During my years at China Entertainment

Chapter 55 Joint promotion and film completion

On the day "Crazy Stone" was released, the movie theater schedule was still very good, with most of them exceeding 50%. The main reason was that the movies released at the same time were basically not competitive. Except for the Hollywood blockbuster "Mr. and Mrs. Smith" which was released on July 7, It is reported that the investment in this film exceeds 8 million US dollars.

The Shanhe Cinema invested by Wei Jin even provided 70% of the ultra-high-scheduled films. After more than half a year of development, Shanhe Cinema has now expanded to 15 cinemas with more than 80 large screens. This development speed is basically based on the income from ringtones. During transfusion maintenance.

Since the main creators of the film are not very famous, Wei Jin's publicity strategy this time did not focus on road shows, but on the idea of ​​​​TV programs.

Through some tie-up cooperation with Mango Channel, Wei Jin successfully sent Huang Bai to the "Super Girl" national top ten finalists.

On the evening of July 7, Huang Bai appeared on the field as a surprise guest.

As the king of bitter love singers in the music industry, it is not inconsistent at all for Huang Bai to appear in a music variety show.

When the host asked him which player he liked better, Huang Bai pondered for a moment and gave the answer:

"I prefer Zhang Liangying. As a pure singing singer, I envy singers like her who can sing well. If I had such singing skills, my boss would be able to write some difficult songs for me."

Huang Bai's words are implying that all his bitter love songs were written by Wei and Jin Dynasties, and they are really not his character.

The audience laughed when they heard this. The host asked if he had any advice for the contestants on the stage. Huang Bai laughed at himself:
  "If you have the chance, improve your creative abilities so that you can have the right to choose songs."

The audience burst into laughter. Huang Bai was so humorous. He seemed to be at ease in this situation.

In the end, Huang Bai did not forget the purpose of coming here and continued:
  "The movie "Crazy Stone" that I starred in was officially released today. I hope that my friends at the scene and the audience in front of the TV can support it. I promise that the movie will not disappoint you. I also have a surprise for everyone on stage. Fellow players.”

Huang Bai sold it out, and the host was very cooperative. Only suspense can attract the audience.

"International gold medal producer, my boss Wei Jin, will tailor a song for one of the top three in this competition and invite her to sing live at the premiere of the movie "Painted Skin."

As soon as the news came out, all the contestants on the stage were excited. Wei Jin personally composed a song and sang it at the movie premiere. The temptation was too great.

You know, "Unstoppable" written by Wei Jin for Scarlett has already reached the top three on the Billboard list.

During this period, the domestic media also popularized the concept of billboards many times. A song ranked in the top three of the billboard charts can directly make an unknown singer become a popular singer with international influence in an instant. Wei Jin said that it is an international gold medal production People, no exaggeration.

The contestants on the stage have all secretly made up their minds to show their strength and strive for the top three. Zhang Liangying is even more excited. He has excellent singing skills. If he can get Wei Jin's favor, wouldn't it be a leap to the sky? If it were in the second dimension of comics, everyone on the stage There should be faint flames rising behind him.

"Super Girl" has become popular all over China this summer, and its ratings have reached an incredible 10%. As the program was broadcast that night, countless people knew that "Crazy Stone" was being released and that "Painted Skin" It can be said that the publicity effect of this movie is beyond imagination, and the facts prove that it is indeed the case.

On the 15th, "Crazy Stone" had a box office of 714 million on the day it was released, which was a good start. After all, the summer season is not yet mature and the enthusiasm for watching movies is not high.

But with the broadcast of "Super Girl" in the evening, the box office reached 7 million on July 16, and 1425 million on July 7. In the three days of the first weekend, the total box office reached 17 million, which shocked major companies in the industry.

You must know that the cost of the movie has been exposed as early as during the promotion. The production cost of 600 million has already made a profit within three days of release. And looking at this box office trend, at least before the release of "Seven Swords" on July 7, almost There is no opponent, and there are still more than ten days left. Is it another movie that has exceeded 29 million?

From the filming to the release of this movie, it only took half a year. Calculated in this way, the income is so considerable. There are many listed companies that can't make as much profit in a year as this movie.

For a time, the film and television industry was once again in a state of turmoil. Many people are envious and envious. The official media has taken this opportunity to encourage the active development of the film and television culture industry, and a large number of private capital has poured in.

Regarding the box office explosion of "Crazy Stone", many media have interviewed directors who have new films to be released.

Poet Chen said, "When "The Promise" is released at the end of the year, you will know what a blockbuster is."

Xu Laoguai said, ""Seven Swords" will usher in the era of domestic special effects."

Yinghuang said, ""Myth" will show a completely different big brother Cheng."

Most directors and film and television companies are full of confidence in their films and swear by their words.

Ning Hao himself became famous in one battle and was regarded as a favorite by the bosses of major film and television companies. Huang Bai was also recognized by the market for his wonderful performance in the film and has received some film offers.

Now the industry is waiting to see the final box office of the movie, and the most enviable one is Wei Jin. How much the 600 million investment can make will be known in a while.

Everything in the outside world has nothing to do with Wei Jin. Since the premiere, Wei Jin only stayed in the capital for one day before returning to the crew. Huang Bai also came back the next day.

The filming of the entire movie was relatively simple in terms of writing and drama, but a few emotional scenes were a little more complicated, requiring several leading actors to fully integrate into their roles. It was basically completed last month.

The martial arts scene is very difficult. More than half of the time has to be spent on fighting scenes and special effects. Especially for the three male actors, they basically fight from the beginning to the end.

When I came back this time, it was more about shooting martial arts scenes.

At the beginning of Wei Jin's setting, Wang Sheng's upper limit of force value was raised, so that the combat power of both sides could be balanced, and the fighting scenes would be more exciting. You must know the special effects, and you still need to add exciting martial arts movements to make it exciting. If you are so cute, just stand there and move your fingers, the special effects will be useless for you, and the audience will not be happy to watch.

Therefore, the filming of the martial arts scenes was extremely hard, and the three actors were basically exhausted these days.

In addition, many expensive technological props were used in this filming. In order to make the painted skin on the fox demon Xiao Wei satisfactory, all the raw materials used by the crew were imported, costing more than one million yuan in production fees. Zhou Xun used He also looked cautious at times.

Wei Jin also made changes to the effect of Pei Rong's poisoning. Every time he watched the original movie, Wei Jin couldn't help but complain, "Did you do whitening after being poisoned?" Change, must change.

But when the stylist finished styling Zeng Li, the staff present couldn't stand the bald look, but Zeng Li insisted on using it for the sake of effect.

In this way, day by day passed, the scenes in the city officially ended, and the entire crew moved to Yinchuan to shoot exterior scenes.

There are very few scenes shot on location, but the pictures are beautiful and are the essence of the entire movie. With the assistance of Xiying, the filming process was very smooth. On July 7, after 29 days, the movie "Painted Skin" was officially completed.

At the closing banquet, several actors also expressed their gratitude to Wei Jin. Wei Jin also expressed recognition of their acting skills, and his perception of Zhen Zhuan has also changed. At least in terms of acting, he is quite serious. Generally speaking, this It was still a pleasure to cooperate.

Mr. Deng from Xiying also came over in person and talked with Wei Jin about many things about his hometown, hoping to continue cooperation in the future. Unfortunately, Xiying didn't have any resources, so Wei Jin could only practice Tai Chi. He kept trying to persuade Mr. Deng to drink, but he never let go of cooperation.
  　This is the first time a new author writes a book. I beg you to collect, follow, read, and recommend. Thank you all. This is the first time a new author writes a book. I beg you to collect, follow, read, and recommend. Thank you all.

(End of this chapter)