NBA bad guys

The food stall outside the arena was very lively and bustling with people. The aroma of the grilled meat in the stone pot fills the entire street, making people salivate.

The beer took on a mellow brown color and spilled into the cup, tempting you to drink.

Not far away, a group of young people wearing jerseys stood in front of the stalls, chatting and laughing. They talked enthusiastically about the game that had just ended and were in high spirits.

In the open space next to the stall, there was a street musician playing beautiful music for the passers-by. The voice is clear and sweet, and the music is warm and touching.

In their spare time, people like to come here and enjoy the satisfaction brought by food, drinks and music.

There are many vendors selling colorful snacks around, such as mutton skewers, pancakes and fruits, roujiamo, etc., and you can taste all kinds of delicious food at any time.

While enjoying the food, listening to the performance of street musicians, it seems that the whole world has become relaxed and joyful. Here, people forget their worries and enjoy the good times in life.

In fact, on this, that is to say, on this wine table, there are not only them, but also other tasks here.

That's David Stern.

大卫·斯特恩（David Stern，1942年9月22日—2020年1月1日），出生于美国纽约州纽约，犹太裔美国人，曾在1984年至2014年担任NBA总裁。

David Stern graduated from Rutgers University in 1963 with a history degree and became a lawyer after graduating from Columbia Law School in 1966. He later served as a member of the Board of Chancellors of Rutgers University and Chairman of the Board of Regents of Columbia University.

David Stern joined the NBA in 1978, became NBA vice president in 1980, and succeeded O'Brien as NBA president in 1984. He served as NBA president for thirty years. Retired on February 2014, 2, and was succeeded by Adam Silver. On August 1, 2014, David Stern was officially inducted into the Naismith Memorial Basketball Hall of Fame.

Stern is considered one of the great professional managers in the world today. In 1984, he began to serve as the president of the NBA. Through powerful business packaging, star strategy and international promotion, he developed the NBA into a successful profession in the world. One of the largest sports leagues in the world, with annual operating revenue exceeding $30 billion and reaching 43 countries in 215 languages.

It not only owns the three major leagues of NBA, WNBA and NBDL, but also includes TV stations, Internet, magazines and other media. Its business scope covers various fields such as film and television, catering, clothing, etc. It is a huge sports and entertainment empire that can extend its tentacles around the world, but Stern claimed that all of his business management experience came from his apprenticeship in his family's grocery store as a child.

David Stern passed away on January 2020, 1, at the age of 1.

David Stern is a Jewish-American whose father ran a delicatessen in New York and helped him through school through high school and college. Stern has many personal hobbies. He likes the opera "Jersey Boys." He explained that the character was a lot like himself, as his family's restaurant was in Manhattan, but he moved to New Jersey when he was 12 years old, where he went to high school. "I ranked 500th out of 112 students in my grade."

Stern graduated from Columbia Law School at Columbia University in 1966. At that time, he was a lawyer at a Manhattan law firm, and the NBA was their largest client.

In 1978, he officially joined the NBA as a legal counsel, and participated in the formulation of the "free agent clause" and penalties for drug-addicted players. In 1980, he was promoted to vice president of the alliance. Stern said, "Actually, I didn't plan to work in the NBA for a long time at that time, but later I found that the work was endlessly fun, like a puzzle that needed to be solved."

At this moment, David Stern did not appear in the food stall, but he was watching everything in front of him in the office building.

He was following his female secretary and watching all this.

The sun shines on the floor through the glass windows, reflecting a golden light. In this bright light, David's office looks particularly spacious and bright.

The style of the entire room is simple and elegant, without any unnecessary decorations. The wall clock on the only wall looks so unique. The black dial is inlaid with golden Roman numerals, and the hands make a crisp ticking sound as they pass through each scale.

The clock on the wall was bought by David's grandmother when she was traveling in Switzerland. It has been with David for ten long years.

Laptops, folders and pen holders are neatly arranged on the table. The pen holder contains David's favorite pens, each one carefully selected by him. These pens are lightweight and tough, and every write is so smooth and effortless. Therefore, David would pick up these pens every day and leave thick and colorful words on the paper.

A large bookcase stands next to the desk, with David's favorite collections placed on it. There is a row of thick technical books, some famous novels and literary works. These books accompanied David's growth, witnessed his mental journey, and inspired him to keep moving forward.

David's seat is a black leather sofa, and the soft backrest and armrests are a guarantee of comfort. In the evening, when he was tired, he would lean back on his chair, pick up a book, and read in the quiet office all night.

This was David's little world. The Roman numeral bells rang. He involuntarily raised his head and glanced at the wall clock. Perhaps this clock is the compass of David's soul.

David Stern smoked a cigarette, and then puffed out a puff of smoke and said: "How do you feel about Wu Liang today? Do you think we can open the Chinese market?"

The little female secretary thought carefully for a moment, and then said: "Actually, it is not completely impossible, because recently many Chinese media have begun to contact us.

They seemed to be getting more and more enthusiastic about the news about Wu Liang. "

David Stern, a lawyer by training, has brought his rigorous and rigid middle-class style to the NBA. For example, lawyer Stern issued a "clothing restriction order" in response to the increasingly popular Hip-Hop style of clothing worn by NBA players.

Players are strictly prohibited from wearing T-shirts, hanging chains, pendants or medals on clothes when participating in activities organized by the league or team, including entering and leaving games, being interviewed, accepting awards, or other similar occasions. Sunglasses are strictly prohibited inside; headphones are strictly prohibited (except on team buses, airplanes, or locker rooms).

Therefore, no matter what David Stern wants to do, he will not insist on his own way, but will take the lead in communicating with others. Only after everything is done without any problems, will he consider other issues.

Therefore, at this time, David Stern did not forget to discuss some issues with this little secretary.

Of course, this little secretary is also very beautiful.

If possible, David Stern is quite willing to discuss life with this chick.

Therefore, this truth is revealed bit by bit.

The discussion of life is like this sometimes.

Moreover, David Stern is very smart. If he wants to praise someone, he will never praise someone only through his performance on the field, but from multiple dimensions.

No matter which method the fans use, if their expectations are high, he will use whichever method.

Stern is keenly aware that digital platforms and social media are the future direction of the NBA. “I would ask myself first, and keep reading everywhere.” When talking about how to perceive digital media, Stern laughed: “Then, I can also learn from the colleagues around me.” Stern's idea of ​​taking the NBA global inspired New York Times columnist Thomas Friedman, author of "The World is Flat," to discuss the world of basketball without borders with fellow owners. Stern is known as "Digital Dave" in the lobby of Alliance's Olympic Tower headquarters for his push to use technology to create more customers around the world.

Since 2000, Stern has hosted the league's so-called Technology Summit during All-Star Weekend, which has attracted figures like Schmidt. Schmidt said in an email that Stern was one of the first to seek YouTube and other Google shares for NBA content.

Not only that, but before, David Stern used a relatively new reporter, which is enough to show that he is a very powerful person.

David Stern said, "By the way, what about the Michael Jordan movie?"

The little female secretary said with a smile: "The filming has been completed, and it will be released in two or three days."

David Stern nodded with satisfaction. The movie "Space Jam" is very important. As long as it can be released normally, it will be a big promotion for the NBA, and there will definitely be more and more fans. People have this kind of love for the NBA. By that time, the popularity of the NBA will definitely reach a new peak again.

Especially the starring role is Michael Jordan, the guy known as the Flying Man.

They must be very powerful.

After accepting the NBA, David Stern also did many important things, which is very admirable.

The era of "black and white evil" has begun.

Four months after David Stern took office, the Boston Celtics and Los Angeles Lakers met in the NBA Finals, and Bird and Johnson met for the first time in the Finals. Since then, the two sides have met twice in the finals.

Michael Jordan joins the league.

In 1984, Michael Jordan, Olajuwon, Stockton, and Barkley entered the league together; Jordan and Olajuwon won a total of 8 championships. During Stern's tenure, O'Neal, Kobe, Iverson, James, and Durant joined the NBA.

Create a salary cap.

In Stern's first year in office, the NBA established a salary cap, which stipulated that the total salary cap of NBA teams was US$360 million. After 30 years, the salary cap of NBA teams was US$5860 million.

7 teams join NBA
During Stern's tenure, the Miami Heat, Orlando Magic, Charlotte Hornets (later moved to New Orleans and became the New Orleans Pelicans), Minnesota Timberwolves, Vancouver Grizzlies (later moved to Memphis) , the team name is the Memphis Grizzlies), Toronto Raptors and Charlotte Bobcats joined the NBA.

NBA anti-doping frenzy
In 1986, Ryan Bias of the Boston Celtics died of a cocaine overdose three days after the draft. Since then, the NBA has significantly strengthened its supervision of drugs and stimulants.

Assemble a "dream team" to compete in the Barcelona Olympics
Dream Team(7 photos)
In 1992, the NBA sent the U.S. national team composed of Johnson, Bird, Jordan, etc. to compete in the Barcelona Olympics, beating their opponents by an average of more than 40 points per game.

Created WNBA, NNBDL
In 1998, the WNBA was officially unveiled. In 2001, the NBA created the NBA Development League (NBADL).

Of course, on the surface, these things don't seem to have much to do with David Stern.

But in fact, he was behind everything.

David Stern's office is located in Manhattan's top business district, adjacent to Fifth Avenue.

The design of the entire room is simple yet grand. The walls are made of dark wood. The large floor-to-ceiling windows are a window to the bustling world outside. From here, you can enjoy the city skyline up close.

The furniture here are all precious handmade products, and you can experience a simple yet elegant taste here. There are a large number of photos hanging on the wall, recording David's work history and personal life.

A comfortable sofa is placed next to the spacious desk, suggesting that this is not only a place to work, but also a place where people feel comfortable and relaxed. The whole office is filled with a fresh breath and surrounded by a warm feeling.

At this time, David Stern's mind was still very clear. Even though he saw the potential of Wu Liang, a young man, he also valued China's huge future market.

But he didn't get carried away.

After all, he still knows who is the leader and the face of the alliance at this stage.

There is only one person, and that is Michael Jordan, no matter who else is, it will not work.

No matter who it is or who it is, it will definitely not work.

This sentence was said by none other than David Stern.

At this time, David Stern suddenly became a little arrogant. He smoked a cigarette and laughed loudly: "Humph, in the next few years, I will let Michael Jordan be my It’s a facade that won’t work for anyone, I’m telling you that.”

ps: As mentioned before, this book is expected to be finished by the end of this month.

Now that it’s about to end, maybe it’s time to really let yourself go.

If you really don’t like it, it’s better not to continue subscribing. I feel really bad about wasting this point coin. After all, this thing costs money.

In addition, I still want to use my own treasure to recommend a new fantasy book "Immortality from Burying the Corpse". This is another new book written by me. If possible, I still hope that my friends can help me click on it and collect it. I read it to the end, thank you very much.

If you follow the story, you should be able to write a long one.

This is the first purely enjoyable article I wrote at Qidian. Thank you. (End of chapter)