Reborn since 1993

Chapter 755: That’s an ally, he deserves more money!
The stargazing promotional strategy, coupled with the effect of hunger marketing, exploded the market in America.

The current popularity of stargazing in America is actually somewhat beyond Li Dongling's expectations. Compared with similar products in his previous life, stargazing is now selling much better.

“In terms of production capacity, the production department of Dongling Hi-Tech is constantly setting up new production lines, and is also looking for new parts manufacturers and new OEM companies.

It is expected that in the next two months, the production capacity of Guanxing will be able to increase significantly, and this year, the sales volume of Guanxing video recorders is expected to reach one million units!"

Li Dongling said, to be honest, Duan Youli has already tried his best to achieve an annual production capacity of one million units.

Previously, the production department of Dongling Hi-Tech had planned to produce 400,000 Stargazing machines annually. Now they are continuously setting up new production lines and looking for OEM factories to increase production capacity to one million units per year. It is no exaggeration to say that Duan Youli is a master of supply chain.

But this output is not enough for Microsoft.

“Annual production of one million units is still too low!”

Ed Fleiss shook his head and said, "These machines may not even meet the needs of America, let alone the next step. Stargazing needs to start trying to promote it in markets such as old Europe and Canada!"

"Li, to be honest, if the Stargazing brand is operated by Microsoft, Microsoft can find more manufacturers for it to increase its production capacity..."

Ed Fries seemed to say something to Li Dongling "inadvertently".

After hearing this, Li Dongling looked at Ed Fliess with a half-smile, which made Ed Fliess blush, knowing that Li Dongling saw through his thoughts.

What does it mean to hand over the Stargazing brand to Microsoft for operation? Doesn’t that mean Microsoft will acquire the Stargazing video recorder business?
As for whether Microsoft can manage the Stargazing brand well after acquiring it, only God knows. Anyway, in its previous life, Microsoft had been struggling in the hardware industry for decades without making any waves, except for spending money to grab market share for the Xbox console.

If it weren’t for Dongling Hi-Tech this time, no one could guess what would happen if Microsoft operated the Stargazing Video Recorder alone!

Picking up the coffee and taking a sip, Ed Fries simply told Li Dongling directly.

"I am here this time to fulfill some other tasks assigned by the Microsoft board of directors. Li, is the promise you made at the beginning still valid?" Ed Fries said, staring into Li Dongling's eyes.

"Of course!"

Li Dongling knew what Ed Fries was asking and gave a positive answer.

Before the Stargazing went on sale, Li Dongling once said that after it was released, if Microsoft wanted, he could sell the video recorder project to Microsoft to show the sincerity of the cooperation between the two sides.

At the beginning, Microsoft might have just regarded this as a joke, but considering the popularity of stargazing now, Microsoft can only pray that Li Dongling was not joking when he said this!

Hearing Li Dongling's affirmative answer, Ed Fries couldn't help but breathe a sigh of relief. With this sentence, it was enough for him to go back and report to Microsoft.

"But if Microsoft wants to acquire the Stargazing Video Recorder project, how much is it willing to pay?"

Li Dongling asked Ed Fliess "kindly".

But this made Ed Fries a little embarrassed. With the current momentum of stargazing, it was impossible for him to buy the stargazing video recorder project at a bargain price.

Looking up at Li Dongling, Ed Fleiss said, "This matter needs to be decided by the Microsoft board of directors. I wonder, Li, how much do you think stargazing is worth?"

Hearing that Ed Fries had turned the tables, Li Dongling laughed and then said slowly, "Microsoft should know the value of stargazing better than Dongling Hi-Tech!"

"I think we should ask a professional investment institution to make an overall assessment of the Stargazing Video Recorder project before making a decision!"

Li Dongling pursed his slightly dry lips and said to Ed.

If Dongling Hi-Tech directly made an offer, it would appear to be greedy and would also affect the relationship between Dongling Hi-Tech and Microsoft.

But if investment institutions are invited to enter the market and the price is shouted out through the mouths of investment institutions, it means that the investment institutions are asking for a sky-high price, and it has nothing to do with Dongling Hi-Tech. Dongling Hi-Tech does not want to kill Microsoft!

Ed Fliess also thought of this, and his expression changed slightly. From what Li Dongling said, he could sense that the price Dongling Hi-Tech was asking for for stargazing was probably not a small amount!

"Then let Microsoft and Dongling Hi-Tech each hire an organization to evaluate the stargazing project!"

"Three families!"

Li Dongling added, “In addition to inviting one investment institution each, we will also invite another investment institution to conduct a separate evaluation of the stargazing to ensure a fair transaction.”

Ed Fleiss nodded and said, "I will report to President Bill Gates, but I hope the deal can be completed this year." He was also afraid that things would get more complicated if things were delayed until next year, and the second-generation Stargazing video recorders continued to sell well, with higher shipments and revenue, then the price Microsoft would have to pay for the acquisition would be even greater!

Li Dongling knew very well what Ed Fliess was thinking, but he still smiled, nodded, and extended his hand to him.

Microsoft wanted to buy the Stargazing Video Recorder, and Li Dongling certainly agreed. However, if Microsoft wanted to take away a leading brand in an industry, what price would it have to pay?
This time, Li Dongling must use stargazing to collect the stargazing tax from Microsoft for a hundred years!
When he walked out of Li Dongling's office, although he had gotten the answer he wanted, Ed Fries was not as happy as he expected.

He didn't know what price Microsoft R&D would have to pay to buy the stargazing recorder, but when he saw Li Dongling's smile just now, he felt a little uneasy. That was the look a hunter would have when seeing his prey!

After Ed Fleiss left, Ren Yuefeng came to Li Dongling's office and handed a document to Li Dongling. "The Shenzhou computer press conference is scheduled for this Saturday. It will be held in the conference building of Dongling High-tech Electronic Industrial Park!"

While Li Dongling was looking through the documents, Ren Yuefeng casually asked Li Dongling, "Just now, I saw that Ed Fries's expression, it seemed a little bad!"

Li Dongling raised his eyes from the document and looked at Ren Yuefeng, the general manager of Dongling Hi-Tech. There were some things that needed to be explained to him in advance.

"By the end of this year, I plan to sell the video recorder project to Microsoft!"

"what?"

Upon hearing this, Ren Yuefeng was obviously stunned for a moment, wondering if he had heard it wrong, and could not help but ask Li Dongling again.

The stargazing video recorder is now selling well in America, and it has the reputation of being the "pride of domestic products". It can also earn a lot of foreign exchange. But now it is sold. How can Ren Yuefeng not wonder if he heard it wrongly?

"Sell the stargazing video recorder to Microsoft this year!" Li Dongling said to Ren Yuefeng again.

This time Ren Yuefeng heard it clearly, but his expression became even uglier. He knew that what Li Dongling had decided was basically unchangeable within Dongling Hi-Tech.

But Ren Yuefeng couldn't help but say, "Isn't this matter too hasty? Now the Pingyang Municipal Government, Hanxi Provincial Government, Economic and Trade Commission, Foreign Exchange Department and other departments all attach great importance to the stargazing project!"

Domestic media, especially official media, are still touting stargazing. Dongling Hi-Tech turned around and sold the stargazing video recorders. Ren Yuefeng couldn't imagine how much pressure he would be under at that time.

"By selling the brand and equity of the Stargazing Video Recorder, we can still keep the production site in China, and Dongling Hi-Tech and its parts suppliers can still earn US dollars!"

Selling the controlling stake does not mean that Dongling Hi-Tech has nothing to do with the stargazing video recorder. Microsoft bought the controlling stake of the video recorder, but it still has to find a manufacturer.

"This is different!"

Ren Yuefeng shook his head and said with a serious expression, "The media, reporters and domestic public opinion don't care about these. They only see that Dongling Hi-Tech sold the brand of stargazing video recorders!"

Once Dongling Hi-Tech sells the stargazing video recorders, those with ulterior motives can simply report through the media that Dongling Hi-Tech has sold a domestic brand, which will completely muddy the waters. Dongling Hi-Tech will then face overwhelming pressure from public opinion.

Li Dongling put down the documents in his hand. He knew what Ren Yuefeng was worried about, but he still said, "The Stargazing brand can be licensed to Microsoft, and Microsoft can only use the Stargazing brand on the video recorder.

The stargazing brand and the video recorder production line will remain in China, but the video recorder project must be sold!"

"No flower stays red forever, and no person stays happy forever. I want a stargazing video recorder. When I was at Dongling Hi-Tech, I was as gorgeous as a summer flower. I don't want to see it wither in winter!"

Li Dongling had almost made his words clear to Ren Yuefeng. Upon hearing what Li Dongling said, Ren Yuefeng's face suddenly changed several times.

Because he had heard the same words from Li Dongling several years ago. At that time, he and the senior executives of Dongling Hi-Tech were puzzled, and public opinion was also boiling. However, Li Dongling still sold the original product without hesitation. That product was called... Electronic Pet Machine!

If you want to ask who was the worst cheated by the Tamagotchi machine, you have to ask Bandai of Japan, which was forced to sell itself. It has the most say.

Hearing this again, Ren Yuefeng naturally thought of the electronic pet machine immediately. This incident left a deep impression on him. He wondered if Dongling Hi-Tech would have suffered the same fate as Bandai if it had not sold the electronic pet machine in time.

"Mr. Li, do you think that the stargazing video recorder will encounter the same situation as the electronic pet machine back then?" Ren Yuefeng asked with a slightly changed expression.

"No!"

"There is a market for TV recorders, and it's not like the entire market will suddenly collapse in a year or two. But the ones who replace an industry leader are usually not companies in the same industry, but rather companies from other industries!"

Li Dongling said to Ren Yuefeng that he was the chief steward of Dongling Hi-Tech, and there were some things that he must understand.

"In the Internet age, all operating modes may change!"

(End of this chapter)