The Best Actor in the Vase of Meiyu

Chapter 1143 Black and Red Out of the Circle
Everything is as expected——

A movie has Easter eggs, which are surprises and bring extra fun.

But a movie with multiple endings is scary and disgusting.

Imagine watching a movie on a Friday night to relax and unwind after a week at work, just for the sheer pleasure of entertainment, only to have someone tell you that the movie is over but it’s not really over because it has five other endings.

Surprises are not surprises, surprises are not unexpected?
In an instant, the entire weekend was ruined.

If you think this is the worst, you will find an easter egg soon.

Ending, random screening.

No one knows which cinema to go to to see the whole ending, and the whole weekend may be restless because of this suspense.

Grass.

Netizens were really angry. Which genius came up with such a stupid and narcissistic propaganda method? It was like playing a clown.

The first thing they did was to curse and vent their anger.

Obviously, this is an adventurous attempt, completely breaking the conventional pattern——

The backlash was foreseen early on.

People still tend to stick to things they are used to. Every time they innovate or break the routine, they will more or less face some discomfort. The first reaction is often subconscious rejection, or even more intense.

"Butterfly Effect" planned this release method and was prepared for it.

Moreover, the actual situation is slightly different.

Amid the clamor of curses, applause and praise gradually began to emerge.

The reason lies in the movie itself -

The butterfly effect, every choice may lead to a completely different outcome.

Obviously, judging from Anson's performance, this movie is not just popcorn, but also a reflection on life. In the end, they chose to arrange multiple endings to be released simultaneously and randomly. The gimmick is a gimmick, but the real meaning behind it is to let the movie break the fourth wall and shine into reality.

Every audience member’s choice may affect his or her own opinion of the movie and make the box office prospects of the movie full of uncertainty. Everything is a risk.

In other films, such a strategy might just be to attract attention; but obviously, this is not the case with Anson.

Most importantly, while avoiding spoilers, the audience at the premiere said that they were all shocked speechless by the ending of the premiere. They were pressed into their seats in the cinema and unable to move, thinking about life, so they were very happy to see what else the director could come up with.

“If you don’t like it, just watch it once, the other endings don’t matter anymore, it’s just a bad movie anyway, isn’t it?
If you like it, you can choose whether to go to the cinema again to challenge other endings.

More importantly, how to deal with the possibility of different outcomes is itself a choice, and from here on, the butterfly effect has already taken effect.

Isn’t this unknown the most fascinating part?”

Netizens who sang praises said that this was a rare movie premiere.

From the way to participate to the content of the premiere, from the theme of the entire event to the movie itself, the whole night was closely centered around "connections between people", not just love, family, and friendship, but also strangers who meet by chance. Even a single encounter could change a life.

Without a doubt, this was the most innovative and closest to the movie premiere they had ever experienced. It was not a gimmick just for the sake of rolling on the ground, nor was it a mystery just for the sake of suspense. Everything had a traceable track and was completely tied to the movie.

This is what it means to be truly attentive and to fully understand the core of the film, ensuring that every audience member who appears at the premiere can experience the charm of the film in person.

This is much more interesting than some of the more conventional, dull movies—

It definitely does not have the connotation of "Master and Commander".

The bustling discussion is gradually spreading and continues to heat up.

There are voices of approval and voices of disapproval. There are voices of like and voices of dislike.

Voices of praise and voices of criticism.

The collision continued, and the ostentatious sparks spread across the country like a prairie fire.

Originally, the unique premiere of "The Butterfly Effect" was eye-catching and created a topic in a small circle; but the topic remained just that and failed to stir up more waves.

Because the premiere shifted the spotlight from the actors to ordinary audiences, the entire premiere scene was like a carnival, but it lacked a gimmick or a hot spot to ignite the topic and grab the public's attention.

In other words, it's just a little bit novel.

On the contrary, the starlight is drowned and surrounded, which does not meet the market demand.

But now, the combination of the premiere and the movie has created an incredible chemical reaction, starting with the controversy over multiple versions of the ending and returning to the refreshing premiere, and it quickly became the focus of the Internet.

Then, a strange scene appeared——

Judging from the news media, there are overwhelming reports of "The King and the Queen"; the "butterfly effect" has been suppressed to the point of being unable to breathe, barely surviving, and unable to break through.

Judging from online forums, the "Butterfly Effect" has taken center stage, with all the buzzing discussions revolving around the movie, leaving no room for "Master and Commander" at all.

Two clues, two scenes.

So, what is the truth?
To be precise, it is true that "Master and Commander" caused a storm in the media, and it is also true that the "butterfly effect" became a hot topic on the Internet.

Both are true.

The difference is that there are two lines and two ways of publicity:

"Master and Commander" adheres to the traditional route and promotes it step by step; "The Butterfly Effect" takes a different approach and innovates, opening the door to a whole new world.

In the end, who will stand out?

Especially the "Butterfly Effect" which inconceivably launched five versions of the ending. Whether this is honey or poison, and what impact it will have on the market, no one can predict. What lies before us is a brand new topic.

Everything is waiting for the market to reveal the answer, and the audience will vote with their movie tickets——

No tricks, no gimmicks, it's that simple.

Not to mention the audience, even the media began to become curious.

From the perspective of industry insiders, although Anson relied on flash surprise events to subvert the market last year and laid the foundation for its excellent performance in the "cat and mouse game", this time Anson's "butterfly effect" strategy is really too risky and can be called crazy.

They are hard to be optimistic about.

After all, the idea of ​​multiple endings being released randomly doesn't sound credible.

Based on their professional knowledge and past experience, playing tricks like Anson often ends up being self-defeating and ruining their own future.

In the final analysis, Anson was still drifting.

The speed was soaring so fast that Anson's brain was hot and he was flying into the clouds like a hot air balloon, and he couldn't see the reality clearly.

Moreover, Anson's opponent is not an unknown player, it is Russell Crowe and "Master and Commander". Just look at the performance of "Pirates of the Caribbean" this summer.

Perhaps, "Master and Commander" just seized the opportunity of the revival of naval battle movies.

Hot discussions and debates can continue for a while; now let’s take a look at the quality of the film, because no matter how the audience reacts, the critics’ media reviews will be released first!

(End of this chapter)