China Entertainment: I have been a director since 05

Chapter 187 New Year’s Eve! I just came here for Huayi!

"That's not right." Han Sanpin replied, "In principle, we at China Film will not suggest that domestic films be released on the same day. So I can't agree to it directly. But if we set it on December 12.27th, , you don’t have to worry about these.”

An old fox is an old fox, saying nothing and saying everything.

"Then set it for 12.27?"

"Okay, then I'll handle it for you as soon as possible."

"Director Han, you agreed too quickly, don't you advise me to advance or postpone it by a week?" Guan Ling asked with a smile.

"Is it necessary?" Han Sanpin asked, "I know what you are going to do, and everyone in the industry knows what you are going to do. Do you need me to be the conspicuous person? I won't persuade you. If I do this time, there will be someone else. Time, next time I persuade you, there will be a next time, when you think the knife will be faster is your own business."

"Then, thank you, Director Han."

Guan Ling said thank you on the phone and then narrowed his eyes.

The war during the Lunar New Year holiday had already begun, and Guan Ling was heading for Huayi.

Although "2012" had hit Huayi before, causing the opponent's "The King of Kung Fu" project to be released half a year later than expected, Guan Ling is bound to completely crush the opponent's hopes for this movie that Huayi considers to be a turnaround.

Guan Ling just wanted them to know that many times, turning over was just a luxury.

"2012" originally hit their self-confidence.

But this time, "Hurricane" and "King of Kung Fu" are released together. What Guan Ling wants to break is Huayi's backbone.

It's quite a coincidence.

Hollywood blockbusters versus Hollywood blockbusters.

Lingyun Media vs. Huayi.

Chinese directors versus foreign directors.

Cheng Long versus Jet Li.

These two movies are full of buffs.

News online was gradually revealed.

"The action movie "Hurricane Rescue" directed by Guan Ling and starring Cheng Long and Liu Yifei will be officially released on December 12.27th. It is reported that the movie will change the style of Cheng Long's action movies and will be a new type of explosive film that will make everyone's eyes shine. Action movie!"

""The Rescue" is scheduled to be released on December 12.27, which is only one day apart from "The King of Kung Fu", which makes people wonder."

"Let's talk about Lingyun Media and Huayi in detail."

"Guan Ling's historical classic remarks, some golden signs must be slowly torn down!"

"It is reported that these two movies became popular before they were broadcast, and the Internet is full of enthusiasm for these two Lunar New Year action blockbusters."

When the news leaked out, the discussion online exploded!

"It's a bit exciting, is it true?"

The media frantically began to investigate the truth of the matter. Some people went to Lingyun Media and Huayi specifically to get more information. Huayi was obviously a little overwhelmed by the news and only said that they had no comment.

Lingyun Media responded to this issue generously.

""Taken" is set for 12.27."

"I hope you don't have to read too much into the date. The date was chosen because it is the Saturday closest to New Year's Day, nothing more."

"We will promote the trailer of "Taken" soon. We can guarantee that this movie will be the most enjoyable movie since Director Guan directed the movie. In this movie, the audience will I can only laugh and feel happy."

After Lingyun Media released these words through the media.

The industry became extremely lively in an instant.

……

"You said you shouldn't read too much into it. What the hell do I believe you are? You're not here for Huayi, so I'll stand on my head and shit!"

Netizens on the Internet are very happy. There has been no entertainment activities in the entertainment industry for a long time.

Everyone in the industry was shocked by this date for a moment!

You can't hide the spread of news, especially when many people are watching.

Bona, Yu Dong were eating and drinking with Old Monster Xu in a private room. They have been promoting the movie "Women Are Not Bad" recently, and the movie will be released in half a month.

There are three heroines in this movie, Zhou Xun, Gui Lunmei and Zhang Yuqi. It is considered a comedy.

This is also a movie that Mr. Xu recently returned to film, and the investment is much smaller than before.

After all, the previous "Seven Swords" taught investors a good lesson.

The following film, "The Iron Triangle", was quite popular and its box office was just average.

As for this comedy, it can be said that Mr. Xu dug it out of the teeth of investors. The cost was 30 million, which was not low for the film type.

But for Mr. Xu, this cost is a bit insulting.

No way, now any movie he wants to make with an investment of hundreds of millions will have to be considered by investors.

While eating, Yu Dong received a call.

Putting down the phone, Yu Dong looked at Old Monster Xu, the smile on his face couldn't stop.

"Director Xu, Guan Ling's "Hurricane Rescue" is scheduled to be released."

"When?"

"December 12.27th."

"Why does this date seem familiar?" Old Monster Xu felt as if he had heard of this date somewhere and couldn't remember it for a while.

"'The King of Kung Fu' is on December 12.28th, just one day away." Yu Dong reminded.

"Are you going to fight in the ring?"

Old Monster Xu was suddenly very interested, and he suddenly fell into a melon-eating state.

"It's not surprising. When did Director Guan follow the routine?"

Yu Dong's face was filled with a smile of amusement and anticipation, "We in the industry all know what happened to Lingyun Media and Huayi. We thought they were dead, but we didn't expect that they are waiting here during the Lunar New Year holiday."

"Director Guan is a bit ruthless now. It's Chinese New Year. If Huayi wins, why don't we cause trouble for the other party?"

Old Monster Xu thought of the young man who greeted him at the Golden Horse Awards.

At that time, he still looked like a student.

At the beginning, "Seven Swords" met "The Uninvited Guest", a small-budget comedy movie, and met the Kung Fu blockbuster filmed by myself. In the end, I lost, and the other party became famous.

It has only been three years now, and the other party's status in Chinese movies is already far inferior to mine.

And what’s funnier is that now I’m shooting a comedy movie that will be released soon. If compared with my previous self, it can be considered a low-budget comedy movie.

The other party's is a Kung Fu movie. Filmed in Hollywood.

Quite the opposite.

Just like a mirror image.

To Old Monster Xu, this feeling is like reincarnation.

It’s only been three years. Who knows what happened in these three years? !

The opponent, Huayi, who wanted to compete in the ring, turned out to be filming a Kung Fu blockbuster that was to be released in Hollywood. The genres were similar, but Huayi's cost was higher than Guan Ling's.

It seemed like an evenly matched confrontation.

I just don’t know who will win in the end.

"Director Xu, Director Xu, what are you thinking about? You are so absorbed." Yu Dong came over and raised his glass, "Come and have a drink. We have more than half a month of box office harvesting period before these two movies compete. We just need to work hard." Just deal with Director Chen's "Mei Lanfang". This is something worth celebrating, drinking."

"It's certainly worth celebrating."

The two of them raised their glasses. Although they didn't say anything, before "Taken" was scheduled to be released, they couldn't help but feel uneasy in their hearts.

The two of them were absolutely terrified when they encountered Guan Ling's new movie.

He has experience in dealing with Old Monster Xu in "Mei Lanfang", but when dealing with Guan Ling, Old Monster Xu's head is buzzing.

"Which one can beat "2012" or "Tongtian Empire"?"

Old Monster Xu laughed at himself. He thought of "The Empire of Heaven". He had actually watched this movie. He felt that the style was somewhat similar to his own. If he had filmed it himself, he would probably be able to achieve this effect. Just don't have this opportunity.

"Perhaps I can try other Di Renjie series in the future?" Old Monster Xu thought to himself.

"I just don't know if there is another chance."

……

Brother Chen Kai learned that Guan Ling's new movie was scheduled to be released. He smiled, with an expression on his face that looked like a Yuanmou man.

"Honghong, this guy Guan Ling is really vindictive."

"Everyone knows what he and Huayi are like. We thought they were at least friendly in appearance, but now it seems that the two companies are not done yet."

Brother Chen Kai also likes to go to the theater. Directors not only like directing, but also like to watch the theater.

……

In the new picture, Zhang Weiping looks at Zhang Yimou.

"Director Zhang, I see that you are much more energetic recently than before. It's time for us to come back and watch the big show together."

"This is the Lunar New Year period, so you can watch some of them."

After sharing the news with Zhang Yimou, Zhang Weiping looked into Zhang Yimou's eyes and felt like gossip for a moment.

"Who do you think can win?" Zhang Yimou asked after listening to Zhang Weiping's words.

"How do I know this? But the investment in "The King of Kung Fu" seems to be twice as high as that in "Taken". The pressure to repay the capital must be greater than that in "Taken"."

"Have you ever thought that if Guan Ling thought he couldn't win, he would choose this time?"

Zhang Yimou's words made Zhang Weiping silent for a moment.

"In the past few years, Lingyun Media has never produced a movie that lost money, and Guan Ling has never produced a movie that lost money. I am a director, and from a business perspective, I am definitely not as good as you.

But I just have an idea. If Guan Ling was not absolutely confident in his movie, he would not choose to release it on this date.

And since he dares to release it, I think he will definitely win. "

Zhang Yimou said it categorically. Only when you are a director can you better understand the intentions of other directors.

They will also have relatively friendly comments about directors they are familiar with.

"Are you serious?"

Zhang Weiping was a little in disbelief after hearing what Zhang Yimou said.

"What I said was exactly what I thought."

Zhang Yimou, on the other hand, believes that his evaluation of Guan Ling is objective and true, and there is no need to talk about other words.

……

Huayi.

The two Wang brothers who were involved felt panicked for a moment when they saw the news.

They quickly summoned their confidants for a meeting.

Although they are confident in their own movies, facing the joint masterpiece of Guan Ling and Cheng Long, if they say they are not nervous at all, it would be overestimating them.

"Guan Ling is specifically trying to mess with us." Wang Zhongjun looked at his brother, "If he insists on squaring off with us during the Lunar New Year, he won't want to be nice at all."

"They must be targeting us specifically. There is no need to doubt it." Wang Zhonglei stared at the window with a serious expression on his face. "Sniper, it's all written on his face. China Film Group can also give us a set time, so it's obvious that it's specifically for us."

"There's nothing we can do about it even if we know it." Wang Zhongjun is rather pessimistic.

"However, I think this is not necessarily a bad thing." Wang Zhonglei said, "The most popular movies now are these two movies. Guan Ling's behavior directly brought us a lot of traffic. As long as it is operated properly, The box office of our movie may be higher than I expected."

"You mean, bundled marketing?"

"Yes, it is bundled marketing. Since this matter is being discussed on the Internet, we may not be able to turn these news promotions into news that is beneficial to us."

"This is interesting, please tell me."

"My idea is to send out all the press releases about our advantages and benefits, so as to attract the audience to our movies to the maximum extent. At the same time, we also need to hack Guan Ling's new movie. I don't believe that every time he A movie can be a hit. As long as we seize this opportunity, our movies may not be able to attract more audiences due to their quality.

And, brother, we definitely can’t quit this drama. We have no choice but to retreat. "

"That's right. Our investment is not smaller than the other side, and the quality is not inferior to the other side. We need to increase publicity. We have no choice but to quit this drama. We can only win. We cannot lose." Wang Zhongjun did not hesitate too much after hearing this. , and quickly nodded in agreement.

Indeed, Wang Zhongjun knew very well that Guan Ling had taken the initiative this time. They can't help but accept it.

Because this movie itself is a turnaround movie that they prepared for themselves. It is a movie that allows Huayi to continue to promote the launch of the movie. It is a movie that allows the industry to see the quality of Huayi's movies and that Huayi's heritage is still there.

At this moment, the only option is to advance.

There is no escape route.

Moreover, the method mentioned by Wang Zhonglei is a good one, which is to completely superimpose the popularity of the two movies through bundling. At this time, more praise for "The King of Kung Fu" can attract some viewers to his side. of cinemas.

Capture attention and retain your audience.

This is the only way to defeat Guan Ling.

Because now Guan Ling’s appeal is obvious to all in the industry.

As for Huayi, if it relies solely on its own ability, it is difficult to say that it will definitely win.

As a result, Huayi quickly increased its publicity even more rapidly.

The industry's publicity level for "The King of Kung Fu" went to a higher level in an instant.

Moreover, a lot of negative news about "Hurricane Rescue" appeared in an instant. Whether it was from Cheng Long or Liu Yifei, the other party started to smear it wantonly from all angles and purchased a large number of trolls.

Many people online don’t know the truth and are led away by the rhythm.

"I'm waiting for the movie to be released. When the time comes, I will definitely support "The King of Kung Fu". As a Chinese-language Kung Fu movie, it will be more effective for Chinese-language movies than a Hollywood cool movie!"

"I really didn't expect that Cheng Long's love history would be so rich."

"I think the Internet is right. "Kung Fu King" is Eastern Kung Fu after all, and "Taken" sounds like a foreign film. Isn't it right to support your own country's films?"

Various comments have appeared online.

And portals, media, newspapers, post bars, blogs, Renren, wherever there are people, there are press releases and news about the two movies everywhere.

Even almost the entire Internet feels like it is being enveloped by these two movies.

jaw-dropping.

The entire industry was shocked.

No one expected that just a scheduled release date would directly cause an explosion of popularity, not only causing heated discussions among movie fans, but also attracting attention from the industry.

(End of this chapter)