The Best Actor in the Vase of Meiyu

Chapter 1302 Airborne Champion
Hotly discussed and fully developed.

The excitement surrounding the band's "Another Light" on August 31st simply cannot be stopped. No one can predict the ultimate height of this single because everything is brand new, there is no standard of measurement and no reference object. The scene unfolding before our eyes is a brand new world.

Maybe three million is the end, and there will be a lack of momentum to continue growing. Rampant piracy will soon stop the single downloads from continuing to rise.

Maybe 10 million? Let people see the music market return to the 10 million sales level after a long absence, and wake up the market prosperity by relying on the glory of digital music sources?

So far, people have only roughly learned about the huge potential of the digital music market through pirated data; but to what extent this potential can be realized, where the ultimate limit is, how to tap it, etc. are all unknown. What lies before us is a completely new industry.

Everything is possible.

A new era is slowly opening.

The entire industry can feel it, but no one expected that the band would break the ice on August 31st. The aftermath created since the performance at the Grammy Awards is gradually taking effect.

Previously, everyone was amazed that Norah Jones was the biggest winner of the Grammy effect. The sales of "Go Go Squid!" increased more than thirty times. Now the global sales have exceeded 10 million and are still rising.

This record is probably unprecedented and will never be repeated.

But now it seems that August 31st is the real winner.

It not only boosts your own sales, but also leverages the entire industry!
The whole of North America is paying close attention.

No wonder!
No wonder even the Oscars couldn't steal the limelight from August 31st, no wonder even though the award ceremony ratings hit a seven-year high and returned to their peak, they were still outshined by Anson, no wonder the Academy's top brass were furious but still dumbfounded and helpless.

Who can stop such an August 31st band?

In the face of the tide of the times, even the Oscars ceremony must stand aside.

However, there is a problem -

What about the billboard results of “Another Light”?

Since Billboard has not yet included digital music downloads in its chart formula, the historical record created by "Another Light" is meaningless on the Billboard. In the end, this history-making single may be directly drowned in the torrent of the Billboard. Is this really a good thing?

It is precisely because of this that singers have always refused to cooperate exclusively with digital music platforms.

If it cannot be listed on the Billboard, then there will be no way to further promote the single, and it will be impossible to really make money through royalties. After all, digital music sources cannot make much money due to piracy.

Now, "Another Light" seems to be facing such a dilemma?

However, the situation was slightly different this time, as the music industry soon learned that iTunes and August 31st had signed an exclusive partnership agreement.

At present, the profit ratio of the cooperation between the two parties is confidential and is not known for the time being; but rumors are rife in the industry. Some say that on August 31, the band earned more than three million yuan - before tax - just through digital downloads of the song "Another Light". Some say that the figure just exceeded half a million.

Among them, the most outrageous and shocking statement is that the download revenue of the music of the band August 31st exceeded 4 million, because in order to persuade Anson to cooperate exclusively and cede its interests, iTunes gave Anson a condition that he could not refuse, and with this trend, the band August 31st became the most profitable singer in the entire record industry this year - and this is without the income from concerts.

This data is so outrageous that no one in the record industry believes it. The general view is that this should be fake news released by Apple, the purpose of which is to confuse the public, disrupt the singers' positions, put pressure on record companies through singers, and actively promote cooperation between record companies and iTunes.

Just listen to these news, there is no need to take them seriously.

Despite this, even the data of "half a million" is a shock to musicians, an impact on the cultural and industrial levels. If this is true, it doesn't matter even if the single does not enter the Billboard singles chart.

In fact, if "Another Light" created such a stir, but there was no such person on the Billboard, then it should be the loss of Billboard, not that of August 31st band.

Imagine that the blockbuster single that shook up the music industry in the past week didn't make it onto the Billboard singles chart?
So, where is the authority of the billboard?

Bulletin Board: ...shivering!
Of course, it’s just one single, which won’t cause Billboard to lose face, and its authoritative status is still difficult to shake; but Billboard must realize the necessity of change, and the era of digital music sources is unstoppable.

Millions of eyes were once again focused on the billboard, but this time the eyes were a little probing and a little scrutinizing, with a slight sting in the heat, and the entire music industry could feel the coming of the storm inside and out.

In the first week of March, Billboard’s new weekly chart arrived as expected.

Singles chart, No. 1, "Another Light", August 31st Band.

Album chart, No. 1, "Midsummer Midnight" special deluxe edition, August 31st Band.

Airborne on the list, double champion!
On August 31st, the band once again achieved something that shocked the entire country!

In the Billboard charts, most singles need a process of climbing the charts, winning public attention through radio requests and distribution promotion; but there are occasional exceptions, a small number of works have already attracted much attention before their release, and once they debut they set off a wave of popularity and landed at the top of the charts.

It became a huge success in the first week of its release, entering the top ten or even the top five. This demonstrated the singer's appeal and market explosiveness.

Among them, a very, very small number of works may directly land at the top of the list, which is undoubtedly a feat among feats in the highly competitive Billboard chart.

For example now——

On August 31, the band topped the double charts, joining the ranks of legends and demonstrating their unrivaled momentum in the North American music market.

It is hard to imagine that it took "Hoar Hey" more than half a year to successfully break through the siege and enter the top ten of the fierce Billboard Singles Chart. Just one year later, "Another Light" landed on the Billboard Singles Chart with the unparalleled momentum of the Grammy Awards, writing a new miracle.

Shocking and exciting!
For this, the billboard breathed a sigh of relief, fortunately it did not embarrass itself.

As it turns out, "Another Light" not only has a considerable amount of digital music downloads, but also has an overwhelming album sales and radio on-demand performance. It's just that because the performance of digital music sources is so outstanding, people have temporarily ignored these.

Then, the surprise comes!
Now, there is a new topic before us:
The era of digital music sources has fully begun. How should musicians and record companies adapt to this new era?

Perhaps Anson has the answer?
(End of this chapter)