hollywood melon man

Chapter 728: The Battle Continues
When major Hollywood companies were successively affected by the financial crisis, Warner and Disney were having a relatively good time.

Disney relied on the films produced by Cantaloupe Studios to support the scene, and the animated films continued to sell well as usual.

The reason why Warner was doing well was that Gilbert Jr. made a movie "The Dark Knight" for them, and the movie was not only a box office success but also a critical success.

More importantly, the stock price was stabilized and the surrounding businesses also made a lot of money.

After all, all this is inseparable from little Gilbert.

Other film companies have had a tough time this year, having to tighten their belts and cut spending to survive. As a result, they have invested less in major projects, and it seems that there won't be any big movies next year.

But the reality is not the case. Instead, there are more commercial blockbusters worth looking forward to that will be released next year. This has to be said to be a very strange thing.

Whenever there is an economic crisis or something big happens on Wall Street or somewhere else in the United States, Hollywood will experience an unprecedented boom.

Analyzing the audience's psychology, perhaps it is because the real world is too cruel, so people go to the movies to escape reality.

So the financial crisis has not yet passed, and the competition for next year's summer movie season seems to still be fierce.

In fact, this is indeed the case, in addition to Cantaloupe Studios announcing that "Harry Potter and the Half-Blood Prince" will be released in the summer of next year.

The rest include "Transformers 2," produced by Sky Studios, distributed by Sony Columbia Pictures, and directed by Michael Bay.

What’s a little different is that the film has changed the male and female protagonists.

The original Andrew Garfield and Megan Fox were both replaced by Channing Tatum and Alexandra Daddario.

By the way, Alexandra Daddario and Gilbert Jr. knew each other. Alexandra Daddario had previously played a role in Gilbert Jr.'s movie.

The Transformers series has become unrecognizable, and Gilbert Jr. doesn't know where the series will go.

But considering Michael Bay's ability, even if the movie is terrible, at least he can ensure that the movie will not lose money.

What’s more important for the “Transformers” series is the peripheral revenue, and selling toys is the focus of this series.

This is also the reason why Sky Studios, despite the financial crisis and great pressure this year, still spent a lot of money to produce "Transformers 2".

This is Sky Studios' trump card series, and its performance depends on this series of movies.

"Angels and Demons" was originally scheduled to be released during this year's Christmas season, but due to the impact of the financial crisis, Sony Columbia Pictures had to move the film to next year's summer season.

In addition, the "X-Men" spin-off "Wolverine" produced and distributed by 20th Century Fox is scheduled to be released during the summer vacation next year.

Disaster film master Roland Emmerich brings his new work "2012". The film closely follows the Mayan fable that 2012 is the end of the world, and begins the classic scene of the United States taking the lead in saving the world.

Another toy brand of Hasbro, "G.I. Joe", has also been adapted into the big screen. The success of "Transformers" has given Hasbro great confidence.

There are also "Terminator 2018", "Ice Age 3", "Up", as well as Paramount's reboot of "Star Trek" and Nicolas Cage's new movie "The Mysterious Code".

Finally, the most important thing is that "Iron Man 2" produced by Marvel Pictures will be released on the first weekend of the summer vacation.

Before "Iron Man 2", "Captain America" ​​will be released in March, and the Marvel Universe plan continues to move forward firmly.

Movie fans searched for a long time and found out one thing: where was Gilbert Jr.'s new film?
Will he miss the summer season again next year?

Missing the summer season does not mean missing out on next year’s film market.

In fact, Gilbert Jr. thought that Knives Out was not competitive enough in the summer season, so he did not schedule it for release. He temporarily handed over the preparation work to Charles Roven and Anne Burton, and took Anne Hathaway to Sydney to see how James Cameron's Avatar was being produced.

"The special effects rendering process is still in progress. We have adopted a new motion capture technology, which makes the picture more refined and the 3D effect more shocking."

James Cameron took little Gilbert to watch a short clip of the rendered film, and the 3D effect was quite good.

For Gilbert Jr., who has been baptized by a lot of 3D movies, this effect was expected, so he was not very surprised.

But Anne Hathaway, who came along, kept her mouth wide open the entire time and never closed it.

After watching this clip, Anne Hathaway exclaimed: "This effect is amazing, it's simply incomparable. Oh my God, this is a film that only God can watch."

James Cameron is very satisfied with Anne Hathaway's appearance. This is exactly the effect he wanted.

If it fails to bring a great shock to the audience, then wouldn't all his huge investment and years of 3D photography be in vain?
Gilbert Jr.'s reaction was not that strong, and James Cameron was not surprised either.

The 3D technology was originally developed by Gilbert Jr. and they worked together. I think Gilbert Jr. has also made experimental films himself, so it is not surprising that he knows this effect.

“This is not the final version yet. Once the film is completed, it will be even more shocking.”

James Cameron is very proud: "I believe this film will shock the world."

Gilbert Jr. agreed: "Indeed, this is a landmark film. From this film on, Hollywood will be divided into two eras."

"The Dark Knight" can also be considered a technological innovation, as it is a film that makes extensive use of IMAX technology.

But in terms of revolutionaryness, the 3D technology of "Avatar" is more revolutionary.

James Cameron said: "3D technology will indeed revolutionize the film industry, but it is not without its drawbacks."

"Yes, the biggest drawback is that the 3D technology does not perform as well in some dim scenes as it does in bright scenes."

Gilbert said: "In essence, this is not a real shot, but is made frame by frame through modeling and rendering.

No matter how immersive it is, it is still fake after all.”

"That's right," James Cameron agreed.

He always felt that Gilbert Jr. was his confidant, and the two had a lot to talk about on the development and application of film technology.

James Cameron added: "So when I was making the film, I made Pandora colorful.

Even in night scenes, there are many light sources to attract the audience's eyes and divert their attention.

At this stage, there is no solution to the problem that 3D technology performs poorly in dim scenes. "

Little Gilbert remembered that "Jason Bourne" starring Matt Damon in his previous life was a representative of this type. It was a 5D version when it was released in mainland China.

As a result, most of the scenes were too dark, or even pitch black. Coupled with the constantly shaking camera and 3D effects, many viewers were sick of it.

"Jason Bourne" is the kind of movie that is not suitable for 5D, and it would perform better in 3D.

Of course, some old movies will still be converted into 3D versions, such as the "Lord of the Rings" trilogy. Peter Jackson also plans to use 3D technology in the "Hobbit" series that is being prepared.

(End of this chapter)