Rebirth Online Entertainment

Chapter [-]: Zhu Xian Adapted Online Game

The most powerful innovation is the innovation of a model. 【

Aishang Reading Network]

Just like Blizzard's Diablo, later Warcraft 3.Even in novels, it can be proved by Misty Journey.Once these innovations come out, they will definitely bring about great changes in this market.With the emergence of Diablo, there is a large category of kimchi online games in Korea.With the emergence of the Frozen Throne, games such as Qi Fan and Three Kingdoms can be created.With Piao Miao Journey, there are countless comprehension novels.

These are the culprits of a pattern.

Although Fantasy Westward Journey is not the first game with life occupations, but the number of life occupations in Fantasy Westward Journey has brought the life occupation gameplay to the peak.It is estimated that in other online games in the future, seeing the life occupation of Fantasy Westward Journey, Metropolis will copy it.Well, it should not be called copying, but copying, because it does not infringe copyright.

"Fantasy Westward Journey, pioneering community games."

Another player followed up the topic and said.

Community games, what is community games?

Perhaps, many people are not very clear about what a community game is.

Well, he has nothing to do with the real community, the community table tennis match held by the sub-district office.

A simple definition is an Internet game in which multiple people communicate online.

Community games focus on charging activities between users, not the traditional upgrade method of fighting monsters and pk.More representative ones include stealing food, grabbing parking spaces, etc. in later generations.However, Fantasy Westward Journey does not require much -operation-manipulation skills because of his combat mode.So, in the course of the battle.The communication between players is reflected at this moment.

For many players who have played turn-based games, the scene of chatting while fighting monsters is the most unforgettable for them.Especially during gang wars, this kind of gameplay that relies on intelligence to fight and communicate with each other has been loved by countless players.

This is why, the number of Fantasy Westward Journey will be more and more.Seven or eight years later, it is still enduring.Because it is this mode of fighting that makes them still fresh in their memory.Both in games and in entertainment.Compared with relying on the mouse and keyboard to play fast-operated games, it is much more fun.

With communication, it is natural that the concepts of Fantasy Westward Journey and community games are somewhat similar.

The later large-scale three-category online game Jiuyin Zhenjing takes the route of community games.Moreover, the concept of true martial arts is reflected in the form of community games, which is even more anticipated by several people.So much so that later, everyone regarded the game Nine Yins Manual as a virtual online game written in an online game novel.When I arrived, there was a problem with the Nine Yin Manual, so I ran out and cursed.It can be seen how high the players' expectations for community culture are.

It is precisely because of the strong community effect of Fantasy Westward Journey, the publicity between players, or relying on a good brand, has established a solid number of online users for him.This is why turn-based games have such a large market.

I'm not afraid that you don't like it, but I'm afraid that you don't play it.

After playing it, you will know that you also like this kind of turn-based game very much.

"It was produced in the Tang Dynasty. It must be a high-quality product. I didn't say anything. I came here to support from Jin Yong Heroes. Moderator, please give me an activation code."

Players who like turn-based games will not be moved when they see Fantasy Westward Journey on the Tang Dynasty Network.As soon as the advertisement was released, a large number of characters from Jin Yong Heroes came here again to watch.If it weren't for the activation code required for the closed beta of Fantasy Westward Journey, I am afraid that turn-based games such as Legend of the Golden Tang Heroes and the Stone Age would become ghost costumes in an instant.

This is the power of branding.

The brand of Tang Dynasty Network can encourage more players to try it out, including those netizens who may not like the turn-based type.After they tried it out, Tangchao Network's boutique strategy attracted them firmly again.These two coexist with each other.Develop together.It is believed that after the release of this Fantasy Westward Journey, the brand value of Tang Dynasty Network will be further increased.

The answers to the questions raised at the beginning of the topic are self-evident.

Although 17173 did not answer the questions raised by this topic, the players have already told everyone, "It is precisely because of the strength of Tang Dynasty Network that he dared to say this sentence."

Since then, after the closed beta of Fantasy Westward Journey on Tang Dynasty Network started, there were not too many advertisements.It's just that some of the more outstanding articles that can reflect the characteristics of Fantasy Westward Journey are published on major game forums every day.Even ***.com has a novel called "Fantasy Journey to the West".

The author, from the beginning of Fantasy Westward Journey, wrote down every bit of what happened to him in the game.Because the player has a humorous style and good writing skills.After reading it, many readers entered Fantasy Westward Journey one after another to experience the feeling that the game brought to him.Let alone those netizens who never play games.After entering the game, he was even crazier than those old birds.

Unexpectedly, the brand effect of Tang Dynasty Network is so great.Even though Fantasy Westward Journey is still in closed beta, a large number of players still spend all day in the Fantasy Westward Journey game forum.There is only one reason, besides communicating with many players.The quota of 10 random activation codes per day is also what they are eagerly looking forward to.

Ten small activation codes every day, in exchange for thousands of players to watch every day.I just hope that I am lucky enough to get this activation code randomly in the forum.Even Chen Jiayi had to admire such a move.It can be said that Gu Xiaoyu has made full use of his brand advantage.

Chen Jiayi was very satisfied, so he didn't have to worry about the Tang Dynasty Internet anymore.For this reason, Chen Jiayi also called Gu Xiaoyu.

"Mr. Gu, Guang did a great job this time."

Chen Jiayi smiled, but he knew in his heart, "There are a lot of gunslinger articles on the Internet. They were not made by Tang Dynasty Network. Who else could be? This kind of method can deceive others but not oneself." Of course, Gunslinger Wen once It's really popular, most players are attracted by the many ideas mentioned in these soft articles.

That is, to spread the game without making people realize that they are advertising. This is the brilliance of soft articles.

"Thank you, Mr. Chen, for your compliment, but our business has not been completed yet."

"Why, there are other heavy methods?"

There are only a few types of widening methods, and the current effect is already very good. Is there a more powerful widening method?

If this is the case, then only on TV.However, with the development of the game industry in the past two years.It also caused many minors to enter the game, which made them famous and resentful for a while.At this time, the state imposed certain restrictions on the advertising scope of the game industry.For example, advertising between traditional media is not allowed.

However, to be honest, turn-based games are not suitable for large-scale advertising.Because players still need a certain process to understand the turn-based system.Only by relying on brand accumulation can we gradually attract users.In Gu Xiaoyu's planning, he never thought that after Fantasy Westward Journey, he would be able to surpass Piao Miao Journey in one leap.He only hoped that if a player came in, he would catch a player.

In this way, the accumulation of one by one will definitely exceed the number of people on the line of Misty Journey.

"Of course, otherwise, the current market is still a bit disadvantageous for our Fantasy Westward Journey."

In any case, turn-based games are turn-based games, with their own flaws.The brand effect of Tangchao Network can attract fans of Tangchao Network to try it out, but it may not necessarily attract newcomers.But now the major game manufacturers are competing for newcomers.A big piece of fat, if Tang Dynasty Network doesn't catch it, it will be a bit depressed.

"Well, it is indeed a bit of a disadvantage. However, turn-based games do not rely on advertising to win. It is already very rare for Tangchao Network to use its own brand to this extent. What, what else do you want? It is not because you want to call Me, to create momentum for Fantasy Westward Journey?"

"I have to say, as your subordinate, my admiration for Mr. Chen is as endless as the waves of the river."

Gu Xiaoyun was stunned, "I can even think of this."

"Oh, you really called me, but I don't have time."

"Hey, it sounds like Mr. Chen didn't guess it."

"how?"

"I don't need Mr. Chen to go to battle in person, but I want Mr. Chen to authorize Tang Dynasty Network to develop Zhuxian online games."

At this time, Gu Xiaoyu talked about his plan.

"So that's the case."

Chen Jiayi just thought that Gu Xiaoyu invited him to promote Fantasy Westward Journey.However, asking Chen Jiayi to authorize Zhu Xian's online game development rights to Tangchao Network has the same effect as asking Chen Jiayi to go to promote it himself.

"No problem at all."

The 3 engines built by Zhou Xiaoqiang and others are for Zhuxian ol.How could Chen Jiayi forget about Jade Dynasty's 3rd game masterpiece?However, this time Zhu Xian, Chen Jiayi will not be the same as in the previous life.

A copycat product of Perfect Company, if it weren't for the players' love for the book Jade Dynasty, how could Jade Dynasty ol be so popular.

Because Fantasy Westward Journey is a turn-based game, many innovations in it are not so easy for people to understand.Plus the previous two top technologies are no longer considered innovations.After the hype, there is no genre.For this reason, Fantasy Westward Journey may suffer a little in this advertising campaign.Gu Xiaoyu's thought of signing Zhu Xian this time also has the meaning of hyping Fantasy Westward Journey.

"Well, Tang Dynasty Company will hold a press conference in a few days."

The reason why this time was chosen was to expand the influence of the Tang Dynasty network.

Of course, Tang Dynasty Network can also use the gimmick of "adapting Zhu Xian" to promote Fantasy Westward Journey accordingly.Because, among these novice players, there are too many Zhu Xian fans.If you can attract these fans of Zhu Xian, and let them enter Fantasy Westward Journey before Zhu Xian has opened, it is also a good choice.

The day before the closed beta of Fantasy Westward Journey ended, Tangchao Network held a press conference for the online game adaptation of Zhu Xian in Linchuan.

【

Aishang Reading Network]