The Birth of Shanghai's First Conglomerate

Chapter 37 Beauty Salon

August has arrived and autumn has begun, but the temperature is still unbearably hot.

Song Yanxi had been busy for more than half a month, and today Du Juan asked her to go for a beauty treatment together. It was rare for her to find some free time amidst her busy schedule.

Du Juan could hardly get along with her anymore, but fortunately Song Yanxi wasn't the type to look down on people after she became rich.

The two met downstairs. Du Juan didn't like driving anymore when she was with her; riding in a convertible Bentley was so much more enjoyable.

Song Yanxi only drives her Panamera when there are many people around; she usually drives a Bentley.

"Yanxi, your husband has rented an entire floor of office space. Is your family going to dominate the fruit market in Shijingshan?"

In late July, feeling that the headquarters was not enough, Chen Pingsheng rented the entire ninth floor again to serve as Tengsheng Fruit's finance department and training room.

Du Juan's words were a heartfelt congratulation.

Didn't you see how fast they've developed this year?

After Bei Xin'an lost all his opponents, he went straight to Shijingshan, and there are still many people discussing it there.

Few of her colleagues at the company dared to believe it.

Chen Pingsheng, who used to pick up his wife on his little motorcycle every day, has developed so quickly.

"Unification is out of the question. It's just that we're opening stores faster now. Ping Sheng is also planning to open some community stores over there. Our family will be very busy these next two months."

"It's good to be busy. If you're not busy, who's going to maintain your Bentley?"

Du Juan said, "By the way, didn't you buy this car with your husband? I've never seen him drive it."

“He thinks it’s too flashy and doesn’t like driving it. He still drives his big car all the time. I can’t just leave such an expensive car at home to collect dust, can I?”

That makes sense; so this gift was actually for myself.

Du Juan was speechless. It didn't seem like having multiple Bentleys was anything special for her family.

The two had arranged to go for a beauty treatment.

Song Yanxi still remembers her man's advice: if she has the opportunity, she should open her own high-end beauty salon.

She also told Dujuan about it, asking her to pay more attention.

The beauty salon the two visited wasn't particularly high-end; it was a large chain.

It specializes in women's beauty services.

It seems that in order to better understand these beauty treatments, Song Yanxi has opted for treatments here that include buttock care, facial care, breast care, and uterine care.

As for how many women's services there are, any part of the body could be purchased as a separate card.

It's like taking care of your buttocks.

There was a news story before about someone who spent millions every year to maintain their shapely buttocks.

She wasn't that extreme, but she still spent 9,800 yuan to get a 10-session buttock care card.

Its main function is to lift the buttocks.

As for the breasts, there are even more items to consider.

There are products specifically designed to prevent sagging, and others that lift the breasts.

Breast lift is a major service offered by beauty salons, and it's also a service that many women are willing to spend money on.

There are many beautiful women nowadays, and most of them are flat-chested.

Men, those who know, know.

Before we got together, we could only look at each other's faces when we were just holding hands; after we got together, it became all about how big our chests were.

After all, large breasts are the favorite of countless men.

Breast care has become a popular service at beauty salons.

As for facial care, that's a bottomless pit.

Many Hong Kong female celebrities are known as ageless goddesses and even publicly teach others how to maintain their youthful appearance.

That's all nonsense.

The real meaning is being willing to spend money.

Just like this beauty salon, the best facial treatment costs as much as 68,000 yuan for ten sessions.

I heard it's a French brand.

Sixty-eight thousand is only enough to last for two months. If you want to have the face of someone in their twenties when you are forty, you have to use this kind of high-end facial care brand for a long time.

Or it could be anti-aging.

After truly understanding beauty salons, Song Yanxi suddenly realized why her man had half an eye on them.

It's too profitable.

The projects are diverse.

For example, these beauticians can become qualified after three months of training.

For a facial treatment costing 980 yuan, their commission is only a few dozen yuan.

The rest is all profit margin. If this business is done well, it can truly be said to be making a fortune every day.

The services offered in the store are secondary; the key is that the beauty salon also collaborates with medical aesthetic and plastic surgery companies.

Bring a client along, and you get half the commission without having to do anything else.

For example, a beautician here took a Class A client to a high-end plastic surgery hospital in Beijing last month.

I had my eyes and nose done, which cost over 500,000 yuan.

This beauty salon was just introduced, and without taking any risk, they got half of more than 500,000 yuan.

This shows just how lucrative this industry is.

Song Yanxi also has her own personal beautician, who is about the same age as her.

We are both outsiders.

Her biggest dream is to buy a house in Beijing. Judging from her previous circumstances, she seemed to be just average.

Therefore, the packages they recommend are not the particularly high-end kind.

After discovering that Song Yanxi actually drives a Bentley sports car, the recommended services no longer cost less than several thousand yuan.

It's a single session.

Later on, all the recommended card options were in the tens of thousands.

Song Yanxi is now rich; she can easily pull out seven or eight million from her private savings account.

But she's just rich, not stupid.

If this were her own beauty salon, she would definitely spend money however she wanted, but the problem is it's not her own.

The most expensive buttock care I've ever had is 9,800 yuan.

And breast care costing 6,800.

No matter how much the beautician raved about it, she refused to do any of those fancy but ultimately pointless treatments.

This small beauty salon really surprised her.

After she finished her facial treatment for the day, she also had her buttocks done.

I want to surprise my husband when I get home.

When the two left, a consultant manager came out of the store.

Just look at that face, it's so cunning and shrewd.

"This woman is rich, why don't you get her a French nursing treatment?"

"I told you, are you going up or not?"

“They drive those kinds of cars, so what’s so hard about getting a treatment costing several thousand? If you can’t handle it, we’ll send Xiaolin next time. Only if she gets the French treatment will we have a chance to get her a treatment card for 68,000.”

Beauty salons are all just using tricks.

The manager had been staring at Song Yanxi for a long time. Logically speaking, someone who drives a Bentley should be a Class B client of the beauty salon.

It's only a matter of time before they get promoted to Category A.

But this important client just couldn't get up from there.

She felt it was the beautician's fault and insisted that she switch to the store's top salesperson for her next visit.

Once you reach that level, you can maintain that level of consumption for a long time.

A woman who drives a Bentley, if she doesn't spend hundreds of thousands a year on her appearance, does she deserve to live up to her own standards?

How to keep a man's heart?

Unwittingly, Song Yanxi became the biggest victim of this store's exploitation.

Song Yanxi drove to the children's playground to pick up Chen Qi and Xiao An'an. She would have been even busier these past two months if it weren't for her sister-in-law Chen Qi helping her take care of the girl.

Chen An'an seems to have returned to the days when she was free from parental supervision, and she is having a great time playing every day.

All they think about is going here to play or going there to see animals.

Song Yanxi was thinking of enrolling her in those hobby classes, but Chen Pingsheng felt it was unnecessary.

They didn't learn this or that when they grew up.

They're still doing just fine.

Let children spend their childhood as they should.

There's no need to be like those parents in Beijing, constantly shouting about winning at the starting line.

In Chen Pingsheng's view, the so-called "winning at the starting line" is...

That means making more money so that he can buy a building for his daughter in the future and collect rent from it.

This is much better than learning to dance or fluff cotton.

(End of this chapter)