The Best Actor in the Vase of Meiyu

Chapter 961 Rocket Rising
“Long live life”, what is it all about?

Let's go back a little bit in time, back to May. On August 31, the band's European street tour was causing widespread heated discussion, "Hooray" climbed to the second place on the Billboard chart after six months, and Anson was preparing to attend the Cannes Film Festival.

Everything is showing a blowout trend——

Warner Records can foresee that a new wave of craze will inevitably come.

On the one hand, "Ho Hey" is on a good track.

But to be honest, the singles have been released for more than six months, and the first wave of singles as a warm-up has far exceeded its mission. Regardless of the performance of the next singles and whether they can reach the top of the list, the record company should make plans for the next step.

On the other hand, album promotion is in full swing.

A single is a single and an album is an album. Although the outstanding performance of a single is worth celebrating and it is worth celebrating if an album has a hit song, from the perspective of record companies and singers, they still focus on album sales. To some extent, the purpose of singles ranking is to promote album sales.

"Midsummer Midnight" has been officially released. Thanks to the outstanding performance of "Ho Hey", the album has won a lot of attention and the album sales are pretty good.

But it's just good.

Now, it is time to release the second single of the album, continue to promote it and continue to drive sales. Warner Records needs to grasp the timing accurately.

Large companies like Warner Records are naturally well aware of this.

So, in the second week of May, which was the opening week of the Cannes Film Festival, "Viva La Vita" was officially released and began its journey to the charts.

Slightly different from "HoHey" which was left alone and relied entirely on word of mouth, this time Warner Records adjusted its publicity and distribution strategy, breaking with its conservative stance and taking a full-scale proactive approach.

After all, things are different now.

Radio charts, record store stockings, billboards and posters, etc., are all laid out in an all-round way, and the publicity costs that were previously saved are now spent without reservation.

Literally, throwing money around.

One thing to note here is that the band did not shoot a music video on August 31st for various reasons; generally speaking, the cost of shooting a music video is often calculated in millions of dollars, but now for Warner Records, it is another savings, which allows them to invest more in other places.

What's more, the performance of "Ho Hei" has given Warner Records enough courage.

then.

Overwhelming!

"Long Live Life" was released with high profile, which is completely different from "Hoar Hey", with a new look and a new scene. Warner Records took the initiative to show the background of a big company.

Propaganda, the effect is direct——

"Viva la Vita" debuted at number 67 on the Billboard singles chart in its first week.

For the general public, they may or may not have heard of "Ho Hey", but even if they have, the band August 31st is still an unfamiliar name. Not everyone pays attention to entertainment industry news all the time, and unlike in the era of social networks, information is not presented intuitively on the hot search list.

Therefore, the fact that "Long Live Life" was able to land at number 67 is already a gratifying result; and it quickly won the love of music critics and audiences.

“Best of the Year!”

“The collision of pop and classic, the fusion of history and popular, everything is just right.”

"Perfect! A masterpiece!"

“The melody, the lyrics, the arrangement—it’s impeccable.”

“Anson Wood finds a perfect point between grandeur and sadness, shocking the soul and making people fall endlessly.”

"It was a perfect adventure. Please remember the band August 31st. Also, please remember the name Anson Wood. This will not be the last time he will amaze the world."

"Everyone was astonished by his skill!"

Praise, praise, and more praise. Overnight, they filled our vision. From the best-selling professional magazines in the United States to the niche media focusing on independent music, all were focused on it.

In the single "Ho Hey", people have witnessed the unique style of the band August 31st, but that is just the tip of the iceberg. The use of classical instruments and the adaptation of the symphony orchestra in "Long Live Life" have created a new spark between pop and classical music, completely overturning the entire music world.

The hustle and bustle, the flowers in bloom, stirred up an incredibly wide-ranging impact——

Far beyond imagination.

Over there, people were paying close attention to the amazing performance of "Hohei" getting stuck twice in a row.

Meanwhile, "Long Live Life" took off on a rocket and its ranking soared vertically.

In just four weeks, "Viva La Vie" has made a quadruple jump into the top ten of the Billboard singles chart, becoming the undisputed disruptor of May.

After advancing into the top ten, the competition became fierce and the pace of "Long Live Life" climbing the rankings finally slowed down, but it still did not stop moving forward.

This scene, people can not help but sigh with regret -

The top ten of the Billboard singles chart is indeed a purgatory test of bloodshed. Any single that can make it into such a list is definitely not a good one. It would be difficult for a new band like August 31st to break through.

Perhaps, "Long Live Life" will inherit the mantle of "Hoar Hey" and continue to be stuck in second place. The second place may be the ceiling, an insurmountable gap.

The third week of June.

"Hohey", second.

"Long Live Life", No. 5.

August 31st and Fifty Cent each took two spots in the top ten, which was the most exciting scene of this early summer.

It was in this context that this happened.

Based on past experience, it will become increasingly difficult for "Long Live Life" to continue to rise in the rankings. Even if it does rise, it will often only climb one or at most two places, which is basically the limit.

Therefore, the focus is still more on "21 Questions" and "Hooray", whether Fifty Cent can continue to defend the championship throne, and whether the band August st can break the historical record and stay in second place for the tenth consecutive week.

This is the focus, but no one expected that an accident would happen like this.

In the fourth week of June, the top three spots on the Billboard singles chart underwent a complete reshuffle.

Champion, "Viva la Vita", August 31st Band.

Runner-up: "21 Questions," Fifty Cent.

Third place: “Ho Hey”, August 31st Band.

Boom, boom boom boom.

The entire North American music market was in chaos, witnessing history in amazement.

Firstly, the nine-month upward curve of "Hohei" was finally interrupted, and its ranking declined for the first time since October last year.

Secondly, "Hoohei" unfortunately failed to continue to make history. It was stuck in the second position for nine consecutive weeks and missed the opportunity to tie the record.

Thirdly, "21 Problems" failed to continue the momentum of Fifty Cent's first wave of singles and was pulled off the throne after winning the championship for three consecutive weeks.

Last but not least, "Viva La Vie" topped the Billboard charts in just eight weeks, becoming the first No. 1 single in the band's career on August 31st.

Shock, impact, madness——

Although people have been looking forward to this day, no one is sure whether the band August 31st can do it. Putting aside the new bands, whether music that incorporates classical instruments into pop and rock music and challenges tradition can truly open up the market and gain widespread recognition is something that needs to be questioned.

Now, the results are out.

"Long Live Life", create history!
(End of this chapter)