The Birth of Shanghai's First Conglomerate

Chapter 11 Old Chen's Wisdom

Beixin'an is located in Shijingshan District, and it has two of the largest villages.

One is Beixin'an, and the other is Laogucheng Village.

As for the largest enterprise in Shijingshan District, it is naturally Shougang Group, a Fortune Global 500 company.

The community that Chen Pingsheng was going to this time was actually one of the earliest welfare housing communities of Shougang Group.

The newly opened fruit supermarket is located on the left-hand side of the entrance to this residential complex.

The four storefronts are adjacent to each other, with a total area of ​​380 square meters, including a huge cold storage facility of its own.

The overall decoration style is similar to a large commercial supermarket, giving people a very grand feeling.

The fact that there were only two people inside indicated its predicament.

The store is also missing a lot of fruit, and the staff at work are mostly listless.

The atmosphere here makes it clear that the store is about to close.

Chen Pingsheng specifically asked Zhang Tao to come along. He had been wandering in Beijing for four or five years, and it was time to give himself an explanation.

I got the boss's phone number from the employees.

When he called, he was right; the man was indeed a young boss.

After graduation, I didn't want to work. My family gave me some money to start a business. I heard that opening a fruit supermarket was profitable, so I did some serious research for a few days and then decided to give it a try.

After three months, the employees were exhausted, and he lost several hundred thousand yuan.

His family immediately called him home and told him to work diligently at their company.

So that they can inherit the family business in the future.

What they consider an extraordinary opportunity is nothing more than a hobby for others.

His parents didn't expect him to make money doing this.

It's just to let him experience the hardships of starting a business, or to put it more bluntly, to let him understand the difficulties his parents faced when they started their business.

When Chen Pingsheng called, the person on the other end was very impatient.

"I want that supermarket? Sure, one million."

Chen Pingsheng: "..."

This is absolutely outrageous, but the key is that they actually have the right to ask for it, not for any other reason than that their family is rich.

Therefore, they were not in such a hurry for the transfer fee of the supermarket.

In short, take it or leave it; at worst, I'll just lose money for a few more months.

Chen Pingsheng was speechless at this kind of person, but he still had to deal with them; he really didn't want to give up such a good opportunity.

"How about we talk in person?"

"I'm too busy to meet these next couple of days. Let's talk about it after the fifth day of the Lunar New Year."

*Snap*... The phone rang. How capricious!

"So, how much transfer fee is he asking for?"

Zhang Tao also had his own thoughts. Chen Pingsheng replied, "Asking for a million is outrageous. I don't think he's short of money at all."

"How could he even say one million?"

Zhang Tao grumbled, "This store is worth at most seven or eight hundred thousand."

"Let's go back first and talk to him when he's free."

He said he would wait, but Chen Pingsheng called again the next day.

This time he didn't mention transferring the business, but only discussed cooperation. They chatted for a few minutes and agreed to meet the next day.

He wouldn't even consider it if the price of that shop couldn't be reduced to around 600,000.

When he got home and told his wife, Song Yanxi, she was heartbroken.

A transfer fee of one million is far beyond what their small family can afford.

It seems we'll have to wait a bit longer.

However, Chen Pingsheng pulled her to sit down on the small sofa before saying, "You don't need to rush. I'm also very optimistic about that shop. We'll talk again after I meet with the owner tomorrow..."

After a pause, Chen Pingsheng asked again, "Yanxi, what do you think is the purpose of people like them opening this kind of fruit supermarket?"

She really hadn't thought about that!
If they were to open it, it would undoubtedly be for making money, but judging from the young boss's behavior, it's clearly not for those reasons.

Could it be… Song Yanxi had a guess: “You said he did it to prove himself?” “Yes.” Chen Pingsheng nodded, “Most likely it was to prove to his family that he can make a name for himself without relying on his parents or relatives and friends. Of course, it also meant to show off to his friends.”

This is something that's hard for them to understand, and even a little funny.

After all, he used his family's money and resources to start a business, only to find out in the end that he could succeed without his family's help.

Isn't this hilarious?

But this is precisely the common problem among most rich second-generation entrepreneurs who like to take risks and start businesses, which they euphemistically call surpassing the previous generation.

Time will tell.

As long as a rich second-generation doesn't start their own business, they are an excellent second-generation heir.

Song Yanxi was puzzled again. She scratched her head and asked curiously, "Honey, maybe that's what the small business owner is thinking, but what does that have to do with us wanting to take over his shop?"

"There's definitely a connection, a very big one."

Chen Pingsheng explained, "Think about it, his fruit supermarket is right at the entrance of the community. So many people come and go every day. If he didn't use it to sell fruit, he could definitely make money by opening a large supermarket."

“We know this, and the supermarket owners certainly know it too, so they will be our biggest competitors.”

"If he transfers his fruit shop to those who run supermarkets, wouldn't that be a way of telling everyone that his business has failed and that his idea of ​​proving himself is just a joke?"

"Tsk...you're right!"

Song Yanxi also understood, after all, her husband's explanation was very clear.

"Honey, do you mean we should take advantage of his thinking to snatch that fruit supermarket at a low price?"

“Hmm.” Chen Pingsheng nodded. “It depends on how much his reputation is worth.”

The next day was the fourth day of the Lunar New Year.

As agreed, Chen Pingsheng brought his wife to a high-end teahouse in Shijingshan.

He was very punctual, but the second-generation boss was different.

After waiting for more than half an hour, he slowly walked over wearing sunglasses. There was no trace of the dejection caused by his business failure on his face.

As soon as he sat down, he said, "I'll give you ten minutes. Hurry up and tell me. I'm in a hurry to attend the class reunion."

Chen Pingsheng didn't waste any words and went straight to the point: "Boss, we took over your shop to sell fruit. If you transfer the shop to us, aside from other benefits, your classmates and your family won't know that your business failed."

"What do you mean?" the young boss asked, slightly puzzled.

Chen Pingsheng explained, "We'll take over that shop quietly, without changing the signboard or the decor. We'll also publicly declare that you're still the owner and we're just your hired employees. Once that shop is successful, I believe you'll have more face in front of your family and classmates."

Damn, that hit the nail on the head.

If he hadn't been forced by his family, he would have preferred to lose tens of thousands of yuan every month rather than transfer the business.

Face is more important than anything else.

When he opened that store, he boasted everywhere. As a somewhat well-known rich second-generation, he quit his business after less than three months.

Wouldn't that make us a laughingstock to the world?

Besides, he's not the only one in his family.

Tell me your conditions.

"Three hundred thousand."

"Three hundred thousand?"

Li Zehao frowned slightly. He knew he was just making empty promises about one million; there were plenty of people willing to take over for seven or eight hundred thousand.

Is this guy taking advantage of his ignorance by asking for 300,000?
Chen Pingsheng said sincerely, "Boss, please don't misunderstand. I just feel that your face is worth a thousand pieces of gold and should not be lost because of this little bit of money. The main reason is that I only have 300,000 yuan and really can't come up with any more money."

"make a deal."

Almost without hesitation, Li Zehao agreed to his request, simply because he was too moved by what he said.

Who is Li Zehao? He's a big name among the rich second generation.

His reputation alone is worth hundreds of millions.

Now, losing a mere few hundred thousand can be recovered, making this absolutely the most successful investment.

His thought process is truly different from ordinary people; what if Chen Pingsheng fails?

Then there will only be one principle: whoever offers the highest price will get it.

There will be no other choice.

(End of this chapter)