Extracting skills from movies

Chapter 693 Fanatic Disciple
Warner TV's eye-catching strategy is extremely shrewd.

Cut the video into multiple segments and broadcast them at different time periods.

In particular, the headline of the evening express was titled "The chivalrous Chinese boxing champion is the hero of New York today!" and focused on the thrilling clip of him confronting the armed gangster in the locker room.

Alyssa hosted the event herself, her voice trembling:

"We don't know how to thank him. He stood up to the gun and saved 28 lives, including mine!
Isn’t this a hero?”

There is no need to exaggerate, once the video is released, it is enough to shock countless people.

After all, the criminals had a shotgun in their hands, which was a powerful weapon capable of shooting people into pieces!
Even the policemen wearing bulletproof vests didn't dare to confront him head-on, let alone ordinary people?

The three major TV stations, ABC, NBC, and CBS, all broadcast these clips crazily.

When Du Sheng left the scene, he appeared in front of the media and let reporters take pictures of his blood-stained but resolute face.

These photos instantly became hot commodities and were even used as headlines in newspapers.

"I can't abandon my friends, and I can't stand by and watch them die."

The shot of Du Sheng rushing out of the locker room was repeatedly captured by netizens.

The video has been viewed exponentially on social media.

"This sentence made me cry," someone commented on Twitter.

"I would make friends with a brother like this even if I die!" This caused a sensation on Facebook.

"Because of this sentence, I will never say anything bad about Boxing King Du in my life!" The post kept flooding the Instagram account.

Du Sheng's name topped the Internet's hot search list that night, and netizens from all over the world flocked to his blog comment section:
"After watching the special report, although I don't like watching Chinese movies, this actor's talent and character are really beyond reproach!"

"I thought the beating up of the perverted villain in "Baby Project" was an exaggeration, but now I know that's your daily life!"

"I have to say, heroes emerge from the grassroots!"

"Chinese pride, NB!"

These messages continued to be updated in the blog section, and by late night the number had exceeded 60,000.

European media such as CNBC and TVE also followed up with reports.

The rescued players, students and others were interviewed by multiple media outlets when they left the school.

CBS carefully selected a female student as the interviewee.

"I was so desperate at the time that the caddie next to me fainted from the sound of the gunshot."

The female student cried:

“It was Du Sheng who stood up!

He just came to the school to promote the cause, but he risked his life to fight the criminals.

At that moment, I even felt like God possessed him..."

Du Sheng's heroic deeds spread from North America to Asia and Europe, becoming a hot topic around the world.

Amanda looked at Du Sheng's heat curve, and the corners of her mouth rose slightly:

"Your popularity this time is enough to support the promotion of your next movie."

Du Sheng just smiled faintly and looked into the distance:

"I hope next time I can get a different name in the news instead of just 'Chinese Boxing Champion'."

In North America, his most famous achievement is not music or movies, but boxing. I don’t know whether I should be thankful or regretful.

All I can say is that in this era, Tyson and the NBA's influence is indeed great in the hearts of Westerners.

In the conference room at CBS headquarters, the head of the channel was yelling at his subordinates:

“I want Du Sheng’s comprehensive file!
Contact him immediately and have him on our hottest entertainment show, not the damn bragging news!"

NBC, thanks to its relationship with Hearst, had direct access to the Marvel Studios offices:

"Please let Du Sheng accept our interview."

Hades also received several calls, but shook his head:
“Du Sheng’s exposure has reached its peak now, there is no need for him to appear on TV again.

Especially now that the official press conference in New York is about to be held, showing up now may cause controversy."

At nine o'clock that evening, Warner TV's evening news ratings hit a new high, and countless North American viewers stayed in front of their TVs.

The latest clip played is the scene where Du Sheng and others were forced into a corner, with gunshots and screams ringing in the ears.

As the parties reached an agreement, the press release described the scene as "cooperating with the police operation", and the scene was full of oppression.

In particular, Du Sheng's calm and composed response, as well as his superb skills, attracted a large number of fans.

"Maybe it's because I've been practicing Chinese Kung Fu since I was a child, so I can stay calm and fight back in times of danger!"

This sentence spread throughout the United States through radio waves.

Combined with the scene where he was able to defeat three armed gangsters with just a padlock:

The reputation of "King of Chinese Kung Fu" quickly became popular on the Internet.

The video was forwarded wildly and spread like a virus on social media.

Although Du Sheng remains mysterious on social media, his fans' enthusiasm is unstoppable.

On Twitter: The question "How can I learn Chinese Kung Fu?" has gone from being tentative to being fanatical.

"Please accept me as your disciple!"

"Please become the deputy head!"

"I can wash clothes and warm beds. Is there any room for a maid?"

All kinds of ridiculous messages flooded the place.

On the Reddit forum, the post "The Forbidden Kingdom" was pushed to the front page.

Some people even started discussing the "hierarchy of kung fu schools", dubbing Du Sheng the "contemporary Li Xiaolong".

In the Facebook group, the fake link of "Du Sheng Kung Fu Training Camp" was forwarded crazily, and the number of clicks exceeded one million in an instant.

Du Sheng himself was enjoying Taylor's close massage in the apartment, and smiled slightly at these crazy messages.

In just half a day, the reputation value increased by 18.

In the next period of time, breaking through 50 will definitely be a piece of cake.

I have to say that this promotion for the movie was a coincidence, as it allowed "The Departed" to gain the maximum traffic.

In addition, it also indirectly brought Chinese Kung Fu unexpected attention overseas.

As for the effect brought about by the surge in popularity in North America, it is immeasurable.

McDonald’s Headquarters, Marketing Director.

As soon as James opened the door of his office, his supervisor Eric rushed in with a laptop.

"Boss, you have to see this!"

Eric's breathing was full of excitement:

"Something big happened in New York!"

James glanced at the steaming coffee on the table:
"The shooting at the Coster school? I heard there were heavy casualties."

"It's not just that!"

Eric turned on his computer:

"Do you know who Du Sheng is?
The world boxing champion and movie star from the Eastern country used Kung Fu to knock down the gunman in the shooting yesterday.

That movement just so happens to be very similar to the 'Kung Fu Panda' themed Happy Meal we are about to release!"

James' eyebrows jumped:
"Tell me more details."

This theme park meal is specially prepared for Chinese and Oriental countries.

“The video has gone viral!”

Eric pulled up a few videos and explained.

"The internet is going crazy right now, with many people asking what Chinese Kung Fu is and how to practice it."

James watched the video carefully, with a slight smile on his face:

"The Forbidden Kingdom? It's quite suitable for the theme we are launching."

"That's not all."

Eric checked Google's trending searches, and found that three of the top five were related to shootings, with Du Sheng and school shootings taking the top two spots, and the fifth being "Chinese Kung Fu."

The entire internet is discussing this Kung Fu, and even Twitter is almost flooded with comments like "Will you accept a disciple?"

James tapped his fingertips on the tabletop:

“How are Du Sheng’s music and movie box office?”

"His English albums have sold 1500 million copies so far, and his three films have grossed over million in North America! His new film The Departed, co-produced with Leonardo DiCaprio, is about to be released, and he plays the second lead."

Eric continued:

"Chinese boxing champion + big star, who else could be more suitable as an endorsement than him?"

James saw Du Sheng imitating Kung Fu Panda:
"The King of Chinese Kung Fu plus McDonald's 'Kung Fu Panda' theme, this combination is really amazing!"

"That's what I was going to say."

Eric said excitedly:

"The advertisement can focus on 'The Choice of the King of Kung Fu', and combined with the advertising promotion of the image of Kung Fu Panda, it will definitely spark a topic!"

James pondered for a moment:
"Go collect Du Sheng's detailed information. I propose that he be the spokesperson for the new theme at the meeting this afternoon."

"understand!"

Eric turned and left, somewhat impatiently.

James's lips curled up into a smile.

The New York shooting was a disaster, but it unexpectedly provided McDonald's with a once-in-a-lifetime opportunity.

Looking at the beautiful scenery in the morning light outside the window, he seemed to have seen Du Sheng holding McDonald's advertisements all over the streets of the United States.

"Let the PR department prepare a proposal."

He said to the phone:

"We can't miss this time..."

At dawn, the headlines of the New York Times were already covering the street newsstands.

The front-page headlines of newspapers such as the New York Daily News, the Washington Post and the Silicon Valley Express all tell the same story.

School shootings!
The New York Police Department deliberately guided public opinion to reduce its own pressure, and all newspapers printed a large photo of Du Sheng saving people in the most conspicuous position.

The mainstream media mentioned the casualty figures in a low-key manner in the corner, but used bold headlines to highlight Du Sheng's heroic deeds.

The New York Times headline was succinct and powerful:
"Racist? No, he is the guardian of New York!"

The subtitle is even more profound:
"A Chinese star, a more real hero than Hollywood movies!"

The Washington Post went even further:

"Last night, Du Sheng was the beacon of the Lighthouse Nation!"

Warner TV's morning news special continues to heat up.

As an eyewitness, Alyssa had a lively discussion with another guest:

“Every time there is a shooting, ordinary people are killed, but this is different.

Du Sheng, the Asian movie star stepped forward in a critical moment.

He could have run for his life like most people, but he chose to face the danger.

When everyone was waiting for the verdict of fate, only he dared to resist injustice! "

Alisa emphasized:
“Du Sheng is a world boxing champion who has practiced Chinese Kung Fu since childhood and has starred in several action films, for which he received firearms and combat training.

These abilities enabled him to unleash amazing strength in times of crisis and subdue the vicious criminals."

The heat generated by this shooting incident continued to ferment, and many people remembered "The Departed".

Although Du Sheng rejected Ma Yaowei's suggestion to commercialize "Chinese Kung Fu", in this country where business is paramount, his influence is being converted into real money.

Since the incident broke out, the sales of "Baby Project" CDs have increased like an avalanche.

Originally, the maximum number of tickets sold per week was 3800, but now the number has exceeded .

Sony Pictures seized the opportunity and teamed up with MGM and other theaters to bring the already-offline "SPL" and "Flash Point" back to the screen.

The box office miraculously earned $800 million that week, bringing the total North American revenue of the two films to over $1 million.

The response from overseas markets was equally enthusiastic.

There is a movie-watching craze sweeping European countries.

"The Baby Project" set a new record in overseas box office, earning 415 million US dollars that week, and the global box office has reached 2.5 million US dollars.

As a low-budget action film, this achievement is rare.

Even "Infernal Affairs", which had long faded from the mainstream vision, was rediscovered by movie fans.

The seven-figure revenue from rentals, digital downloads and video sales, although not directly related to Du Sheng's share of the profits, once again proves the enduring appeal of his work.

"Hollywood's box office split is really wonderful."

Ma Yaowei lamented during his discussion with Hades:
“Although ‘SPL’ and ‘Flash Point’ were sold out to Sony, the fame and reputation belong to Brother Sheng.

After this incident, I believe that the subsequent works will only rise steadily, and even the share will be much higher..."

"The older generation of Hollywood stars make a living from this."

Hades added, smoking a cigar:
"Look at Marlon Brando. He almost went bankrupt due to his extravagant spending, but he still lived a more carefree life than many people in his later years, all thanks to this share of the profits."

The reason why he cares about these things is that he is obviously one of the beneficiaries.

But then, everyone will be busy.

With the award season approaching, Du Sheng is about to embark on a new journey.

In addition to a trip back to Los Angeles, he had to go to England with the team to attend the highly anticipated London International Film Festival.

For "The Departed", this film festival is not only an important promotional stop, but also a starting point for its Oscar bid.

The film screening plan has been running like a precise gear.

A grand premiere will be held during the film festival.

This highly anticipated film will be released in North America in December and will be available in major theaters.

“We have held two preview screenings so far.”

That day, in the conference room of Warner headquarters.

Producer Oliver stood in front of the projector and reported the progress to the core members of the crew:

“One was an internal screening, and the other invited theater directors and the media, and the response was enthusiastic.”

"The MPAA has already given it an R rating, and distributors like Columbia and MGM have also secured the opportunity to open the film in 3300 theaters."

Oliver's tone was full of confidence:

"North American box office is expected to be at least $1.5 million."

Everyone in the conference room turned their attention to Leonardo and Du Sheng.

Since Matt Damon was absent due to filming "Jason Bourne", these two are undoubtedly the commercial pillars of the crew.

At this moment, Jack Nicholson next to Du Sheng suddenly interrupted:

"Hey, don't underestimate an old guy like me, or you'll have to thank me if I reveal your dirty laundry."

He was referring to the grand party that had left him without desire for half a month.

Leonardo naturally knew the inside story and burst out laughing.

Director Martin joked:
"Jack, what new tricks are you up to?"

"If you want to talk about publicity ideas, you have to look for Du Sheng."

Nicholson tapped his fingers:

"After all, he just went through that big drama in New York!"

Du Sheng helplessly spread his hands:

"I just got off the plane and I'm still shaking.

Leo is popular with both young and old, and Jack is the dream lover of middle-aged and elderly women, so let’s go find them.”

Oliver glanced at several people and continued:
"You guys had better attend the big events in London and Los Angeles. They are guaranteed to be box office hits."

Since everyone agreed, the meeting turned to the focus of the Oscar campaign.

After all, Martin's biggest purpose in making this film was for this purpose.

The crew will focus on Best Picture and Best Director, and Du Sheng is also determined to win the nomination for Best Supporting Actor.

But Leonardo unexpectedly announced that he would not compete for the Best Actor award with this film.

After the meeting, the creators gathered together.

Du Sheng was a little surprised and asked:

"Really not going to win an Oscar for this film?"

.........

(End of this chapter)