Abandoned the Immortal Cultivator, returned to his hometown to farm and sing

Chapter 1185 1174. Performance! Performance!
France, LVMH Group’s Paris headquarters.

Former richest man Bernard Arnault sat in his office for a long time.

Looking at his appearance, he seems to be ten years older than when he became the world's richest man a year ago.

It's so heartbreaking.

He is fighting on the front line for the benefit of the entire industry and for the glory of European luxury goods.

But colleagues stabbed him in the back.

And there were those shareholders who pledged at the meeting their full support, regardless of the cost.

In fact, as soon as he suffered a little setback, he immediately became cowardly.

They actually joined forces to force the emperor to stop the losses.

A bunch of weaklings.

However, although Bernard Arnault argued his case, he was not firm.

After all, the LVMH Group belongs to his Arnault family. In terms of losses, he suffered greater losses than the shareholders.

Who could have thought that the other party had no moral principles and dared to use unconventional tactics.

Governments from various countries are taking sides, what can a small company like his do?
It's not a crime of war.

Why should my family bear the brunt of the entire industry?

Wait until the East launches a massive attack and eats into your market.

Kering, Richemont, Hermès... all the people who had stabbed you in the back have now behaved themselves.

Sometimes you are afraid

Thinking of this, Arno is a little bit looking forward to it...

Alas, Arnault is old.

The "wolf in cashmere sweater" and the "brutal barbarian" have become a little old man of seventy-five years old.

I just want to pass on the family business safely and securely.

The eldest son, the second son, the eldest daughter...

Oh, it’s already a headache enough, but he still can’t be at peace.

Or those shareholders.

I had clearly stopped the loss in time according to their arrangement, but he was still not satisfied.

They even went further and demanded that their interests should not be harmed, dividends should not be reduced, and the stock price must be raised to protect their wealth!

NND, your interests are not harmed, do you want Arnault to bear the losses?

Performance! Performance!
In the next financial report, or at least the annual report, we must prove to the outside world that this small disturbance has not affected the brand value.

But how can there be no impact?

The Middle East region’s performance was zero for half a month because of customs delays due to the closure of the warehouse.

Other regions saw a decline of 3% to 5% after the incident broke out.

The worst was the European region, which actually dropped by 8%. What a bunch of damn white leftists!

It is already difficult to stabilize the downward trend, so how can we pull it back up? Dream on.

It will take at least a year or two to recover.

Especially in the high-end market with the highest profits, no one in the upper class is a good person.

Full of hostility, lies, and slander.

At a banquet, a noble lady who was wearing his haute couture fashion was attacked by her enemy, an enemy of the same level. She didn't even need to say anything. Just a contemptuous look was enough for her to vent her anger on the brand.

Even the other noble ladies at the banquet would avoid his haute couture from then on.

Arnault knew only too well the nastiness of high society.

But then again, we can’t afford to lose performance.

LVMH Group needs to use turnover and profits to prove the value of its brand and stabilize its stock price.

This time it is not the pressure from shareholders, but Arnault's own interests.

After all, the company is his.

Arnault has already issued the order that performance growth must be seen no matter what means are used.

Although it was not stated explicitly, all regional presidents knew that this meant they had to raise the cost, at least to make the data look good in the financial report.

Arnault knew this was a temporary solution.

But in order to save lives, the poison must be drunk first to quench thirst. Otherwise, once the annual report is released and there is a huge loss, the stock price will inevitably plummet and there is no way to stop it.

But it’s not that easy to fake.

In order to have good data, sales must grow and profits must also grow.

Correspondingly, shareholder dividends and equity dividends must also be based on this number.

Investors and investment institutions are not fools.

This is all real money.

Where does the money come from?
You can't ask Arnault to use his personal assets to fill this money.

He is not that great...

Are we going to raise prices across the board?
This is a double-edged sword.

Alas, a single move can affect the entire body.

So worried.

I really shouldn't have made so much trouble.

Arnault regretted it.

But where is the regret medicine in the world?

Arnault had a simple lunch without taking a nap, and sat in his seat again, worrying.

His secretary suddenly informed that Executive Officer Bianchi wanted to see him.

Arno frowned and felt annoyed again.

But he was still allowed in.

As soon as Bianchi entered the office, he shouted excitedly, "Mr. President, good news, good news, I have a way to solve your problem!"

Excited, thrilled, even a little crazy, looking like he was ready to go through fire and water.

He was acting.

Arnault knew he was acting and said coldly, "How do you solve it?"

The attitude is very rude.

Although the news about Xiangwan was brought back by the eldest daughter Delphine, the plan of malicious competition was proposed by Bianchi and he was also the one who executed it, but he ended up with such a mess.

It's all Bianchi's fault.

Arnault is also from upper class society and is good at passing on the blame.

Bianchi also knew that he was the best scapegoat. Although the president kept him this time because of past events, he was not as friendly as before.

His power is also being largely eroded by the president's children, especially the eldest daughter, so he has to save himself.

"Mr. President," Bianchi said, standing in front of Arnault, flattering him respectfully. "I support your temporary decision. A few small twists and turns on the road ahead will not stop the LVMH Group from becoming great."

This is flattery, like a slap on the horse's leg.

Arno thought to himself, twists and turns?

Where do the twists and turns come from?

It's all because of you.

If we had always competed gently in Jacques' way, there wouldn't be so many problems.

There are no problems, and there is no need to solve them.

"Get to the point." Arno continued coldly.

"Yes." Bianchi immediately shut up and got to the point, "I have a way to solve the problem of additional funds."

"Oh?" Arnault finally softened his attitude and pointed to the chair in front of his desk. "Go on."

Bianchi quickly sat down one-third of his butt and started from the beginning, "The man who claimed to be an economist that I bribed in the East is now facing prosecution. He contacted me today and wanted to provide a secret and begged me to save him."

As soon as he said this, he was interrupted by Arno. He didn't care about the secret, but emphasized, "How did you reply? Don't touch the East now."

Bianchi nodded immediately, "Understood. I won't bother with that guy. I've already tricked him into revealing his secret."

Arno was very pleased when he heard this. "Well done. What's the secret?"

“The contact information of the dissident within Drunkard. He has the perfume formula.” Bianchi said excitedly.

Arno also became excited, "What! Recipe!"

Bianchi finally breathed a sigh of relief and regained his usual smile. "A strong fortress is always breached from the inside..."

(End of this chapter)