From selling box lunches to becoming a famous Chinese chef

The next day, Feng Zhengming did not go out to play, but followed his third uncle and Luo Qing to his third uncle's company in the island city.

I visited Uncle San's company and learned some information about it.

After listening to his third uncle's description, Feng Zhengming roughly understood the problems faced by his third uncle's company.

To put it simply, Uncle San’s company may not have had much business in the island city before.

As for foreign trade, Uncle San was gradually preparing to give up.

But after Feng Zhengming introduced the vegetables from Shouguang to his uncle.

Instead, it brought some new business to Uncle San's company's foreign trade.

Uncle San used the relationships he had accumulated over many years of foreign trade to quickly help Shouguang contact several buyers.

However, the buyer that Uncle San contacted at the beginning was not directly from abroad.

It should be said that those buyers are also middlemen.

But they were willing to help and successfully found a suitable sales channel for Uncle San.

However, the vegetable production in Shouguang is gradually increasing, and Shouguang also wants to introduce some foreign planting techniques through Uncle San, and even get some foreign seeds.

Feng Jiandong really had no way to do this, and even after asking for help from some connections, he still couldn't find the place.

In the end, it was Uncle San who went home and talked to his family.

When Grandpa Situ learned about the situation, he immediately used his overseas connections.

Before long, Grandpa Situ’s overseas connections came in handy and helped Uncle San’s company and Shouguang connect with an overseas company.

"Now they will provide some planting techniques, they will also provide seeds, and they will send people to train in planting, but I hope to purchase seeds and some fertilizers needed for planting from them in the future."

When Feng Zhengming heard this, he immediately understood what the other party was planning.

It seems that the other party is now providing technology and seeds, and will also make direct acquisitions.

But in fact, the other party wants to completely control the source of seeds.

This forced Shouguang to buy their seeds, give up its own breeding technology, and even give up some of its own fertilization technology research and development.

The goal is to make the country completely dependent on others, so that it will be easier to control domestic vegetable planting in the future.

Fortunately, in this regard, Grandpa Situ has a lot of experience having been abroad for many years.

So Grandpa Situ gave some advice to Uncle San and Shouguang.

In the end, Uncle San and Shouguang did not fully agree to the other party's conditions.

Although we accepted some planting techniques from the other party, we also received seeds and fertilizers provided by them.

However, the supply period was not signed for a long time.

Shouguang’s consideration is that it can first introduce the other party’s advanced technology, and then find some domestic agricultural experts to carry out some decryption and research.

Use some of other people's technologies to develop planting techniques that are more suitable for our own country.

In this way, you don’t have to worry about being blocked by others using technology.

The key is to avoid being completely controlled by the other party because of signing a supply contract for too long.

After learning about the series of bargaining with foreign buyers this time.

Feng Zhengming couldn't help but smile and praise: "After all, Grandpa Situ has been abroad for many years, so he knows more about some of the tricks in China. With Grandpa Situ's help, you, Uncle San, are not controlled by others."

Feng Jiandong nodded: "That's true. After talking with your Grandpa Situ this time, I have a better understanding of some things abroad."

Luo Qing echoed, "Yes, Grandpa Situ really taught us a lot of things, and also taught me how to communicate and negotiate with foreign countries."

Feng Zhengming asked with a smile: "Is it true that we can't talk about feelings with them and can only proceed from interests?"

Uncle San and Luo Qing nodded in agreement almost at the same time.

"This is actually very good. There is no need to talk about feelings with foreigners. Everyone is acting from the perspective of interests. As long as it is in our own interests, we will not suffer any loss no matter what."

Uncle San quite agreed with what Feng Zhengming said.

“That’s right, I always thought that after so many years of doing foreign trade, I still have some friends.

It was only through this experience that I realized that the so-called friends overseas are just people who want to make a profit from you.”

Luo Qing nodded and agreed with her uncle's opinion.

Then Feng Zhengming looked at Luo Qing and asked, "How are you doing with your foreign language studies?"

Luo Qing was a little embarrassed by this sudden question: "I'm still learning, and there is no effect yet."

I saw Luo Qing lowering his head while talking, as if he had done something wrong.

Feng Zhengming smiled and reached out to pat Luo Qing's shoulder gently.

"It's okay. You can learn slowly. For the time being, don't we have translators in the company? Besides, we have Grandpa Situ. Grandpa Situ has been overseas for so many years and knows more about overseas countries than ordinary translators. You should learn more from Grandpa Situ when you have time."

Uncle San immediately agreed: "Yes, Xiao Luo, you should learn more from your Grandpa Situ."

Luo Qing nodded after hearing this: "Okay, I will ask Grandpa Situ for more advice."

After talking about things in Uncle San's company, the topic quickly shifted to Feng Zhengming opening a branch outside Quancheng.

"Zhengming, how did you come up with the idea of ​​opening a branch of the dry rice shop outside of Quancheng?"

Feng Zhengming said bluntly: "In order to open up the market and our own brand."

Uncle San was a little puzzled: "Open up the market? Open up our own brand? Do we have to open a store outside of Quancheng?"

"Yes." Feng Zhengming nodded affirmatively.

"Third Uncle, think about it, in Quancheng, when people mention our dry rice shop, what do they usually call it?"

Feng Jiandong thought about it carefully and responded: "Feng's dry restaurant? What's wrong?"

Before Feng Zhengming could answer, Uncle San immediately realized it.

"You mean, when we open a branch store outside, we won't use the Feng Family Restaurant sign, but will use the 'Zheng Luxing' brand?"

Feng Zhengming nodded: "Yes, I have already discussed it with my sixth brother in Yancheng. After I walk through the whole province, I will go to Yancheng again at the end of the year to find a suitable location.

After the Chinese New Year, we will open our first branch outside of Quancheng in Yancheng, and name it "Zheng Luxing."

Luo Qing thought about it and immediately understood Feng Zhengming's intention of using the Zhengluxing signboard.

"So the branch you opened in Yancheng is not just a food shop?"

Feng Zhengming looked at Luo Qing with some surprise. He didn't expect that she would actually think of it.

"It seems that you have broadened your horizons a lot since you followed Uncle San around during this period of time. You actually thought of this."

After praising Luo Qing, Feng Zhengming nodded seriously and explained.

"My idea is that starting from this branch in Yancheng, we will open branches in various places. Baozi pork will still be our main dish, but we will also add local specialties.

So it is no longer just a food shop, it should be a Chinese fast food restaurant that belongs to us.”

“Chinese fast food.”

Feng Jiandong and Luo Qing were both a little surprised to hear this somewhat new name.

While being surprised, I thought carefully about what Feng Zhengming said.

Uncle San and Luo Qing both thought it was a great idea.

There have been many foreign fast food restaurants in China in recent years, and it seems that they are going to sweep across the country.

But Chinese food seems to be only available in various restaurants of all sizes, or in very simple boxed lunches on the streets.

Like Feng Zhengming, he adds local specialties to his dry rice shop that sells steamed buns.

It really hasn't evolved into a domestic Chinese fast food restaurant.

Feng Jiandong thought it was great, but he quickly thought of some questions.

"Zhengming, if you want to run a fast food restaurant, then you will need a lot of chefs, right? Do you have that many people now? You can't transfer people from Quancheng, right?"

Feng Zhengming explained with a smile when he heard it.

"Of course we are not transferring people from Quancheng to the Yancheng branch. We are recruiting directly from Yancheng, and we can contact the vocational school there. Then we can recruit some culinary graduates for internship. Then we will have more staff in the store, right?"

Luo Qing immediately understood: "Do you want to rely on your own appeal to continue to recruit young chefs from all over the province?"

Then Uncle San also thought of it: "The provincial young chef cooking exchange competition at the end of the year?"

Uncle San was obviously a little excited: "You are really bold, you are the national champion, and you will be the judge of the provincial young chef exchange competition at the end of the year. You plan to select suitable young chefs through the competition at the end of the year."

After realizing this, Feng Jiandong really admired his nephew's ideas.

"In this way, you can select the most suitable outstanding young chefs and arrange them to work in the kitchens of your branches in various places to solve their employment problems. I'm afraid you will be rewarded by various places."

Feng Zhengming laughed after hearing this: "Hahaha, I never thought about asking for a reward."

In fact, in his heart, there is another group that he has not mentioned.

That is the upcoming wave of layoffs, and some middle-aged chefs who used to work in the canteens of various units will be laid off.

They will also become the group that Feng Zhengming will strive to open branches in various places.

If Feng Zhengming handles the matter well and helps various places solve employment problems, he may really be commended by various places.

Of course, this model still needs to be explored, even though Feng Zhengming has some knowledge from his previous life.

But there were many things he never actually put into practice.

Will there be any problems in the process?
Now he is really unsure.

However, Feng Zhengming has already won the first place in the national cooking competition.

Is there anything he can't do?

What's more, Feng Zhengming now has his family to help him.

He believed that his grandfather, second aunt, third uncle, and Grandpa Situ would all help him.

Moreover, people from the provincial and municipal cooking associations would more or less give him some face as the top scholar.

With the right time, right place and right people.

Feng Zhengming felt that as long as he carefully controlled the quality of the dishes in the restaurant, there should not be any problems.

Understand Feng Zhengming's plan clearly.

Uncle San suddenly smiled and said, "Zhengming, if you come to Daocheng to open a branch later, can you include Uncle San in the list? Let Uncle San also invest in it?"

Feng Zhengming smiled and asked, "Uncle San, don't you have shares in Zheng Luxing? Do you also want shares in the island city branch?"

"This is different. What I mean is, can I directly invest in the branch in Island City?"

Feng Zhengming thought about it and understood what his uncle meant.

"Do you want to join directly? You will be responsible for all expenses of the island city branch, and I will help you select the right chefs. The rest of the management will be left to you, Uncle?"

Uncle San nodded immediately: "Yes, that's right."

Feng Zhengming smiled and asked again: "Uncle San, do you have time to run a branch store?"

Feng Jiandong responded with a smile: "This is called investment. I don't have time for management, so I can hire someone."

Seeing that his uncle really wanted to join, Feng Zhengming nodded and agreed.

"Okay, Uncle San, if you want to join us, it will help me solve the funding problem of opening a branch. Of course I am willing to do so."

Feng Jiandong was quite satisfied with the result.

"As long as I have your brand, I can use the shares of the Island City branch to find some people to invest in it and ensure that the Island City branch will be prosperous."

Feng Zhengming couldn't help but remind him, "Uncle San, let's make it clear first. You can't fool people by using my brand. If something goes wrong, don't blame me for turning my back on you."

After hearing this warning, Feng Jiandong took it seriously.

"Don't worry, it won't affect your brand, and we guarantee that we will operate according to your requirements."

Feng Zhengming was also continuing to plan in his mind, thinking about how to operate branches in other cities besides Yancheng and Daocheng?

The most important thing is quality control. If you can’t find a suitable quality control person, it may really be a problem.

After spending a day in his uncle's company in Island City, Feng Zhengming spent most of the time with Luo Qing, looking at some of the business conditions in his uncle's company.

Uncle San was not shy about telling Feng Zhengming about various trade matters, and seemed to want to let Feng Zhengming see them and seek his opinion.

Now Feng Jiandong clearly feels that Feng Zhengming always has some good ideas in business operations.

In Feng Jiandong's opinion, Feng Zhengming's good ideas will definitely make his company better and better.

Feng Zhengming read all kinds of information that his uncle asked him to read, and did give his uncle some ideas.

Some of them are still a little ahead of their time, so Uncle San can’t do them for the time being.

I stayed in my uncle's company until the evening.

Feng Zhengming and Luo Qing left the company first.

The two of them strolled along the streets of the island city together.

In the evening, the two of them randomly found some small stalls on the street and had something to eat.

The two days in the island city were the most relaxing two days for Feng Zhengming in recent times.

Feng Zhengming also felt that Daocheng, a seaside city, was really nice.

When Feng Zhengming and others returned to the hotel, they saw Gao Fengyi waiting in the hotel lobby again.

Feng Zhengming asked Luo Qing to go upstairs first, and he walked up to Gao Fengyi alone.

"Senior Brother Gao, you're here to check up on me so late at night?"

Gao Fengyi looked up and saw Feng Zhengming, and immediately stood up: "What inspection? I'm just waiting for you."

Feng Zhengming continued to ask with a smile: "Didn't we agree on tomorrow? Why can't Senior Brother Gao wait tonight?"

"I don't want to come to see you tonight." Gao Fengyi said helplessly, "It's true that things have changed a bit, and I may need you to show your skills tomorrow, so I came here tonight to inform you in advance."

Feng Zhengming was a little puzzled: "What does it mean to show your skills?"

Gao Fengyi explained seriously: "I heard that you have arrived in Daocheng. There just happened to be a team of chefs in Daocheng for exchanges, so they want to meet you tomorrow so that everyone can have some exchanges."

Feng Zhengming immediately understood that this meant someone was trying to challenge him.

“Where did the chef team come from?”

Gao Fengyi remained serious and answered: "I am from the capital." (End of this chapter)