Rebirth: Starting from a Trainee Teacher

Chapter 653: New Machine Pre-sale Makes Friendly Companies Break Down
Ideal 1s and Imagine 1s started pre-sale on March th. There was no press conference, but pre-sale promotion was inevitable.

Zhou Jing is one of the most popular people on the domestic Internet. In addition to his status, he is the domineering president in the eyes of countless women. Zhou Jing posted a post for the pre-sale of the new phone, and with the help of P station promotion, although Ideal 1s and Changxiang 1s did not hold a press conference, their popularity is no less than that of Ideal 1 and Changxiang 1 after their release last year.

When smartphones were first released last year, Zhou Jing's popularity was not what it is now. Moreover, Ideal debuted as a traditional mobile phone and was criticized by competitors for its high-end copycat nature. Now, Ideal's brand power is ranked first among domestic mobile phones, and its sales volume ranks second among domestic mobile phones. The new phone has been unprecedentedly popular since it was put on pre-sale.

After major modifications, Ideal 1s and Imagine 1s have become thinner, lighter and brighter. After the real pictures of the phones were exposed, they attracted the attention of many people. Among them, the Moonlight White and Rose Gold models are very popular among female consumers. From the pre-sale orders and Zhou Jing's WB comment area, it can be seen that some women buy Ideal phones just for Zhou Jing.

The consumption potential of female users cannot be underestimated. Girls are more crazy about chasing stars than boys. Zhou Jing attaches great importance to this, so he launched the Ideal 1s in moonlight white and rose gold colors with a softer style. From the posts on the Internet, it can be seen that some girls who can afford it not only buy Ideal products for themselves, but also buy them for their families.

The pre-sale orders for Ideal smartphones are real. A deposit of 100 yuan is paid during the pre-sale period, and after the official sale, you can enjoy a pre-order benefit of 100 yuan off 200 yuan, which is equivalent to a direct discount of 100 yuan for pre-order users. This activity is very attractive to potential users. On the first day of pre-sale, Ideal Technology released 100,000 units, and they were sold out in less than half a day.

It seems that the pre-sale order discount is 100 yuan, but for the company, selling 100,000 units a day means losing 10 million yuan in profit. If there are 1 million orders before the pre-sale, the company will lose 100 million yuan in profit.

According to the pre-sale volume on the first day, 1 Ideal 1s and 1 Imagine 1s are not enough, but Zhou Jing will not increase the quantity too much. He will increase the stock of Ideal s to units and the stock of Imagine s to units, and maintain a daily supply of units during the pre-sale period.

After the official launch, the new phone will continue to control sales, allowing the Ideal 1 and Imagine 1, whose costs have been reduced, to sell more. After two months, when the costs of Ideal 1s and Imagine 1s have been reduced, sales will begin to increase. This will first enhance brand power, and second, increase profit margins, killing two birds with one stone.

[It seems that the goal of 30 million copies this year is stable]

The pre-sales of Ideal 1s and Imagine 1s exceeded expectations, and Bai Xiyao finally felt relieved.

[Production capacity continues to be allocated at 30 million units]

Zhou Jing is not in a hurry to make an effort. The sales volume of Ideal smartphones is not a problem. The most important thing right now is to strengthen technology. After all, Ideal Technology was established not long ago and its technical foundation is still very weak. As a technology company, it can only become an evergreen tree if it masters more technical patents.

[Okay, isn’t it spectacular? ]

Bai Xiyao sent Zhou Jing two photos of the construction site of the R&D base.

【Spectacular】

The vast construction site in the picture is full of operating equipment, including excavators, pile drivers, and dump trucks. It feels a bit like building a planetary engine, and the smoke from the siege equipment is all burning Zhou Jing's money.

[The daily oil consumption is a considerable sum. Is there anything else I need to prepare before *** visits the company?]

The new national leader will visit Ideal Technology on March 26th. As the 26th is getting closer, Bai Xiyao is a little nervous. Tang Du starts to check Ideal Technology's fire protection, environment and other projects in advance. Tang Du and CCTV's filming crew move into Ideal Technology in advance to make preparations. Ideal Technology seems particularly grand these two days.

[No, I just need to arrange the planned steps and hang the group photo of the science and technology forum last December in my office]

Zhou Jing was not too nervous. Last December's National Science and Technology Forum not only attended leaders, but also giants in the domestic science and technology field. The scene was even bigger than this inspection, but Zhou Jing was not too nervous.

"On the 26th, should you wear a suit or jeans with a jacket? A suit is too formal. This jacket with jeans is more suitable for your image. Or this pair of casual pants with a western jacket is also fine."

Zhou Jing booked a flight back to Tangdu on March 24th, and Gu Jia prepared luggage for Zhou Jing on the evening of the 23rd.

"A windbreaker and jeans!"

Zhou Jing doesn't like wearing suits very much. A gray and white windbreaker and blue jeans are more in line with the temperament of an entrepreneur who is keen on getting things done.

"Okay, look more sunny. It's not hot in Tang now. Remember to pull up your collar when you meet *** and wear a pair of white shoes. The launch time of Ideal 1s and Changxiang 1s is good. The company is in the news now, and the sales of mobile phones will definitely be better."

Gu Jia picked up the clothes and compared them, and prepared a white T-shirt for the boy. Originally, Gu Jia planned to take the child back to Tangdu, but she didn't buy a suitable plane ticket, and there were a lot of things to do in the company at the end of the month.

“Now the demand is outstripping the supply.”

Zhou Jing smiled. Ideal mobile phone does not need anyone to endorse it now. It is enough to have Zhou Jing himself endorse it. Under the current circumstances, a monthly output of 3 million units is not enough to sell. This year, Zhou Jing has no plans to exceed 3 million units in monthly production capacity of Ideal smartphones.

"Your father is going out again tomorrow, do you want to go with him?"

After packing Zhou Jing's luggage, Gu Jia looked at her daughter in Zhou Jing's arms and said.

When the little girl heard that Zhou Jing was going out, she became unhappy and hugged Zhou Jing's neck and babbled.

"Dad will be back soon. You have to listen to mom even more when he's not around. Remember?"

Zhou Jing kissed the child's cheek and said.

"If you are obedient, Mommy will let Daddy come back early. If you are not obedient, Mommy will not let Daddy come back."

Gu Jia gently pinched the child's chin and said.

"Bad Mom~"

The little girl snorted angrily.

The next day, Zhou Jing set off in the morning and was picked up at Tangdu by his best friend Bai. Zhou Jing first went to Ideal Technology to familiarize himself with the procedures on the 26th.

Ideal Technology usually pays attention to the company environment. In the past two days, the company has been cleaner and tidier everywhere. The cleaning staff are scrubbing the glass outside the company building. The 26th is a very important day for Ideal Technology. Whether Ideal Technology can become a dual fulcrum for the economic and technological development of the Northwest depends on this day.

The company is well prepared for this. The product exhibition room of the R&D department displays all the products of the company since its establishment, including Bluetooth headsets planned to be launched in the fall, the Tianji chip and Tiantu system simulation software under development, as well as some R&D results of Taiwei Semiconductor R&D Department.

After dinner, Bai Xiyao returned to the company office and handed Zhou Jing the process chart for No. 26. Zhou Jing took a quick glance at it. The process of this inspection was very old-fashioned, basically the same as last year's provincial inspection. First there was a welcome ceremony, then a visit to the production workshop, R&D department, etc., and finally a seminar.

"The filming crew has a rehearsal tomorrow afternoon. Will you attend?"

Bai Xiyao poured Zhou Jing a glass of water and said.

"I don't need rehearsals. Life has no rehearsals. Every day is live."

Rehearsal is meaningless to Zhou Jing and is just a waste of time.

"Then you should think of these questions before noon tomorrow. You will have to review them tomorrow afternoon. It's really troublesome. The questions and how to answer them must be planned in advance. You can't use swear words. You don't have the habit of using swear words."

Bai Xiyao handed the questions and wording requirements formulated by the inspection team to Zhou Jing and said.

"You'll get used to it. You should also explain to the filming crew clearly which content can be broadcast and which needs to be kept confidential. The Tianji chip, Tiantu system, and Bluetooth headset must all be kept confidential."

Zhou Jing doesn't care about these rules and regulations. Paying attention to politeness and personal image in formal occasions is the minimum requirement.

"it is good."

Bai Xiyao also took this into consideration.

“Or remove the chips, systems and Bluetooth headsets from the exhibition room.”

Zhou Jing thought for a moment and said.

Who can I talk to if the footage is not edited well and leaked? "Okay."

Bai Xiyao opened her phone and sent a message to the R&D department, giving Zhou Jing the pre-sale data of Ideal 1s and Imagine 1s from the th to the rd.

Zhou Jing took a look and saw that 1 Ideal 1s and Imagine s were pre-sold every day, for a total of copies per day. All were sold out in the first three days, which means that more than copies had been pre-sold.

"Starting tomorrow, the daily supply will be increased to 1 units, and from the 2799th, it will be increased to units. Otherwise, the price of Ideal s will collapse after the official sale."

If Zhou Jing could get 1 orders during the pre-sale period, it would have met his expectations. Too good pre-sale data may not be a good thing. The pre-sale period offers a 2799 yuan discount. If the price of Ideal s cannot be stabilized at after the official sale, it will cause great damage to the brand and the loss will outweigh the gain.

Ideal's new phone had already defeated competitors in the first three days of pre-sale.

"You've got it right. We should have reduced the number to 50,000 yesterday, right?"

Bai Xiyao overlooked this point. To put it bluntly, the pre-sale period is only to accumulate popularity for the new phone. After the purpose is achieved, the quantity should be locked. The short-term explosive growth in sales will always reach saturation. Instead of waiting for "supply exceeds demand" and the phone cannot be sold after saturation, it is better to actively reduce the supply when the demand is hot, so that sales can grow slowly but continuously.

Zhou Jing said: "One or two days will not have an impact. Within two months after the official launch, the monthly supply of Ideal 1s in China will remain at 1 to 1 units. There will be no limit on the quantity of Ideal s, and there will be no limit on the quantity of Ideal s abroad."

"Okay, you will be no worse than Fang Ming if you are in charge of the marketing department yourself. You have a clear mind."

Bai Xiyao knew Zhou Jing's intention. There was no need to protect the initial price of a new phone two months after it was launched on the market. Moreover, June and July two months later would be the time for high school graduates, and a large number of students would change their phones before college. At that time, mobile phone manufacturers would offer various preferential benefits, and Ideal would be no exception. It was certain that the price of Ideal 1s would drop in June and July.

“Train a charismatic product manager to be responsible for some product launches in the future.”

Ideal Technology has more and more products and mobile phone series. It is impossible for Zhou Jing to be personally responsible for the release of all products.

However, there are certain risks and disadvantages in training product managers. A product manager with personal charm can easily make consumers associate him with the product. Some consumers may buy a product because of the product manager's interesting soul. Once a product manager breaks up with the company, it will have an impact on the brand.

"I'll see who's suitable." Bai Xiyao nodded and said, "HQB wants to get some spare parts for Ideal Mobile Phones from our internal channels for repairing Ideal Mobile Phones. Is that okay?"

“We can provide them with substandard parts, but we need to supervise them to prevent the reselling of parts.”

Mobile phone manufacturers cannot do without mobile phone repair organizations. Smooth mobile phone repairs are beneficial to mobile phone manufacturers. If a mobile phone of a certain brand breaks down after the warranty period and it is difficult for users to repair it, it will be a blow to the mobile phone brand over time.

"I'll pay attention."

Bai Xiyao had long heard about the gray industry chain in electronic product spare parts. Some mobile phone manufacturers nominally would not provide their own spare parts to third parties, but in fact third parties would never be short of spare parts.

The two were talking about work and before they knew it, it was almost time to get off work. Zhou Jing went to the bathroom and went to Liu Hanyu's office. He knocked on the office door and heard Liu Hanyu's pleasant voice coming from inside.

"You're still busy when it's almost time to get off work?"

Zhou Jing pushed open the door and walked into the office and said with a smile.

"Yes, let me see if I work hard for you."

Liu Hanyu looked up and sighed.

"Keep up the hard work and I'll give you a special reward at the end of this year."

Zhou Jing couldn't help but reach out and pinch the girl's face.

"You're already a man with a wife and kids, yet you're still so unstable."

Liu Hanyu pushed the boy's hand away and spoke softly.

"A hero cannot resist the temptation of beauty."

Zhou Jing picked up a book on Liu Hanyu's desk and said.

Liu Hanyu could see Zhou Jing's agitated heart. She wanted to ask Zhou Jing if he felt his family was a burden now, but she didn't say it. She changed the topic and asked, "Is Chen Jiaqian still in touch with you?"

Zhou Jing said: "Contact."

"How did you compensate Chen Jiaqian?"

Liu Hanyu asked curiously.

Zhou Jing said: "No compensation, she doesn't want it."

Liu Hanyu said: "She must still have hope for you and deliberately made you owe her a debt of conscience."

"What about you? How do you want me to compensate you?"

Although Zhou Jing was puzzled inside, he couldn't help laughing when he heard Liu Hanyu's evaluation of Chen Jiaqian.

"You still know." Liu Hanyu said with a snort: "You have already compensated it."

Liu Hanyu didn't have such a big appetite, and besides, she was only Zhou Jing's quasi-ex-girlfriend. The most they had done was kissing, which was not a disadvantage considering their relationship.

"You are quite content."

Zhou Jing looked at the girl with a slightly resentful expression and said.

"That's how it is. You should calm down a bit."

Although Liu Hanyu also had fantasies about Zhou Jing, she didn't want Zhou Jing to have an affair during their marriage. If it was exposed, it would be bad for the company. If Zhou Jing got divorced, Liu Hanyu would definitely not waste the opportunity again.

"I can't stop when I see you."

"How dishonest."

Liu Hanyu didn't know whether to be happy or sad. The domineering president who was fascinated and admired by countless girls was right in front of her, but she missed it.

After get off work, Zhou Jing went to his father-in-law's house, had dinner with him and returned to the villa. At night, Zhou Jing was alone in the huge villa. Living alone in a home of several hundred square meters was so quiet at night that it could be compared to his hometown in the countryside. It was as empty as living in a castle.

Bai Guimi is Zhou Jing's housekeeper. When Zhou Jing is not in Tangdu, Bai Guimi will regularly hire a cleaner to clean the villa.

After calling Gu Jia, Zhou Jing called Yang Wenwen. March was almost over and he had not been back to Yulin City yet. He had to find time to go back to Yulin City next month.

In a blink of an eye, it was March 26th. *** visited Ideal Technology and Zhou Jing led several senior executives of the company to greet him. This kind of inspection seemed very formal, but it was actually very simple. All the links were planned in advance and we just had to follow the script.

Ideal Technology is outstanding in technological innovation and is world-class. It also has a sense of social responsibility and pays great attention to the domestic industrial chain. Starting with Ideal traditional mobile phones, Ideal Technology has directly and indirectly brought more than 100 billion orders to the domestic electronic industry chain in one year, greatly promoting the development of the domestic electronic industry, so this inspection is a natural outcome.

(End of this chapter)