China Entertainment started in 2004

Chapter 137 Let it go
  After deciding to make the movie "Time Traveler", he made plans for the second half of 2006.

Taking advantage of the golden period in the field of TV dramas, he plans to shoot and star in several TV series non-stop in the next six months.

Anyway, now I just won a Best Screenplay Award in Cannes and an Alfred Bauer Consolation Award in Berlin.

It’s not disrespectful to make a TV series.

On the contrary, there is an added bonus and it can be a good story.

If you win any of the three major awards in Europe for Best Director, Jury Prize, and Best Picture, it would be a bit of a loss to make a TV series instead of a movie these days.

By the end of 2006, he will not plan to make any more TV series, but will focus on the film field and strive to win the first truly prestigious award in the three major European films.

Taking advantage of the fact that I have not yet delved into the film field, I will shoot a few more TV series without stopping.

Not only can you advertise newly established clothing brands and accessories brands, but you can also sell the copyrights of TV series for money.

Even, as long as there are enough TV stations broadcasting the TV series, the coverage is wide enough, and the TV series' ratings are hot.
  After ten or twenty years, Wang Shu will be the childhood memory of many people born in the 90s.

At this time, he has been deeply involved in the film field for many years. The post-90s generation has him in their memories, so they will naturally be happy to go to the cinema and buy tickets to support him.

With this premise, as long as the movies he makes are not too wild, the box office will not be low.

Because at this time, he has become the sentiment in the hearts of many people born in the 90s who have stepped onto the social stage.

For the sake of feelings, I will definitely support you.

As for his establishment of a sportswear brand, he mainly wanted to reap the dividends from the 08 Olympics.

After Beijing hosted the Olympic Games in 08, domestic sportswear became very popular, and many sportswear brands took advantage of this strong trend to take off.

Although, sportswear has been popular for a few years, and then returned to its normal position.

But...those years were really hot!

"Ah? Is it a TV series?" Sun Li really didn't know about this, so she asked in surprise.

She knew that Deng Chao wanted to get closer to the film industry, so she was unwilling to waste time on TV series, so it was impossible for her to audition for Wang Shu's TV series.

"It's not only a TV series, but also an idol drama." Wang Shu held Sun Li's hand and said with a smile.

If you want to promote newly established clothing brands and accessories brands, other types of TV series are not suitable. Only idol dramas are the most suitable.

Not long ago, Wang Shu had a new idea.

I plan to set up a milk tea brand, integrate milk tea into TV series, and advertise in a covert way like clothing brands and accessories brands.

After all, it is an idol drama, and there are a lot of shots of the male and female protagonists sweetly interacting with each other while drinking milk tea. It can easily show many shots of milk tea and milk tea cups with logos on their foreheads.

"Idol drama?" Sun Li was even more surprised when she heard this. She didn't expect Wang Shu to have made successful movies, and he didn't forget about idol dramas.
  Looking at the entertainment industry, who wouldn’t want to get closer to the film industry?

This one is good, he always thinks about TV series.

Moreover, it is an idol drama
  How did she know that Wang Shu's purpose in filming the idol drama was not the idol drama itself, but to use the idol drama as a tool to achieve other goals.

Simply shooting advertisements and placing them on TV stations for promotion not only requires huge financial support, but may not achieve good results.

This model inevitably requires partners to jointly invest and bear risks.

Otherwise, Wang Shu's capital chain alone would not be enough to play.

"The Tuner" was released with a domestic box office of more than 100 million, and then went to Cannes and was sold abroad by China Film.

As one of the investors, Wang Shu will indeed receive a considerable amount of income.     But there is a funding cycle.

He hasn't seen the money yet.

As for "The Legend of Zhen Huan", it is still in post-production and has not even been aired, let alone the revenue.
  Relatively speaking, he invested in the production of TV series himself and promoted them in the form of TV series. Although it was slightly "obscure", he did not need huge funds to place advertisements on TV stations of all sizes, and he could also test the waters first.

As long as you get good feedback and place some ads, you can get twice the result with half the effort.

"What? Are you interested?" Wang Shu pulled Sun Li into his arms and asked.

Sun Li was worried that someone would see someone passing by outside the room. She blushed and quickly pushed Wang Shu away and sat back down. She pretended to be angry and said, "If you don't act honest again, I will bite you?"

After finishing speaking, he calmed down and said, "The company has accepted a movie for me. When the filming here is finished, I will go over there to join the team."

In February 2006, "New Shanghai Beach" directed by Gao Xixi was launched. Sun Li and Huang Xiaoming co-starred in this drama.

The filming cycle lasted four months and was completed on June 4.

Then, she came to Wang Shu to audition and got the role of the heroine.

Next, she will film another TV series, the period drama "Love in a Lifetime" starring Tang Yuhong, Gao Yunxiang and others.

It was precisely because Wang Shu knew this that he deliberately asked Sun Li if she was interested.

Sun Li was obviously very happy when she heard Wang Shu ask her this.

At the same time, he also replied with the answer Wang Shu expected.

an idol drama
  With Sun Li's current fame and positioning, she would not turn down "Love in a Lifetime" and come to star in his idol drama.

In fact, Sun Li has also acted in idol dramas.

Sun Li starred in the idol drama "Emerald on the House Floor" which started filming at the end of September 2005. The cast included Huo Jianhua, Jia Nailiang, Zhang Guoli, Zhang Tielin, Liu Xuehua and others.

Currently, it has not been launched yet.

This idol drama is not only Sun Li's first idol drama, but also Sun Li's trial in the field of idol dramas.

Therefore, until "Emerald on the House Floor" is aired and feedback is received, she will not easily make any next move.

Wang Shu not only knew that Sun Li was going to film "Love in a Lifetime", but also knew that Sun Li would join the crew of the drama version of "Sweet Honey" in November this year, starring together with Deng Chao.

However, the heroine chosen by Gao Xixi, the director of the drama version of "Sweetness", is not Sun Li, but Xu Qin.

Later, because Xu Qin chose to film the family ethics drama "Rock, Paper, Scissors" with Jiang Wu, the schedule conflicted with the start time of "Sweet Honey".

Deng Chao's subsequent schedules were also scheduled and she couldn't wait, so Gao Xixi gave up on the idea of ​​Xu Qin as the heroine.

Then he listened to the public's voice and found Sun Li to let the couple star in the drama version of "Sweet Honey".

It is now June 2006. Sun Li still doesn't know that she will act in "Sweet Honey". She only knows that Xu Qin will star in this drama with Deng Chao.

When Wang Shu saw Sun Li taking the initiative to hold his hand, he pretended to be angry and said, "Okay, when you heard that I was filming an idol drama, you just said you would take other roles, right?"

"When you first started, you said you wanted to act?"

When Sun Li saw Wang Shu say this, she immediately felt apologetic in her heart, and then she said coquettishly and aggrieved Bala: "My company really accepted other dramas for me."

"It's not that I don't want to play your role, but it's my role."

(End of this chapter)