Extracting skills from movies

After a week like this, Du Sheng finally finished filming his scenes in China.

However, he had no time to relax, and could not care about the complaints of Zhang Baizhi and Yang Mijiniu who were still filming.

I flew to Beijing that day to shoot the MV for the Olympic promotional song.

Fortunately, Zhang Yimou was indeed reliable and completed the shots in just one day.

The next day, Du Sheng immediately accepted an exclusive interview with Sohu and participated in Yangshi's variety show "Happy Station" to do pre-promotion for the upcoming "The Departed".

According to the negotiation between Warner Bros. and Interstellar Media, the film will be released simultaneously in North America on December 12.8th.

Calculating the time, there is only half a month left.

As for Asia, China and Japan are expected to be a week later.

In order to fit the publicity window, Du Sheng is destined to be very busy in the future.

For example, in North America, the crew has planned three sets of promotional plans.

As one of the leading actors, he also had to cooperate.

That evening, the group boarded a plane and headed straight to the East Coast.

Speaking of which, Du Sheng's popularity has been maintained well recently due to the sudden popularity of "Baby Project" and the aftermath of "Ultimate Fighter" still fermenting on streaming media.

There have even been rumors recently that many Hollywood producers have extended olive branches to Du Sheng.

In fact, these rumors are not groundless.

Du Sheng did receive quite a few invitations, but he declined them all.

Most of these invitations come from small and medium-budget productions, which intend to use his fame to increase attention.

The highest investment was just a second-tier production with 30 million US dollars, and it was very borderline.

For Du Sheng, these opportunities have no practical significance.

The current focus is naturally on the North American premiere of "The Departed"!

However, with his rising popularity in the Lighthouse Country, many things became a natural thing.

For example, the publicity and promotion of "The Departed" in North America went exceptionally smoothly.

As for the marketing plan for the Asian region, he has already asked the company to start preparing.

His fans will naturally be the first audience for the movie, and it will be promoted on platforms such as Renren and Tieba as soon as possible.

Except for the domestic part, all other offline promotions of "The Departed" are handled by Warner Bros.

With Du Sheng's current super high popularity and the participation of Hollywood superstar Leonardo, this drama has naturally attracted a lot of media attention.

After the group arrived, before they had time to rest, they were called by the head of Warner's publicity department to discuss the itinerary arrangements.

After some discussion, the publicity plan was quickly finalized.

The film market in the Beacon Country is mature and has a clear annual schedule.

The most popular seasons are the Christmas and summer vacations, when a large number of blockbusters gather every year for fierce competition.

This year is no exception.

The most popular one is 20th Century Fox's fantasy comedy "Night at the Museum".

"Dreamgirls," produced by Paramount and starring Beyoncé.

And "The Book of Revelation" which tells the story of Mayan civilization.

However, the one with the most dazzling lineup has to be "The Departed"!
In the backstage of ABC TV station, Leonardo, who had just arrived from Los Angeles, saw Du Sheng and immediately opened his arms and gave him a warm hug.

"Ah Sheng, well done!

The cover character of Time magazine is more impressive than me!"

Leonardo said, giving a thumbs up.

To be honest, when the news reached Los Angeles, Leonardo felt a little uncomfortable when he heard that Du Sheng had caused such a big fuss in the Beacon Country.

After all, he worked hard in Hollywood for many years before he gradually gained a foothold and became a top star.

But before he could fully enjoy this achievement, Du Sheng's popularity in North America skyrocketed and his fame was almost catching up with his own.

It was inevitable that Leonardo felt a little unbalanced as the other party had reached such a height in just over a year.

Fortunately, the two people's development areas do not completely overlap, and Du Sheng's focus is still on the Asian market, so the competition is not fierce.

In addition, Du Sheng is not only an artist, but also a business tycoon. It was a great honor for him to be able to humble himself and work with him. Leonardo's unhappiness soon disappeared.

After some teasing and joking, Leonardo accepted the reality calmly and sent sincere congratulations:

"I heard that your big production 'Wanted' will also be released next year. Is this going to kill all the Hollywood blockbusters?"

"Your other blockbuster, Blood Diamond, will also be released next year. This is truly terrifying."

Du Sheng laughed and joked:
"By the way, the main focus of the promotion of The Departed is still you, after all, you are the male lead."

Leonardo laughed when he heard this and felt more balanced.

Just as the other party said, he is the leading actor in this film, and the greater Du Sheng's international fame, the more beneficial it will be for publicity.

After all, if The Departed is a huge international success, he will be the biggest beneficiary.

The two had a lively conversation and then entered the program recording session.

"Leon, will there be the kung fu duel scenes that the audience expect in the movie?" asked the host.

“Not only that, but there are also many grand scenes!”

Leonardo answered confidently:
"The action showdown between Ah Sheng and I will definitely give the audience a thrilling experience."

"Du, is your role in this play similar to your image as the 'world boxing champion' in real life?"

"No, this time I play a villain who is both good and evil, and I have a life-and-death battle with Leon." Du Sheng explained.

“Du, I didn’t expect your net worth to be over $10 billion!
I thought you were just an entertainment star, but I didn’t expect you to be a wealth guru!”

the host exclaimed.

"I don't know if it has exceeded $10 billion, but I hope the global box office of this film can exceed this number..."

Du Sheng was not overly modest. After all, people here just liked to be praised by successful people.

The two of them talked and conversed with the host based on their rich experience. The atmosphere was relaxed and pleasant, which warmed up the release of "The Departed".

In Du Sheng's expectation, he and Leonardo's fan base could only contribute a maximum of $3 million to the box office.

The real big money still depends on passers-by.

Therefore, the pre-promotion must go all out to let more people know that this crime action blockbuster is about to be released.

As for online and offline promotion such as newspapers, posters, and streaming media, Warner Bros. is responsible for it.

In addition, Du Sheng also organized a special event for this purpose.

This is big news for countless fans of "!

Outside a large convention center in New York.

Several police cars were parked on the roadside, and more than a dozen fully armed policemen were stationed there, watching the influx of people.

"Bob, is there any big event here today?"

A white policeman drank milk tea and explained to his companion:
"There's going to be a movie promotion event here, and the organizers asked us to come and maintain order."

Another policeman asked curiously:
"Do we need to send so many people just to promote a movie?"

"The organizer said they were afraid some fans might bring real guns to participate!"

The two looked at each other and smiled, thinking that this request was a bit exaggerated.

After passing security check, a white student rushed into the venue impatiently.

He is none other than the famous “Crazy Chris” on the forum.

Ever since The Departed announced its release date and a press conference in New York, the film forum has been in an uproar.

Many passers-by were curious because this press conference was very different.

Stepping into the convention center, Chris saw that a crowd had already gathered and was exclaiming in surprise.

Chris squeezed over to take a look and saw a group of cosplayers dressed exactly like the movie characters:
Policemen and gangsters, holding AKs, Desert Eagles, sniper rifles and even daggers, strike all kinds of classic poses of arrogance, coldness and gloomy eyes.

From costumes to weapons, every detail in the movie is restored, and each character comes alive.

Chris was very excited and felt that this wonderful role-playing was worth the trip.

Many players held up their cameras to take pictures, and some even couldn't wait to take photos with the actors.

Although the cosplayers politely declined the request to touch the weapons, it did not dampen the fans' enthusiasm.

When the atmosphere was about right, the broadcast guided the audience to gather towards the center stage.

The lights gradually dimmed and a spotlight shone on the stage.

Heavy metal music suddenly sounded, and the high-pitched singing came like a tide, instantly igniting the passion of the audience.

At the edge of the stage, a calm man in police uniform rolled out from backstage.

He raised the Desert Eagle and pointed it at the audience, instantly pushing the atmosphere to a climax!
"It's Leon!"

The audience was suddenly in an uproar, and fans were screaming with excitement.

After changing several classic poses on the stage, Leonardo assumed a guarded posture and then looked vigilantly to the left front.

The next moment, a group of policemen holding submachine guns came out from the backstage one after another, and followed him, squatting or lying in all directions, ready for battle.

This vivid stage play immediately caused the audience to cheer.

It’s true, they also had a sense of being there to some extent.

Just then, a spotlight suddenly lit up on the other side of the stage.

A young man wearing a black windbreaker and sunglasses appeared with a stern expression.

Brush brush!
The policemen locked their guns on him almost in unison.

Leonardo's eyes were solemn, but surprisingly he did not give any orders.

"Du!"

There was another burst of cheers from the audience.

Du Sheng took off his sunglasses and walked through the blockade as if he was in an empty space, just extending his index finger and pointing lightly.

Following his gesture, a group of murderous villains appeared one after another, holding various weapons——

Some were holding AK-47s, some were carrying M3 shotguns, and some were even holding an M249 light machine gun.

Faced with this lineup, who would dare to act rashly?
Even though the audience knew there were no bullets in the gun, they were still frightened for no reason by the realism.

At this time, a blonde beauty wearing a tight uniform and a miniskirt, with fishnet black stockings on her legs and high heels on her feet, walked onto the stage gracefully.

Blake Lively stood in front of Du Sheng, snuggled in his arms, took out a silver pistol and made a "bang" gesture towards Leonardo.

Cheers broke out at the scene again!

Chris noticed that this show featured many new weapons and characters that had not been seen in previous stills.

Especially this blonde beauty.

He secretly guessed in his heart that this might be a plot revelation in the movie!

Next, the two sides engaged in a fierce gun battle on the stage.

The light beam special effects drew streaks of light in the darkness, making the audience excited.

In the end, only Leonardo and Du Sheng were left on the stage.

They threw away their empty weapons and engaged in close combat.

The realistic Kung Fu showdown instantly ignited the enthusiasm of the entire audience.

At this time, the audience had already been excited by this wonderful performance, and everyone was shouting with red faces.

I didn’t expect to see such a bizarre scene at a press conference!

In the end, the two men picked up the abandoned submachine guns, pointed them at each other and pulled the trigger.

As the music faded and the stage fell into darkness, the performance came to an end.

But the noise from the audience did not die down for a long time.

"Leon!"

"Du!"

The audience continued to shout excitedly.

This is both a cheer for the wonderful performances of the two leading actors and a tribute to their favorite idols.

A moment later, the searchlights on the scene came on.

The actors who had just appeared on the stage reappeared and received prolonged applause from the audience.

As expected, this novel press conference went viral on the North American Internet the next day.

Especially on YouTube, you can see wonderful clips of it everywhere.

It can be seen that this film has the potential to become a hit.

However, in order to promote the film to the greatest extent possible, publicity cannot be stopped, and the two leading actors have to act separately.

In order to maximize benefits, Warner Bros. launched personal posters centered on Du Sheng in some important markets and named the male lead.

For example, in core ticket-settling markets such as Modu, Hong Kong, New York, and Beijing, they have also tailored exclusive visual solutions for this purpose.

From the huge posters covering the subway stations to the dynamic advertisements on the LED screens in shopping malls, Du Sheng's profile close-up and the gold-plated words "leading actor" always occupy the center position.

The most eye-catching thing is the new opening design. His figure stands side by side with Leonardo, as if suggesting that the two heroes on the screen are about to fight each other.

In order to further highlight Du Sheng's role, producer Hamza and director Martin also made detailed post-production adjustments to the film.

While ensuring the continuity of the plot, Du Sheng's screen time was cleverly increased to almost one-fifth more than before.

At the same time, the crew also released a poster showing the two leading actors, Du Sheng and Blake, gazing at each other affectionately.

They even intentionally spread the news through the media that the two had fallen in love during the filming, adding fuel to the hype.

In addition, the organizers also arranged for Du Sheng and Blake to participate in Mandela School activities together.

As the main force of movies, students have always been one of the focuses of Hollywood publicity.

The Mandela School campus competition this year is particularly eye-catching, not only because of the competition itself, but also because the participation of star students has made the atmosphere extremely lively.

According to the cooperation plan between Warner Bros. and the school, Du Sheng, Black and other main creators of "The Departed" will participate in the football match between Mandela School and Campbell Hall School.
In the evening, "The Departed" was screened in advance in the school auditorium so that teachers and students could have a sneak peek.

The car that Du Sheng and Ma Yaowei were riding in drove directly into the parking lot of Burbank High School. After getting off the car, they went straight to the football stadium.

As a well-known private secondary school in the area, the facilities here are impressive.
In particular, the football stadium that can accommodate more than 10,000 people and the large and beautifully decorated library left a deep impression.

Looking at all this, Zhang Haolong couldn't help but sigh:
"It would be great if I could study in a private middle school like this..."

Ma Yaowei rolled his eyes and said:
"With your 'talent', I'm afraid you'd be more suited to fighting here."

Du Sheng laughed and joked:
"Maybe we can even set up a branch of the Hongxing Society here to carry forward the Hongmen ideology."

Zhang Haolong: “…”

When they arrived at the side entrance of the football stadium, representatives from Warner Bros. and Mandela School were already waiting there and enthusiastically led them into a spacious and comfortable lounge.

"Brother Sheng!"

As soon as he saw Du Sheng, Blake immediately rushed over and gave him a huge hug:
"I've been waiting for you."

Du Sheng smiled slightly and let her pull him inside.

………(End of chapter)