The Best Actor in the Vase of Meiyu

Chapter 1774 Mass Shopping Spree
Clever ideas are hidden in the details, quietly waiting to be discovered.

If you're careless and just scan it quickly, you can still feel the surprise in the album packaging; but if you're careful enough, you'll find even more unexpected details hidden inside the seemingly complicated packaging, so amazing that dopamine rushes in wave after wave.

This is not the end. Blair is absolutely confident that this is still not all, and the album should still be hiding more surprises that have not yet been discovered.

Just by glancing at the tracklist, Blair was already incredibly excited, wishing he could immediately open the album and listen to the entire album right there.

But Blair knew she had to stay calm because there were other people in line behind her, just as eager as she was to buy the album as soon as possible, and she shouldn't linger there any longer, otherwise it wouldn't be fair.

Blair longs to open the album right now, to explore it while listening to the music, to enter the world created by Anson; but precisely because this longing is so intense and so crazy, she should calm down and let more people in line experience this joy as well.

When you learn to share happiness, happiness can spread many times over.

Taking a deep breath and forcibly suppressing his excitement, Blair grabbed two albums from the shelf, only to see Karen packing up a whole bunch.

Blair stared in disbelief. "Karen? What are you doing?"

Karen replied matter-of-factly, "Buy the album."

Blair, "...so much?"

Karen: "One for everyday listening, two for keeping as a keepsake, and two more to give away. Anson's new album is a really great gift."

He looked completely at ease!

Blair's jaw almost dislocated.

Karen paused, muttering to herself, "I only bought five. I feel like I bought too few. Should I buy two more? Did you notice the compass on the cover? The keywords in the third compartment are all different. I looked through them carefully, and there are three different versions."

Sunflower. Sailing. Love.

"I suspect that the three keywords represent three versions, and the content of the album may be different."

"But clearly, Anson doesn't intend to announce it widely, nor is it simply to boost sales. Rather, it's a hidden surprise to bring a different experience."

As mentioned earlier, the record market has been increasingly sluggish in the past two years, and record companies have been trying to boost sales by releasing different versions of albums to repeatedly squeeze money out of customers. Therefore, the deluxe edition of "Midsummer Midnight" also encountered such criticism.

The core concept of this business strategy—different versions and repeated releases—is to keep die-hard fans spending money. Instead of promoting the album across the board and encouraging more casual listeners to buy it, it focuses on exploiting a small group of die-hard fans. The resulting album sales figures are more inflated than actual sales, simply numbers built up by a small group of people and lacking real impact.

Such behavior is despicable.

Of course, Anson proved with his actions that the "Midsummer Midnight" deluxe edition was not intended to inflate sales figures and could be considered as half a brand new album.

The same applies to "Dawn Breaks".

If Warner Music promotes "Dawn Breaks" as having three versions, Anson's die-hard fans certainly won't miss it, and sales will easily skyrocket. At that time, those trolls and haters will start whining again.

But clearly, Anson had no such intention: the surprise was purely a small surprise, a surprise to reward the fans, a hidden, real surprise. Blair's breath caught in his throat, his eyes widened, and he couldn't believe his ears. "Really?"

Karen shrugged gently. "I don't know. I'm not sure. Have you forgotten? Like you, I just saw the physical album. It's all just my speculation."

Blair swallowed hard, trying to calm his wildly beating heart. Indeed, it was just their guess, not the focus of Warner Music's promotion of "Dawn Breaks". Even the hidden secret in the compass on the cover was something they had to discover for themselves. So Karen's guess was just a guess and might not be correct.

Maybe it never existed at all?
Who knows? No one can predict Anson's moves, because Anson always manages to surprise and always defy expectations.

but!

Even just one possibility is enough; no wonder Karen bought five in one go.

To everyone's surprise, Karen continued to drop bombshells, "I just opened an album and looked inside, there are album inserts. You were right, there really is a surprise. Regardless of whether there are three versions, the surprise is real, Anson is actually in the album insert! There are photos in it!"

Blair, "What!"

My heart stopped beating abruptly, as if it were about to explode.

After physical albums transitioned from cassette tapes to CDs, album inserts gradually became popular. Especially after the record market downturn, the variety of inserts increased, including not only lyrics and handwritten letters, but also a small photo album featuring stylish looks taken specifically for the album.

In addition to releasing multiple album versions, record companies also include many gifts in the album sets, almost like a small gift box, to increase the album's appeal and hope that the general public will continue to buy physical albums in addition to digital music. The importance of photobooks is growing day by day.

However, there are exceptions.

In their album "Midsummer Midnight," the band August 31st didn't include any photos; they relied solely on their music to win, showcasing a unique attitude that left Anson's fans, who were fans of his good looks, heartbroken and stomping their feet in frustration.

Now, the real surprise is revealed: there's actually a photo album inside "Dawn Breaks"?

Breaking news! Absolutely breaking news!
Wait, wait! Could this be Anson's last album, with him focusing on his film company and not releasing any more albums anytime soon? So, is this album a grand gift package, fulfilling all the fans' desires in one go? Are there countless surprises hidden within?
The usually rational and calm Blair could no longer control himself.

With a gasp, Blair darted forward, grabbed two more albums from the shelf, hesitated for a moment as if torn between angel and devil, then took a few more, piling them up in his arms.

Turning around, Blair saw Karen's shocked expression, her jaw dislocated. Blair, however, didn't care. He took another album, put it in his arms, propped it up with his chin, walked past Karen, and headed towards the cashier.

Karen: ? ? ?
Looking left and right, Karen's gaze finally settled on the albums in her arms. She hurriedly grabbed a bunch of albums from the shelf, making sure she had ten before staggering toward the cashier.

The fans in the record store were completely stunned by Karen and Blair's actions, utterly bewildered and losing their minds.

But the shock and astonishment were fleeting; more and more people joined in, beginning a shopping spree.

One went mad, two went mad, they all went mad.

(End of this chapter)