Extracting skills from movies

Chapter 558 You are crazy!
“Spending $800 million on the rights, are you crazy or are we crazy?

Converted into HKD, it’s as much as 6 million, not worth it at all! ”

another representative retorted angrily.

Su Xiao smiled and waved his hand, and continued:

"You are wrong. Our program is highly replicable and adaptable.
It can also be localized according to the cultural backgrounds of different countries and regions and the preferences of the audience, incorporating local music elements and cultural characteristics...

There is no direct correlation between production costs and copyright value, and I hope you can consider the intrinsic value of the program more."

"But the copyright fee of 800 million US dollars is simply a sky-high price!"

Another ITV representative spread his hands and tried to find fault:
"From what we understand, the profits of the show so far are far from this figure."

“Discussing only financial returns doesn’t fully reflect the value of a show.”

Su Xiao said calmly:

“But I can say with certainty that the revenue from Voice of the East has long exceeded the production costs.

Moreover, your British market is vast, and the 800 million can be easily recovered through a few episodes of the show.

If you are not willing to pay, I am sure other TV stations will be more than happy to take over.”

"My God, don't you know that we are taking a gamble by purchasing your copyright?

The bet is whether "Voice of the East" can adapt to British audiences."

Karlov seemed a little excited:
"Do you think other TV stations would dare to take out such a large sum of money to gamble?"

"Mr. Karlov, you are wrong. This is not gambling, but an investment!"

Su Xiao smiled slightly:
“As I said earlier, Voice of the East has already proven its strength and is highly replicable.

For example, in Hong Kong, many foreigners who originally did not watch local TV stations have become fascinated by this program.

I believe you have done sufficient market research on this point.”

He took a sip from the teacup and said leisurely:
“In addition, ‘Voice of the East’ is a comfortable show suitable for the whole family to watch, and everyone from children to the elderly can find fun in it.

Once broadcast, the novel setting will not only attract a large number of viewers, but also attract advertising from large international companies.

There is no need for me to elaborate on how much benefit there is.”

Several ITV representatives looked embarrassed.

Obviously, he feels uncomfortable with Phoenix TV's tough attitude.

In the British television industry, the BBC is the leader, and ITV follows closely behind, always looking for opportunities to break through.

Since they noticed the movements of the Cholan TV, they also sent people to evaluate the Voice of the East.

Everyone thinks this is a program with huge potential and value!

Just as Su Xiao said, it is full of gimmicks, the mechanism is novel, and the schedule and the overall packaging of the program are very high-end.

It has a wide audience, not limited by age, race or cultural background, and has a strong sense of touch and appeal.

Of course, replicability and adaptability are also key points.

The most important thing is that ITV is worried that other TV stations will get there first!
After a brief discussion, Karlov's attitude became more sincere:

"Mr. Su, we come here with great sincerity, hoping to close this deal as soon as possible and showcase the brand charm of Oriental Voice.

What if we can both come to a compromise of, say, $500 million?"

Su Xiao smiled slightly:
“Since you are so sincere, we are willing to take a step back and offer $600 million.

At the same time, we will send the original team to provide full support.

Our final offer was to ensure the show could be broadcast on ITV."

Karlov hesitated for a moment, and seemed satisfied with the result:
"Okay, Mr. Su, you win."

Su Xiao stood up and stretched out his hand:

“I’m so glad to have reached an agreement with you!

Karloff, believe me, this is a great deal and it will bring ITV at least $8000 million in revenue!”

With the successful sale of the copyright of "Voice of the East", Su Xiao felt both excited and emotional.

This is the first time that the copyright of a program in the country has been sold at such a high price.

The US$600 million is not only a recognition of the quality of "Voice of the East", but also a new milestone for Phoenix TV.

At this moment, Du Sheng's image appeared in his mind again.

If it weren't for Du Sheng's reminder, they might have hastily completed the deal at a lower price.

It has to be said that the other party can be called the pilot who leads Phoenix TV to create miracles!
At this time, the crew of "Forensic Heroes" was discussing the script while eating melon seeds, and the atmosphere was quite relaxed.

Seeing Su Xiao walking into the hall with a smile on his face, everyone put down the snacks in their hands and stood up to greet him.

"Everyone, please take a seat. Let's be casual today. Don't be too restrained!"

Su Xiao smiled and waved his hand, motioning everyone to sit down.

“The success of Forensic Heroes not only suppressed TVB’s counterattack and set a record of 35% high viewership for Phoenix TV, but also laid a solid foundation for the development of our own dramas!

All this proves that Phoenix TV is in the stage of taking off.”

"It's a pity that Mr. Du is still in Japan to wrap up his tour and can't be there in person.
But he called me specifically to ask me to express his gratitude to all the crew members on his behalf!"

As soon as these words were spoken, there was warm applause from the audience.

Liu Jiahao responded with a smile:
"In fact, all this requires strong support from the station, otherwise the funding alone would be a huge obstacle for us."

Everyone smiled, and understood the implication.

If it were to be the internal fighting within TVB factions, let alone whether the project could be launched so quickly, I'm afraid the casting and signing would be a mess.

Ma Guoming nodded in agreement:
“That’s right, it’s because the station has built a good platform for us that we can attract so many viewers.

Now even foreign TV stations are actively approaching us to discuss cooperation, it is definitely going to take off!"

Su Xiao heard this and smiled brightly:
“Haha, this is the result of everyone’s joint efforts!
Of course, merit must be rewarded, and we will not forget everyone who has worked hard for Forensic Heroes."

Hearing this, everyone felt a warm current in their hearts, and at the same time, a bit of hope.

“When you first joined Phoenix TV, President Du promised that he would give the creative team a share of the profits based on the profitability of the TV series.

Although "Forensic Heroes" has not yet finished broadcasting, in view of his proposal, the station decided to give out 300 million yuan as a reward first.

If we continue to work hard in the future, we will distribute it to everyone according to the established agreement.”

As soon as the words fell, the conference room suddenly became lively.

For a small crew, 300 million yuan means that everyone can get a generous extra income.

Especially core members like Liu Jiahao may get hundreds of thousands of yuan.

Even ordinary staff can get a big red envelope.

Compared to the past when they could only receive a fixed and meager salary at TVB, now not only are the salaries higher, but they can also enjoy additional profits, which makes everyone full of confidence in the future.

Liu Jiahao clenched his fists happily, secretly glad that he chose Phoenix TV.

This profit share is not only an economic gain, but more importantly, it symbolizes the station's attention to them.

This will undoubtedly inspire the team to have greater creative momentum and passion.

Su Xiao felt very gratified when he saw the group of fighting faces in front of him.

He knew that such an incentive mechanism would boost the enthusiasm of other crews and improve the overall work quality and efficiency.

Only by forming a virtuous circle can Phoenix TV maintain a high level of competitive advantage and compete with other rivals.

"Thank you, Mr. Su!"

Everyone was overjoyed and expressed their gratitude.

"In addition to thanking President Su, we should also thank Brother Sheng and Phoenix TV."

Yang Yi turned her beautiful eyes and said softly:

“If he hadn’t joined Phoenix TV and was determined to rebuild the production department, we wouldn’t have had the stage to perform.

I believe that under the leadership of Brother Sheng and President Su, Phoenix TV will become even more brilliant!"

"Thank you Mr. Du! Thank you Phoenix TV!"

Everyone laughed loudly, followed by a burst of enthusiastic cheers.

At the same time, Du Sheng, whom they mentioned, had actually returned to the mainland.

However, he did not have much time to rest and returned to the headquarters first to deal with a backlog of important matters.

After being away for so long, many things have become a little vague.

Fortunately, Ye Jingzhi and Zhong Zhen helped me, otherwise it would be a real headache.

"Didn't you say before that you would create a skincare brand for Girls' Generation?"

Zhong Zhen flipped through the documents and said:

"Not long ago, the head of a domestic manufacturer that cooperated with Estee Lauder wanted to immigrate. I asked someone to investigate and bought the company after finding it a good fit."

Du Sheng didn't expect that she still remembered this incident, and said with a smile:
“Of course I’m at ease with you doing the job.

By the way, what are those girls busy with recently? "

"What else? They were all so excited after attending your concert."

Wang Jinhua, who had just entered the room, said casually:

"So in addition to academics, I recently took the initiative to attend two compilation concerts to gain experience."

Du Sheng was a little surprised, but not surprised.

After all, with high-quality masterpieces such as "Tian Long", "Legend of Sword and Fairy", "Tang Dynasty", and "Water Moon", they don't care much about slightly inferior film and television dramas.

Plus, the group’s popularity is unique in the country, so there’s not much competition and no pressure.

When it comes to money, they are all wealthy women.

In terms of investment, the skin care brand is currently being arranged and we are not interested in other brands for the time being.

Coupled with the impact of his large-scale concert, I can hardly suppress my little thoughts.

During his concert in Bay City, he was harassed by several girls in turn, asking him to play a few more songs for them. It was obvious that they wanted to make up the concert repertoire.

"Since they are interested, let them do as they please."

Du Sheng smiled indifferently.

This is better than joining a messy crew and wasting your health. "There are some signs of progress in the Music Library Association."

Ye Jingzhi knew what Du Sheng was concerned about and said:

"Liu Changle has used his own media connections to contact record industry unions in Singapore, Malaysia, and China, and has reached a preliminary agreement.

I have also contacted the mainland Musicians Association, the Music Copyright Association, the three major music academies, and the Bay City MST, and they all welcomed it..."

She knew very well why Du Sheng planned to build a music library association for the Chinese.

This is obviously to make preparations for the future development of the music industry.

In a word, it’s better to be prepared.

Du Sheng was very satisfied with their efficiency and asked a few questions on the topic.

After discussing the business, he asked Wang Jinhua about the company's situation:

"Sister Hua, are there any problems with the filming for the crew?"

Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.

“There are some ups and downs, but it’s still stable.”

Wang Jinhua said:
“For example, when I was working with Lai Shui-qing on the drama The Princess Weiyoung, we almost had a fight with another crew over the location and scenery.

Su Youpeng was pushed to the ground, and a photographer suffered a broken leg..."

Du Sheng was startled, and searched for it but didn't have any impression:
"Are Bingbing and Jingwen okay?"

"It's nothing serious, but the crew will probably have to stop working for a few days until the relevant authorities intervene."

Wang Jinhua continued;

"Everything is going well with our three crews. People in the industry are quite respectful..."

Star Media is currently filming three dramas.

They are "Drawing Sword" and "The Inspector General of Song Dynasty", which were co-produced with two Yangshi channels.

Since the former involves sentimental themes such as military, history, and revolution, most of the StarCraft games are just cooperative.

However, directors, screenwriters, artists, etc. account for half.

Of course, a drama with such a wide range of subject matter has to be shot in the deep mountains and forests, which is very difficult to film. Currently, the progress is less than one-fifth.

The latter is led by Star Media, with YangTV-1 accounting for % of the investment. Although the producer and director each have their own share, most of the others are from Star Media.

For example, the list of leading actors includes He Bing, Zuo Xiaoqing, Tong Liya, etc.

This type of costume suspense drama is mostly shot on indoor sets, which makes shooting much faster and less affected by external factors.

The last one is the urban inspirational drama "Struggle".

The producer is Hou Hongliang, and the leading actors are Tong David, Gao Yuanyuan and others.

According to Wang Jinhua's visit to the set, one third of the film has been shot and it is expected to be completed before the summer vacation.

"By the way, the director Chang Jing and screenwriter Ning Caishen of 'Wulin Wai Zhuan' came to visit a few days ago."

At this time, Zhong Zhen interrupted:
"They were asking indirectly, when will the second half be prepared?"

She is the producer of this drama, which has received pretty good ratings and I will continue to pay attention to its follow-up.

As for why the other party doesn’t just leave Star Media behind and do it on their own?
That's because the script, actors, photography and other aspects are all under control.

Otherwise, with Ning Caishen's money-seeking personality, he would be easily poached by other companies.

Du Sheng thought for a moment and said:
“According to what they said, there are still about 40 episodes left, right?
Follow the cooperation method in the first half, and if they agree, we can continue."

Previously, Ning Caishen and Chang Jing had been unable to find an investor and had to ask for help from Xingji. But now that they have become famous, there is no guarantee that they will not have other ideas.

Of course, after this cooperation, there will probably not be another one.

This is a question of character.

Afterwards, everyone talked about "The Disguiser", for which they had previously acquired the adaptation rights, as well as Phoenix TV's self-produced dramas.

"Director Ye Weixin said that the crew is almost ready. When can you join the crew?"

Before leaving, Wang Jinhua remembered something and turned around to ask:

"He said to pick a day to start filming."

She was talking about the sequel to the movie "SPL". Both parties had finalized the cast, script and other aspects years ago, and only the casting and location planning were left.

"It will probably take me about three or two days to finish handling matters here."

Du Sheng knew that there were still many things to do later and he couldn't delay any longer.

However, he had to go in person to check on Gao Yuanyuan's mother's condition, attend the Music Library Association, and film the honorary mentor of "The Voice of the East".

But to be honest, the creative team of this movie has not changed much.

The directors are still Yip Wai-hsin and Du Sheng, and the action director is Hong Yu-bao.

As for the leading actors, except for Simon Yam who has no schedule, the other actors are basically there.

Just to fit the character, some aspects were adjusted.

For example, the Yue-Nai gang leader Zha Ge has a unique heroic temperament and is a highlight in the movie.

Hong Yubao previously played the role of Wang Bao, who was also a gangster boss, so it's quite good for him to continue the role.

After all, his aura is strong enough and his performance is full of tension, able to show his dominance and cunningness to the fullest.

As for why not find the actors from the previous life?

On the one hand, this is a sequel, and since there are no problems with the original crew, they will certainly not be replaced casually.

Otherwise the relationships in this circle would be chaotic.

Secondly, Du Sheng actually sent someone to contact Ray Lui, but unfortunately he was filming "The Green-Faced Beast" in mainland China.

Thirdly, having Hong Jung-bo play the role of Zha Ge can make the character more intimidating and complex, and interpret the image of the leader of the criminal group from another perspective.

The same goes for Tony, the second oldest boy in Vietnam.

This is a villain with superb kung fu skills and a ruthless heart.

In "SPL", Wu Jing plays Aji, who is also a villain, and he demonstrates excellent martial arts skills and a cold killer temperament in the film.

There will naturally be no problem if this role is given to him.

Of course, Du Sheng also has selfish motives here.

We should bring mainland actors along to the best of our ability, even if we don't ask for anything in return.

Gu Tianle plays Watson, Shi Xing plays Yu Ahu, and Fan Bingbing plays Qiu Di, nothing has changed.

However, Liu Tao, upon learning that his best friend was working with Du Sheng in a movie again, was so envious that he insisted on making a cameo appearance.

Du Sheng remembered that he had a female police officer named Xiaoying under his command, so he simply gave it to her.

There aren't many lines anyway.

"Okay, I'll make the arrangements first."

As the head of the artist department, Wang Jinhua certainly cannot be careless in her work.

Du Sheng is both the founder and the company's top star. "Flash Point" is Star Media's first film and highlight of the year, so of course she has to do it herself.

Follow the crew throughout the whole process and try to ensure that the crew does not make any mistakes.

Du Sheng was indeed very busy during these three days, as he traveled between Hangzhou, Beijing, Guangzhou and Hong Kong successively. He felt dizzy just from the flight changes.

The first is "Voice of the East". Although he, as an honorary mentor, does not need to be a permanent resident, he still needs to be given some shots.

Especially when we enter the final round, we have to come back from time to time.

Fortunately, Gao's mother recovered well. The body-tempering pill was indeed very effective. She can now do some light work and he doesn't need to spend much effort on her. He just left a prescription for her to try.

Unfortunately, Gao Yuanyuan was still filming on the set, so the girl was unable to fulfill her sweet promise.

But Du Sheng is not in a hurry, as there will be plenty of opportunities in the future.

The opening ceremony will be held tomorrow, and he also has an important part to deal with.

That is the styling and makeup design.

As the saying goes, 'If you don't look right, you lose everything'.

A fitting image can completely transform a person's entire style.

After Du Sheng came to Hong Kong, he put this into practice.

The styling should reflect the character Ma Jun's hot temper, avoid mediocrity, and be consistent with the character setting.

After careful consideration, the stylist selected a specially customized wig and carried out meticulous design and trimming.

Wang Jinhua and director Ye Weixin watched the whole process from the side.

Du Sheng felt that the image could refer to his previous life, making him look more muscular and more violent.

But Wang Jinhua believes that as the company's top star, his image must take the overall situation into consideration and ultimately be calm.

In order to strengthen the character's personality traits, the makeup artist made his eyeliner and the tails of his eyes thicker and heavier.

At the same time, the three-dimensionality of the face is highlighted through the clever use of highlights and shadows.

Especially on the cheekbones, nose bridge and chin to create a raised eyebrow effect.

"This is just light makeup. It won't affect your image, Du Sheng!"

With the careful modification of the makeup artist, Du Sheng's image in the mirror gradually became vivid.

The overall temperament also undergoes subtle changes.

The effect may not be significant if you look at one of them alone, but when combined as a whole, there is a sense of calmness with a hint of irritability.

The choice of clothing is equally important, and the crew prepared a series of everyday clothes for Du Sheng that suits the character's identity.

The purpose is to emphasize the character's cold and stoic qualities through plain and ordinary costumes.

Of course, the most fundamental changes still need to be made by Du Sheng himself.

For example, slightly tightening the body, lowering the shoulders, and looking lonely and cold, etc., so that the overall image can be more in line with the character of Ma Jun.

Du Sheng took a few looks and was quite satisfied.

Only then did I go with the team to take the final photos.

.........

(End of this chapter)