China Entertainment started in 2004

Chapter 223 Invitation

Just arrived in November, "The Witch in Plain Clothes" directed by Wang Shu premiered on Hub B Comprehensive TV Station, Mango Economic TV Station, and Zhejiang J Science and Education Channel.

Like all kinds of TV series produced by other production companies, the first broadcast is on local TV stations in the province to test the water, and then it is launched on satellite TV stations.

If the ratings of "The Witch in Suit" on Channel 3 are not that good, then all Wang Shu has to do is to continue to sell the broadcast rights to local stations in other provinces at low prices until the ratings reach the standard before it can be promoted to a star.

Or maybe a satellite TV station is willing to buy the copyright because of Wang Shu and Zhou Xun's reputation.

Otherwise, it will basically be the same as many TV series that can only be broadcast on local stations and will not be qualified to be on the stars.

Of course, if "The Witch in Suit" is broadcast on a local station and the ratings are quite good, it will not only be favored by the satellite station, but also sell for a good price.

"Witch Sui" premiered on three channels at the same time. On the first day of broadcast, the average ratings of Hub B Comprehensive Channel were 0.3%, the average ratings of Mango Economic Channel were 0.26%, and the average ratings of Zhejiang J Science and Education Channel were 0.31 %.

This data is extremely good. As long as it is stable, it will not only achieve star status but also sell for a good price.

Wang Shu is not too worried about the ratings of "Witch in Sui".

Although local stations belong to the sinking market, a large part of the viewers are located in the urban-rural fringe and rural areas.

These people basically wouldn't waste money going into a movie theater, so they don't know Wang Shu well.

Even though there was a hit drama "My Girlfriend is a Nine-Tailed Girl" last year, it was just a drama from last year.

Wang Shu can be so calm mainly because of Zhou Xun.

The role of Huang Rong in "The Legend of the Condor Heroes" made many people recognize Zhou Xun.

It can be said that many audiences in the urban-rural fringe and rural areas in China are familiar with Zhou Xun, mainly because of the hit drama "The Legend of the Condor Heroes" that has become popular all over the country, rather than because of the movie starring Zhou Xun.

Nowadays, TV dramas are just like movies. The more famous the starring stars are, the more they can attract viewers and increase the ratings.

It is undeniable that a TV series with a small cast can also achieve good ratings due to its excellent plot.

However, with a strong cast, even a TV series of average quality can have very high ratings.

"Witch in Suit" has weekly news, which is a guarantee of ratings.

Wang Shu doesn't expect "Witch in Sui" to make much money for him. He wants "Witch in Sui" to appear on more TV stations.

Even if the copyright fee sold is less, there is no problem.

Nowadays, it is still an era when one drama has four stars.

Wang Shu plans to wait until "The Witch in Suit" is released and sell it directly to four satellite TV stations at a more "people-friendly" price, so that "The Witch in Suit" will be broadcast simultaneously on all four channels.

Unlike other film and television production companies, the purpose of producing TV series is to make money. Wang Shu is different. In addition to covert advertising, Wang Shu produced "Witch in Suit" in order to enter the post-90s market.

In the future, the post-90s generation will enter society and become the main consumers in all walks of life.

Now, when they are still teenagers, they are developing first-hand feelings.

When the post-90s generation begins to earn money and consume, it will also be an era of glory for all walks of life, including movies.

When the time comes, harvest leeks with this feeling.

Although Wang Shu can also make movies, there will be a cycle for movies to appear on TV stations, and most of the mainland movies after the millennium will only appear on Yangshi Movie Channel, and it will take a long time to appear on local stations. Video channels.

Now, it will take several years for decoding set-top boxes and closed-circuit television to be fully rolled out in China. In many provinces, the urban-rural fringe areas and rural areas cannot watch the Yangshi Movie Channel at all.

It is difficult for the post-90s leeks who are still growing in these places to see movies directed by Wang Shu.

Usually, we only know about such a person through some sporadic reports on TV stations that we can watch.

Under this situation, when these leeks born in the 90s grow up, they will basically not have much affection for Wang Shu.

At present, many people in the entertainment industry from top to bottom cannot see this, but Wang Shu, as a reborn person, knows it.

I also know how powerful this crop of leeks is.

That is, impossible to miss.

The most important thing for him right now is not to make money through film and television works, but to use film and television works to shape him into the feelings of many boys and girls born in the 90s, or young people born in the 80s, or brats born in the 00s.

In the future, 80, 90, and 00 will all be leeks.

Even at his age, he can be cultivated into a leek if he is 10 or 20 years old.

At that time, relying on this feeling, in an era when movies can easily break 10 billion, with his "talent", he can get 10 billion in box office.

He knows that Zhou Xingxing has become a sentiment in the hearts of countless people born in the 90s because of the movies he starred in. Even if few films appear after the millennium, the sentiment will still remain.

And what makes Zhou Xingxing like this is precisely because Zhou Xingxing's movies are repeatedly replayed on local stations.

In urban-rural fringes and rural areas, only a few channels can be received on TV sets.

There is nothing else to watch but Zhou Xingxing's movies. In addition, Zhou Xingxing's movies are indeed wonderful. Repeatedly, they have left a deep memory in the hearts of those born in the 90s.

Most of Zhou Xingxing's movies broadcast by local stations are his works from the 90s.

Movies like "Kung Fu" that were broadcast after the millennium are rarely broadcast by local stations.

The main reason is the copyright price.

The films directed by Wang Shu were made after 2004, and his company was not responsible for the distribution.

In other words, it is unlikely to appear on a local station or a local station’s video channel within a few years.

It is basically impossible for him to enter the urban-rural fringe or rural areas across the country through his film works.

The only way to make him a part of the hearts of most people is through TV series.

Nowadays, if the TV series he directed and starred in can be broadcast on major TV stations and local stations across the country, he will be seen every day in all parts of the country, including the urban-rural fringe areas and rural areas.

Then, this feeling will be developed.

Not only has the sentiment been developed, but the advertising through TV series has also been a great success.

Relying on TV series to develop feelings is like Hu Ge, Liu Yifei and others.

These two people basically have no film works that they can produce, but they have created a golden body with "Legend of Sword and Fairy".

Another example is Zhao Yanzi and Lin Xinru, who also have no successful film works, but they are remembered by people all over the country with their "Huanzhugege".

Another example is Liu Ye and Qin Hailu. These two people have been deeply involved in the field of movies. They have won a lot from the best actor and the best actress.

But when it comes to popularity and popularity, it is not as good as Hu Ge, Liu Yifei, Zhao Yanzi and others.

Another example is Ge You, who has acted in many movies, but is far less popular than Hu Ge, Liu Yifei and others.

In short, this is an era where TV dramas are relied upon to create a golden body of emotions.

Although the movie has a higher quality, it will have to wait for another seven or eight years.

Just like Ge You, who won the best actor crown at Cannes in 1994 with the feature film "Alive", and then co-starred in many movies with Feng Xiaogang.

In the era when the post-90s generation came into society, their popularity was not as good as that of their contemporaries, including Zhou Xingxing and the Four Heavenly Kings from Hong Kong Island. Moreover, their popularity is not as high as that of actors like Liu Yifei and Hu Ge, who have no successful film works and only rely on TV series to become famous.

Ge Youming has co-starred in many excellent films with Feng Xiaogang, and is also a very good actor. In the era when the post-90s generation entered the society, his popularity has always been low.

And this is what the times have dictated.

In short, the TV stations that can be watched in the vast urban-rural fringe areas and rural areas across the country are either showing movies starring Zhou Xingxing or TV series such as "Legend of Sword and Fairy".

Zhou Xingxing and TV drama actors have left a deep impression on the hearts of audiences in these regions.

The works starring Ge You are rarely broadcast in these areas, so they are not very impressive.

In the future, the vast majority of urban-rural fringe areas and rural 90 will enter society and become the main force in society.

When they show their strength, the effect of their emotions is also revealed.

The era when the post-90s generation became the main force in society coincided with the era of modernization and perfection in the Mainland.

11月2日，周四，《魔女素衣》于三台的收视率分别是0.31%、0.28%、0.32%。

This data already shows that the ratings of "Witch Sui" have stabilized.

It also shows that there is no need for Yishu Company to take the initiative to contact the satellite TV station, and there will be a satellite TV station that will take the initiative to negotiate the purchase of the copyright of "Witch Sui".

Because the ratings of "Witch in Suit" on local channels have already proven its potential.

As for the average ratings of "The Legend of Zhen Huan", it has reached 14.91%, breaking the ratings record for popular dramas in several years.

"The Legend of Zhen Huan" stars Zhou Xun, and "The Witch in Suit" also stars Zhou Xun.

It can be said that the excellent ratings of "The Witch in Suit" on local channels are due to the popularity of "The Legend of Zhen Huan".

When "The Legend of Zhen Huan" premiered, it caught on to the popularity of "Time Traveler".

Wang Shu will also not let go of the popularity of "The Legend of Zhen Huan" and launch "The Witch in Suit" on local channels.

"Time Traveler" has basically been released from cinemas, except for a few theaters where it is still showing.

The cumulative box office has reached 2.75 million.

This box office data not only allowed Wang Shu to join the 200 million single-film box office club, but also allowed Wang Shu to refresh the mainland single-film box office record and become the director with the highest single-film box office in the mainland.

And this really slapped many people in the face.

On the Internet, Wang Shu's words in an exclusive interview with the media before the release of "Space Traveler" were once again revealed by a large number of netizens.

With the help of netizens, Wang Shu proved with facts that just by watching more, thinking more, and learning from each other's strong points, you can make the highest-grossing movie in the mainland.

Such a simple truth, but few people do it.

As a result, many netizens began to post reflective remarks.

For a while, Wang Shu was roasted on the fire again.

Wang Shu felt a headache after seeing the comments on the Internet.

At that time, Feng Xiaogang believed that "Space Traveler" was not as good as "Project Baby" and would be difficult to survive under the attack of "The Banquet" and "Project Baby".

As the director of "Love and Space Traveler", he is also a director who has won awards in Berlin and Cannes. In addition, "Love and Space Traveler" is about to be released. Whether it is for the purpose of hype or otherwise, he needs a response.

That’s what he said.

The effect is also very good, and indeed the hype is not small.

However, "Space Traveler" has achieved considerable success and has been released.

At this point, it’s time to lower the fire.

However, netizens not only didn't want to lower the flames, but also kept adding to the flames.

This is a headache.

It's not that Wang Shu is afraid of a headache, it's that they are all in the Beijing circle, or they are all in the entertainment circle, and they don't look up when they look down. There is no need to make the atmosphere so cold.

Especially for the entire film and television industry, it is even more unnecessary.

He wants to calm down now, but netizens are trying to hold him up and can't do it.

Hard to collapse.

"Hello, Mr. Liang, I am Wang Shu from A Tree. I have a play here. Do you have time to come to my company to chat?" Wang Shu took out his mobile phone and dialed Liang Jiahui's number.

Originally, he originally planned to let the company be responsible for contacting Liang Jiahui's team, but then he thought it was not sincere, so he took the initiative to make a phone call.

The filming location of "Apple" is in the capital. Liang Jiahui is currently in the capital. It is not difficult to visit Yishu Company.

In the past, Wang Shu's first choice for making appointments was a coffee shop. Now that he is both a director and a company owner, appointments to discuss cooperation with people are basically handled in the company.

Not only he is like this, but Zhou Xingxing is also like this.

Zhou Xingxing interviews actors and invites people to meet at his Xinghui Company.

"Director Wang?" Liang Jiahui was a little surprised after receiving the call and didn't react for a while.

He has no drama today and is staying in the hotel.

And Wang Shu.
  "Time Traveler" was making such a big splash in the mainland, and he happened to be filming in the capital, so naturally he heard about Wang Shu's name.

"Haha." Wang Shu laughed twice and then said, "I wonder if Teacher Liang has heard about the movie I'm planning to make?"

"I have a role here, and I want to invite you to try it."

Liang Jiahui was filming in the capital, so naturally he heard about Wang Shu planning to film a "blockbuster". How could he not be moved after hearing Wang Shu's invitation?

just
  "Director Wang, I am currently filming in the capital, so I may not have any schedule." Liang Jiahui declined politely.

Although it is common for people to engage in drama on Hong Kong Island, he also knows that it is very bad to engage in drama here on the mainland.

And he had plans to go north to develop, so he didn't want to be affected by the publicity.

Wang Shu smiled when he heard this and said, "Before I called you, I asked people in the company to find out about the scenes you were filming in the capital."

"I heard that your progress is very fast."

"So, the start time of my drama should be after the filming of the drama you are filming is completed."

"If you are interested in my play, you can come to my company."

After finishing speaking, he paused for a moment and then said, "I think you also know that this drama is quite attractive. I don't have much time for you to think about it."

After listening to Wang Shu's words, Liang Jiahui already knew that Wang Shu had guessed the filming cycle of "Apple" and quickly responded: "Is Director Wang in the company today? I don't have time to rest today, so I can go to your company."

(End of this chapter)