Reborn since 1993

Chapter 1219 I just want to kill my competitors, or be killed by them.
"Senior Brother Li?"

Zhou Hongyi breathed a sigh of relief when he heard that Li Dongling supported Yahoo! China in launching its browser.

With the approval of the philanthropist Li, he can go all out and make a big splash. With Li as his backer, even if Yahoo! China collapses, it can make a comeback. Otherwise, how did it get the title of the most powerful force in the mainland technology industry?

But seeing Li Dongling remain silent after speaking, Zhou Hongyi was puzzled and wondered what was going on.

"It's nothing, just some 'past events' coming back to mind."

Li Dongling shook his head and said that back then, Microsoft's $50 billion acquisition of Yahoo was rejected by Jerry Yang, which also caused Yahoo to lose its last straw. A few years after refusing the acquisition, Yahoo was sold.

But if Microsoft successfully acquires Yahoo, can it really turn around the declining Yahoo?
Microsoft acquired Yahoo in an attempt to counter Google's growing dominance and compete with it in the internet advertising market.

But Yahoo was already no match for Google at that time. Did they really expect that acquiring Yahoo would turn the tide?
Who dares to say that Microsoft didn't just inherit a rotten burden? In retrospect, Yahoo was basically beyond saving. Changing CEOs every year, no one could save Yahoo.

Whether Microsoft can save Yahoo with a multi-billion dollar acquisition is another matter, but this will definitely be the biggest event in America and even the global internet.

With Yahoo's reputation and Microsoft's deep pockets, there's a high probability that Microsoft will repeat its experience in the computer industry and become the "public enemy" of the American internet once again!
The entire landscape of the American internet industry will change instantly. Microsoft and Google, along with other internet companies, will definitely fight fiercely. Microsoft's image as the devil in America is too deeply ingrained. Nobody can sleep soundly until the devil is defeated.
Although allies may be targeted by this, and Dongling Hi-Tech is deeply saddened, it may actually be a good thing for Dongling Hi-Tech and Cyberport.

Microsoft is an ally of Dongling High-Tech, but a half-dead ally is a good ally. Who wants a wealthy, ambitious ally who drools all day and is always eyeing them covetously?
Therefore, Li Dashan felt that if Microsoft were to acquire Yahoo, as an ally, he should offer assistance to Microsoft and help it take over Yahoo.

It's hard to say whether Microsoft will suffer a major blow when it has to deal with the mess left by Yahoo and compete with rivals like Google.

But if Microsoft really fails, wouldn't that be the opportunity for Dongling Hi-Tech to fill its last gap and launch a computer-level operating system?

If there's no opportunity, then create one! A living person can't be killed by holding their pee!
Looking up and seeing Zhou Hongyi, Li Dongling smiled and said in a low voice, but to Lin Xianhui and Zhou Hongyi it sounded like a wake-up call, "If Yahoo! China wants to launch a browser, just go for it."

The rules of the Chinese internet are none of the business of outsiders!

These words were rather domineering, subtly targeting Microsoft, but neither Zhou Hongyi nor Li Dashan felt there was anything wrong with hearing them from Li Dashan.

While there's no consensus yet on who's in charge of the Chinese internet industry, and there aren't many established rules, Li Dashan's voice on the Chinese internet is definitely more effective than Bill Gates's!

When Qiu Anyi, Li Minghan, and Li Yonghong, who were sitting in the golf lounge, saw Zhou Hongyi return with a radiant smile, they knew without asking that Zhou Hongyi had probably received a lot of support from Li Dongling.

Following Zhou Hongyi and Lin Xianhui, Qiu Anyi, the president of Tse Sui Luen Jewellery, and Li Minghan, among others, reported to Li Dashanren.

"This year, Tse Sui Luen Company is expected to achieve its goal of adding 300 stores in mainland China and Southeast Asia!"

When Qiu An-yi met Li Dong-ling, she made a pledge to him to open 300 new Tse Sui Luen jewelry stores every year. This was a rule that Li Dong-ling set when he appointed Qiu An-yi as the president of Tse Sui Luen.

Qiu Anyi dared not be negligent in the matters entrusted to her by the philanthropist Li.

Therefore, since Qiu Anyi took office as president this year, Tse Sui Luen Jewellery has been opening new stores at a frenzied pace.

Upon hearing Qiu Anyi's words, Li Dongling did not immediately inquire about Xie Ruilin Jewelry Company. Instead, he seemingly casually asked her, "Does the Xie family have any objections to President Qiu taking over as president of Xie Ruilin?"

Li Dongling asked casually, but Qiu Anyi's heart suddenly skipped a beat. She then shook her head and said, "The Xie family has no objections. After all, they've preserved the Xie Ruilin Jewelry brand!"

Qiu An-yi said this, but how could Xie Rui-lin and his son not have any resentment in their hearts? After all, the male members of the Xie family were still alive, unlike in their previous life when they were both imprisoned and needed Qiu An-yi to stand up and support the Xie family.

Li Dongling didn't say much to Qiu Anyi's words, but simply said to her, "Your appointment as the head of Tse Sui Luen Jewellery is Cyberport's decision, and has nothing to do with 'other people'."

If anyone is dissatisfied with your position, feel free to tell them to contact Cyberport.

Cyberport made its acquisition of Tse Sui Luen Jewellery a strategic move, allowing the Tse family to retain a certain percentage of shares and appointing Tse's daughter-in-law, Qiu Anyi, as the head of Tse Sui Luen Jewellery, thus giving the Tse family ample face.

But if the Xie family is still not satisfied and wants to cause trouble, then the philanthropist Li wouldn't mind completely kicking the Xie family out of Xie Ruilin Jewelry Company.

Now the other party is a fish on the chopping board, they have no right to challenge Cyberport. They are restless, and Mr. Li really doesn't mind letting the Xie family leave! "Thank you, Mr. Li, but I can handle these things!" Qiu Anyi said firmly.

She is now the representative of the Xie family at Tse Sui Luen Jewellery, and Qiu An-yi is responsible for securing all of the Xie family's interests at Tse Sui Luen Jewellery.

This gave Qiu Anyi absolute power in the Xie family. Money is the greatest asset, and whoever controls the money has the power. This is an eternal truth.

Holding the Xie family's purse strings and representing the Xie family, Qiu Anyi also received higher education at Boston University. If she still can't win over the Xie family, then Qiu Anyi's abilities are rather pathetic.

Li Dongling said all this to remind Qiu Anyi that she is now the head of Tse Sui Luen Jewellery and is responsible to the major shareholder Cyberport, not the Tse family, and cannot prioritize the interests of the Tse family.

If the Xie family wants to pull any dirty tricks at Tse Sui Luen Jewellery, Qiu Anyi needs to think carefully about the consequences and decide which side she should take!
Tse Sui Luen Jewellery Company will definitely gradually shed the family-run characteristics of the Tse family and begin to be managed by professional managers; this process is not going to stop.

Seeing Qiu Anyi's expression, Li Dongling knew she understood. "What is the current self-purchase rate of Xie Ruilin Jewelry stores, and how much gold have they stockpiled?"

Currently, not all of Tse Sui Luen Jewellery stores are owned; some are leased or franchised.

"Currently, about 62% of Tse Sui Luen's stores in mainland China, Hong Kong, and Southeast Asia are acquired through purchase. They have also acquired land in Beijing, Shanghai, Guangzhou, Bangkok, and other places, which they plan to use for building jewelry stores in the future."

"Tse Sui Luen Jewellery has stockpiled $20 million worth of gold this year!"

Qiu Anyi knew all this data by heart, clearly indicating that she had processed it all herself.

The $20 million worth of gold they've stockpiled could increase in value more than tenfold over the next few years, reaching around $300 million.

Hoarding gold will definitely not result in losses, it just requires a long waiting period.

"Tse Sui Luen Jewellery stores should purchase as much property as possible, or buy land to build their own stores. Every year's profits, apart from necessary expenses, should be used to stockpile stores, land, and gold."

In the short term, costs may be high, but in the future, when there is no pressure from store rent, that will be the time for Tse Sui Luen Jewellery to become the most competitive jewellery brand in Asia.

Whether these stores are located in major cities like Beijing or in third- or fourth-tier cities, they should be situated in the city center whenever possible!

Li Dongling said to Qiu Anyi that Xie Ruilin Jewelry Company is currently heavily indebted due to its purchase of stores and gold.

But when store prices and rents rise, and other jewelry brands face rent pressures and have to raise prices, Tse Sui Luen Jewellery won't have to worry about that.

Without the pressure of rent, Tse Sui Luen Jewellery doesn't need to price its products too low. As long as the price per gram of gold, diamonds, and jewelry is a few tens or even hundreds of dollars lower than its competitors, it will be enough to annoy them to death.

They even engage in price wars every now and then, selling jewelry at the cost line of their competitors. Real competition is just that simple and straightforward: throwing bricks at the head of the competitors, hitting them where it hurts!

"In addition, the amount of gold stockpiling should continue to increase every year to ensure that the stockpiled gold is enough for Tse Sui Luen Jewellery to use for five years, or even more than ten years!"

If a price war lasts for five years and still fails to kill off competitors, then Li Dashan (Li Dashan) might seriously suspect that his competitors are playing even more sophisticated games than Tse Sui Luen Jewellery, and have secretly bought gold mines.

If a price war lasts for five or even ten years and still doesn't kill off competitors, then it's basically over. However, most competitors probably can't withstand it. Let alone ten years, they'd be lucky to survive even three!
Qiu Anyi said with some concern, "But relying solely on Tse Sui Luen Jewellery's own revenue, it would be difficult to support such a large-scale expansion of stores and hoarding of gold!"

This kind of business requires a lot of cash flow, and Tse Sui Luen Jewellery cannot sustain this approach for long.

"If necessary, Cyberport can provide a guarantee for Tse Sui Luen Jewellery to borrow money from banks, and Cyberport can also provide cash to Tse Sui Luen Jewellery!"

Li Dongling said that Cyberport has Hong Kong City Telecom, a cash cow, and can also afford to support Tse Sui Luen Jewellery.

However, this kind of large-scale chain store opening is basically just borrowing money from banks to build stores, then mortgaging the stores to banks, and repeating the cycle. All that is needed to repay these loans is the interest.

Given Cyberport's current status in Hong Kong, providing a guarantee for Tse Sui Luen Jewellery Company to obtain a loan from a bank would not be difficult.

(End of this chapter)