hollywood melon man

The terrifying box office accumulation speed of "The Dark Knight Rises" allowed Warner Pictures to experience Gilbert Jr.'s fast lane again.

This car is fast and stable, and you don’t have to worry about losing money. What a great deal.

But now that Gilbert Jr. and Warner Bros. have parted ways, the top executives at Warner Bros. are unhappy. Until now, some of them still cannot understand Time Warner's decision.

It seems that stupidity is contagious. The senior executives of Warner Bros. were ridiculed because the senior executives of its parent company are stupid.

Although the matter has become a foregone conclusion, Warner Pictures still held a grand celebration for the film. While celebrating the good results of the film, it also continued to add fuel to the fire of the film's follow-up.

This kind of celebration party with publicity purposes naturally requires interviews from media reporters. When Gilbert Jr. and Anne Hathaway attended the party, they were caught by reporters for interviews.

Gilbert Jr. expressed his happiness with the performance of "The Dark Knight Rises".

"I'm just making a movie, but it's an honor for me if the audience likes it."

Anne Hathaway also expressed her excitement: "I've noticed that many fans around the world love the role of Catwoman, and I like it too.

Playing Catwoman was a huge moment in my career, and I felt like this character was very much like me.”

Gilbert also talked about the new film he is currently shooting: "The progress is good and it is expected to be completed by the end of the month. We are also doing post-production work and hope to meet the audience on time."

When asked by reporters if he could reveal more information, Gilbert Jr. refused on the grounds that this was a celebration party for "The Dark Knight Rises."

Walking into the banquet hall, as the protagonist of the celebration banquet tonight, Little Gilbert naturally received the most attention. After accepting everyone's congratulations and smashing the ice sculpture with Qili Ross, Little Gilbert socialized in the hall.

"Hello, Director Gilbert..."

Gilbert Jr. was socializing with the vice president of Lionsgate when an Asian man came over with a glass of wine and greeted him.

Little Gilbert had met this person several times, including at a forum he attended during his trip to China. The other person seemed to be a leader of China Film Corporation.

"Hello Mr. Liu, I didn't expect to see you here."

Mr. Liu shook hands with Little Gilbert enthusiastically: "I came here specially to see you today. Shall we find a place to chat?"

"it is good!"

Gilbert Jr. nodded, turned around and said excuse me to the vice president of Lionsgate, then found a small living room with Mr. Liu to chat.

"I heard that you are in contact with Universal Pictures recently and are planning to make a co-production?"

"Yes."

Mr. Liu said: "China Film Group also invited you, but..."

Gilbert Jr. rejected the project; there was no need for him to get involved.

"What? Is the contact not going well?"

Mr. Liu gave a thumbs up and said, "You guessed it right. Universal Pictures hopes that they can decide the script staff. But as you know, we have regulations on co-productions with China Film Group, and the company is worried about it!"

"Want to hear my thoughts?"

"You say."

Gilbert Jr. gathered his thoughts and then said, "I think there is no future for co-productions."

Looking at Mr. Liu who wanted to speak, Little Gilbert waved his hand and continued, "Don't think my words are harsh. I am a friend of your President Han, so I said this.

One of the biggest problems with co-productions is that there is no guarantee that the films will please audiences on both sides at the same time.

Because it was not produced by a Hollywood company, it is an outsider to North American audiences. And because of the script and other reasons, plus the involvement of the Hollywood team, the story is bound to be messed up.

If North American audiences don’t like it, it means the biggest film market doesn’t welcome it. If Chinese audiences don’t like it, it means there isn’t much hope for the local market. For a big-budget movie, it’s impossible to make a profit without the North American market.”

After a little thought, Mr. Liu realized that every word Gilbert said was precious and it was indeed a reason.

"Then what should we do?"

"I'm sure you've done your own research. Last year, the box office in mainland China was as high as $24.3 billion. In the first half of this year, it has exceeded $17 billion. There's a good chance that it will exceed $30 billion for the whole year."

"You mean, let's focus on developing the local market instead of rushing to go overseas?"

"Yes."

Gilbert Jr. continued: "I said these words as a friend, and it's best not to spread them."

Mr. Liu immediately nodded solemnly: "Don't worry, I will never tell anyone."

Actually, it's okay to say it out loud. Little Gilbert just hopes that the other party will take it seriously. Even if he continues to follow the old path, at least there will be more options.

How to fight against Hollywood is a global topic. Most countries in the world must seriously consider this issue when developing their own films.

The most popular method is the quota system, which allows specialized film importers to import a certain amount of Hollywood films each year, giving local films some room to survive.

In addition, providing policy convenience and subsidies for local film production is one method.

In this regard, China Film Group and Big Scissors have actually made many attempts, such as sending young directors to Hollywood to study and giving some space to domestic films through the Domestic Protection Month.

However, the simple and crude practice of the Domestic Protection Month goes against the principle of free competition in the market and undermines the audience's right to choose films, so the Big Scissors has never acknowledged the existence of a Domestic Protection Month.

In his previous life, little Gilbert had dreamed of saving Chinese films, but later he found that he was overthinking and that this was not something that could be done by one person alone.

Just like Guo Fan and The Wandering Earth, can you name any other successful and well-received Chinese science fiction movies? Almost none.

Of course, if "The Fortress of Shanghai" and "Investigation 749" are considered successful, then that's actually quite a lot.

The celebration party was just an episode. After the celebration party, all of Gilbert Jr.'s work on "The Dark Knight" series came to an end, which also meant that he and Warner officially broke up.

Although Warner executives expressed reluctance to part, the two parties were like a couple who had broken up and could never look back.

I don't know which fan left a message on Warner Bros.' official social media account: "Twenty years of love is coming to an end. I will tremble with you in the snow. Let's not look back."

This makes Gilbert Jr. and Warner Bros. seem like a pair of infatuated lovers, but in fact, everyone knows there are complex business calculations behind this.

Warner Bros. must have its reasons for insisting on breaking up with Gilbert Jr.

But no matter what, the huge sales of "The Dark Knight Rises" left a good impression on both parties.

Gilbert Jr. returned to film Gravity, which was finally completed at the end of the month and officially entered post-production. Anne Hathaway also couldn't rest, she had to work with her publicist to prepare for next year's Oscars.

As the Oscars have developed to this day, a set of public relations processes have been developed in conjunction with them.

Basically, you have to prepare for the Oscars half a year or even seven or eight months in advance.

Because the academy has more than 6,000 judges, it is impossible to conquer them one by one no matter how much energy and money you have, so it is very important to find the right target.

Harvey Weinstein is an expert in this area, and he even called Gilbert Jr. to express his opinion.

If the public relations work was given to him, not only would Anne Hathaway win the award, but it would not be impossible for Gilbert Jr. to win his third Oscar for Best Director.

But Gilbert Jr. refused without hesitation. Although Harvey Weinstein is an Oscars public relations expert, it is clear that the Oscars are not decided by Harvey Weinstein. (End of this chapter)