The diva and I cross each other

Involving the interests of Penguin, Mr. Ma thought for a while before speaking: "Mr. Luo, the live broadcast rights of the game are given to you, but it is not a lifetime license. The first three years are free for you. If you want to continue to get the live broadcast rights in the future, Douyin and IEG business group need to negotiate on their own."

"Three years is too short. It should be at least five years. We also need the priority to renew the contract. I can accept subsequent negotiations. This is my bottom line. If Mr. Ma disagrees, there is no need for us to continue the discussion."

Luo Ming's attitude was so forceful that Mr. Ma was a little hesitant. After thinking for a moment, he said, "Okay, I agree."

"Then wish us a pleasant cooperation?"

"Happy cooperation!"

After saying this, both parties raised their glasses and clinked them together.

After having a good meal and a drink, Mr. Ma got the plan prepared by Luo Ming. The next day, Penguin held a whole day of meetings and confirmed that the plan was feasible. Penguin then contacted major banks in Shenzhen.

With the development of the Internet economy, banks' attitudes towards Internet companies have changed again and again. In the early 21st century, banks generally ignored Internet companies, but now they are very willing to cooperate with Internet companies.

Penguin is a leading Internet company, so the bank attached great importance to the invitation. The people they sent to meet Mr. Ma were all senior executives from major banks.

Since they were looking for cooperation, Mr. Ma naturally didn't put on airs and received them warmly.

After some business exchanging, Mr. Ma got straight to the point and said, "Thank you very much for taking the time out of your busy schedule to come to the appointment. I invited you here because I actually have a very big cooperation."

"What kind of cooperation? Does Penguin want a loan?" Mr. Wang, the vice president of Bank of China Shenzhen City, asked with a smile.

Mr. Ma shook his head and said, "No, I have a huge amount of money that I want to deposit in the bank, but I have a requirement. I must be able to withdraw it at any time, or at least be able to withdraw part of it. I wonder how much interest you can give me?"

"Mr. Ma, we have internal regulations in our bank. The larger the deposit amount, the more policy benefits we will receive. But from what Mr. Ma said, it shouldn't be just about depositing money, right?" asked Mr. Li, the vice president of the bank.

The senior executives of other banks also nodded when they heard this. They also felt that Mr. Ma’s purpose should not be so simple.

As senior bank executives, they are very familiar with the Internet industry. The profits in the Internet industry are definitely much higher than those in banks. Even if Penguin has money, he should think about using the money to make more money instead of saving it.

An investor on Wall Street once said: Only poor people think about saving money, while rich people are desperately trying to get loans and make money with money.

Hearing Mr. Li's question, Mr. Luo said, "Mr. Li, you misunderstood. We don't have any other ideas. We are talking about ordinary deposits, but the money is a bit large, probably hundreds of billions in cash!"

After hearing Mr. Ma say this number, the faces of the senior executives of several major banks changed.

What does it mean to have hundreds of billions of cash? Throughout China, the number of people who can come up with such a huge amount of cash can be counted on one hand.

"Mr. Ma, are you kidding?" Mr. Wang asked in a strange tone.

"Of course not, we are serious." Mr. Ma replied calmly.

The bank's top executives were silent.

Mr. Ma smiled and continued, “Ladies and gentlemen, as far as I know, bank deposits actually rely on a large number of people to make regular deposits, but because of operating costs, deposits of more than 10,000 yuan are basically the main amount.

But in reality, most people in this society have current funds ranging from a few hundred to a few thousand in their accounts. All this money is deposited in their personal accounts and cannot flow into the bank's financial system.

If there is a way to gather these funds together, how much do you three think the total amount of funds would be?"

After hearing what Mr. Ma said, several senior bank executives opposite were stunned at first, and then their expressions became serious.

"Mr. Ma, how can you gather these funds?" Mr. Li asked. "This is our business secret and cannot be disclosed."

"Gathering such a large amount of funds must be quite risky, right?" Mr. Wang asked.

"There are indeed considerable risks. It is for this reason that I chose a state-owned bank. As long as the interest rate is reasonable, we can start cooperation immediately."

After several bank executives exchanged glances, General Manager Li took the lead and said, "We understand what General Manager Ma meant, but we need to hold an internal meeting to discuss how much interest can be given."

Executives from several other banks nodded.

Although they don't know how Mr. Ma will gather so much funds, it is obvious that Mr. Ma is thinking of making a profit from the interest rate difference. Although the percentage may not be high, the base is really too huge.

Mr. Ma didn't want to settle the matter right away. It was impossible to discuss such a big thing as soon as they met.

After all, they are just senior executives of the bank. They have a certain say but no decision-making power. They dare not agree to such things on their own.

So Mr. Ma said, "Of course, you can discuss it as much as you want. Just give me a result as soon as possible."

For such a large cooperation, the major banks will not agree immediately, and various meetings may have to go on for some time.

After a week of waiting, Bank of China was the first to respond. They accepted Penguin's large deposit fund, but they would not directly give a high interest rate before Penguin made achievements. For the sake of safety, they set up a tiered system. The more deposits, the higher the interest rate.

Because it is a current deposit, which can be withdrawn at any time, the interest given there is not as high as that of a fixed deposit.

Starting with 10 billion, there will be 10 points as long as it exceeds 5 billion, there will be 100 points if it exceeds 6 billion, and there will be 500 points directly if it exceeds 8 billion.

"As long as it exceeds 10 billion, it will be 5%. Based on this interest rate, we give 3% to users, which is enough to attract a large number of people to put their money in Yu'e Bao." Mr. Liu said excitedly as he looked at the plan given by Bank of China.

"3% is too little, let's go with 5%. 3% is indeed more cost-effective than banks, but our competitor is not banks, but Alibaba."

Mr. Luo standing by agreed with this. Just as Mr. Ma said, Yu'ebao's competitor is not the bank, but Alibaba.

To put it simply, the feature of this plan is that users put money in, the platform will pay interest every day, and then users can spend money at any time. This benefit, even if the interest rate is the same as that of the bank, can attract a lot of people.

But Yu'ebao does not require any technical content, and once it goes on the market, Alibaba can quickly copy it.

If Penguin wants to enjoy this piece of cake with peace of mind, the best way is to attract a large number of users quickly with the highest interest rate, rely on the first-mover advantage, and quickly seize the market.

"Boss, if you do this, it will indeed form a strong market advantage as you said, but with a 5% interest rate, I'm afraid that many people will deposit all their money in the bank into Yu'e Bao. Will the bank agree?"

“Don’t worry about the bank’s reaction for now. They are not stupid and should have guessed what we want to do. Now that they have agreed, they should be prepared.

Besides, our high interest rate will not last too long. Once the bank responds, our high interest rate will end. High interest rate is just a means to attract users.

What’s more important is that we can use this method to attract users. Even if Alibaba replicates this plan in the future, banks will not give them corresponding interest rate discounts if they know how we operate.

Therefore, whether it is for us or Ali, there is only one chance, and we must seize it. "Mr. Ma said expressionlessly.

Having been in the business world for so many years, Mr. Ma knows very well that opportunities cannot be missed. If you want to get a piece of this cake, you cannot hesitate.

Mr. Liu and Mr. Luo looked at each other and said nothing more. As Mr. Ma said, there is only one chance. If we seize it, we can greatly increase the market share of WeChat Pay. (End of this chapter)