The diva and I cross each other

The vision of a newborn baby is not fully developed, and it can only rely on hearing to recognize familiar people. In addition, its body is weak and its brain is still developing. This results in the fact that children at this stage have only instincts, and this instinct can be simply stated in one sentence: they will cry as long as they feel uncomfortable.

The day before yesterday, after Lin Shuwen was discharged from the hospital and moved back home after her confinement, her child probably couldn't adapt to the new environment and kept crying.

Luo Ming was able to patiently coax the child at first, but when he saw that coaxing didn't work, he simply ran away. Lin Shuwen had no way to deal with this little ancestor, and finally the couple could only hand the child over to Luo's mother and Lin's mother.

Luo Ming originally wanted to hire a confinement nanny to take care of the child, but Cao Hongying and Zhou Qingping both refused. They came all the way to Shanghai just for the child, right? Why would they hire a confinement nanny?

Moreover, the two of them thought that Luo Shengyang's temper was definitely very good among babies, at least easier to take care of than Luo Ming and Lin Shuwen when they were young.

Luo Ming and Lin Shuwen both sneered at this. If they had a good temper, they would cry their hearts out for two days!
There's nothing much to say, it's just a relationship between two generations!

However, Luo Ming and Lin Shuwen soon discovered that the child's personality seemed to be relatively stable. After crying for three days, he rarely cried again after adapting to the new environment.

Luo Ming watched many new parents taking care of their children on Douyin, and there were always scenes where the children cried because of hunger in the early hours of the morning and the parents got up to feed them.

Luo Shengyang is different from the kids on TikTok. He would cry when he woke up from hunger in the middle of the night, but his crying was the kind that just thunder without rain, with only a few tears. He would fall asleep on his own after feeding without any need to be coaxed.

What surprised Luo Ming even more was that if the child felt that his diaper needed to be changed, he would behave like this, crying at the top of his lungs, but without any tears, and would be quiet after the diaper was changed.

Luo Shengyang now sleeps about 20 hours a day. Excluding the time for drinking milk, he is awake for about 2 hours.

When awake, Luo Shengyang seldom cries or makes a fuss. Instead, he opens his big watery eyes and curiously looks at the things in the crib.

Lin Shuwen was very curious about what he was looking at. As a biology student, she naturally knew that Luo Shengyang, who was only one and a half months old, actually had very poor eyesight.

Newborns between 0 and 1 month old have a certain response to light, but their vision is very blurry and they cannot coordinate the movement of their eyeballs.

At 2-3 months, children are able to look at objects at a fixed point and turn their heads to follow moving objects, but at this time they can only see the outline of objects at a distance of about 20 cm.

Sometimes, when Lin Shuwen saw that he was watching too seriously, she would cover his eyes with her hands, or deliberately use something to tease him.

The little guy did not have any extreme reaction to Lin Shuwen's actions. Just as Cao Hongying and Zhou Qingping said, the child has a good temper.

Of course, Luo Shengyang also has bad tempers sometimes. When he is awake, he likes to listen to some soothing instrumental music. If he is not allowed to listen to it, he will really cry, and cry uncontrollably.

Lin Shuwen attributed Luo Shengyang's well-behaved behavior to her prenatal education. When she was pregnant with Luo Shengyang, she liked to let the child listen to some soothing instrumental music.

It is natural that a child's growth is not always smooth. When Luo Shengyang was just two months old, he suffered from constant diarrhea, which made the whole family anxious. They stayed by his bed every day for fear that something might happen to him. Luo Ming also realized how difficult it is to take care of a child.

The next day, Luo Ming, who had been up all night, came to the company, leaned back in his chair, rubbed his swollen head, and said to Li Yan, "Li Yan, make me a cup of black coffee with milk and sugar, and then go call Mr. Rong and Mr. Chen."

"Good boss."

A few minutes later, Li Yan brought black coffee and placed it on Luo Ming's desk, then turned and left the president's office to look for someone.

Luo Ming picked up the coffee cup and took a sip. The black coffee with sugar was less bitter and tasted much better, but the mellow feeling also decreased.

Luo Ming has loved drinking coffee in his past and present lives. Although he says he loves it, it is actually more of a habit.

As a programmer, how can you not stay up late?

In his previous life, Luo Ming often had to stay up late to work. Luo Ming tried various things to refresh his mind. After comparison, he found that coffee was the most effective in refreshing him.

At first, Luo Ming drank instant coffee, then he started to buy some mixed coffee powder himself, and later he also bought some medium-quality coffee beans and ground the coffee himself.

This was also one of the few hobbies in Luo Ming's previous life that required money. In this life, although he no longer needs to work late at night, Luo Ming still retained the habit of drinking coffee from his previous life.

But he doesn't need to worry about money in this life. The coffee beans that Luo Ming bought are of very high quality. For example, the black coffee he often drinks, this cup would cost less than a thousand yuan.

Unlike his previous life where he drank coffee to refresh himself, in this life, Luo Ming in most cases drinks coffee just to savor the mellow feeling of the coffee, just like tasting aged wine.

It is best not to add sugar to the coffee at this time, so that you can best taste the mellow taste of the coffee. However, if you really need to drink coffee to refresh your mind, you need to add sugar.

To put it simply, when our blood sugar level drops to a certain level, the body will prioritize energy supply to the limbs and blood circulation.

When the brain does not receive energy supply, it will experience reactions such as wanting to sleep, being unable to concentrate, and having decreased comprehension.

At this time, supplementing some sugar and raising blood sugar can slightly improve learning and work efficiency.

Luo Ming had been up all night and needed to replenish sugar. Soon, he finished a cup of black coffee with sugar.

"Knock knock~" Just as Luo Ming put down his coffee cup, there was a knock on the door.

"Enter."

"Squeak~" The office door was pushed open and Chen Junmiao walked in first.

"Mr. Luo, are you looking for me?"

"Well, take a seat first. When Rongmu arrives, we will have a conference call with Mr. Li from Baidu."

"With Mr. Li from Baidu?"

Luo Ming nodded and said nothing more. A moment later, Rong Mu also arrived, and Luo Ming directly asked Li Yan to contact Mr. Li of Baidu.

After a while, the video was connected, and Luo Ming got straight to the point and said, "Mr. Li, I've called everyone here. Let's talk about the live streaming sales program launched by Douyin and Pinduoduo!"

Mr. Li nodded and said, "Okay, I was quite interested in this model when I saw Mr. Luo talking about it before."

"Then let's start with the difference between live streaming and ordinary live streaming! Mr. Chen, the live streaming section of Douyin is also managed by your Zhuoguang Entertainment. You should know something about live streaming. Can you tell us how ordinary live streaming can make money?"

Chen Junmiao hadn't figured out the situation yet, but Luo Ming suddenly called her name, so Chen Junmiao could only bite the bullet and say, "Boss Luo, Boss Rong, Boss Li, based on my understanding of the live broadcast industry, I think anchors make money mainly through two channels: one is user rewards, which is the most direct way to make money and is also the way most people who do live broadcasts make money.

As far as I know, there are some websites that focus on live broadcasts of beautiful women, as well as those that skirt the line or directly do ghs live broadcasts. This way of making money is the most direct. The prettier they are and the better the interaction, the more rewards they will receive and the more money they will earn.

The second is to make money by taking advertisements. The main ones that make money in this way are the more formal live broadcast platforms on the market, such as MoYu, MoYa, and our Douyin's live broadcast section.

Once the big anchors of these platforms have fans, their popularity will go up. No matter what kind of live broadcast they do, as long as they have fans and popularity, people will naturally look for the anchors to advertise and cooperate.

There are many forms of cooperation, including but not limited to: promoting various apps, trying games, and the most direct way is to put advertising links in the live broadcast room. "

"Mr. Chen, what you said are all about how anchors make money. What about live broadcast platforms? How do live broadcast platforms make money?" asked Mr. Li.

"Mr. Li, live streaming platforms make money by earning traffic from the anchors. This includes commissions from tips given during live streaming, and activities held with various anchors as gimmicks. On the other hand, there are some gray areas, such as lottery draws for card applications."

After listening to Chen Junmiao's words, Mr. Li nodded and didn't ask any more questions.

"Mr. Chen just summarized the traditional ways of making money through live streaming. I don't need to say more about this. I will just talk about the differences between live streaming and traditional ways of making money!

As the mobile Internet era has developed to the present, the traffic dividend of traditional e-commerce has actually been declining.

Because most of the Chinese netizens have switched to smartphones, e-commerce companies are now facing the dilemma of high customer acquisition costs, difficulty in retaining users, and low fan stickiness. " Rong Mu took over the conversation and said.

Mr. Li agreed with this. He echoed: "The dilemma of traditional e-commerce is here, and Pinduoduo has taken advantage of the low stickiness of traditional e-commerce fans, which is why it has risen rapidly."

"Live streaming and the rise of Pinduoduo are actually the same concept, adding something else on the basis of e-commerce," said Luo Ming.

Mr. Li's eyes lit up when he heard this: "Really? Mr. Luo, please tell us more!"

"I'm not very good at talking, let Rong Mu do it!"

Rong Mu smiled and said: "The so-called live streaming with goods is live streaming + e-commerce. In my opinion, the advantages of live streaming with goods are mainly reflected in the following points:
First: During the live broadcast, the host's explanation of the product is more targeted, and the product presentation is more realistic. Facing thousands of viewers, the host can trick users, but it is difficult to deceive 100% of the users.

Especially for products with high consumption frequency such as clothing and beauty products, the host's try-on and trial experience can present the effects well to fans, thereby prompting fans to accept the products they recommend as quickly as possible.

Second: The anchor builds a bridge between fans and products, allowing loyal fans to successfully transfer their trust in the anchor to the product, thereby establishing trust and even dependence on the brand.

This is the brand effect that the anchor brings with him. When enough fans are influenced by the brand effect and generate consumption, the anchor's ability to sell goods will explode, and it may even create a miracle of selling tens of millions or even hundreds of millions of goods in a live broadcast.

The brand effect here does not conflict with what I said before that there is no need for big anchors, because small anchors can also have fan effects. The key is whether they can utilize the fan effect. Moreover, as long as the platform is willing to support them, even small anchors without fans can rise quickly.

The last and most crucial point is that the anchor can make users feel emotionally resonated when promoting products.

Consumers, especially female consumers, are prone to impulsive purchases due to discounts and promotions. Some of the language used in live broadcasts, or even some fake promotions, such as flash sales, can arouse emotional resonance among consumers.

Then, through the host’s verbal stimulation, consumers are very likely to make impulsive payments based on their trust in the host, and will later feel a great sense of satisfaction from “flash sales” of discounted products.

The anchor achieves the effect of flash sales by driving the rhythm of the barrage and the hasty buying scene, giving fans no time to hesitate, thereby greatly promoting sales. This is the difference between live streaming and traditional live streaming."

After listening to Rong Mu's words, Mr. Li fell into deep thought, while Chen Junmiao looked at Luo Ming with admiration. She finally understood why Mr. Luo wanted her to train that trainee who couldn't make his debut to become a Tik Tok anchor. It turned out that he wanted to sell goods through live streaming.

After a moment, Mr. Li sorted out his thoughts and spoke again: "Mr. Luo, Mr. Rong, I understand your ideas. A very important point of this live streaming sales model is the audience's trust in the anchor. If the audience trusts the anchor enough, then in many cases the anchor doesn't even need to do anything, and people will buy the products directly, right?"

"Yes, trust is the core of this model, so I said it doesn't matter whether there are big anchors or not, because in my opinion, it is often only grassroots anchors who start from scratch and slowly rise up by selling goods. This is also to cultivate the foundation of trust between anchors and fans." Luo Ming replied.

"This kind of anchor who sells goods needs a lot of speech skills. Ordinary people simply can't do it. They should need professional training, right?" asked Mr. Li.

"It does require professional training. Mr. Chen, please talk to Mr. Li about it!"

Chen Junmiao nodded and told Mr. Li about how Luo Ming had trained a trainee who failed to debut at Zhuoguang Entertainment to become a host.

"Hahaha! It seems that Mr. Luo, you have planned this long ago!" Mr. Li said with a laugh after hearing what Chen Junmiao said.

"How can I come and talk to Mr. Li about this without any preparation?"

Luo Ming took into account all the things that needed to be considered, and Mr. Li did not say anything more. He immediately expressed that he could try the new business model of live streaming and selling goods.

By then, Pinduoduo's merchants will use advertising videos while inviting Douyin anchors to promote their products. With this two-pronged approach, Pinduoduo's profits should increase steadily.

After finalizing the next development plan, the video conference ended.

"Mu Tou, I'll leave the rest of the stuff to you. I'm too busy taking care of the children here." After saying that, Luo Ming rubbed his eyebrows.

Rong Mu glanced at Luo Ming's dark circles and agreed immediately. He also knew that Luo Shengyang had diarrhea for the past few days, so it was good enough that Luo Ming could cooperate with him to complete this meeting. (End of this chapter)