It starts with the production team driving the big truck

Chapter 1694 Pure meat flavored ham sausage!
"Leader, you don't know that I'm worried about this publicity issue every day. Why are our good ham sausages...only sold around Hecheng? We should also go beyond Shanhaiguan and sell them to the south to make a lot of money!"

Director Wu had no idea what kind of people Leader Cai's group of "poet" friends were. They were still dreaming of breaking out of Shanhaiguan and marching towards the whole country. Old Cai shook his head calmly, "Now you know the importance of publicity! If you ask me to do business, you have to hold the abacus in one hand and the pen in the other. I have made friends with many celebrities in the cultural circle recently. They are all well-known writers, calligraphers, and artists! I will introduce a few of them to you tomorrow!"

"Then I'll have to trouble you, leader!"

"You're welcome. By the way, your sausages are selling so well, how come Sun Jianping's food factory hasn't gone bankrupt?"

Director Wu was embarrassed. "Let's be honest, leader. The quality of their ham sausage is...very poor. We really can't compare with them. The quality is good and the meat is rich. People like it. Now they are almost squeezing our ham sausage out of the Hecheng market."

"real or fake?"

Old Cai took the account book and glanced at it. Looking at the wavy downward sales in Hecheng, he scratched his face and said, "Then your growth is based on..."

"The foreign market is mainly in big cities like Harbin and Fengtian. I originally thought that adding 30% starch was bad enough, but I didn't expect that the factories in Harbin were even worse than us. The red sausages and other things were all made of flour. The people gave them a nickname called 'Noodle Sticks'..."

"Haha, Hecheng is just a small market, so why not give it to them? You're right, we have to get on the fast track now, and do our best to invite more celebrities and do more publicity. As long as word of mouth spreads, why worry about no one buying?"

"Well, boss, we two are going to be together!"

Director Wu and Lao Cai shook hands warmly!

"As for the publicity, we will follow your instructions!"

"Okay, your words are enough. Just wait and see how I promote your meat processing plant nationwide, out of the country and into the world!"

Probably because he has been writing too many poems recently, Lao Cai speaks in a vague and ambiguous way, like a toad by the river, breathing heavily!
"That's great! All of us in the factory are looking forward to that day!"

After a big lie, Director Wu had to fulfill his duty as a host and was about to arrange a few tables to treat the leaders to a good meal. Unexpectedly, Old Cai showed his style and waved his hand, "You are now in a critical period of development. You should save as much as you can. Just go to your cafeteria for a working meal!"

"Leader, you are truly a man of high moral character. We admire you!"

Director Wu gave a thumbs up again and again!

What a good leader!

The food in the canteen of the meat processing plant couldn't be bad. The ribs and large bones that couldn't be discarded after slaughtering the pigs were sent here to be made into employee meals. The workers held their bowls and chewed on the bones with relish.

Old Cai followed Director Wu into the cafeteria's private room and snapped his fingers. The cafeteria's chef fried, stir-fried, and served eight dishes and a soup, which made Old Cai exclaim in amazement!

Stir-fried pork large intestine with green pepper, white meat with garlic, stuffed blood sausage, jelly, pig ears with red oil, stir-fried pork belly, hand-torn meat from the bone, stir-fried kidney, and a sauerkraut soup!

A very "special" "whole pig banquet"!

Old Cai looked at the table full of pork dishes and suddenly felt inspired to write poetry. He held up his chopsticks and gestured for a long time, then stomped his feet in annoyance and said, "Damn it!"

Inspiration is fleeting and I forgot the words!
Damn it, Xiao Zang is such a bastard, I have to take him with me when I go out next time, otherwise... I have to record my inspiration at all times, otherwise if it’s gone, how can I publish a collection of poems?

"Leader, please try this. The chefs in our factory's canteen are all experienced craftsmen with 30 or 40 years of experience. They have mastered the whole pig banquet. The kidney slices are delicious. Please eat more to replenish your body!" Director Wu, Deputy Director Liao and others came to accompany him and urged him to drink. Old Cai was in a good mood and accepted all the drinks. After a few drinks, he felt full and insisted that they bring the ham sausages they were selling to him to try!

Deputy Director Liao and others looked embarrassed, and Director Wu also frowned, but how could he dare not listen to the leader's order?

Soon, the ham sausages produced by the meat processing factory were cut into small pieces and placed on the table. Lao Cai picked up a piece and put it in his mouth. He immediately sobered up half way!
This smell...

"Old Wu, tell me the truth, how much starch did you put in? Why does it taste so bad!" Old Cai hurriedly asked someone to pour him a glass of water, "It's still very salty!"

"Leader, we have no other choice. The meat processing plant is responsible for its own profits and losses. We can't afford to lose money! Currently, it is 60% meat and 40% starch. We are already being conscientious..."

"You, you reduced it by another 10%? Oh, I'm telling you...what can I say?"

Lao Cai put down his chopsticks. "Actually, I think what Lao Fang said is very right. One is one and two is two. Since the packaging paper says it is pure meat sausage, we can't cheat!"

"Leader, please don't be angry. Let's go!" Deputy Director Liao smiled and filled Lao Cai's glass again. "Please understand the difficulties of our company. The Chunhui Food Factory in Nahe has put too much pressure on us. We have to do this to make a profit!"

"Yes, your factory has many people and the pressure is great, but you can't... This is not fraud... If the information is publicized, people will find faults, and it will be a waste of effort, right?"

"Leader, I have an idea!" Deputy Director Liao lowered his voice and whispered something in his ear. Old Cai was stunned at first, then he laughed, "Flavor?"

"Yes, pure meat-flavored ham! No one can find fault with it!"

"Will this work?"

"Of course it works. This is flavored ham, not pure meat ham..."

"Haha, it really works!" Old Cai understood the "mystery" and laughed, "The beauty of this name lies in the word 'flavor'. Okay, I think we should change it like this!"

Everyone was delighted, and Director Wu also gave Deputy Director Liao a thumbs up. Great!

It’s really high!

Good for you!

The people of Hecheng are not impressed by the word games played by the meat processing plant. After more than half a year of natural elimination since the beginning of the year, the people have recognized the advantages and disadvantages of the two types of ham sausages and have chosen Chunhui Food's Tiger Head brand ham sausage and stayed away from the dough sticks produced by the meat processing plant.

As a result, Hutou Ham Sausage gradually eroded the market of the Meat Processing Plant's Ham Sausage, and squeezed them out of their base camp, Hecheng!

However, Sun Jianping has no plans to expand into other provinces for the time being. This also gives the meat processing factory a chance to breathe. They dare not choose to compete with them in the Hecheng market, but instead try to expand to the outside. Relying on ham sausage, a cheap and easy-to-eat meat product, they have swept the three northeastern provinces. The shipment volume has increased dramatically day by day, and they have made a lot of money!
Even so, Sun Jianping asked Secretary Xiao to purchase some products from the meat processing plant and several red sausage factories in Harbin every now and then for comparison.

"Pure meat flavored ham sausage?"

Sun Jianping was shocked to find that there were two extra small words on the outer packaging of the ham sausage he bought today!
Pure meat is pure meat, why bother with the "flavor"!
He pulled out a dagger, cut off a piece of ham, put it in his mouth, and immediately spit it out!

It's really fucking flavorful!
(End of this chapter)