China Entertainment: Great directors start by winning actresses

Chapter 193: The bastard sells himself out

Although it was not released at the same time and on the same day around the world, this strategy was enough for the film to attract attention and heated discussions around the world.

The mainland is scheduled to be released around July 7, half a day earlier than North America. This arrangement not only takes into account the importance of the mainland market, but also avoids direct competition with the North American market to a certain extent.

At the same time, this time difference can also create an atmosphere of continuous attention and discussion for the film on a global scale.

The brilliant ten-week box office record set by "Avatar" in the Mainland has finally been broken. This is undoubtedly a relief for the industry. After all, the long-term pressure and expectations also need to be relieved.

However, even if the box office growth momentum of "Avatar" has slowed down, its cumulative box office of nearly 13 billion still put huge pressure on subsequent films.

Under this circumstance, Su Zhe's "Inception" carries huge expectations and pressure.

At the same time, the domestic film industry and movie fans also have mixed emotions about the box office success of "Avatar."

That confidence took another hit when "Avatar" once again crushed other films at the box office.

Su Zhe looked at the box office data of "Inception". Although the current broadcast channels are limited, Wanda Cinema's box office performance is still terrible, and the attendance rate is extremely high. He knew that it would be extremely difficult to surpass such a result, but he still decided to challenge it. This is not only for the benefit of his own company, but also to stimulate the confidence of domestic filmmakers and let them see that domestic films can also shine in the international market.

Han Sanping couldn't help but raise his eyebrows. In fact, the reason why he has been suffering and feeling happy recently is because the box office of "Avatar" was unexpectedly high, so the company also made a lot of money.

Although I have been very worried about "Avatar" recently, it is not impossible to deal with it.

Su Zhe couldn't help but shake his head when he saw such a terrifying box office.

Su Zhe took a sip of the tea. It was indeed expensive.

"Long time no see, Uncle Han." Su Zhe smiled and put the things he had left at the door.

Maybe the matter of how many women Su Zhe had found has already been put on the table.

After all, Su Zhe has always been unabashed about such matters.

Then sat in.

"Oh, what can you do to solve this problem?" Mr. Han looked at Su Zhe with a smile on his face.

"Tell me, you don't go to the Three Treasures Palace for anything. If you have anything to do, come to me." Mr. Han ignored Su Zhe's pretense and directly pointed out Su Zhe's intention.

"Sit down, let me pour you some tea." Then Mr. Han got up and went to get some tea. After pouring a little bit with a distressed look on his face, Su Zhe slowly rushed away. Su Zhe was also patient. I had to make up my mind and slowly watch him perform there.

"Oh, there is a high probability that he has been locked up by that brat, but you don't have to worry. That guy really cares about his sister and will be released after a while." Mr. Han said nonchalantly.

Really pissed off.

Obviously, my uncle's anger has not subsided.

To this end, China Film Group has proposed a number of policies to support domestically produced films and the Domestic Production Protection Month is one of the most well-known measures.

This is not the arrival of the real owner.

Su Zhe drove his beloved Big G and quickly saw his office.

At the same time, a special task has been assigned by the above, which is to ensure that the box office of domestic films suppresses the box office of imported films.

Seeing how he is making so much money, I'm afraid the jealous guy might make trouble again.

Su Zhe actually went to find Da Tiantian as soon as he came back from America, but was turned away.

"Aren't I afraid of disturbing Uncle Han's work? How about I come to see you often in the future?" Su Zhe said with a smile on his face.

So Su Zhe finally decided to look for Mr. Han.

At the same time, he must also pay close attention to market dynamics and audience feedback, and adjust strategies in a timely manner to ensure that the film can stand out in the market.

He also had some guesses in his mind about what Su Zhelai wanted to do.

Although the trouble was finally solved by Han Sanping, there was no change at all.

"I see that Uncle Han has been a little worried in the past few days!"

He needs to be fully prepared to comprehensively improve the competitiveness of "Inception" from various aspects such as film quality, publicity strategy, and distribution channels.

After all, he himself admitted that he was a scumbag, what else could he do?

This kind of fat profit makes every company want a piece of the pie. Therefore, before "Inception" was released, many companies had already reported to China Film.

"Recently, people in her home are not allowed to come out, so I can only come here alone." Su Zhe said with a gentle face.

“This year’s box office of domestic films is 80% or 90% unable to hold down the box office of foreign films.”

So it goes without saying that Su Zhe would have come a day earlier if he could have come earlier.

"Hh, you know how to talk. By the way, why didn't you bring Tiantian out this time?" Mr. Han asked curiously.

After all, who wouldn't be angry if his sister is with a scumbag?

In order to avoid this dispute, Avatar even postponed its domestic release for two days.

"Uncle Han, aren't I here to relieve your worries? After all, the box office of "Avatar" is too high, and it is also quite detrimental to the development of our domestic movies."

The mainland's mechanism for importing films has indeed brought huge profits to China Film, but it has also attracted covetousness and competition from many companies.

It felt like the little cabbage I had raised was suddenly taken away by a guy riding a yellow horse and calling you Lao Deng.

He understands that competing for the top spot at the box office is not an easy task.

Su Zhe naturally knew that Mr. Han was just waiting for him to come to his door, but he couldn't wait for Mr. Han to go over and beg him.

All of Su Zhe's actions are probably no secret to people like them.

This is all the efforts made to cope with "Avatar", but based on last year's standard box office standards, one "Avatar" may have surpassed the box office of all domestic blockbusters.

The remaining mid- to low-cost electronic films are not even close to the level of Hollywood blockbusters.

This year's tasks are still very difficult to complete.

Han Sanping also tested this problem. The box office of "Avatar" is hopeless, so we can only rely on domestic films.

At present, Han Sanping only has two hopes, one is Su Zhe and the other is Feng Gangpao.
In fact, it can also be said to be one.

After all, as long as Su Zhe can do it better than "Avatar" with Feng Gangpao.

Now that Su Zhe is coming to visit, he must be here for "Inception", so Han Sanping looked at Su Zhe calmly and said.

"so what."

"Uncle Han, I specifically asked Columbia to come over as an investor, which means that the movie "Inception" can definitely be made into a domestic movie."

"So I hope that "Inception" can become a champion in film history, globally."

Hearing such words, Han Sanping's pupils shrank slightly.

After all, this news is considered ground-breaking.

"Are you so confident in "Inception"?" Mr. Han glanced at Su Zhe strangely.

Su Zhe has a clear understanding of the resources and capabilities at hand. He understands that the success of a film does not only depend on the means of publicity and distribution, but more importantly, the quality of the film itself.

Even if you have more means and resources, if the quality of the film itself is not up to standard, then these means will be in vain.

Facing the powerful opponent "Avatar", Su Zhe also knows the difficulty of the challenge.

"Uncle Han, let me tell you this. In terms of storytelling, "Inception" is far better than "Avatar", but although the special effects are inferior, as the first film in China and even Asia, The 3D movie viewing effect will definitely not be bad.”

"We can also take advantage of the restrictions on domestic films and use the slogan that winning the box office belongs to us in film history to attract movie fans into the cinema. As long as the quality of my films is good enough.

Han Sanping and I also nodded. He still trusts Su Zhe's ability and character. After all, Su Zhe has been in the industry for so many years.

The films he shoots have never let him down.

Therefore, Han Sanye does not have much doubt about the quality of "Inception". Even if it is not as good as Su Zhe said, it should not be a garbage movie.

After all, the investment is as high as 200 million US dollars, so Su Zhe will definitely do his best to shoot.

This is related to whether he can get better resources in Hollywood in the future.

The only thing that makes Han Sanping a little anxious now is that Su Zhe seems to want "Inception" to directly surpass "Avatar" and create a new film and television record.

If he didn't understand Su Zhe's character, he would have kicked him out directly.

After all, that was a box office of 10 billion in 13, and the previous domestic box office record holder was about to million. This nearly three to four times box office gap is really what "Inception" can achieve.

"Are you sure you have confidence in yourself?" Han Sanping looked at Su Zhe solemnly.

Su Zhe thought about it seriously, and he also knew Han Sanping's worries.

"Have you ever thought that "Avatar" could achieve such results? If before "Avatar" was released, I said that this year would have the best box office this year, would you still be so skeptical?"

After all, Su Zhe also set a historical record last year.

Han Sanping nodded when he heard this.

"I also said that the quality of the film is not bad. At the same time, I didn't just look for you, I basically looked for other theaters."

"Tai'a Group and Columbia will each spend 100 million to promote the movie."

"Of course your support is undoubtedly the most critical. Without your support, nothing would be possible."

"Okay, no need to say more. This is my support for Chinese movies." Han Sanping waved his hand to stop Su Zhe's compliment.

In the past two years, Su Zhe's movies have been developed by China Film Group, and China Film Group has been eating a lot of meat from Su Zhe.

There was hard work without credit, and Su Zhe rarely came to ask him for help over the years.

Although they have a sweet relationship, Su Zhe never abuses them.

He is optimistic about Su Zhe's growth step by step. He can definitely be regarded as his direct descendant. It is rare to see him now.

It’s not an exaggeration to say yes.

Although the number of films that can be postponed is limited each year, it requires a game between all parties to finally determine a quota.

But it is not an exaggeration to give it to Su Zhe this time.

"That's it, I will mobilize major theaters and production companies to keep "Inception" in the entire July and August schedules. There is only one movie in these two months, "Inception."

"In addition, I will give you the extension key for half a year. In the end, I will try my best to arrange a private venue."

Su Zhe couldn't help but feel happy when he heard this. He didn't expect to arrange such a long extension key.

After all, if it can be extended for a month or two, it will be considered a blessing.

I didn't expect to give Su Zhe half a year.

And it also gives "Inception" an exclusive two-month slot, which is really great.

The most important thing is to book the venue.

Indeed, the success of many top-grossing films is inseparable from the use of box-office strategies.

As a special screening method, private theaters play an important role in promoting movie box office.

"Life and Death" is the first domestic film to hit a box office of over 100 million yuan in China. Its success is due to the effective use of the box office strategy.

By organizing a large number of group viewing activities, the film's audience base was ensured in the early stages of release, which in turn drove word-of-mouth and box office growth.

Similarly, films such as "Assembly" and "The Founding of the People's Republic of China" have also achieved high box office results through private screening.

These films often have strong themes and broad social influence, so they are more likely to be favored by enterprises, institutions, schools and other groups, thereby achieving box office breakthroughs.

In addition, "Monster Hunt", as the first movie to exceed 20 billion in domestic box office, also made full use of the box-booking strategy.

Through precise market positioning and effective publicity and distribution methods, the film successfully attracted a large number of viewers to the theater, many of whom contributed to group viewing.

As for "Fast and Furious 7", as an international blockbuster, it has been beaten down by all the movies that have booked the theaters.

"Then I'm really grateful to Uncle Han."

Su Zhe thanked him sincerely.

"Anyway, I've given you all the support I can give you. The rest is up to you to see if you can live up to your expectations." Mr. Han waved his hand and said seriously.

"Of course, if I give you seven or eight months of summer vacation, you will definitely have to pay some price."

"Especially Huayi's "Tangshan Earthquake", I plan to move it to the National Day schedule, and will provide certain support in arranging films. By then, your own theaters should also arrange more films."

"Okay, Uncle Han has already spoken, I will naturally give the order."

"That's good, I will arrange these as soon as possible. You must contact me as soon as possible, but everything depends on the movie itself."

"If "Inception" is really worthy of my efforts to support it, then of course it doesn't matter. But if "Inception" doesn't do well at the box office in the early stages, then there's no need to do all this useless work."

"Uncle Han, don't worry, I have confidence and I will never let you down."

Su Zhe has been committed to promoting the continued growth of the mainland box office, and he has far-reaching plans and purposes behind this.

He knows that as the mainland box office continues to rise, his influence in Hollywood will also increase.

This increase in influence not only means that his position in the international film market will be more stable, but also paves the way for him to gain more resources and opportunities in Hollywood in the future.

For Hollywood, a director who can connect with the mainland and American box office undoubtedly has extremely high value and appeal.

After coming out of the China Film and Television Building, Su Zhe drove directly back to the company.

Zhang Xiaoai has also become nervous recently.

After all, the entire group has begun to mobilize and prepare for large-scale publicity.

As Su Zhe's first female secretary, she naturally needs to know everything about everything.

Zhang Xiaoai saw Su Zhe lying lazily on the chair, relaxing his suit and spreading it out.

He immediately stepped forward and asked: "Boss, can Xiao Lizi come to the mainland to participate in promotions?"

As a movie superstar who has unified global aesthetics, DiCaprio is still very well-known and attractive in China.

If he can come to the mainland to promote, it will undoubtedly be a huge stimulus to the movie box office.

Su Zhe also nodded. "I have already thought about this matter. When I signed a contract with him, it included an agreement to come to the mainland for promotion."

"Really?" Zhang Xiaoai looked at Su Zhe expectantly with stars twinkling in his eyes.

After all, 10-year-old Leonardo DiCaprio is still everyone’s dream lover, and his performance in Titanic is so endearing.

Regardless of whether they are men or women, they are all killed.

"The media we often cooperate with must also be handled well." Su Zhe said seriously.

"In addition, our Suicune must continue to expand, and everyone must see the release of our "Inception" movie."

"The focus of the hype is on the first movie in China and even Asia. The 3D movie is also mentioned to regain our own film and television box office championship."

"Okay boss." Zhang Xiaoai quickly recorded everything about this.

Su Zhe took a serious look at this girl who was gradually becoming mature.

He has been following his side for too long, and he no longer has the clear stupidity that he had just walked out of campus.

I don’t know what I’m thinking now. Should I still find an ordinary man and then go home to be a husband and raise children?

Su Zhe shook his head. He was a little worried that Zhang Xiaoai would not be able to be quiet in the future.

She has come into contact with too many stars and met too many celebrities in Su Zhe's company.

Anyone would be tempted by money flowing through their hands.

The salary Su Zhe gave her was not low, and she could be considered middle class here, living a much better life than her classmates.

But after all, good things are not as good as stars.

After all, Su Zhe couldn't see through Zhang Xiaoai's thoughts even though they were separated from each other. After all, the two of them didn't have many opportunities to meet each other.

Su Zhe was wandering outside all day long, while Zhang Xiaoai was alone in the company delivering various news to him.

Da Tiantian also loves Zhang Xiaoai very much, and now it seems that she has become Da Tiantian's number one loser, selling herself to Da Tiantian.

(End of this chapter)