Rebirth Online Entertainment

Chapter [-]: Acquisition of toz company

"Xiao Li, come on, today you must come to play legend with me.【

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A company colleague said to Xiao Li.

"No, I'm still playing Fight the Landlords, at least it's free."

This guy named Xiao Li has known for a long time that his friend is playing legend, it looks very fun, and he wants to try it too.It's a pity that there is a fee for the legend.Although the fee is not very expensive, Xiao Li always feels that it is too cheating for a game that requires money.So, in normal times, Xiao Li always goes online to play chess and cards.

"Hey, don't blame me for not notifying you. From today on, Legend has announced that it will be free forever."

"What, it's free."

"Exactly, come on, I will share the client with you, and you can install it yourself."

Xiao Li became very interested when he heard that it was free forever.

In fact, Xiao Li has long wanted to play online games. A lot of friends, every time they meet for activities, they discuss how to play the game, where to go for equipment, and how to pk.At this time, Xiao Li is the most depressed.Because he didn't know what they were discussing, so he stood there in a daze during many activities.

In order not to be out of the crowd, now I hear from my friends that the legend is free forever, so why not play it.So, I directly copied the legendary client from the share shared by my friends, and immediately entered the game.

"Old Wang, come to Legend, it's free now."

"Brother, what news are you still watching, come and play the free legend."

"Beauty, why don't I take you to play games?"

After Legend announced that it was free, there was a huge response in the domestic online game circle.Countless game lovers have entered the legend all of a sudden.And, because this is the first free rpg online game.One pass ten, ten pass one hundred, everyone wants their friends to enter the game and play with themselves.

At least, when they came in, they were all rookies, and I taught them from the sidelines, and I felt like a master.

Chen Tianqiao didn't even expect that a small free charge would cause such a huge response.In this way, Shanda Network has achieved very good results without spending much on advertising.Because, this kind of free game, he is more attractive than the private server.At this time, a large number of private server investors can't wait to jump off the building.After finally spending money to buy the source code, I also spent money to rent a server for a year.

The server usage fee is not high, the high is the source code of the private server of the legend, which is several million, and now it is freed by Shanda Legend, and no one can play it.Even if you just enter directly and push the level to level 40, you won't be able to play much.Think about it, there are many people in the official server and there are many mms. Although the upgrade is a bit slower, we have plenty of time.

Become a master in the official uniform, that's fun.In the small private server, even if you fight all the opponents in the private server, there is no fun.Because counting and counting, there are only a few people.Moreover, those few people are also on time, not on time.As a result, members who had spent money to buy equipment before had no chance to find someone to pk.

Don't you see a lot of people, wearing top equipment, running around there, just to find someone to pk.Didn't you see, there are only a few players in the whole area, and it's just a stand-alone game to single out various bosses.Didn't you see that the dragon-slaying knives are like garbage, thrown on the ground, no one picks them up.

Who would dare to play with such a private server.Depressed members of the private server suddenly cursed the private server as cheating.

The equipment I bought with hundreds of dollars is worthless now.What's even more hateful is that not many people came to play.If the private server investor business continues, it will lose money.With a ruthless heart, he directly shut down the server.Since then, the insecurity of private servers has been fully reflected.

In response to this, Shanda also seized these loopholes.In the media, it is reported extensively from time to time.

What, you are playing private server.If you have a lot of money, if you rush in today, he will shut down the server tomorrow.If you don't believe me, try it.With such poor service and such a game with no reputation, do you still dare to play it?It's better to come back and play the official server. At the very least, Shanda is still a Chinese game company, and those private servers may be run by Koreans themselves.The most important thing is that the current legend no longer needs to spend money, and it has been announced that it will be permanently free.

All kinds of situations directly caused the popularity of the legend.With such a speed, it almost surpassed the Tang Dynasty network Fantasy Westward Journey.

However, Tang Dynasty Network is not in a hurry.

Tang Dynasty Network has absolute confidence in Misty Journey and Fantasy Westward Journey.Later generations have also proved it, although free games are mainly popular in the market.However, turn-based games like Fantasy Westward Journey, due to their excellent community gameplay, become more and more popular as time goes by.Every year that passes, the number of his players will increase a lot.

Then there is Misty Journey, which is a good game.Now there is a saying in the market, if you want to play classic games, you should play Piao Miao.If you want to experience it, then play legend.Therefore, the legendary free has little impact on Tang Dynasty Company.On the contrary, for a large number of Korean games, that is fatal damage.

The game represented by Korea is basically a routine.There are also such modes as upgrading and fighting monsters in Legendary.Everyone might as well play the legend, how to say, the legend is also free.Ever since, many other game players suddenly ran into the legend.This also directly caused the phenomenon that no one can play Korean games anymore.

This phenomenon suddenly made Korean game companies anxious, including Chinese game companies who came back from Korea.It's just useless to be anxious, and they can't change it so fast if they want to. Besides, after you finish the change, the market will have already been scored by legends.Fortunately, most of the domestic games have good plots, and many game players have a better feeling for domestic games.Although influenced by the legend, the influence is not as great as that of Korean games.

That's it, though, and it's been affected a lot.

They are considering whether the next game will also charge for props?Although they have never implemented this charging model, Shanda's Legend and BNB have now opened up a generation of game systems.My own game can't be a classic like "Piao Miao", if you charge more, who will play it?

It would be better to generously implement permanent free and open the door of the game to all players.In this way, ordinary players will see it and enter the game.As the number of players increases, the money will naturally flow in.For today's Internet companies, they have gradually understood the importance of users.

Regardless of whether the user is paying or not, the most important thing is to attract them.

……

After the legend became free, his upsurge has continued, but the lawsuit between Shanda and toz company is still unfinished.Because it involves the cases of two countries, and it also involves the emerging industry of the Internet, how can the Singapore Arbitration Court, like domestic cases, go to court as soon as it says it will file a lawsuit.A lot of preparatory work ahead has dragged on for more than a month.It was not until all preparations were completed that the Singapore Arbitration Court invited the two companies to the court.

Of course, at the beginning, it was not in the form of a court session, but in the form of mediation.

Because, for them, it is difficult to hold a court session.In many places, there is no law to follow, and the courts must judge cases according to the law, and there is no law to follow.Even if he killed someone, if the law did not write that killing is a crime, then the court would not be able to pronounce a sentence, this is the law.If the loopholes in the law can be seized, it can be regarded as a business strategy.

Don't call it shameful.Those who don't know how to be flexible will be finished in the end.If you can save yourself, you will be ashamed.

In the business world, how many are good names?

Not to mention, Singapore's mediation is really interesting.

On the one hand, toz company saw that Shanda directly abandoned toz and started the era of free games alone. Suddenly, the game became popular.But looking at himself, now he is caught in a lawsuit, but he can't get any fees.While anxious, there is no other way, after all, the money is earned in Shanda's pocket.They couldn't be more aware of such a case.At least one or half a year must be played, and if it is longer, ten or eight years is also possible.

If Shanda Company wants to delay, they really can't help it.You know, now Shanda is biting your private server incident, and toz company can't give a perfect explanation for the private server incident.For example, to prove that you have not leaked.

Therefore, they were very happy with Singapore's mediation.

Seeing that the goal has been achieved, Shanda Company is also happy to stop mediation.

How to put it, I have signed a contract with toz company, and there is black and white on the contract, and no one can escape.A few months later, Legend's agency period is coming.If things continue like this, toz company will be ruthless, insisting on the expiration of the contract and withdrawing the agency rights, Shanda company may also be very embarrassed.

Seeing the mediation, the two parties sat up and discussed together.

At this time, Toz Company agreed to continue to renew the contract with Shanda Company, and the share remained the same.But how could Shanda Company agree to it? You created a legendary private server and almost killed Shanda Legend.If I wasn't smart, the legend would be over now.You divide it into 3:7, how can it be so easy?

Besides, the current legend is no longer the original legend.Although in many places, the legend is the same as the original legend.However, the most important charging model, he has now become permanently free.I can even publicize that the current legend is not an agent, but Shanda's independent research and development.

Of course, Shanda may lose in a lawsuit on this point.But if you lose, you lose. I will send a special team to fight against you for three years.Three years later, we lost, so we paid compensation according to the compensation standard for making infringing games.

Those who don't understand may be optimistic about compensation.However, if he really understands it, he will know that this compensation is very famous, and he has no standards.

Because no one can see or touch the interests on the Internet.

Just like the battle between Tencent and 360 in later generations was so fierce, the court only sentenced 360 to pay 40 yuan to Tencent.The most ridiculous thing is the lawsuit between Pingguo and Microsoft.The two companies fought for several years, and in the end Apple won, but Microsoft only paid a $1 infringement fee.

Of course, news such as acknowledgment of copyright infringement must also be published publicly.

However, there are many infringement cases on the Internet.I admit it and admit it, anyway, I made money.

As the saying goes, hooligans are not to be feared, but they are educated, and it depends on whether you are a hooligan or not.You are a hooligan, and you are a hooligan who understands the law, ok, then you win.You are not a hooligan, and you do not know the law.If you don't know how to take advantage of his loopholes, then you stand aside.

With such an advantage, Shanda Company is not willing to stop here, and with one word, set the share plan at 1:9.

Facing Shanda's fierceness, Toz was very depressed.However, they obviously would not agree to the 1:9 share plan.And, be firm.Finally, under the mediation of the Singapore Arbitration Court.The two parties renewed the contract for another two years, and the sharing ratio was set at 1:5

The reason why Shanda Company agreed was because it felt that the share ratio was acceptable and Shanda Company could accept it.Second, Shanda Company is an agency company after all, and it has signed a contract with Toz Company.If the toz company is in a hurry, he will hold on to the contract, and even if he admits that the source code was accidentally leaked by an employee, he will take back the Legendary agency.

At that time, Shanda Company really has no way out.

Besides, Shanda didn't want to present himself as a completely unreasonable hooligan.Because everyone knows that the legend is that the toz company is an agent to Shanda, although you can occupy it now.However, Shanda will continue to move forward in the future.You can't rely on a legend to make a living, if it is still the case.Which game company will dare to represent the game to you in the future?

Taking everything into consideration, Shanda still nodded in agreement.

All of this is being done in secret, and no one in the outside media knows.When Chen Tianqiao revealed the preliminary plan to Chen Jiayi, Chen Jia nodded his head, quite satisfied with the plan.Now for Shanda, not only has it solved the problem of private servers that cannot be solved in future generations, but it has also greatly reduced its share fee.

Such a beautiful business war, I am afraid that after it is spread, it will become a textbook for the battle for hegemony in the business world.However, Chen Jiayi thought that there is another threat that has not been eliminated, that is, Toz Company still has a Legend 3.It has not yet started to act as an agent in China, if this lawsuit is resolved.Then, Toz Company will immediately delegate Legend 3 to Guangtong Company.

Legend 3 and Legend are actually similar.Facing the back move of toz company, Chen Jiayi was ready.Said to Chen Tianqiao, "Toz company, the headquarters still needs to make some arrangements, you should deal with them first."

After finishing speaking, Chen Jiayi said to Liu Sichen of Tang Dynasty Venture Capital, "Notify Tang Dynasty Quantum Fund and prepare for action."

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