Rebirth of financial migrant workers

Chapter 386 The mobile game imitation show war begins

You can always trust the speed of Goose Factory copy.jpg.

There are a lot of copied games in the world, but the master of copied games has to be the wealthy Goose Factory.

From the early QQ Speed, QQ Hall, QQ Dance, to King of Glory, Peace Elite, and finally Yuanmeng Star, etc.
Of course, in a few years, in addition to borrowing, Goose Factory will begin to directly acquire other studios and game companies, and the methods can be said to be simpler and more crude.

So after the multi-tower miracle became a hot topic, Wang Chunliang had already expected that Goose Factory would be the first to stand up and imitate the show.

But what he didn't expect was that the other party would come so quickly.

The aggressive copycat king obviously put great pressure on Lilith's employees.

Xiao Yue, the female manager of the marketing department, eagerly waited for Wang Xinwen to give instructions, and Wang Xinwen couldn't help but look at Wang Chunliang.

Okay, I have become Lilith’s number one?
Wang Chunliang shook his head and reminded:
"Before making a decision, you must at least fully understand your opponent and their products, even though this product is made to imitate ours."

Wang Xinwen nodded repeatedly after hearing this, and immediately assigned tasks to the heads of the planning department and testing department in the work group, asking them to send dedicated personnel to collect information on the Goose Factory's competing products and conduct professional evaluations.

Isn’t your Dota Miracle famous before me, Monster Legend?
No problem, I have QQ in Goose Factory.

"Wen, Mr. Wen, on all the major game forums, someone leaked the installation package of Monster Legend. Goose Factory suddenly announced that the public beta time in a week will remain unchanged, but it will be launched in unlimited quantities at 12 noon today. No deletion of files for internal testing!”

Wang Xinwen picked up Xiao Yue's mobile phone and glanced at the login interface of Magic Tower Legend, and then slapped it on the desktop, which made Xiao Yue feel distressed for a while:
"What leaks are caused by the Goose Factory themselves, deliberately creating hot spots to facilitate speculation. They don't want to leave us any time to consolidate the market, so they entered the battlefield in advance."

As soon as she entered the room, she went straight to Wang Xinwen, and then handed the phone in her hand to him.

The facts were just as Wang Chunliang said. In less than half a day, Wang Xinwen felt the intensity of the impact of the goose factory.

The other party was panting heavily, and he had obviously trotted up from downstairs.

"But in terms of user resources, we are far behind them. But I think the overall advantage is still with us. The public beta of the other party's advertising will be in a week, leaving us a lot of time to cultivate core customers. "

After carefully observing it for about 10 minutes, veteran Wang Xinwen gave a very professional preliminary analysis.

"Using Multi-Tower Miracle as a comparison benchmark, the imitation traces of Magic Tower Legend are too obvious, and the series of gift packages on the UI interface also show that the main props can be used to earn profits."

Wang Chunliang glanced at Wang Xinwen, who was a little jumping around, and joked:
"Now the comfort period has ended early. From today on, Lilith will have to deal with the pressure from the goose factory."

The other party's series of operations also let Wang Xinwen know how the giant acted rogue in the field of game marketing.

Then he turned his head to look at Xiao Yue and explained:

After Xiao Yue left, he opened the advertisement again and paused the PV in it.

"You allocate part of your energy and continue to pay attention to the feedback of this product from players on all major platforms."

Before Wang Xinwen finished speaking, Xiao Yue, who had just left not long ago, broke in again.

After all, counterfeit goods are still counterfeit goods, and the products produced by the industrial assembly line of Goose Factory are still far behind in terms of sophistication and creativity.

WeChat was not yet online at this time, and the only instant messaging software for smartphone users was QQ.

There is a high degree of overlap between mobile game players and QQ users, so Goose Factory used QQ to crazily push ads for Magic Tower Legend to users.

It is pushed when QQ is opened, it is also pushed when chatting on QQ, and it is still pushed when QQ is hung up.
The various benefits are as dazzling as if you were invited to join them in a pyramid scheme, and it feels like you have to play even if you don't want to play. These waves of fierce offensives continued to poach Lilith's original customers.

After all, players have a fixed and limited time to play the game. They are all pulled away from Magic Tower Legend by pushed advertisements, so naturally they have no time to log in to Multi-Tower Miracle.

In this regard, various monitoring data are more intuitive.

Data curves such as DAU (daily active users), downloads, and IOS best-selling rankings that were supposed to rise all the way have slowed down since 12 noon, and even reached an inflection point.

Fortunately, the game quality of Multi-Tower Miracle itself is excellent, and the arena and professional balance design are very reasonable, which will stabilize the market.

Just when Wang Xinwen and others breathed a sigh of relief, thinking they could take some time off, Xiao Yue, who seemed to be possessed by a disaster star, appeared in the office again.

She reported with a sad face:

"Mr. Wen, it's not good. Zhufang has just announced through the 1633 portal that its mobile game is about to be tested. And their mobile game is also imitating a similar type to our Multi-Tower Miracle."

"It's normal. What's supposed to come will eventually come. The goose factory is already here, how can there be less of a pig farm?"

Wang Xinwen didn't seem very surprised by the arrival of the pig farm, but Xiao Yue's next words still made him stand up from his chair:

"That's not just Pig Farm, but also Xidian Interactive Entertainment and Marubi World. By the way, many new game companies suddenly appeared in Shanghai. They have quietly launched their own mobile games, and the gameplay is still the same as ours. similar."

This news not only shocked Wang Xinwen, but also surprised Wang Chunliang.

In his previous life, Zhufang first entered the mobile gaming industry in 2011 with the title "Flip Book Battle".

Goose Factory started their first year of mobile games in 2013. Their representative works are "Tiantian Cool Run" and "Tiantian Love Elimination".

As for other Shen series game manufacturers, they will have to wait until after 2013 to show their hands.

But the current chaotic scene.
Well, it was Wang Xinwen who released Multi-Tower Miracle in advance, and the success of Multi-Tower Miracle undoubtedly allowed all parties to enter the game in advance.

In the final analysis, all this was caused by the butterfly effect after his rebirth.

The scene was a bit chaotic, and Lilith's pressure doubled
But it doesn't matter. Wang Chunliang has already predicted these situations in advance and discussed with Wang Xinwen how to deal with them.

As long as your own mobile game gameplay iterates quickly, other manufacturers can only follow behind and grab the second bite.

And ideas for new gameplay?
The reborn Wang Chunliang and genius Wang Xinwen have a lot of ideas in their minds, and just like offline PVP, the three core members of Lilith have secretly developed modules for plug-and-play use.

Wang Xinwen sat back on his chair and looked at Wang Chunliang with a hint of expectation:
"Isn't it time to bring out those two ways to play?"

Wang Chunliang smiled and nodded in agreement.

Half an hour later, thunder came again to Lilith’s official website and major mainstream gaming media platforms.

'The multi-tower miracle summer song large-scale theme event is about to start! '

'The multi-tower miracle real-time arena is coming! '

(End of this chapter)