Reborn since 1993

Chapter 378: Live by the mountain, live by the water

There are a lot of other things written in Gu Dayang's information. The entire response plan is very complicated, including materials, structure, technology, price, consumer groups, etc., to prove that domestic lighters are different from old European lighters.

It is obvious that Gu Dayang spent a lot of time and energy on this information. He consulted a lot of laws in old Europe, as well as Japan, South Korea, Formosa, Hong Kong and other places, and dealt with anti-dumping cases in old Europe and America.

It seems that Gu Dayang’s strategy is feasible, but... it seems that this is based on the fact that old Europe abides by the rules, but will the other party abide by the rules completely?

In fact, Li Dongling had some doubts about this. He was skeptical about expecting the Anglo-Saxons, who started out as pirates, to completely abandon their gangster tactics and abide by the rules.

If Torch Group defeated lighter manufacturers such as Bic and Dupont under the old European laws and rules, would old Europe introduce a new set of rules?
There is a saying that the person who wronged you knows better than anyone else how wronged you are. But when the other party really wronged you, will you show mercy? !
Gu Dayang's plan can be used, but we cannot rely solely on it. Li Dongling's previous plan of using great force to create miracles and directly kill the old European lighter manufacturers must also be carried out.

The kingly way conquers people with virtue, the hegemonic way conquers people with force. Only by combining the kingly way and the hegemonic way can one respect heaven and govern people!
It is useless to just talk about reason when dealing with those old Europeans. To deal with hooligans, you have to use your fists to "calm" them down first, so that they can sit down and listen to reason. Otherwise, if you just talk about reason, you will be laughed at as pedantic by the other party.

Confucius emphasized winning people over with virtue, but his virtue was based on the fact that he was two meters tall, could lift city gate bolts weighing hundreds of kilograms, could drive a bronze chariot and go racing, and could also draw a bow and shoot arrows with great accuracy. If you met such a person who you could neither beat nor run away, what else could you do except sit down and listen to his teachings?
Even a great man like Confucius probably can't make people obey him just by talking about reason. He also needs to have a "little knowledge" of martial arts before he can win people over with virtue!

"We can invite Gu Dayang over and let him serve as the domestic legal representative of the anti-dumping legal team. Then we can find overseas lawyers and public relations teams to jointly form an anti-dumping legal team!" Li Dongling said to Zhang Xiaocheng.

Hearing Li Dongling's words, Zhang Xiaocheng's eyes lit up, "Do you think Gu Dayang's response plan is useful?"

“This still needs to be discussed with professional legal professionals, but it should be helpful!”

Before Zhang Xiao could be happy, Li Dongling added, "But it would be difficult to win the anti-dumping lawsuit just by fighting a lawsuit!"

Zhang Xiaocheng stood there in a daze, not knowing what Li Dongling meant. This was the misunderstanding of overseas countries in China. Zhang Xiaocheng had not dealt with those overseas companies too much, so he didn't know their nature.

"To deal with anti-dumping lawsuits, Torch Group needs to advance both openly and secretly!"

Li Dongling stood up and walked a few steps in the office. "Minglu, proceed with Gu Dayang's plan, form a legal team to respond to the lawsuit, and then ask the public relations team to lobby the European Trade Department and other members of parliament!"

"The secret way is to start a price war with Bic's group of old European lighter manufacturers. We will do whatever it takes, even if it means not making any profit or even losing money, to attract the lighter dealers and retailers in old Europe to the Torch Group camp and make it so that Bic and the others can't sell a single lighter in old Europe. We will completely defeat them, or they will come to the Torch Group to make peace!"

Zhang Xiaocheng felt a chill in his teeth when he heard these murderous words. He was a little frightened. The lighter manufacturers such as Bic and Dupont thought that they could rest easy if they could drive away the old lighter companies like Gu Ming.

I'm afraid no one would have imagined, even in their dreams, that Torch Group's approach is much more ferocious than those domestic veteran lighter manufacturers.

Zhang Xiaocheng nodded and then smiled bitterly. He felt that with the way Torch Group was playing, it was unknown how much trouble it would cause. There had never been a company like this in the country before.

"Establishing an anti-dumping defense lawyer team, and competing with manufacturers like BYD in Europe, I'm afraid it will cost Torch Group a lot of money and cost a lot of money!" Zhang Xiaocheng said with some concern.

"Some costs must be borne. Torch Group also has the support of shareholders such as Dongling Hi-Tech, Hanxi National Investment, and Pingyang City Investment. If necessary, we can also ask the Economic and Trade Commission to help raise funds for Torch Group. There is no need to worry about this!"

Li Dongling told Zhang Xiaocheng that this battle looked dangerous, but Torch Group had a chance of winning. At worst, they still had the domestic lighter market, so they would not be completely defeated. Moreover, Torch Group had more than just Dongling Hi-Tech and Hanxi Guotou as major shareholders. A number of departments, including the Economic and Trade Commission, were also closely related to Torch Group, so they could not just watch it fall.

The Economic and Trade Commission will reorganize and merge several departments next. It will have a lot of resources and connections, so it will not be a problem for it to pull in the Torch Group.

Besides, only the companies like Bick can recruit people, but Torch Group can’t?

The lighter industry, after all, is just a niche market. It is not like the automobile, computer, mobile phone and other markets that involve huge profits. It is not a life-and-death struggle to determine the winner. Whether it is old Europe or America, it is impossible for them to overturn the table just for the lighter market.

In the past, American companies such as Microsoft, Google, and Apple did much more than Torch Group.

Every now and then, Europe clamors to impose fines on Microsoft, Google, Apple and others for their monopolies in the operating system, search, and mobile phone industries.

When faced with fines, Microsoft and other companies have the same answer: drag their feet. When they are fined in Europe, Microsoft and other companies file an appeal. It is common for a lawsuit to last seven or eight years. The main point is that you issue a fine but don't pay a penny.

What to do if you really can't avoid it? The wool will be paid by the sheep. Microsoft, Google, Apple, etc. have begun to increase prices in Europe, increasing system prices, advertising fees, etc. Anyway, they won't pay a penny!
Old Europe talks a lot, but it can't do anything about companies like Microsoft and Google, because these companies really have a monopoly on their respective industries in Old Europe. Without them, Old Europeans will be left with nothing!
"I understand. I will ask Gu Dayang to come here as soon as possible to form an anti-dumping litigation legal team!

In addition, contact overseas lighter distributors to get Torch Group's lighters shipped overseas as soon as possible!"

Zhang Xiaocheng took a deep breath and said, for Zhang Xiaocheng, who had been a soldier, he had never been the kind of indecisive person. Since he had decided to do something big, he would not hesitate any longer.

After leaving the office building of Torch Group, Li Dongling headed towards the actual site of Torch Group. Along the way, he could see that Torch Group is still a large construction site.

Originally, the Torch Group was still building dormitories, restaurants, sports activity centers, basketball courts and other facilities. Now that the second phase of the project has started, it has become a large construction site.

If you walk out of the gate of Torch Group, you can see the surrounding area. A huge living area is being formed around Torch Group.

A large number of small restaurants, barber shops, supermarkets, video stores, and even small karaoke bars have emerged in the surrounding area. As for the families who originally lived in the surrounding area, they have started their career as landlords and rented out their own houses.

Because the dormitories of the Torch Group itself have not been fully built and there are not enough dormitories, even if they are built, they cannot provide dormitories for couples or employee housing like the Dongling Hi-Tech Industrial Park. If a couple works at the Torch Group and wants to live together, they still need to rent a house, which has created a huge housing market.

The emergence of Torch Group not only brings profits from the lighter industry chain, but also huge demand in the surrounding living areas. If residential areas are developed around Torch Group now, sales will probably be quite strong.

Li Dongling came all the way to the lighter laboratory. Li Dongling attached much more importance to this laboratory than to other departments of Torch Group. How far Torch Group can go in the future and whether it can complete the transformation actually depends on the level of this laboratory.

"Director Li!"

After passing the security check, Li Dongling entered the laboratory. Seeing Li Dongling coming in, Zhou Wenyan, the hardworking team leader, stood up quickly.

(End of this chapter)