You call this entrepreneurship?
Chapter 541
Chapter 541
After calling Qin Shaoyan, Ma Huateng immediately called a meeting to discuss countermeasures.
"Sentinel Technology has entered the chat software market. They are not playing around or testing the waters. They are fully prepared," Ma Huateng emphasized. "Competitors have emerged. Everyone must buck up and be ready to meet the challenge."
Zeng Qing, the head of the marketing department, was very surprised. "Sentinel Technology is doing well as a social platform and has many businesses to expand. Why is it suddenly developing a chat software? This is illogical."
Others were also very puzzled and spoke up.
"What on earth is Qin Shaoyan thinking? Our QQ already has an absolute market advantage, and chat software doesn't make much money. Wouldn't it be more profitable for him to just make games?"
"He has so much to gain from his own social media platform, and everyone else keeps to themselves, but he has to come and get involved. What's wrong with him?"
"If he insists on competing with us, that's simply overestimating his own abilities. So let's just play along with him."
It's not that everyone is blindly confident. The penguin's dominance is beginning to emerge.
In 2008, the number of Penguin users reached 4.3 million.
In terms of user scale and activity, Penguin has become the number one social network in China. During this period, there have been constant challenges to QQ's social status, but the huge user relationship group built by QQ is far from being easily shaken by other platforms.
Ma Huateng said with a serious face: "Don't take it lightly. Qin Shaoyan is a very difficult person to deal with. He never plays by the rules. Don't use conventional logic to speculate on his behavior."
"Qin Shaoyan has his reasons for creating a chat app. We are not going to discuss why he did this. What we need to consider is how to deal with it."
"Sentinel Technology has a much higher market value than Penguin, has very strong revenue capabilities, and has very strong financial strength. It also controls the largest social platform in China. Both its funds and marketing channels are much stronger than ours."
"Qin Shaoyan is also a recognized marketing expert and Internet product master. Facing this opponent, any negligence could allow them to become bigger and stronger."
"Now Sentinel Technology's new chat software VV already has 10 million users. It's only been a month. If it's not curbed, they may have 100 million users by next year!" Ma Huateng emphasized again seriously, "Liang Chao, please send the information you collected."
Liang Chao, the person in charge of QQ business, stood up and passed a stack of information in his hand to everyone.
Everyone in the conference room fell silent, and all began to look through the documents in their hands.
"Our product manager has studied VV and found that this chat software is very mature. It not only has no obvious bugs, but also is very smooth to use." Liang Chao projected the interface of VV on the projection screen. "This is obviously a product that has been tested and improved many times."
Someone asked tentatively: "If it was improved after multiple tests, then there should be news leaked. Why didn't we receive any information about this before?"
"We have also been reviewing the situation recently, but we still can't find any traces. Before VV was launched on the market, we didn't even know where they tested it, how many users participated, or even how many times they conducted the test." Liang Chao said helplessly, "We even suspect that they didn't conduct any external testing at all."
CTO Zhang Zichao was a little stunned, "This is impossible."
"We also think it's impossible. We can only say that Sentinel Technology has done a good job of keeping secrets." Liang Zhichao sighed, "The UI layout of this chat software is very different from our QQ. There are not many similarities, and VV users can adjust the interface layout."
“The functions are basically the same, but apart from the basic functions, VV has relatively few other functions, which may not have been fully developed yet. It is not ruled out that more functions will be added later.”
Ma Huateng spoke again: "VV is just one of the threats. This time, Sentinel Technology launched another new product, the Meitu Artifact, which, when combined with VV, poses a greater threat."
Liang Zhichao also explained: "Photo beautification tools are very popular now. They have great appeal to young men and women. They are easy to use and everyone can beautify their photos with one click. This has directly made VV's space album popular, but has also led to a decline in the activity of QQ Space."
The beauty tool not only makes netizens keen on posting photos on VV, but also on campus networks and Weibo.
This product has collectively increased the user activity of several social platforms, and it can be said that the beauty tool has played an indispensable role. Liang Zhichao opened the beauty tool at the scene and demonstrated to everyone how to operate it to achieve the effect of photos after beauty enhancement.
After watching the presentation, the conference room became even more silent.
This thing is amazing, and it is really lethal to young people.
Especially female users, after having the beauty tool, they decisively abandoned QQ space and switched directly to VV.
"More than 70% of VV's user base are female." Liang Zhichao showed several charts. "Driven by these female users, the user base is growing rapidly. At this rate, it is expected that VV's user base will exceed million next month, and will reach million or even million by the end of the year."
"An expert can tell the difference with just one move." Zeng Qing sighed, "Qin Shaoyan really played this move beautifully, using the beauty tool to attract female users, and then using female users to attract male users."
Ma Huateng knocked on the table and said, "Let's discuss countermeasures. How should we deal with it?"
The people below discussed for a while, and suddenly someone said, "Should we make a fuss about it in public opinion?"
Ma Huateng asked directly: "How to write an article?"
"Uh..." The person who spoke was a little caught off guard and was stunned for a moment, "How about... we say that Sentinel is complacent, unwilling to make progress, and plagiarizing its competitors..."
Ma Huateng's face immediately turned dark.
Zeng Qing, the head of the marketing department, directly scolded him: "What nonsense are you talking about! Are you out of your mind?!"
The person being scolded didn't dare to speak. He lowered his head and looked through the documents to hide his embarrassment.
Liang Zhichao hesitated for a moment and said, "The countermeasure we have proposed is that QQ will launch some new features, such as changing skins and freely changing UI settings. We will have all the new features that VV has."
Zeng Qing frowned, seeming to think that this was not a good idea, but not knowing what to say.
"Apart from these?" Zeng Qing asked.
"We have decided to give users three months of membership, six months of yellow diamonds, and some Q coins as a gift," Liang Zhichao replied.
Ma Huateng pondered for a moment and asked, "What about the beauty tool?"
"Let's also make a beauty tool." Someone suggested.
Everyone remained silent and looked directly at Ma Huateng.
Ma Huateng thought about it and finally nodded, "Okay, organize your hands immediately and set up a beauty artifact project team. We must come up with a product before the end of the year!"
Zeng Qing from the marketing department sighed and finally resorted to this trick.
Ma Huateng was not in high spirits at this time, and said directly: "The meeting is adjourned!"
At this time, an unexpected visitor came to Qin Shaoyan's company.
(End of this chapter)
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