During the film festival cycle, in addition to the highly anticipated award ceremonies and red carpets, many official events are held.

Some of them are publicity activities around the work, like "Beautiful Trap", some are face-to-face meetings with the media, and in addition, there are also professional discussions and meet-ups.

It is very difficult to participate in professional academic discussion activities. It is separated from the scope of works and is initiated by official organizations. The official will only invite special guests who they believe have the most superb acting skills, the most outstanding abilities, the most unique ideas or the most avant-garde styles to attend. The guests need to share their experiences in their professional fields and their outlook on the industry for the next one or two years on the spot.

This kind of academic event, which is attended by many big names and includes the elites among the elites and the stars among the stars, attracts a lot of attention and is almost the event that attracts the most media attention except for the award ceremony day.

Deng Xuefeng does not have the exaggerated fan conversion ability and fighting power like Le Yan, but his status in the film industry is higher than Le Yan.

He is an award-winning actor, has a good image, and used to be a teacher so he is very well-spoken. Except for not being able to speak English (and not wanting to learn it), there is nothing wrong with him.

No matter which country's film festival he attends, he is very popular with the local organizing committee, and they are happy to invite him to any public event related to their profession.

However, Old Deng had a very strange personality, and having been a teacher all his life, he didn't want to share anything anymore. In the past one or two years, he refused to attend on the grounds of language barrier.

This year, the Lion City Film Festival held a total of three similar professional events, and Deng Xuefeng's name was on the list of invited guests for all three events.

The staff of the organizing committee learned through communication among their peers that it was difficult to invite Deng Xuefeng, and they sent out the invitation with a "give it a try" attitude.

Deng Xuefeng's dramatic film career has always been the most interesting content in the media, and his acting skills are recognized as good in the industry. It is very appropriate for him to represent the actors in professional events, and it is also full of gimmicks.

The result surprised everyone. He accepted all three professional seminars of different types and contents.

However, there is a condition attached.

"Teacher Deng's English is not good, so we need a translator. However, when professional things are conveyed through translation, it is inevitable that some information will be lost or inaccurate. Especially in such a professional occasion, this problem is extremely fatal. Our team happens to have a very professional 'translator'." Ni Zhen said righteously without blushing, "Can Le Yan accompany Teacher Deng to attend?"

These academic discussions were designed in the form of a "round table", with only 5 or 6 bigwigs sitting on the stage. The staff felt that it was inappropriate to suddenly add a living person in.

If it's an ordinary artist, it's easy to deal with. Just find an excuse to reject the unreasonable request and that's it. There's no need to waste brain cells.

But Deng Xuefeng was a big-name artist whom they wanted to invite, and they were somewhat reluctant to reject him directly.

"Let's discuss this internally and get back to you later."

One level after another pushed forward the decision, and finally the decision-making power came into the hands of Chairman Louis.

When Louis heard Deng Xuefeng's name, he was overwhelmed, as it reminded him of Le Yan.

These days, Louis has been paying close attention to the communication between LeYan's team and sponsors.

I originally thought that out of a dozen business needs sent in, at least one or two could be successful. That’s not a high requirement, right?

But a few days passed and no cooperation made any progress.

Clients came to Louis to complain, saying that the feedback from LeYan’s team was not very positive, and it seemed that they did not want to cooperate.

As a result, Louis's plan failed again.

His biggest headache was that he was unable to tie Le Yan up through sponsors with whom he had a strong relationship, and could only tie Le Yan up to the film festival.

Looking around the world, no film festival has ever given actors official status. Even the judges who have participated for more than ten years are in a cooperative relationship. It is too difficult to implement this!

"Mr. Chairman, how should we respond to this request?" Joe didn't know what Louis was thinking. Anyway, he had been constipated every day for the whole year. Maybe he was insulted by a customer again.

Louis also wanted to say, "Wait a minute, I'll discuss this with the internal staff," but he had no one above him, no one could help him.
He, a poor old man in his sixties, had to bear all these damn difficulties alone!

Why can't anyone help me share the burden?
"Sorry, did I disturb you?" Peter suddenly opened the office door and stuck half of his head in.

Louis wanted to give himself some breathing space, rubbed his temple and said to him:

"No, tell me your story first."

Joe stepped aside to make room for Peter, but Peter had no intention of coming in:
"I'm not here to report, Mr. Chairman. I'm here to tell you good news. The crew of 'Beautiful Trap' has agreed to hold another live broadcast, and it can also accommodate our schedule."

After Louis tasted the charm of live streaming selling goods, he couldn’t give it up.

This form of content should appear more often in our activity cycle!
The exposure brought by all official activities during the film festival cycle can be accumulated into the final data of the film festival. Isn’t this a way to increase the score?
The organizing committee held a mobilization event for all participating crews, calling on everyone to use live broadcast, which will receive official support.

Louis didn't pay special attention to other crews. He guessed that cultural differences also covered those countries. He only cared whether the crew of "Beautiful Trap" was willing to give him more support, so he asked Peter to tell him immediately if he had any news.

Louis asked excitedly:
"Will Yan attend?"

There are only two chairs behind that small table. Will Le Yan still appear there?

"Yes!" Peter smiled happily. "Yan asked me to tell you that he will definitely contribute at least 3 seconds that day. He told you not to worry about the data and focus on other things."

Louis almost sobbed.

These words sound so reassuring, especially coming from the mouth of data king Le Yan.

God knows how much data pressure this year's Lion City Film Festival has put on him!

He finally has someone to rely on behind him!
"Mr. Chairman, do you want to agree to Deng's request?" Peter left, and Joe, who was waiting in the corner, came to urge him again.

The blood in Louis' body started to burn:

"Stay true to your word for your friends and go all out for your family."

"What are you saying?" Louis suddenly uttered a few strange syllables, which were not English, which scared Joe.

Oh my God, is Mr. Chairman going crazy from the pressure?
"Agree, agree to Deng's request!" Louis rubbed his white hair and said in a firm tone.

"What is the identity given to Yan?"

Every guest attending the roundtable will have a resounding title, such as pioneer director, founder of the experiential school, inheritor of Hitchcock's filming techniques, etc.

What did Le Yan give?

Louie screamed wildly:

“Lion City Film Promotion Ambassador! In the future, every place Le Yan goes will be a promotional base for the Lion City Film Festival. Let Le Yan bring the name of the Lion City Film Festival to every place in the world that loves movies!!”

No one knows how Louis convinced the capital and complex power network behind him to agree with his decision, because he "disappeared" after that day and appeared again at the Lion City Film Festival Awards Ceremony.

The decision maker went into hiding, but the decision he made shocked the entire Lion City.

When Le Yan appeared at a professional academic seminar with the title of "Lion City Film Festival Promotion Ambassador", all the media in the audience were shocked.

What the hell is a publicity ambassador?

During the media question-and-answer session in the second half of the roundtable, all the guns and cannons were aimed at two people.

One was Deng Xuefeng, who attended such an event for the first time, and the other was Le Yan, who attended in an official capacity.

The questions asked to Deng Xuefeng are easy to answer. Most of them are about why he did not participate before but participated today, or what impressed him about the activities organized by the organizing committee this time, etc.

Deng Xuefeng's answer was very clear, and basically he shut up all the reporters with just one question.

"Because Le Yan came, I came too." What a reversal of the Tiangang!

Le Yan dug out a makka baka from his toes. It was too embarrassing for him to give such an answer himself!!
"Yan, can you explain what the role of a 'promotion ambassador' is?"

Le Yan let out a long breath, letting out some of the frustration in his heart:
“In the future, I will actively participate in Lion City Film’s activities in various places, determined to promote the exchange and cooperation of international film culture, build a bridge between international filmmakers and Lion City Film Festival participants, and ultimately work with everyone to promote the development of film art internationally.”

Le Yan's high-sounding answer made the reporters more certain that this was a heavyweight collaboration with official endorsement.

However, if Lion City films want to increase their international influence to achieve publicity purposes, they should cooperate with bigger stars.

Le Yan is only 22 years old and has never won any major award!

Does the film festival also need to "bring goods"? !

The biggest popularity of LeYan recently has nothing to do with his profession, but his exaggerated three-second myth.

"Mr. Yan, will you help the Lion City Film Festival upgrade and improve its commercial part in the future?"

Translated it means - Are you here to help the Lion City Film Festival make money?
Le Yan shrugged his shoulders:

"why not?"

There was an uproar in the audience. So it was really like that!
Even though the host repeatedly signaled, the reporter refused to sit down and asked questions one after another:

"Since your cooperation with the Lion City Film Festival is mainly based on the commercial part, what role can your presence in such a professional and sacred occasion today play?"

Many foreigners have low emotional intelligence and do not understand what "saving face" means.

If you have any questions or confusion, you must ask them immediately, without waiting for even a second.

Similarly, I want to let you know if I am unhappy.

The situation where people in the domestic entertainment industry hurt themselves to the point of being depressed but still have to put on a smiling face basically does not occur.

At the Oscars, there were guests sitting in the audience who went up to hit the host. You can imagine how big the "cultural differences" are.

Deng Xuefeng was wearing a simultaneous interpretation headset on his ear.

It's impossible to let Le Yan be the translator throughout the whole process
Seeing these media outlets targeting Le Yan, without waiting for the translator to send over the information, he realized that Le Yan was being besieged!

It was his idea to bring LeYan to this professional occasion. If you have the guts, come at me. Why are you bullying a child?

Deng Xuefeng coughed and was about to criticize the media, but the bald foreigner on his right spoke first:

"Is there anything wrong with Yan being here? He is one of the candidates for this year's Best Actor. If he doesn't even deserve to be here, hahahaha, that's the funniest joke I've heard today."

This man is an internationally renowned director.

In professions like teachers and directors, it is difficult to pamper others.

Hearing the simultaneous interpretation, Deng Xuefeng looked at him in surprise.

Why are there allies?

But there is more than one ally!

On the other side, an internationally renowned film planner also spoke up:

"I heard many judges say that Yan's performance in the award-winning film was very impressive. In fact, the film that interests me most at this year's film festival is "The Beauty Trap". I can't wait to see Yan's performance."

He looked at the reporters in the audience and asked:

"It's perfect for an actor who has left a lasting impression on the judges to be here today. How many young actors can do this?"

The reporter was speechless.

The two people who spoke for Le Yan were both big shots among big shots. Since both of them spoke up for Le Yan, he could only sit down awkwardly and pretend nothing had happened.

Damn, I wanted to write something eye-catching, but now it’s ruined.

Is there any topic that can interest the audience more than "darkness" and "unfairness"?

If it was confirmed today that Le Yan should not be here, then maybe he would become rich because of this article!

But he never expected that the gimmick he had carefully created would come full circle.

"In our country, there are certain conditions for conveying values ​​and information to others, just like if you don't have ink in your stomach, then teaching is misleading. Just now, many media asked me why I didn't participate in such academic discussions before, but came today. I answered that it was because Le Yan participated." The next reporter stood up, and Deng Xuefeng on the stage suddenly opened the microphone. He pointed at the reporter in the audience and said with a cold look, "I will use this reporter's question to expand on this answer."

"You all should know that I used to be a teacher. I taught too much from textbooks, so my acting became stereotyped. That is what some people just said on the stage, using techniques to act. The advantage is accuracy and vividness, but the disadvantage is that it lacks spirit." Deng Xuefeng looked at the guests and said calmly, "To be honest, my acting was very stereotyped before. Acting by myself and decades of teaching career have made me lose my spirit."

The guests on the stage nodded one after another.

No matter who you are, if you perform the same scenario thousands or tens of thousands of times, you will definitely fall into a stereotyped state.

But this doesn't mean that it's not a good performance.

Nowadays, most of the successful actors in the market have entered a stereotyped state.

"I thought that spiritual energy was destined to have nothing to do with me in this life, but in the past two years, I suddenly realized that spiritual energy can be re-cultivated through observation and learning."

Deng Xuefeng's remarks were translated and heard by everyone present, and everyone was shocked.

If spiritual energy can be cultivated, then this would be a huge advancement for the film industry!

It’s so worth coming here today!
Under everyone's expectant gaze, Deng Xuefeng pointed at Le Yan, whose cheeks had turned liver-colored, and said:
"I found this pattern through contact and cooperation with Le Yan, and I have also re-stimulated some of my spiritual energy through these two years of exploration. Because I have made up for this deficiency, I dare to appear here with confidence and weight today, so I can say that I came here because of Le Yan."

There was another uproar in the audience.

They also began to look forward to the release of "Beautiful Trap". Le Yan's performance must be very talented, right?

After the movie is released, will Deng Xuefeng announce the method of cultivating spiritual energy?

"Now I would like to ask this reporter, we have enough knowledge to express our views to everyone here, but what do you have? You can't even have the most basic respect and professional judgment. As a reporter, what right do you have to be here?" Deng Xuefeng's eyes were bloodshot.

If you bully Le Yan, I will kill your whole family! !

Finally, the reporter got the publicity he had always dreamed of. On that day, major media outlets published the following content: Justice Deng Xuefeng asked three soul-searching questions, and the black-hearted reporter was asked to leave in disgrace.

At the end of the event, several big names present all left their contact information with LeYan.

They helped Le Yan not out of kindness.
They don’t know whether the Lion City Film Festival invited Le Yan to sell goods, but as a director and planner, who doesn’t want to work with an actor who can sell 2 million box office in three seconds?
And it still made the judges amazed!

If you stand up today, you may be rewarded with a lifetime of splendor. Only a fool would not save the damsel in distress!!
As there were so many explosive contents in today’s professional discussion meeting, the amount of media coverage increased by several percent compared to before. The organizing committee originally planned to publicly announce Le Yan’s status as a promotion ambassador on the day of the awards ceremony, but now all the film practitioners in Singapore and even the world know about it!
Ni Zhen’s phone is about to explode with calls.

Several clients who had been left out for several days could no longer sit still. Even the Lion City Film Festival was trying every means to tie them up with this cash cow, and if they didn’t act now, they would lose it!

The original price of $300 million was raised to $500 million, and the original price of $500 million was raised to $800 million.
"Fuck, are all foreigners so mean?" Le Yan really learned something new. (End of this chapter)

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