money player

There is a kind of people in the world who are polite, civilized and courteous outside and have a very good reputation, but once they get home, they immediately turn around and abuse their partners, beat their children, become sloppy, and act like a boss and do nothing.

This kind of person is someone who pays attention to public morality but ignores private morality.

The moral order of society and the emergence of strong men force these cowardly people with mental illnesses into the camp of good people, but once the shackles imposed on these cowards are no longer stable, the devil that originally only appeared at home begins to roam the world.

The vast majority of the Japanese who were beaten and shackled were people who valued public morality and ignored private morality. They were taught from childhood not to cause trouble to others. When they went out, they paid great attention to their image and behavior, for fear of causing trouble to others because of their inappropriate behavior.

Japanese women generally do not go out without makeup. They believe that doing so is rude, disrespectful to others and will cause trouble for others.

In the minds of Japanese people, dressing uncleanly and indecently is disrespectful to others, and will cause trouble to others and make oneself embarrassed and ashamed.

The Japanese are extremely rigorous and will do a lot of homework on details, which makes Japan a very "stylish" country. There are corresponding regulations on various details, and there are many rules, regulations, etiquette and manners to follow.

There are many so-called formal occasions. Kindergarten entrance ceremonies, school entrance ceremonies, graduation ceremonies, coming-of-age ceremonies, job interviews, weddings, and funerals are all formal occasions. Even company briefing sessions when taking up a job are considered very formal in the eyes of Japanese people.

Being too strict has, to a certain extent, made the Japanese people more stubborn and less adaptable.

"Since this is the rule, we should follow it carefully."

"If you don't follow the rules, you will break them, cause trouble to others, and make yourself embarrassed. How bad is that."

"Everyone does it, so if I do it, there will definitely be no mistakes."

There is a word "無难" in Japanese, which fully demonstrates the moderate character of many Oriental people who do not seek to achieve anything but to avoid mistakes.

The Japanese are deeply influenced by Confucian culture. They emphasize the doctrine of the mean and the culture of "harmony". This "harmony" means getting along with others in harmony and trying not to have conflicts and disputes. It also means trying to maintain consistency in etiquette in various occasions, not being unconventional, not being the first to do something, and not being an outlier.

This is reflected in the way Japanese people agree and are vague in their conversations. Even when they go to an izakaya after get off work, the first drink they order is beer, and from the second drink onwards they order what they like.

After staying in Okutama-cho for a day and a night, Xian Yaowen returned to Tokyo and went to a teahouse in Ginza, ordered a cup of coffee, lit a cigar, and immersed himself in the smoky room.

He was playing with a hat in his hands, a fedora, which he had bought at Toraya Hat Shop on the way to the teahouse.

The fedora is very popular in Japan. Almost every respectable middle-aged working person has one, and the same goes for officials. The fedora has almost become standard equipment.

This hat was also very popular in China in the past few years. It was commonly known as a top hat. From Chiang Kai-shek to Du Yuesheng, everyone wore it. Even fictional characters such as Li Yunlong, Chu Yunfei, Xu Wenqiang, and Ding Li wore it.

It’s just that in many cases the top hat is a hybrid of a fedora and a Panama hat. It can also be said that it is a top hat that has been improved to meet Ecuadorian standards and is more suitable for Chinese gentlemen.

The Fedora hat is made of felt and is very warm, suitable for wearing in winter. The Panama hat is made of Panama straw and is very breathable, suitable for wearing in summer. The Chinese hat is warm in both summer and winter, so one hat can be worn all year round.

The fedora is also a favorite of Italians. Carlo Gambino once gave Xian Yaowen a Borsalino fedora. This brand has almost become synonymous with top-quality fedoras. Even the big black hats worn by Hasidic Jews are mostly of this brand.

Xian Yaowen played with the fedora for a while, but decided not to take advantage of it. Although the fedora is currently popular in Japan, it will become a niche product in a few years. Entering this field now is a bit like being a scapegoat.

Imported Panama hats, domestically produced flat-brimmed hats that imitate Panama hats, and flat-brimmed hats that have been femininely modified do have good prospects. However, compared with the price of a fedora hat of 10,000 or 20,000 yen, the profit margin of Panama hats and flat-brimmed hats that range from 300 to 400 yen to more than 1,000 yen is not very large.

There is no point in production, but this summer we can smuggle a batch of Panama hats made in Hong Kong and pass them off as Ecuadorian ones to make some quick money.

When thinking of summer, Xian Yaowen's mind started to run wild again. He thought of "Summer" and Joe Hisaishi from "Kikujiro's Summer", and then of the chirping of cicadas, croaking of frogs and mosquitoes, and then extended his thoughts to mosquito nets and mosquito coils.

From mosquito coils, I think of the chemical ingredient pyrethrin and its origin, "pyrethrum".

Decades ago, Hermann Staudinger and Lavoslav Ružicka first isolated the insecticidal active substance pyrethrin from a large amount of pyrethrum. Through chemical degradation, they proposed that pyrethrin is actually composed of two substances with extremely similar chemical structures, pyrethrin-I and pyrethrin-II.

Inspired by this, they decided to modify the structure of pyrethrins to obtain substances with stronger insecticidal effects. However, many attempts ended in failure, especially as they were unable to synthesize the five-membered ring and allene side chains in natural pyrethrins. The reason for this was that their early research on the structure of pyrethrins was not in-depth enough.

Normally, pyrethrin, a natural insecticide derived from plants, should have attracted more attention from scientists, but it was born at the wrong time and encountered the "famous" synthetic insecticide DDT.

In 1939, Swiss chemist Paul Muller discovered that DDT could quickly kill mosquitoes, lice and crop pests and was highly safe. In 1942, commercialized DDT was launched on the market and greatly reduced the incidence of infectious diseases such as malaria, typhoid and cholera in the late World War II.

Since then, DDT has dominated the insecticide market, and relatively few studies have focused on natural pyrethroids.

Others may not know what DDT is, but Xian Yaowen knows it clearly.

He put down his hat, stroked his chin, and thought deeply about DDT. DDT is a product of the Swiss Basel Chemical Group, which was jointly formed by Ciba, Geigy and Sandoz. It was dissolved last year, but these three companies will come together in the future to form Novartis Pharmaceuticals Group.

Strictly speaking, DDT is a product of Geigy. Geigy has been established for nearly two hundred years and has never been very large. However, since its researcher Paul Mueller discovered the insecticidal effect of DDT, Geigy has soared to fame in the fields of pesticides and pharmaceuticals, and its name has spread throughout the world.

If he conducted in-depth research on pyrethrins and collected various evidences of the harm of DDT, and once the research was fruitful, he could let a righteous scientist speak out for the earth and point out the harm of DDT, catching Geigy off guard. He could not only use DDT to create his own finished products, but also make arrangements in Basel in advance, swallow up Geigy, and step one foot into the Swiss biopharmaceutical field.

After pondering the feasibility of this matter for a while and thinking that it was worth considering in depth, Xian Yaowen temporarily put the matter aside and returned his thoughts to the field of clothing.

In his previous life, in 2010, he came to Japan to inspect his family's business here. While visiting the high-end nursing home opened by his family here, he also learned about "lonely death" and the special cleaning industry.

In Japan, brothers and sisters are like strangers, and it is common for parents and children not to contact each other for years. Every year, many elderly people die alone in their homes, and are not discovered until they have become smelly or even turned into corpse water.

At the time, he was in a nightclub in Ginza, chatting with Ginza's top female public relations woman who was in her early 40s, while thinking deeply about the issue of lonely death. After two hours of thinking and reading data reports, he decided to enter the special cleaning industry and started the business of collecting corpses.

You know what, it's not a small amount, with a steady annual revenue of around 4000 million US dollars, and half of that is net profit.

It was also at that time that he pondered the private and public morals of the Orientals. While he was glad that through his study of private morality he had earned enough money to buy a doll for his little daughter, he also felt upset for a few minutes for missing out on the benefits of public morality.

Before the Meiji Restoration, Japanese people wore kimonos. After the Meiji Restoration, men in the upper class began to wear Western suits, which later became popular throughout Japan.

At this moment in time, all the customers in the teahouse are from a higher-income group. All men are wearing suits - suit, trousers, white shirt, tie, and leather shoes. This has become the standard for successful people and white-collar workers in the Japanese male community.

The average male white-collar worker should have at least three suits. If he only has one, people around him will feel he is shabby. He should also have at least five ties. If he cannot change his suits every day, at least he should change his tie, otherwise his colleagues will think he did not come home last night.

Staying out all night means "doing bad things". Although Japanese people don't care much about other people's private lives, if you dress inappropriately, gossipy colleagues may gossip about you, and it is also possible that competitive colleagues may add fuel to the fire.

The popular culture of going to an izakaya for a drink after get off work had already formed, and Kabukicho was at its most prosperous time. However, family living standards had only just improved, and the worries of most working-class families mainly revolved around "being tight on money." The culture of cheating had just begun to take shape, and fooling around outside could not be used as a bragging point, but had to be kept secret.

If conditions permit, a promiscuous person should always carry a spare tie with him, wear a new one when going to work, and put on an old one before going home from get off work. In this way, he can successfully deal with the two "evil forces".

Considering the current situation of the workplace in Japan, the development of suits in Japan will continue to follow the old path of "combat suits" as in the previous life.

After the 1990s, even if you have never been to Japan, if you have watched a few Japanese dramas related to the workplace, you will find that the dressing style of Japanese professionals is almost uniform. Both men and women wear suits or women's professional suits extended from suits.

You can dress up after get off work, but you must dress uniformly during work hours. Even if you are unemployed, you must go out in a neat suit during the weekdays and pretend to have a job. You must never let others know that you are unemployed.

For Japanese men, suits are battle clothes for both family and workplace. Even now, if you don't wear a neat suit, you basically won't have to attend a business interview. A business company will not hire an employee who does not regard a business interview as a "formal occasion."

In the hot summer, Japanese male office workers still insist on wearing suits, and wear an extra sweat-absorbing underwear than in winter. The frequency of using the handkerchiefs they carry with them increases sharply, and when walking outside, they have to take out the handkerchiefs from time to time to wipe the sweat.

It is obvious that Japan is a potential large market for suits, ties and shirts. As the Japanese economy develops, the demand will increase year by year. This is a big outlet and will have a golden period of at least 70 years.

That's the good news, but the bad news is that suits are not easy to make. Clothes can be selective about who you wear. Some clothes complement some people, but look ugly on others. Clothes can only be friends with the former.

Clothes makers cannot be picky about their customers; anyone who gives money is considered a customer. No matter whether they are ugly or not, or whether suits are suitable for them, they must be treated well. Not only must they trick the customers into buying more pieces, but they must also make them leave happily.

To achieve this, other styles of clothes are not too difficult, but suits are extremely difficult. Suits are too figure-sensitive. If you are tall and thin, as long as the size is right, you won't look ugly when you wear them. If you are short and fat, you must have a tailor-made suit to make you look decent.

Generally speaking, Japanese men tend to be thinner and shorter, which is a mixed blessing for manufacturers. The good thing is that fabric can be more economical and costs can be reduced significantly. The bad thing is that the suit pattern cannot be produced on an assembly line and must be tailored to the individual needs.

However, tailor-made products mean more working hours and more difficulty in training tailors, and the sales process becomes cumbersome.

Industrial production cannot go through the same process as hand-made customization, including taking measurements, trying on semi-finished products, making modifications, trying on finished products, and then making modifications again. The target customers are office workers, who cannot afford to spend too much time, energy, and money, which means that the suit must be done in one go.

When a customer comes to the store and chooses a style, if fine-tuning is needed after trying it on, the in-store tailor must do it on the spot, and preferably within half an hour.

This means that a new production process needs to be developed, with most of the processes completed in the workshop, leaving only a "closing" process to make the suit more fitted.

This production process must not only make the finished suit stylish, but also control costs. Only suits that are reasonably priced and look stylish can firmly capture the market of office workers.

According to the current income level of Japanese white-collar workers, the price of a suit is about one month's income, which is about 1 yen. Direct sales, without middlemen to make a profit, can give customers more profit and set a lower profit target, such as 7000 yen per piece.

It is conservatively estimated that there are 200 million office workers in Japan who need to wear suits. If all of them were consumed, and each person purchased 1.5 suits per year, it would mean a profit of more than 4000 million US dollars a year. Even if only 1200% were consumed, it would still be more than million US dollars.

This is a piece of fat meat, and we have to chew it no matter how difficult it is. What's more, there are shirts, ties, leather shoes, handkerchiefs and matching sweat-absorbent vests. The overall profit can be doubled.

Moreover, he also has the idea of ​​creating executive suits, incorporating high-tech elements such as lightness, cooling, and non-deformation, and adding the gimmick of integrity. A suit would cost at least 5 yen.

In addition, different styles have to be created according to levels. The section chief can only customize the section chief style, and don’t even ask about the style for the deputy minister.

While Xian Yaowen was lost in thought, Kensuke Ishizu, the president of Yamato Garment, and a woman were coming towards the tea room.

The woman is Mori Hidee, now 25 years old. After graduating from Tokyo Women's University with a degree in Oriental literature, she entered a girls' tailoring school to learn tailoring skills with the support of her husband whose family runs a textile factory. She recently opened a custom-made suit shop called "Hiyoshiya" on the second floor of a ramen shop near Musashinokan.

Every industry has its own small circle, and the clothing practitioners in Tokyo are no exception. Kensuke Ishizu met Hidee Mori at a gathering of colleagues, and during the conversation, the two resonated with each other in their understanding of clothing.

This time, the chairman wanted to talk to him about work, and also mentioned that he wanted to talk about Western clothes, so he invited Mori Hidee, with the idea of ​​bringing her into Yamato Clothing. (End of this chapter)