft that acquired Nokia, perhaps history would have been rewritten.

But unfortunately not if.

Afterwards, Wang Yi called Zhang Chao:
"Lao Zhang, how is the negotiation going regarding Huawei's chip foundry?"

"The progress is pretty good. Although the final decision has not been made, the other party is very interested." Zhang Chao said: "Mr. Ren did not show up, but President Yu talked to me personally, and the other party still attaches great importance to it."

"Okay, let's move forward as soon as possible and try to get the Kirin 910 foundry order!" Wang Yi said calmly, "If everything goes well, we can start mass production for them next month. We are short of 40-nanometer production capacity, but not 28-nanometer production capacity."

“Yes, but the production capacity of Kirin 910 should not be large. I estimate that the total order volume will be around 1000 million.” Zhang Chao said meaningfully.

Compared with Xingyi Technology's Kunpeng chip, this size is really insignificant.

Wang Yi waved his hand and said, "Everything is difficult at the beginning. It's okay if we are small now. The main thing is to win Huawei as a big customer. Then we will have more orders in the future."

“And the order volume for Kirin 910 may not be 1000 million units, it could be 1500 million units, or even 2000 million units!”

"So many?" Zhang Chao was shocked and a little bit unbelievable.

Wang Yi smiled and said: "If nothing unexpected happens, Kirin 910 will be released next month. It is a high-end chip and will be used in the next new Huawei P6S and Mate 2. With Huawei's influence and global sales, even if these two phones sell poorly, it will be no problem for each model to sell 600 million units a year, right?"

"That's definitely no problem." Zhang Chao responded: "That's 1200 million Kirin 910 chips."

Wang Yi continued: "Next year, Huawei will launch more powerful upgraded models such as Kirin 920 and Kirin 925, while Kirin 910 will be used in thousand-yuan phones!"

"I see. The sales volume of thousand-yuan phones is high. They have no problem selling tens of millions of thousand-yuan phones. So it's no problem for the annual production of Kirin 910 to reach 2000 million units."

Wang Yi said meaningfully: "More importantly, if the cooperation on Kirin 910 goes well, we can continue to cooperate on next year's Kirin 920, Kirin 925...

"Huawei is not a small customer!"

"I see. I'll go talk to Mr. Yu again and give them a big-account price so that they can get the order from Huawei!" Zhang Chao said.

"Go ahead. It doesn't matter if Kirin 910 makes less money. First, win Huawei as a big customer. Follow-up orders are inevitable. In addition, Huawei's self-developed Kirin chips are definitely not enough at the moment. A large number of third-party chips are also needed."

(End of this chapter)

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