Chinese Entertainment

Chapter 693: "Wolf Warrior" Premiere
After the General Administration meeting ended, there was no movement, but the outside world's protests became more and more intense.

On the 25th, the premiere of "Wolf Warrior" came as scheduled.

The premiere of this movie in the original time and space was not large in scale. Firstly, the director Wu Jing and others were not well-known. In other words, they were not very popular in the circle, so there were not many guests. Secondly, military war movies are unpopular in China, and the market is not very hot.

But it’s different now. Since some time before the premiere, "Wolf Warrior" has been promoting it on a large scale, with an investment cost of tens of millions.

It was carried out simultaneously online and offline, and appeared on the Internet, media, various talk shows and variety shows.

Outdoor billboards, bus stops, subways, airports, train stations, etc., basically all possible advertising opportunities were put into place in major cities. Considering the cost, although it was only a short half month, the effect was surprisingly good.

There were more than a dozen slogans for external propaganda alone, among which the one "Whoever offends China will be punished no matter how far away they are" was particularly popular.

In the past 30 years of reform and opening up, the material life of the people has been greatly improved, but their spiritual life is extremely empty. Among the various popular entertainment activities nowadays, when "Wolf Warrior" shouted such a slogan, it instantly attracted the attention of many netizens.

As Xingchen Film and Television Company has the powerful tool of ticket subsidies, it will naturally not use it. This time, it directly spent nearly 50 million to make ticket sales for the movie "Wolf Warrior".

So right at the beginning of the premiere, Xingchen Films announced a piece of news that shocked everyone: the pre-sale box office of "Wolf Warrior" exceeded 100 million!

With pre-sales exceeding 9.9 million yuan, naturally not every ticket sold is yuan, otherwise Xingchen Films and Xingchen Ticket Subsidy would have to suffer huge losses.

Therefore, the number of subsidized tickets at 9.9 yuan and 19.9 yuan must be limited. But even so, the low ticket prices still aroused the enthusiasm of movie fans, and the pre-sale box office of the movie exceeded million before it was released.

You know, pre-sales exceeding 100 million is a very shocking concept. The first reaction of the media reporters was confusion and they felt it was impressive.

In today's movie market, only a few films have box office exceeding 100 million yuan on the first day. What exactly does it mean to have pre-sales exceeding 100 million yuan, and what impact will it have on future box office trends?

There are some smart film and television company bosses and filmmakers in the circle who feel that online pre-sales and online ticket purchases are likely to change the current film market landscape, and they can't help but ponder it.

Just when the media were reporting extensively, netizens were discussing it heatedly, and the audience were deeply shocked, the premiere came.

...

Olympic Sports Center.

The premiere invited three thousand audiences from the capital to watch the film on site. Together with the invited guests and logistical staff, the number of people reached about four thousand.

Just like what Gu Wei said before, this group of people are shameless. As long as there is profit, they can get into the limelight and increase their exposure, they won't be driven away even by beatings and scoldings.

Around 5:30, the audience began to arrive. The scene was bustling with people, talking, arguing, and all kinds of chaotic sounds. Seeing that some people had national flags printed on their faces, Wu Jing was so excited that he couldn't express it in words.

The fact that the premiere of "Wolf Warrior" can be held in the Olympic Sports Center also shows how much Gu Wei and the company think of him. Wu Jing already has a feeling that today will be a big occasion.

At six o'clock sharp, guests began to enter the venue one after another.

On the red carpet, both sides were lined with etiquette ladies and security personnel, and behind them were various huge posters of "Wolf Warrior".

In order to highlight the scene, models of tanks, airplanes, etc. were arranged. The atmosphere was very different from other movie premieres.

Although Xingchen Films has not yet gone public, it is definitely more influential than Huayi, Bona Film Group, and Guangguang Film Group, and its profitability is too strong.

Coupled with Gu Wei's huge success at the international commercial film box office, there were too many people who wanted to come and support him, but in reality, not so many people could come.

Because there are more than a dozen movies released on the National Day, and the premieres are held at about the same time, a considerable number of people will naturally be diverted there.

Fortunately, there were many big names present, and it can be said that all of them were of high status.

As for female stars, Zhang Ziyi, Li Binbin, Fan Binbin, Bai Baihe, Tong Liya, Tang Yan, Yang Mi, Zhao Liying, Liu Shishi, Zhou Dongyu, Ni Ni…

For male stars, there are Deng Chao, Huang Xiaoming, Lu Yi, Tong Dawei, Deng Chao, Hu Jun, Liu Ye, Qin Hao…

As for the industry leaders, there are La Peikang and Han Sanping from China Film Group, Yu Dong from Bona Film Group, Wang Changtian from Guangguang Film Group, and Ren Zhonglun from Shanghai Film Group...

Star Media, Orange Sky, Huace, Hairun, Emperor Entertainment Group...

At six o'clock, Wu Jing brought Yu Nan, Ni Dahong, Zhang Guoqiang, Zou Zhaolong, and some foreign actors who played mercenaries to the event. It was a large lineup.

The interview and questioning lasted for more than ten minutes.

At half past six, when Gu Wei and Liu Yifei got out of the car hand in hand, the scene suddenly erupted in huge cheers.

Some of the celebrities and guests who had already arrived at the venue naturally knew who was coming.

"Wow, there are planes and tanks." As soon as she got off the car, the sharp-eyed Liu Yifei noticed the difference.

"It was Wu Jing's idea to have a sense of ceremony, haha." Gu Wei said with a smile.

"Look at other people, they have to have a sense of ceremony when holding a premiere, but you can't even come up with a good idea for wedding planning." Liu Yifei rolled her eyes and said coquettishly.

"Okay, okay, I'll come back after I go out and plan it carefully." Gu Wei said with a smile while holding the slippery little hand.

"Yeah, bring out your directorial prowess and create a romantic scene, haha."

As the two were talking, they arrived at the red carpet interview area.

When they came to the signed version of the giant poster of "Wolf Warrior", the host Liu Yan stopped them and asked, "Hello, Director Gu. The media friends here are very curious about the movie "Wolf Warrior" and have been wanting to ask you a few questions. Do you think it's convenient for you to answer them now?" Liu Yan was wearing a white long dress and her voice was charming. She inadvertently revealed her charming demeanor.

Gu Wei naturally didn't look around. He looked at Liu Yifei and smiled, "Okay, but due to time constraints, I can only answer a few questions briefly."

Liu Yan naturally knew all this. The premiere event had a process and time arrangement. There was a group of people behind Gu Wei, and if time went on for a long time, the subsequent process would not be able to proceed at all.

Because only the host could interview during the red carpet session, and the rest of the media interviews were arranged on site, Liu Yan looked at the note in her hand and read: "Director Gu, a media friend asked, can you predict the first-day box office of Wolf Warrior?"

After hearing this, Gu Wei thought for a while while holding the microphone and said, "The current pre-sale box office has indeed reached 100 million."

Gu Wei paused for a moment, giving everyone time to exclaim and react. Liu Yan also completed her task very well, and said with a very surprised expression: "One hundred million, this is incredible!"

The reporters at the fence outside the red carpet were also quite surprised. One hundred million, is it true? Is it that high?
After a pause of about ten seconds, Gu Wei continued, "However, of the 100 million pre-sale box office, only less than 60 million people chose to watch the movie on the first day. So it is still unclear whether the first-day box office of Wolf Warrior will exceed 100 million, but I don't think it will be a big problem."

Afterwards, Liu Yan asked a few more questions about the movie, and the reporters at the scene almost focused all their attention on him.

Speaking of the movie "Wolf Warrior", in fact, Gu Wei was only the producer. Most of the work was done by another producer, Chen Guofu, and Wu Jingcai was the director. However, Gu Wei was too famous, and the entire movie, whether it was the early promotion or the premiere, basically used Gu Wei's name.

It can be said that Gu Wei has overshadowed Wu Jing, but Wu Jing doesn't care. He is even happy to use Gu Wei's name for publicity.

Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.

Afterwards, Liu Yan asked Liu Yifei a few more questions. The two entered the premiere venue and waited for a while before the interview session began before the movie screening.

Wu Jing brought Yu Nan, Ni Dahong and several others who had more scenes to the stage, sat on chairs, and accepted media questions in the form of an interview. They basically talked about how hard and difficult the filming of this movie was, and what thrilling parts there were.

In the guest seats below the stage, Gu Wei sat together with Mr. La, Mr. Han, Wang Changtian, Chen Kaige, Jiang Wen and others, chatting casually, and talking about the box office issue that the media were most concerned about.

"Director Gu, how much do you think the box office of Wolf Warrior will be?" When Wang Changtian saw the scale of the premiere, the first thing he asked was about the box office.

In fact, it's not just him. Yu Dong from Bona Film Group is also concerned about this issue. In fact, Bona started making military strategist-themed movies earlier than Xingchen Film and Television Company.

The box office of "Taking Tiger Mountain by Strategy" exceeded 800 million yuan, but this movie is different from "Wolf Warrior". It is adapted from the well-known "Lin Hai Xue Yuan" and naturally has an audience base.

This film produced by Xingchen Film and Television is about modern military themes, so it is important to how much box office it can get, as this will determine whether other companies will follow suit and shoot similar types of films.

"The goal is 1 billion. I think it should not be a problem. But if it is more, it is hard to say!" Gu Wei did not hide it. The company invested a lot of resources. When the publicity and promotion department reported the data, they also mentioned the achievement of 1 billion box office.

Yu Dong didn't quite understand, "What do you mean?"

"It depends on the pride of the Chinese people, whether the development of our country in recent years has been noticed by everyone, and whether everyone recognizes the country."

When Yu Dong heard this, he understood instantly. La Peikang and Han Sanping were also thoughtful. The first thing they thought of was market reasons.

Then, Han Sanping turned his head and looked at Gu Wei, and said, "The situation is getting better and better now, the box office should continue to rise!"

Soon the interview ended and the ceremony officially entered the film viewing session. The Xingchen Film and Television version of the domestic military action blockbuster "Wolf Warrior" finally met the audience!

On the big screen, after the dragon mark, Leng Feng appeared and killed Wu Ji, which was not much different from the original version, and the audience was quickly attracted by the plot. At the same time, many people secretly sighed in their hearts, thinking that the picture quality of the film was very good.

After that, the camera changes and the plot becomes dull, and begins to explain the main characters and conflicts between the enemy and us.

Then, after the dull scenes, the most exciting plot of the whole play appeared.

Various high-end weapons such as tanks, armored vehicles, helicopters, and airplanes were dedicated one by one.

To sum it up in one word, it is - exciting!

Exclamations and shouts from the audience and guests on site rang out one after another with various climax shots.

Less than two hours later, the screen dimmed and the lights came on. There was silence for three to five seconds, and then thunderous applause broke out and lasted for a long time. Many audience members were immersed in that strange emotion and couldn't help themselves.

After a while, the host Liu Yan came on stage and said with a slightly exaggerated expression: "It's so good. To be honest, girls like me don't like to watch this kind of military blockbuster, but this "Wolf Warrior" really touched me. When the movie is released, I must take my girlfriend to the theater to watch it again! I wonder if you have the same feeling. Is it good?"

"It's great!" The audience responded loudly. Seeing that the atmosphere was about right, Liu Yan smiled and said, "Okay, now let's invite our main creative staff to the stage again. Please welcome producer Song Ge, supervisors Gu Wei and Chen Guofu, director Wu Jing, and the actor who plays Long Xiaoyun, Ms. Yu Nan..."

When everyone came on stage, they naturally talked about the difficulty of filming and thanked every employee who contributed during the preparation and filming of the film.

The media reporters once again brought up the topic of box office, and someone asked Gu Wei, "Director Gu, how much do you think the first-day box office will be?"

Gu Wei said with a smile: "We have finished filming the movie. How well it performs at the box office will depend on the market, but I hope it can exceed 100 million on the first day..."

When Wu Jing was asked about the expected box office, perhaps because he was infected by the atmosphere at the scene or inspired by Gu Wei's ambition, he blurted out: "The goal of "Wolf Warrior" is 1 billion. 1 billion is our goal!"

The atmosphere at the scene reached its peak again, and the invited reporters could not help but write down the script in their minds.

The premiere celebration ended at nine o'clock in the evening, and there was naturally a cocktail party and dinner afterwards.

After all the trouble, it didn't end until the early morning...

.........

(End of this chapter)