Back in 84, he became Jordan’s lifelong enemy!

Chapter 78 Commercial endorsement!

Chapter 78 Commercial endorsement!

The University of California, Los Angeles, also known as UCLA in the eyes of public fans, is a famous Ivy League public university in the United States.

When it comes to this university, the first impression that fans have is that Westbrook comes from here.

Not only Westbrook, but Kareem Abdul-Jabbar, Reggie Miller, Baron Davis, Kevin Love, LaVine and Big Ball all came from this university.

In a classroom in the teaching building of the College of Arts and Sciences, because it was already the afternoon after school, there was only one Chinese female international student sitting in the front row, reading quietly.

The corridor was filled with the joyful sounds of students who had just finished school. The noise reached her ears, but she was still not affected. Her eyes behind a pair of glasses were focused on the content of the textbook.

There is quite a sense of immersion in the world where one cannot hear what is going on outside the window and only concentrate on reading the books of sages.

"Vensy!"

A female voice suddenly sounded from behind her, startling her.

Looking back, she saw her deskmate and best friend, a blonde beauty, Kate Fry.

Kate is very delicate-looking, with an elegant temperament of oriental aesthetics. The few freckles on her face cover up a lot of her appearance.

Like the Chinese female international students, she was born in Xiangjiang, but they met in the same class at this school, this college.

Because they came from the same place, the two became relatively good friends.

They talked about everything on weekdays and chatted about everything. Even when they went to bed at night, they often crowded together.

At this time, she saw the Chinese female international student who was so frightened that her face turned pale, and she slapped her high chest, looking frightened, and smiled so much that her eyes were bent into the shape of crescents.

"Aren't you going back yet? Aren't you hungry?"

Seeing that her best friend had calmed down, Kate rolled her eyes at her a few times and blurted out in pure Cantonese.

"Wait for the formation first (wait a moment)!"

The female international student named Vensy returned her eyes to the book and said, "I'll go back after reading it (I'll go back after reading it)."

"Eh~~!" Kate looked disgusted at nerds like her who were determined to finish the book. "Look, aren't you afraid of making yourself look stupid?"

"Yes, yes, I'm already stupid." Vensy didn't care about her best friend's teasing, she just smiled, her eyes never leaving the book.

Until Kate was about to leave feeling bored, something suddenly occurred to her. She looked at her dissatisfied and said, "Our team had a game last night, why didn't you go and watch it?"

"I've already taken a good place for you, but you let me go."

"I'm not interested in basketball." Vensy replied with a smile.

"There are a lot of handsome guys among the fans. Aren't you interested too?"

Vensy looked at her strangely, "What do the handsome fans have to do with me?"

"Handsome guys will only affect my learning speed."

"Handsome guys only affect your learning speed?" Kate chewed on this sentence and asked in surprise: "This is not something you would say."

"Uh"

A familiar face inexplicably appeared in Vensy's mind, and she replied with a smile: "My cousin said that."

The original words of this sentence are, what kind of beauty? Beautiful women will only affect my progress in practicing football.

It was her younger brother who flirted with his cousin, but the latter refused to use her.

Because she had heard it too much, she just said it naturally without even realizing it.

"Your cousin?"

Kate's eyes widened and flickered, "You actually have a cousin?"

"How old is he? Is he handsome? Where is he now?"

"Uh." Seeing her lustful and anxious look, Vensy couldn't help but roll her eyes and said, "She's not handsome, she's not big, and I don't know where she is now."

"cut!"

Kate directly despised her and said with a groan: "You are actually guarding against me. It's a shame that I'm so good to you."

"What did I prevent you from doing?" Vensy glared at Kate angrily, "He is in Xiangjiang now, go find him."

"Xiangjiang?"

Kate felt as if she had missed out on 500 million US dollars, and said with great regret: "If you had told me earlier, I would have gone to see you during the summer vacation."

"You are such a beautiful girl, I guess he can't be any worse."

Seeing the look of expectant nymphomaniac in her eyes, Vensy shook her head and said helplessly: "He is a very handsome boy, but unfortunately, he is only interested in basketball and does not like women."

"Only interested in basketball? Don't like women?" Kate was shocked, her reaction was exaggerated, and she looked in disbelief, "What kind of species is this?"

"He's a boy." Vensy smiled, "He, in my eyes, is just like me in your eyes. I am a nerd, and he is a basketball madman."

"Every day I see him holding the ball, playing with the ball, and playing with a basketball everywhere. It makes me sick."

"That's it." Kate woke up and instantly understood the reason for the opponent's resistance to basketball. However, she seemed to have thought of something. She pondered for a while before saying: "You're a basketball madman. What you said reminded me of last night when I was watching the game. , the conversations of some boys around me.”

"What words?" Vensy asked subconsciously.

"They said that there is a very popular player in the NBA recently. He is a newcomer to the Seattle SuperSonics and he is also Chinese." Kate replied slowly while thinking about it.

"Oh?"

A Chinese who has been very popular in the NBA recently, this sentence immediately aroused Vensy's interest, and his beautiful eyes immediately looked at Kate.

The latter nodded and continued: "His name seems to be Su Wen."

"Su Wen?"

As soon as the name came out, Vensy's heart was shocked, her voice rose in vain, her pupils dilated, she grabbed Kate's arm and asked in shock: "Are you sure it's Su Wen???"

"It seems so." Kate didn't understand why she reacted so suddenly, but still replied uncertainly: "That's what they said."

"But because it was too noisy, I didn't hear what they said after that."

But this is not important anymore.

After Vensy heard the name, she became restless. She looked very excited and her eyes changed a lot, as if she had been touched by something.

Kate even suspected that she was hiding something in her heart that she didn't know, so she stared at her, waiting for an answer.

However, Vensy ignored her gaze and excitedly grabbed Kate's arm and asked again: "Are you sure he is in the NBA?"

NBA league, she knows.

In the two or three years since I came to study in the United States, I have heard more or less about it from my classmates. It seems to be the most advanced professional basketball league in the country.

This professional league has a fan base of hundreds of millions and is often broadcast live or broadcast on major TV stations. Each player is worth millions, and it has always been the dream of countless NCAA players.

Not only did she know it, but she also knew it like a thunderbolt.

In the past three years, the most she heard from her classmates were the names of many superstars such as "Maji, Larry Bird, Kareem Abdul-Jabbar, Malone, etc." ’

In recent years, among these fan groups, these superstars, like the Hollywood stars who are popular around the world, have wide popularity and high attention.

She never imagined that one day she would hear a familiar name from the NBA.

"If you don't believe it." Kate thought for a moment and replied uncertainly: "You can read the sports newspapers. There should be relevant reports in these newspapers."

As soon as Kate finished her proposal, the next second, she was shocked to see her best friend packing up her books in a few seconds, then rushing out the door with a small schoolbag on her back.

Kate was so shocked that she quickly followed her. As she ran, she asked loudly: "Huh? Are you really going?"

"Who is he to you? Why are you so nervous?"

Vensy ran very fast, her ponytail swaying back and forth on her back, and without saying a word, she ran to the stairs in a short while and hurried downstairs.

After winning the Utah Jazz away game, the SuperSonics team caught a flight back to Seattle that night.

Although the next game is also an away game against the San Antonio Spurs, the distance between them is three days, which means they have three days of rest.

After getting off the plane, coach Wilkens announced in public that they could rest for two days, train again in the morning on the third day, and fly to San Antonio in the evening.

With two days off, everyone in the Sonics immediately dispersed and disappeared quickly.

And Su Wen also returned to his apartment.

When he woke up the next day, he had just watched TV for a while and listened to the major reports about him in the sports news. He felt quite happy inside.

Putting aside his own performance, the fact that the team has won five consecutive games without losing a single game is worthy of celebration.

Currently, in the entire league, their record of 5 wins and 0 losses can rank first.

west:

1. Seattle SuperSonics, 5 wins and 0 losses;
2. Houston Rockets, 4 wins and 0 losses;
3. Phoenix Suns, 4 wins and 1 loss;
4. Denver Nuggets, 3 wins and 1 loss;
5. San Antonio Spurs, 3 wins and 1 loss;
6. Portland Trail Blazers, 2 wins and 2 losses;
7. Los Angeles Clippers, 2 wins and 2 losses;
8. Los Angeles Lakers, 2 wins and 3 losses;
9. Utah Jazz, 2 wins and 4 losses;
10. Dallas Mavericks, 2 wins and 4 losses;
11. Golden State Warriors, 1 win and 4 losses;
12. Kansas Kings, 0 wins and 4 losses.

east:

1. Philadelphia 76ers, 4 wins and 0 losses;
2. Boston Celtics, 3 wins and 0 losses;
3. Milwaukee Bucks, 4 wins and 1 loss;
4. Chicago Bulls, 3 wins and 2 losses;
5. Detroit Pistons, 2 wins and 3 losses;
6. New Jersey Nets, 2 wins and 3 losses;
7. Atlanta Hawks, 2 wins and 3 losses;
8. Washington Bullets, 2 wins and 4 losses;
9. Indiana Pacers, 1 win and 3 losses;
10. New York Knicks, 1 win and 3 losses;
11. Cleveland Cavaliers, 0 wins and 5 losses.

In this era, the Magic, Heat, Timberwolves, Hornets, Grizzlies, Raptors, and Bobcats have not yet established an army and only have 23 clubs.

This is the current ranking of these 23 clubs.

The SuperSonics, 76ers and Celtics all still maintain a winning record. The team's winning streak has also reached half of Su Wen's first system reward target.

Five consecutive victories, five games away from ten consecutive victories.

After winning ten consecutive victories, he will receive 1.1 times the experience of denying, which is undoubtedly a great benefit for him on the long road to unlocking.

Therefore, he is very concerned about the team's continued winning streak.

Not long after, the landline in the living room suddenly rang.

It was Funen Valant, his newly signed agent.

"Su, do you want to come out and do some activities?"

The first thing the other person said was asking him if he wanted to go out.

"Why?" Su Wen asked puzzledly.

"Thanks to you, I had an eye-catching performance in the game against the Lakers, and finally made a buzzer-beater to bring the wealthy team back to my hometown. Your popularity has exploded in the past two days, with unprecedented popularity, making countless people know about you."

"You are the most talked about on major TV stations now."

"Then what?" Su Wen probably guessed the meaning of the call, "Did the endorsement come to my door?"

"HOHO." Valante on the opposite side was not surprised that he could guess it, and smiled: "You are really good at predicting things."

"That's right, endorsements are coming, and there are more than one company and more than one brand."

"If you want to go out, you can come with me to meet these merchants."

"Well" Su Wen pondered for a while, feeling a little moved but reluctant, "If I go to see them now, what good price can I get?"

"Stop joking, Sue." Valante replied speechlessly: "Don't you know how hot you are right now?"

"To be honest, even the most popular Hollywood stars now may not be as popular as you in the United States."

"You are already a well-known basketball star."

"Now is the time to reach out to these advertisers."

"You can't let me follow you to drink the northwest wind all the time, right? My whole family is waiting."

Su Wen knew that Valante was married and had a son. Since he left CAA and went it alone, he was really counting on him to support the whole family.

But Su Wencai didn't believe that this guy had been working at CAA for so many years and didn't have a huge savings.

But as the other party said, with his current popularity, he can indeed try to contact some advertisers and represent some products.

Not to mention that Valante is still neutral at this time, isn't he himself neutral?

The first month's salary hasn't been paid yet, and all food and drinks are at the club.

What for?
Isn't it just to play out as quickly as possible without any distractions and to show your worth?
Now, he has five games, three with 40+ points and two with two games with 30+ points. In the previous game, he even defeated the Lakers, setting off a wave of excitement in the league and creating unprecedented popularity.

Judging from his performance in these games alone, he has already achieved superstar status.

However, Su Wen is still not willing to accept it. He still wants to wait for Jordan and his basketball shoes to increase his own value after making over [-] million US dollars in the United States.

You see, my defeated opponent Jordan sells his sneakers so well, am I going to be inferior?
The same style of play, the same outstanding talent, the same popularity, oh no, his current popularity even completely overshadows Danzi.

Under such circumstances, compared with Danzi, wouldn't his worth skyrocket?
Valante, his agent, currently doesn’t know how popular Jordan’s future generation will be. Based on his current popularity, he thinks it’s time to earn some off-court income.

Su Wen struggled for a while and finally decided to go out for a walk and contact those manufacturers first.

In this way, he and Valante made an appointment to meet in a hotel and went to contact the first manufacturer together.

Converse sneaker brand!

There is no need to say more about Converse. It is enough to know that it is currently the largest sports brand in the United States.

Magic Johnson, Bird, Moses Malone, Dr. J and other current superstars are all their players.

Before the rise of Nike, Converse had always been the largest sports brand in the NBA, accounting for almost 90% of the market share.

Reebok, Nike and the like are all younger brothers. Even Adidas, which has not yet planned to enter the NBA, cannot compare with them in the US market.

Converse is like a giant in the 80s.

However, Su Wen and Valante only chatted with the Converse brand for an hour before the negotiation collapsed.

10 million US dollars in 100 years!
This is Converse's quotation to Su Wen, and it is also the final quotation. It is directly limited and does not allow room for price increases.

Just because of the big guys mentioned above, the contract price with them at this time is so much.

Especially when Magician, the most popular and last-most popular star at the top, only earns an average of US$15 per year, Converse is only willing to give Su Wen an offer of up to US$10 per year.

Fuck you!

After Su Wen rejected the offer on the spot, he patted his butt and left expressionlessly.

Do you want to be arrogant?

Labor and management are more arrogant than you, and they don’t even bother to say a word to you!

Valante was obviously also angry. Even though they knew that Danzi had signed a five-year, $5 million contract with Nike, they still made such a final offer. How could the negotiation continue? Then they turned around and negotiated with Su. Wen left.

Converse, on the other hand, just watched them go without any attempt to retain them.

There was even a senior executive who sneered and said, "Look, a rookie like this just walks away without even saying hello. He doesn't understand the rules!"

"I have said before that we focus on the superstar strategy and cannot sign anyone casually, especially a rookie like this who only plays a few good games and thinks of himself as arrogant. I firmly refuse."

"They didn't understand their own worth and made a serious misjudgment!"

Although other Converse executives did not speak, their disapproving looks said everything.

Even though he knew he would get such treatment and was mentally prepared, when he actually saw the offer and those arrogant eyes, Su Wen still couldn't swallow his breath.

After leaving the hotel, Su Wen wanted to take a taxi back to the apartment.

But Valante stopped him and said with a smile: "Don't worry, there are other manufacturers."

"If they are all like Converse, there is no need to go. I reject them all." Su Wen said bitterly.

"Let's all go and take a look." Valante patted him on the shoulder and said with relief: "Converse is not the only one who comes to the door now."

"And Reebok!"

“In addition to sneaker manufacturers, there are also other products coming to our doorstep.”

"Okay!" Su Wen took a deep breath, regained his composure, and then nodded in agreement.

So, in the past two days, they have been running among major manufacturers.

First up is Reebok.

Compared to Converse, Reebok is undoubtedly much more enthusiastic. The senior executives treated the two of them as if they were relatives, chatting and praising Su Wen crazily.

If he didn't know their purpose, Su Wen would think that they were trying to kill him.

When it came time to enter the formal negotiation process, Reebok's offer was much more sincere than Converse's.

The first offer was directly for US$50 per year.

This is their offer based on the cooperation information between Jordan and Nike.

However, Su Wen smiled and refused, not intending to accept the offer, even though it was one of the highest current sneaker contracts. Like Danzi, once signed, he would become a millionaire immediately.

but
Valante said for Suvin, "You seem to have forgotten that when Michael Jordan signed this contract with Nike, he had not yet played an official game in the NBA."

"And Su Wen just defeated the Los Angeles Lakers two days ago."

"Currently, he has played a total of five games, three with 40+, two with 30+, one of which was even 40+, plus a game-winner. This game was the one that defeated the Lakers."

"At the same time, don't forget that before Su Wen entered the league, he defeated Michael Jordan in the semi-finals of the NCAA National Championship!"

"Don't you think Su Wen can't compare to Michael Jordan before he entered the league?"

Of course Reebok knows.

As a giant brand that currently has the second largest market in the NBA, they have many news channels, and they know Su Wen and Jordan well.

They also investigated that since Danzi made his debut wearing the Jordan [-], during this period, with every game he played, the attention of this pair of sneakers has increased correspondingly.

For every fine the league imposes, the shoes get publicity;
Every time a penalty is added, it gets more attention. It is almost like the league is giving it free advertising.

Under this situation, fans are already hungry for the Jordan generation and are just waiting for it to go on sale.

Of course, the reason why it has received so much attention is not purely because of the alliance’s free advertising, but more because of its appearance.

In this era where the Converse system dominates the league and is all about yellow and white, the flashy Jordan [-], with its black and red color scheme, looks so unique, stands out from the crowd, and is full of personality.

So fashionable and naturally full of fatal charm.

"Say your offer!"

Reebok was generous and said that this was just the initial quotation. Then he extended his hand and asked Su and Wen to make an offer first.

 Ask for a ticket!

  
 
(End of this chapter)

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