Chapter 150 It’s all a routine

Zhao Xuan originally said something angry, but who knew Xu Wen would take it seriously.

"I'll go up, I'll go up."

"Please give way and don't stop me from solving the problem."

Xu Wen took the initiative to walk to the middle of the high platform and looked at the employees sitting below.

"Can any of you tell me what's going on now?"

The employees in the audience looked at each other, wondering whether they should answer the call.

Because in principle, Xu Wen does not belong to their company and has no right to participate in company projects.

Zhao Xuan folded her hands on her chest, sat aside and said, "Didn't you hear what Xu Wen said? Since he asked you to talk, then you guys can talk about it."

With Zhao Xuan's consent, a group of employees explained the project situation to Xu Wen in detail.

It turned out that the headquarters had handed over a new community project to Zhao Xuan and asked her to use this project to quickly create a brand effect in the local area and establish a good image of their Jinshan Group.

Zhao Xuan's plan is to hold a massive real estate promotion event this weekend. It would be best to attract the active participation of surrounding citizens and use this method of activity to build up the company's brand.

Who would have known that the activity plan was approved by the headquarters, but when it was time to implement it, preparations in all aspects were not ready!

People from the planning department were the first to stand up and report.

"Brother Xu, the plan we gave you this time has a total of fifteen programs, but now there are only five programs that can actually be presented."

Xu Wen raised his eyebrows.

No wonder Zhao Xuan lost her temper. She submitted fifteen programs and the headquarters approved them. But now you tell me that only five programs can be successful. Who wouldn't be angry?

Xu Wen asked: "Why are the other ten programs poorly prepared and lack of money?"

The head of the planning department shook his head.

"That's not true. The headquarters has provided enough funds this time, but we can't make appointments."

"These ten programs are all about singing, dancing, etc. We originally selected the actors, but when the plan was finalized and we went to discuss it, we found that the actors were not available and could not be booked."

Upon hearing this, Xu Wen felt angry.

You haven't even set a schedule with them, so you dare to write this thing into the plan and report it?

This is no longer a question of attitude, this is simply a question of ability!
But Xu Wen didn't show that he was angry at all.

He smiled and said to the man: "Brother, you look strange, are you not an old employee?"

The man smiled and said: "I am the planning manager who was just transferred from Yunhai Branch. My name is Yang Tao."

Xu Wen said oh and immediately made a respectful expression.

"It turns out to be Manager Yang, whom I have admired for a long time."

Yang Tao didn't expect that Xu Wen would give him such face, and he quickly said that he didn't dare to take it.

After the two of them exchanged polite greetings, Xu Wen said: "Manager Yang, since it's too late for us to hire actors now, how about we change the show a little bit?"

Yang Tao asked: "Brother Xu, how do you want to change it?"

"It's very simple. Why did you arrange these ten singing and dancing programs in the first place?"

Yang Tao replied without hesitation: "Because it's exciting."

"Singing and dancing shows are a bit tacky, but they are lively and everyone can feel involved, so they are the most suitable for promotion."

Xu Wen nodded.

"I agree, but if you want to get a sense of participation, it's better to sing it yourself than to listen to others singing."

"Sing by yourself?" Yang Tao became even more confused and didn't understand what Xu Wen meant.

Xu Wen explained: "Look, it costs money to hire singers and actors, right?"

"Yes, it will definitely cost money."

"So now that you can't hire actors and singers, will this money be saved?"

"Instead of saving money to hire singers who have schedules but don't have a big reputation, why don't we just hold a singing competition and let everyone participate?"

"The bonus is the performance fee you use to hire people, how about it?"

As soon as Xu Wen said this, people in the conference room immediately started talking.

Zhao Xuan and Tan Zhuo also had their eyes lit up.

Yup!

Why didn't they think of it before?

Instead of listening to others singing, why not sing yourself and get bonuses!
In this way, there will definitely be more people participating and more people watching the excitement.

Yang Tao frowned and said: "The method is a good one, but there are still many problems."

"For example, the request from the headquarters is that we need to promote the group's high-end image and let the image of our group only doing boutique properties be deeply rooted in the hearts of the people."

"So the plan I submitted to the group was to invite various stars to perform for us. Now that the stars are no longer here, only these locals can sing and dance on the stage. Isn't it too low-end?"

Yang Tao's worry was justified, but Xu Wen waved his finger and said, "Your thinking is too narrow."

"If you only give out money, it will definitely be vulgar and difficult to achieve elegance."

"But if I could change all the rewards to things related to luxury goods, wouldn't it establish the image of the company as only making high-quality products and striving for excellence?"

When Yang Tao heard this, he immediately felt that his brain was not full.

"Brother Xu, our funds are not enough to link us with luxury goods. We cannot afford brand promotion fees."

Xu Wen felt in his heart that Yang Tao was extremely stupid.

"Who said we are going to link up with them? I mean to reward using their products."

"For example, if citizens come to our project department to sign in and collect 20 likes, they can receive a trial bottle of Chanel perfume."

"For example, the first prize of this talent show will be given a Chanel handbag; the second prize, fairy water; and the third prize, Dior lipstick."

"Then we print these brands on the flyers and say these are prizes. Do you understand?"

"We are just explaining what high-end luxury goods we want to give away as prizes. When did we say that we would link up with them and let them help us with publicity?"

"You are the planner, so you need to be smarter."

As soon as Xu Wen's plan came out, everyone present was amazed by it.

Netizens in the live broadcast room also exclaimed.

"Damn it, does Xu Gou have so many clever ideas?"

"Nice, giving away prizes like this not only leverages the power of these luxury brands, but also prevents you from being sued. It's such a thief!"

"And if he only gives away money in this talent competition, other people may think that this company is at best a nouveau riche. But if it gives away luxury goods, it will be a bit high-end. You can achieve many things with one stone!"

"But is the money really enough? Those are luxuries!"

"Brother, you can search for luxury trial items. They are very cheap. And as long as you control the quantity, the cost will be even lower."

(End of this chapter)

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