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Chapter 603 Chapter 602 Deep cooperation with Siemens

"Krons?"

"Yes, I know that Siemens has some shares in this company, and I hope Mr. von Bile can give them up and sell them to Far East."

"No problem. Since President Welch has spoken, Siemens, as our partner, will definitely agree."

A luxurious villa in Munich, the lawn outside is filled with celebrities from all walks of life in Germany and even Europe.

However, the focus today is not on them, but on the president of the German giant Siemens, von Biller, and the president of Far East, Welch, who are sitting in the room.

This is a banquet specially held by Feng Bile to welcome the Far East Investment Team. In addition to expressing welcome, it is also to make advance contact and lay a solid foundation for the subsequent comprehensive and in-depth cooperation between the two parties.

The cooperation between the two parties began with Feiling. In the past two years, Feiling has become an indispensable presence in the semiconductor industry, contributing considerable revenue to both parties every year.

Having tasted the sweetness, both parties discovered that there were many areas where they could continue to cooperate, so they began to contact each other.

This time when Welch led his team to Europe, in addition to investment, the most important thing was to sign a series of contracts with Siemens.

Siemens is a leading company in the medical device industry. In this regard, Pfizer Bristol-Myers Squibb also has a place in the market after so many years of investment in research and development.

The two parties have reached a strategic cooperation to establish a joint laboratory for relevant medical devices. The purpose is simple, which is to reduce research and development funds.

If the results are good, both parties are likely to divest their medical device divisions and form a new company.

In terms of home appliances, BSH Home Appliances, founded by Siemens and Bosch, has reached a strategic cooperation with Honor Mall. Honor Mall purchases goods at the lowest price in the world and vigorously promotes BSH home appliances.

In the past, Honor Mall also sold BSH home appliance products, but it was no different from those shopping malls.

After this in-depth cooperation, Honor can purchase goods at a lower price, and the other party will also be included in various corresponding discount activities.

In the electronic equipment category, Far East Computer will acquire a 1.98% stake in Nixdorf Computer Corporation for US$50 million.

In 1990, Siemens acquired the troubled Nixdorf Computer Corporation and changed the name to Siemens Nixdorf Information Systems.

This is a European computer manufacturer, which was the fourth largest computer manufacturer in Europe at its peak.

However, it is definitely unknown in the personal PC industry, even though it is ranked fourth in Europe.

The company's greatest strength lies in the field of banking systems. They have a global team of expert technical personnel, and their main products are network computers, proprietary operating systems and cash registers for banks.

After Far East Computer acquires half of the shares, it will help it develop the personal PC field. With Far East Computer's supply chain, LiDAOFO's production costs will be greatly reduced.

This is also the reason for the decline of Nitrous Oxide. Labor costs in Germany are inherently more expensive than in the United States and Asia, and procurement costs are higher, which makes Nitrous Oxide's personal PCs very uneconomical.

This is a win-win situation. LiDAOFU with the word "Far East" on its name can gain more favor from consumers, while Far East Computer has expanded its business and started to develop into the field of special-purpose computers.

However, the cooperation that both parties value most this time is not these, but the cooperation with Siemens Plessy.

Plessy is a British defense and technology company. In 1988, Siemens and General Electric dismembered the company, and Siemens acquired avionics systems, radar and traffic control parts.

The company that needs these technologies the most is, of course, United Aerospace Engineering & Manufacturing Group.

The two parties will jointly invest US$1.8 million to establish the Plessy branch in Ermao, which will become an important partner of United Aviation Engineering and Manufacturing Company in the future.

Among them, six Far Eastern companies including United Aircraft Engineering Group, United Bank of Kyiv, and Far Eastern Asset Management Group invested a total of US$1.4 million, accounting for 60% of the shares.

The major shareholder Siemens invested 4000 million US dollars plus technology, accounting for 40% of the shares. It seems that Siemens has suffered a loss, but it has to bear this loss.

If this kind of professional industry wants to develop better, it must have a large number of orders invested in research and development. However, in avionics systems, radars and other parts, Plessy's current market share is really not high.

United Aircraft Engineering Group has already demonstrated its potential, especially the large order for 14 Il-96-300s signed between Lufthansa and United Aircraft Engineering Group after Christmas.

By tying up with United Aerospace Engineering & Manufacturing Group, Plessy has the potential to become a leader in the field of avionics systems.

Moreover, before Welch came to Germany, Siemens executives visited the Ilyushin Design Bureau and learned that the bureau was using the Il-76 as a platform to transform regional jetliners.

By converting the original four-engine passenger aircraft into a twin-engine one, if it can open up the regional jet market, United Aircraft Engineering & Manufacturing Group's market share in the civil jet aircraft field will be further expanded.

This is also the reason why they directly hold 40% of the shares. You should know that the two parties have not reached an agreement on the issue of shares before.

Finally, in terms of various automation-related equipment and systems, neither Da Mao nor Er Mao is very strong in this aspect.

Helping Siemens win more relevant orders is the biggest benefit Far East brings to Siemens.

The cooperation between the two parties has been finalized and the contract will be officially signed soon, so Welch did not hide anything at the dinner prepared by Feng Bile.

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“It doesn’t matter if the shares are sold to Far East, but Siemens holds less than 5% of Krones’ shares. It won’t have much impact on you, right?

As far as I know, most of Krones' shares are in the hands of Gong Xide's family, and the rest are in the hands of employees. It will not be easy for you to forcibly acquire this company."

If the other party wants Krones' shares, just sell them to him. Feng Bile also kindly reminded him that these things are not difficult to check and there is no need to hide them, so just do him a favor.

“I know that Watsons has no intention to acquire this company, but just wants to invest in it to connect the upstream and downstream. Watsons also has areas that are very complementary to Krones, and I believe they will not refuse.

The reason they want the shares held by Siemens is that they know that the Gong Xide family will not sell too many shares of Krones, so they want to increase the number of shares they hold from another angle.

Many people may not know or have never heard of what kind of company Krones is, but what is certain is that you must have indirectly used their products.

Krones is a canning equipment manufacturer and one of the largest in Europe and the world.

Krones' business includes bottling production lines for plastic bottles, cans and glass bottles.

The beverages, mineral water and even canned glass products we drink are likely produced by this company using the same production line.

This is the kind of business where you can make a living if you close for a month. The most expensive production line can cost hundreds of millions, and maintenance alone costs several million.

Watsons acquired this company to expand into the upstream and downstream sectors, and it can be used by wine, beverages, and even beauty brands.

As for what Watsons needs from Ricky's, it is the aseptic freeze-dried yogurt production line in Mead Johnson's hands.

When Mead Johnson entered the yogurt industry, there was no such equipment on the market, so Mead Johnson acquired an Australian company that specialized in yogurt production line equipment and developed a fully automatic freeze-dried yogurt production line.

This developed production equipment is not only used by Mead Johnson, but also created the world-famous Watsons freeze-dried fruit snack series.

Another point is the huge demand from the Far East. By becoming a Far East company, at least Krones will not have to worry about lack of orders in the future.

New orders from the Far East and upgrading of production lines will enable Krones to maintain its position as an industry giant.

(End of this chapter)