When I am reborn, I just want to be a top student
Chapter 689 Who says rockets and spaceships can't be advertised?
Private commercial rocket companies face an unavoidable problem.
That's profit!
Unlike national teams, which have the support of the entire nation, national teams can extend their timeline and conduct research and development according to the allocated funds each year.
Furthermore, due to the special nature of the national team, it can attract a large number of talented individuals through stable employment and a sense of honor.
Private aerospace companies can only attract talent by offering generous salaries and benefits.
If it's based on dreams and ideals, then it can only be a scam.
Galaxy Technology's high profit margin is due to the strong earning power of its businesses such as Douyin and Toutiao, as well as its super-selling Changqing Liquid, which almost monopolizes the hair growth market.
Money is money when it's little, but once it reaches a certain amount, it becomes capital.
Over the years, simply putting the money in the bank to earn interest would be a complete waste.
A smart and capable financial person will engage in various wealth-enhancing operations.
However, Wang Donglai did not do that.
The cost of producing, manufacturing, and launching a rocket exceeds one billion dollars.
Such costs already exceed those of 99% of enterprises nationwide.
Even many listed companies don't make that much profit in a year.
As a result, for Galaxy Technologies, it's just the cost of a single rocket launch.
For the people at GalaxySpace, the ability to boldly launch projects with the support of the group's funding is a feeling they've never experienced before.
It's important to understand that these engineers and researchers recruited by Galaxy Technology were all mid-level technical staff.
To put it nicely, they're mid-level technical staff; to put it bluntly, they're just grunts.
They were given difficult problems, but they received no credit.
This is their true situation.
After joining Galaxy Technology, they experienced a new meaning in life.
There were no unnecessary personnel issues, only purely technical discussions.
The company offers generous benefits; all you need to do is focus on your work, and your efforts will be reflected in your salary.
Therefore, for the staff of GalaxySpace, they are the ones who least want GalaxySpace to have its funding cut or to be abandoned by the group.
So, in their spare time, they spontaneously tried to find ways to increase business and profits.
After much thought, they came up with a solution.
That is to sell tickets to attract tourists from all over the country who are interested in aerospace to watch rocket launches up close.
This inspiration came from seeing the crowds of spectators who flocked from all directions to the Jiuquan rocket launch.
at this time.
When Wang Donglai made any requests or asked for any support, someone immediately thought of this.
"Chairman, we have an idea. Could we develop a rocket-themed cultural tourism industry?"
"Within the safe area of the launch site, we will build some viewing spots and provide accommodation and other facilities to attract visitors from all over the country who are interested in space to come and watch the rocket launch."
"I've roughly estimated that the Jiuquan rocket launch attracted more than 200,000 spectators."
"The tourism revenue generated exceeded 30 million."
"Although this amount of money is small compared to the total cost of the rocket launch, it is still a supplement."
"At the same time, we can also build our high-tech R&D corporate image through publicity, which I think is the best of both worlds."
Upon hearing these words, a smile immediately appeared on Wang Donglai's lips.
He nodded in agreement and said, "This is a great idea, and I'm glad everyone has this kind of thinking."
"However, I think there are areas where your ideas need improvement."
Everyone was immediately surprised.
I originally thought Wang Donglai would not approve of this behavior.
Based on their understanding of Wang Donglai, he did not like the advertising business.
Even Toutiao and Douyin are information flow businesses, mainly making money through advertising.
However, Wang Donglai is extremely strict about advertising on products other than these two software programs.
For example, Wang Donglai strictly prohibited Sima's splash screen ads at a company executive meeting.
They even went so far as to declare that anyone who dared to do that would be fired!
Therefore, when they heard the suggestion to use rocket launches to sell tickets, everyone thought Wang Donglai would fly into a rage.
But to his surprise, Wang Donglai agreed.
However, as Wang Donglai changed his tone, everyone felt that things might not be as they thought.
"Developing a space-themed tourism industry is a good idea."
"But don't forget where our rocket launch site is."
"Everyone can see what the natural conditions, transportation, and infrastructure are like here."
"If we really attract hundreds of thousands of tourists from all over the country, how will we receive them? How will we manage them?"
"We can't just build hotels and start a tourism business because of this, can we?"
"Even if we cooperate, the initial investment is not a small amount, and how do we negotiate the terms of cooperation?"
"Will this affect the development of our aerospace business?"
"In addition, relying solely on space rocket launches can only attract a small niche of tourists, especially since there is Jiuquan nearby."
“Looking across the country, there are other launch sites.”
"Therefore, this line of thinking is correct."
"However, the target is a bit too small."
"I think we can be bolder and increase revenue through advertising."
"Don't forget, we are not a national team, we are just a private enterprise. We can put advertisements on our rocket shells."
"Advertising on rockets is a format that has never been seen before on a global scale."
"We'll be the first to try something new."
"A whole rocket can be divided into multiple advertising spaces."
"For example, an eight-meter by four-meter advertising space could be created on the first-stage arrow body, priced at over ten million."
"Advertising can also be done on the sides of the lander, and the same goes for the solar panels."
"Advertising is not a shameful thing, especially since we are not a national team and need to be concerned about our image."
"The national team would never do something like this, so this is a market that belongs exclusively to us."
"Imagine how much publicity a company could get if it could put an advertisement on a rocket during a launch."
"At the very least, it will generate discussion on trending topics for several days, not to mention the improvement in the product's image."
“In advertising, people often use the term ‘aviation-grade’ to elevate the image and make it seem like it’s of very high quality.”
"If there were a company that actually advertised on rockets, I think the advertising effect would be unparalleled," Wang Donglai said, becoming more and more interested.
"Besides advertising, we can also proactively leverage our strengths."
"We will leverage our existing products, such as Douyin and Toutiao, to conduct live streams and allocate more traffic to them."
"Given our current user base, if we promise to conduct live streaming across all media platforms, the advertising revenue will increase further."
"We can also develop some live streaming features during the live stream."
"At the technical level, we have developed quantum communication technology, which can initially realize Earth-Moon communication."
"This way, virtual tipping can be enabled in the live stream, increasing participation."
"If we want to go a step further, we can also innovate advertising media."
"Using electrochromic materials, we created a smart color-changing arrow body coating that switches advertising images while in orbit."
"For example, a laser projection system could project a 100-meter-long brand slogan onto the moon."
Everyone present was dumbfounded as they listened to Wang Donglai's eloquent narration.
Yang Anchao and Wang Hongtao, two veterans who came from the national team, were the most affected.
They never imagined that someone would actually advertise on a rocket.
After hearing Wang Donglai's idea, their first thought was that it was absurd, and they rejected and resisted it.
The space program is sacred, a source of pride, and something that makes them feel honored in their eyes.
It's acceptable for the aerospace industry to become commercialized, and private enterprises should be allowed to enter the field.
However, they absolutely did not want to see their aerospace career, which they had dedicated most of their lives to, become a place for advertising.
The thought of having advertisements on every rocket launch from now on almost made Yang Anchao's breath catch in his throat.
However, just as Yang Anchao was about to express his opinion...
Chen Lingyue clapped his hands happily, attracting everyone's attention.
"Chairman, this is a really good idea!"
“This is definitely a completely new business area. Once we get in, this will be our exclusive track.”
"Even if others want to compete with us, they can't do anything about it."
"In China, I don't see any competitors, and abroad, there are only two, which doesn't affect our business at all."
"Furthermore, from a technical point of view, we can also do this without affecting the rocket launch."
"Based on my calculations, as the first time advertising has been done on a rocket, the advertising fee could bring in at least 300 million in profit."
"Once things stabilize, the estimated value will be around 100 million."
At this moment, everyone realized what was happening.
At first, they were taken aback by this bold idea.
However, once they calmed down, they keenly realized that this was indeed an untapped business area that could bring substantial profits.
The advertising on the rocket and the live streaming on Douyin (TikTok) are especially attractive.
The former has a gimmick, the latter has a guaranteed traffic.
Anyone with half a brain can see how effective it is to advertise on rocket shells.
"Chairman, I actually think there might be room for exploration in the aerospace cultural tourism industry."
"Could we make some aerospace-related products, such as collaborating with classic film and television characters to produce a batch of related toys or cultural and creative products?"
“Our group has an entertainment investment company, right? I think we should be able to come up with a solution in this regard.”
"We can create some exquisite stories, just like the original Blue Cat's 3000 Questions, which can be both educational and entertaining. This can attract more people to be interested in aerospace and also provide an excellent domestic animation product."
At this point, Zhou Rui also put forward his own ideas.
Now that he had heard this, Yang Anchao had completely calmed down.
Although I still felt that advertising on rocket shells was somewhat inappropriate.
However, considering the potential profits, coupled with the group's financial pressure and the development of Galaxy Aerospace, the situation became more challenging.
The words he had intended to say to Wang Donglai to give up were immediately swallowed back down.
In fact, he knew that if he brought it up, Wang Donglai would most likely not accept it.
Wang Donglai has ideals and is genuinely willing to fight for the aerospace industry, but what he values is technological development, real development.
Rather than some empty title, such as the sanctity of space work.
Wang Donglai has said more than once that no matter what job you do, you should not have the idea of being superior to others.
Aerospace workers face harsh conditions, but they enjoy honor, stable employment, and a strong sense of accomplishment.
No one should feel that their work is special or superior just because of the special importance of the aerospace industry.
There is no hierarchy of personalities, but there is a division of labor in tasks!
Everyone is just a part of society!
After thinking it through, Yang Anchao prepared to voice his agreement.
"Chairman, won't doing this displease the higher-ups?"
"I think it would be good to talk to my supervisor first?"
The speaker was Wang Hongtao.
Wang Donglai's face was full of a confident smile. He waved his hand and said, "No need."
“We’re not a national team. Galaxy Aerospace’s funding comes from Galaxy Technology.”
"Besides, it's just advertising, not doing anything else."
"To put it bluntly, anything not prohibited by law is permitted. There's no rule that says rockets can't advertise."
"As long as we maintain our style when dealing with advertisers and carefully select the advertising content, what problems could there be?"
"If this business line is successfully established, it will save us a significant amount of capital costs."
"Even if it's just 100 million in advertising fees each time, over a year it's enough to launch a rocket."
Wang Donglai gave his answer in a firm tone.
The conversation then shifted to technical challenges.
"Although we have overcome the challenges of quantum communication technology, we still need to verify its effectiveness this time."
"If the technical verification goes smoothly, then next time we can move on to more advanced advertising business, such as creating a brand logo on the moon and then transmitting it via high-definition live streaming."
"We should pay attention to communication and cooperation with the space agency. If necessary, we can use the Queqiao relay satellite broadband as a backup plan."
"Regarding the issue of delayed interaction on the lunar surface, there is no actual verification, and we cannot offer much assurance. However, we must do our best to ensure that everything we can do is perfect and leaves no problems unresolved."
“I just thought of something else: we could also do some business with the super-rich, fulfilling certain conditions for them on the moon, such as leaving their names on the moon.”
Upon hearing this, everyone understood that the matter was settled.
To be honest, the thought of advertising on a rocket, and doing it live online, was quite exciting and exhilarating for everyone. (End of Chapter)
You'll Also Like
-
Swallowing the Stars: Ten Thousand Times Return for Taking on Disciples
Chapter 382 16 hours ago -
My era, 1979!
Chapter 200 16 hours ago -
The First Criminal Judge of the Zhenguan Era
Chapter 228 16 hours ago -
Tokyo Sick Girlfriend
Chapter 219 16 hours ago -
Death sentence turned into acquittal? Who told him to be a detective!
Chapter 332 16 hours ago -
White Bone Demon Trail
Chapter 93 16 hours ago -
Live Cat Appraisal: Starting with a Beast That's Got a Long Prison Record
Chapter 320 16 hours ago -
Armored train in the apocalypse
Chapter 343 16 hours ago -
All Heavens Travel Together: Starting from the Great Xuanhuang World
Chapter 121 16 hours ago -
I became an immortal in the Tang Dynasty
Chapter 304 16 hours ago