I became famous in the entertainment industry by burning incense

Chapter 623 An Unexpected Invitation to Collaborate (Seeking Monthly Tickets)
After Jinli's clarification, the emotions on the internet have been calmed down, but the situation in the entertainment industry is still turbulent.

Jinli's increasing number of appearances shows that brands are quite worried about her, fearing that in three or four years, they won't be able to book her anymore.

Even some international luxury brands that had never contacted Jinli before inquired with Chenxi Entertainment about any recent collaborations.

"Yajun Watches also wants to collaborate with me?" Jinli asked curiously after hearing her agent's words. "Isn't that a brand that specializes in men's watches?"

Sui Lingfang shook her head: "Nowadays, everyone is focused on internationalization. It's not enough to just make products for one gender. Yajun Watches has launched women's watches in recent years, but the response has been lukewarm."

Jinli said, "I don't think I've ever heard of Yajun when it comes to women's watches. Brands like Heine and Diesel are more common. Oh, and Rolex too."

However, among luxury watch brands, Rolex has a mediocre reputation in China.

The main reason is that its reputation has been distorted by the nouveau riche who suddenly became wealthy in the past, making people think that Laurel is only for the nouveau riche.

Moreover, the watches under this brand look golden and have a nouveau riche style, as if they want to pile up all the precious things so that people can tell how expensive they are just by looking at them.

However, watches have always been highly overpriced, and the truly wealthy collect watches, not cars.

People are paying more for the brand value and emotional value behind a product than for how many rare materials it contains.

Sui Lingfang said, "The watch brands you mentioned have all contacted me in the past few days to ask if we can reach a preliminary cooperation agreement."

Jinli was taken aback: "I can understand why jewelry came to me. After all, female celebrities and jewelry are a good match, and I used to have good popularity and luck."

But why would a watch be on my watch? I don't think I wear a watch much.

Her previous success in securing the endorsement deal with the top-tier jewelry brand [Tiangong] involved an element of luck; she essentially snagged a bargain.

But the watch...

In Jinli's memory, whether in the past or present, she has never liked wearing watches, and even among the products given as gifts by brands, there are hardly any watches.

Sui Lingfang affirmed, "To be precise, you have never worn a watch in any public setting. Your outfits in public are all pre-selected by the company, and I have reviewed each one, so I remember them very clearly."

For this reason, she also remembered that Jinli had a carp jade necklace that was not sponsored by a brand, but was her personal jewelry.

Sui Lingfang could guess who gave her the carp necklace, but she didn't point it out.

It's just a little trick between young couples; unable to openly show affection, they can only subtly display their love.

Jinli asked curiously, "Then why did you only mention Yajun Clocks to me?"

Sui Lingfang said with a serious expression, "Because Ya Jun has shown great sincerity in order to win you over this time."

As you know, these are international luxury brands, and their men's watch series, the "Gift" series, is especially popular. It's extremely difficult for such well-known brands to involve celebrities in sales commissions; it's practically impossible.

Jinli's eyes widened slightly: "They actually want me to participate in sales profit sharing? Did I hear that right?"

Sui Lingfang nodded. "I was also surprised when I first heard this news. After contacting them several times, I confirmed that they did indeed have this idea. Ya Jun wants to use your fame to make a comeback for Ya Jun women's watches!"

"I am also certain that the conditions Ya Jun offered are absolutely conditions that no other internationally renowned watch brand could offer."

"If they hadn't been struggling in the women's watch business and their performance hadn't been slow to show signs of growth, they wouldn't have risked such a high-profit partnership with you."

China is really complicated.

Many brands have to fight their way through numerous challenges to find a breakthrough in their performance, including but not limited to "limited-time offers," "buy two get one free," "spend 5,000 and get 500 free," and "ride the wave of trending topics to launch co-branded products."

If a brand fails to keep up for even one year, its sales will fall behind other brands offering the same product.

Competition in the Red Ocean is so fierce that local brands have come up with many solutions, such as going global.

Since domestic competition is fierce, let's compete overseas and create a new blue ocean market.

However, going global is only effective for some medium-sized brands, but not for well-known and established international brands.

Because they are already international giants, having reached a pinnacle both domestically and internationally.

In this situation, if a brand wants to continue to grow its performance, it must continuously launch new products, explore niche businesses, and expand its product categories.

Why do many large brands launch sub-brands with different styles? Some brands even want to set up a subsidiary for each style and have their staff handle the sales.

Yajun Watches clearly has no intention of establishing a subsidiary; instead, it continues to segment the watch industry—waterproof, high-temperature resistant, low-temperature resistant, deep-sea resistant, bulletproof…

To what extent is Yajun willing to achieve success in a niche market?
For example, some people would even try to turn every variety of orchid into a watch face decoration.

For every animal, they want to make all its different forms into watch face decorations.

Yajun's strategy of expanding into niche product categories is very clever. Some of its series became an instant hit online as soon as they were launched, and they were even subject to purchase limits and were priced cheaply!

They produce high-end products, mid-range products, and are also starting to venture into the low-end market.

This is a business tycoon.

Jinli sensed Yajun Watch's immense ambition from Sui Lingfang's words.

Now that they've already taken over the men's watch market, they're going to start taking over the women's watch market.

Jinli was happy to receive such good treatment, but she also felt that it was not easy.

When internationally renowned brands are willing to negotiate sales commissions with celebrities, it's definitely not for charity. Perhaps they're just using her as a small test to limit her influence to a certain range, and they certainly won't let her earn too much.

Jinli shared her thoughts, and Sui Lingfang gave her a thumbs up.

“Your thinking is completely correct. They don’t want to give you a great endorsement contract. They just want to launch a limited-time collaboration with you, and the sales commission they offer is very low, only 1%. I’ve been talking to them recently, trying to increase the sales commission.”

Jinli pondered for a moment and then asked, "Do you think there's a chance?"

Sui Lingfang nodded: "1% only represents the minimum bottom line. I guess their upper limit is 5%. How much we can negotiate depends on our abilities."

Jinli's eyes flickered slightly, and she suddenly smiled: "Sister Fang, I have a better idea, why don't we participate in the betting?"

"A corresponding sales target is set for each segment ranging from 1% to 5%. If the sales of my co-branded products exceed 5%, they will also gradually increase their sales commission."

Sui Lingfang paused for a moment, then realized what she meant and smiled knowingly: "Yes, how come I didn't think of that? Since they want to test your influence, they should indeed make a bet with you."

For other celebrities, betting on deals is a high-risk, high-reward endeavor.

However, Jinli had already signed several performance-based contracts, and each time she had been able to achieve high returns with outstanding results.

Therefore, in Sui Lingfang's eyes, the bet with Jinli only had high returns and no risks. Thinking of this, Sui Lingfang said, "Your popularity is obvious to all. It's better not to mention the bet. Once the bet is mentioned, Yajun Watches will probably shorten the limited-time release period even more."

Jinli said calmly, "What if there are too many people coming to buy, and their production can't keep up, and the products are sold out everywhere? What will they do then?"
Since they want to test my influence, are they just preparing a small number of co-branded items to limit my earnings?

These business tycoons are all shrewd and astute, and it's not easy to make money off them.

Sui Lingfang smiled and said, "I will talk to them about this. If Ya Jun doesn't accept it, then we won't accept their announcements."

"It's not just them who's interested in you; several internationally renowned women's watch brands have also extended collaboration invitations, and the endorsement fees are quite substantial."

With Jinli's current market value, her endorsement income alone would be a huge sum of money.

If the sales bonuses weren't so attractive, Sui Lingfang wouldn't have chosen Ya Jun Watches.

She suddenly remembered something and laughed, "I heard from other people in the industry that Zhang Guang went to great lengths to get Gu Cheng the national spokesperson for Ya Jun Watches' [Li] series."

Later, under the relentless bombardment, they even ripped off March Sky's global spokesperson contract for their "Number" series. But what about you? You didn't do anything, and people are already eagerly asking you to be their co-branded model with a sales commission system. Haha.

Sui Lingfang felt great when she thought about this.

Jinli smiled and said, "I can only say I'm really lucky."

While the contract with Ya Jun Watches was still being negotiated, Jin Li was already getting her hands on the cover of the September issue of "Fashion Trends" magazine.

It's already August 10th, and we're only now shooting the cover for the September issue; it's actually quite late.

Jinli was clearly an artist who was added to the cast at the last minute; it's unclear which unlucky person was originally slated for the September issue's solo cover.

Fangjie told me that the female celebrity had already finished filming, but the brand still wanted Jinli.

In the entertainment industry, until the final product is released, even if a contract has been signed, everything is not truly settled.

This time, Fashion Trends magazine personally sent a car to pick up Jinli.

Jinli took the elevator from the top floor of the company to the lobby on the first floor and found that the first floor was crowded with people. Many beautifully dressed artists were chatting happily and walking around.

Jinli glanced at it and suddenly realized that today was the company's culture day.

She thought for a moment, then picked up her phone and sent a private message to the pink-clad girls' group.

Carp: [You guys always say I don't have many engagements and have a lot of free time, but it turns out I haven't participated in the company's culture day in ages. Some of the activities there are actually quite interesting (feeling wronged)]

Lotus: [? How about we compare our schedules?]

NANA: [How about we compare our daily schedules?]

Tongtong: [How about we compare our daily work hours?]

Jinli became withdrawn.

Jinli fell silent.

When in doubt, send a red envelope!

She immediately sent several red envelopes with the maximum amount allowed.

Xi Mengze didn't speak in the group, but he was the fastest at grabbing red envelopes.

She sent several "Thank you, rich lady" and "Thank you, boss" emojis in a row.

Jinli walked towards the door while playing on her phone. She tagged Xi Mengze in the group chat, asking how the recent recording of the show was going. Then she put away her phone, walked down the steps, and got into her car.

The car sent by Fashion Trends magazine had already arrived at the door.

After she left, the artists from Chenxi Entertainment gathered together to discuss the matter, their eyes filled with envy.

"Was that Sister Jinli just now? Her clothes and outfit were very casual and simple, but why do I feel like she has a star quality?"

"These kinds of people are born to be stars. No matter what they wear, they will become the focus of attention wherever they go."

"I'm so envious. I think she has a very strong presence. She just walked into our field of vision so simply and generously, leaving a fleeting glimpse before leaving."

One of the artists participating in the discussion suddenly thought of something, turned to look at Wang Hongdou beside him, and said enviously:
"Red Bean, you and Sister Jinli acted together before, right? Was she just as powerful on set?"

Wang Hongdou shook her head: "Sister Jinli is very easygoing and approachable on set. You'll understand once you've had a few more interactions with her."

On the contrary, she doesn't usually have a strong presence, but once she starts acting, you can feel her strong acting skills. She switches between emotions cleanly and decisively, earning her the nickname "the schedule harvester" on set.

"Ah, why?"

Wang Hongdou said, "Because whenever she starts filming, the production schedule jumps up like crazy."
-
Artists from Morning Light Entertainment happily participated in the cultural day, but artists from Tianding Entertainment were quite uneasy today because they were involved in a very serious meeting.

The agent gathered all the artists under his management together, gave each of them a form, and asked them to check the boxes anonymously.

When the agent said this, some artists subconsciously looked up at the surveillance cameras on the ceiling.

The agent looked up and said knowingly, "Don't worry, the camera isn't that high-definition. It can even tell which options you checked. If you're still worried, you can use a fan to cover it."

An artist pulled He Yixuan to a corner and made a checkmark. This artist was the same one who auditioned with He Yixuan last time.

Although what she said was unpleasant, she was very warm-hearted and didn't care about others' feelings.

He Yixuan avoided her several times, but every time the two met, she would greet her like a little sun, as if there were no ill feelings between them.

He Yixuan wasn't good at handling complicated interpersonal relationships, nor did she know how to deal with this kind of person, so she just ignored it and let her do whatever she wanted, quietly giving up.

The artist glanced at the form and said, "The questions are quite interesting, very straightforward. They're all asking about recent issues at the company."

Look at this one: How satisfied are you with the newly arranged regulations? And this one: Where in the company can we improve... Even the answer choices are interesting; every question has "[D: Garbage]" as an option.

He Yixuan hummed in agreement and urged, "Hurry up and do your homework, we still have to go for a role interview later."

The artist hesitated for a moment and said, "You really want to audition for a short drama? Can't you also participate in the filming of long dramas?"

He Yixuan: "I just think short dramas have a promising future and are a hot trend in recent years, so it's good to get involved in them in advance."

However, this viewpoint was not put forward by He Yixuan's agent, but rather something that Fang Jie mentioned to her at Chenxi Entertainment before, saying that short dramas have a good prospect.

If some unknown artists are willing to put aside their pride, they might be able to regain their luster in short dramas.