Actor: Thank you.

"Zhang Yuan, don't go crazy..."

After a long silence, Brother Hua spoke.

All the people eating vegetarian food at the table could smell blood.

At this table, there are three people with the most status.

Li Lianjie is nicknamed the Kung Fu Emperor.

Liu Dehua is one of the Four Heavenly Kings.

Xu Jinglei's nickname is the Queen of the Imperial Circle.

Even with these "two emperors and one queen" added together, no one dares to speak!
They have never seen such an arrogant person in their entire lives.

Hey, you’ll see it today!
Ordinary people pray to gods and Buddhas, hoping that the higher-ups will not target them.

This is the first time I heard of someone actively touching a tiger's butt.

Zhang Yuan put down his phone and planned to go back to the room later to explain the details to Fan Bingbing and the others.

He turned and looked at Brother Hua.

Just these words he just said are worth gold.

No one else said anything, but he was the only one willing to give advice.

Because anything related to the above is troublesome.

Being willing to speak out at this time not only shows that they have a good relationship, but also shows the character of this person.

"Brother Hua, it's okay, I know everything."

“If a movie wants to sell, it needs publicity.”

“Besides, the play I’m working on is an art film, and it’s hard to sell tickets.

"Without some technology and hard work, the future is foreseeably bleak."

"Since I am a producer, I have to be responsible for the work."

"It's for my own sake."

"Don't sacrifice your future for a little money and fame." Brother Hua raised his finger and pointed at him.

"No." Zhang Yuan smiled and hooked his shoulders.

"Don't worry, you will know in a few days."

Next, everyone saw the person who was "about to cause a huge disaster" continuing to eat with a good appetite.

Good vegetarian food is not cheap. Some vegetarian dishes are cooked with meat, and they don’t tell you when the dishes are served, so you would think you are eating fish and meat.

Some are related to Buddhism and Taoism, and their names and shapes are taken from scriptures and poems, so the prices are even more amazing.

In general, ordinary people should not think about becoming a vegetarian unless necessary. If the nutritional intake is insufficient, it will deteriorate the physical condition and shorten lifespan.

Rich people are vegetarians, and they have personal doctors, fitness trainers, and physical therapists following them, and they take a lot of nutritional supplements.

The fact that Brother Hua can maintain his image and is still handsome in his fifties and sixties is partly related to his vegetarian diet.

But he is rich, and his wife is even richer. In addition to being a vegetarian, she also exercises, does medical beauty, and even uses all kinds of black technology that ordinary people have never heard of.

There are also many celebrities in Europe and the United States who are vegetarians, but at the same time, these white pigs also use embryonic elements to reduce their age.

This stuff is extracted from babies and pregnant women.

The goods are all legal, but it is unclear whether their source is legal.

As long as it can cure the disease, there's nothing wrong with using human blood as a steamed bun... These people all think so.

Seeing that he just said such "horrible" words, he is still eating so happily now.

Junru Wu leaned close to Chen Kexin's ear.

"His performance seems to be better than Takeshi Kaneshiro's."

"But is there something wrong with your brain?"

"It won't cause any trouble for us."

Chen Kexin replied in a low voice.

"Maybe not. I don't know..."

He didn't dare to speak nonsense.

A few days later, the crew of "The Warlords" was still filming intensively.

On the other hand, "Apple" has already entered the Taiwan cinema market with great fanfare.

With Wu Dun's Changhong Film and Television's support on the other side of the strait, the screening volume of "Apple" is not low.

It is far higher than what an art drama should be.

Relationships were part of the reason, and there was also the support of the popular actress Fan Bingbing.

The footage of Fan Bingbing and Zhu Yawen’s intimate scene in the bathroom was directly cut out.

The key parts were also covered with text.

In fact, the key parts were not missed in the film.

But this show of his makes people want to watch it even more.

"Take off another five bucks!"

Football fans, no, movie fans all think so.

It was also labeled as "Fan Bingbing's most explicit film ever."

I don't care what you come to see, just buy the ticket.

Just like the Russian Ballet came to tour China in the 8s and 90s.

All tickets were sold out.

In those days, how many people could understand ballet?

I went there to see the blonde foreign horse!
Damn, all the men in the back row brought their own binoculars!

Food color also.

You can make money by taking advantage of human weaknesses.

Don’t worry about whether the propaganda methods are vulgar or not, as long as they work.

After all, Wu Dun is also an investor, and since he gets the share of the profits, of course he has to work hard to make money.

On the other side of Hong Kong, Zhang Yuan asked Jiang Zhiqiang to help with the distribution.

He is also responsible for overseas markets including Southeast Asia, Japan and South Korea.

Boss Jiang was very clear, because everything that had happened before was caused by this play.

So now, in order to show our attitude, we are working hard on publicity and promotion.

The methods used are not much different from those of Wu Dun, using Fan Bingbing's large scale as a signboard.

The difference is that a large poster of local film emperor Leung Ka Fai was also added.

In Southeast Asia, Japan and South Korea, Fan Bingbing is still used as the signboard, but the slogan is different.

Because "My Fair Princess" has a huge influence there!

How big is it?
At that time, this movie almost broke the ratings of TV stations in major regions across Asia!
China later issued a "Korean restriction order".

But as early as before 00, there were three major TV stations in South Korea.

They are the ones Zhang Yuan had been to before, SBS, KBS, and MBC.

The three major TV stations jointly issued a "Chinese restriction order" because of the popularity of "My Fair Princess".

Manipulate and restrict the broadcast time periods and proportions of Chinese TV dramas.

Just dry the stick and warm it up.

Because it threatens the ratings of Korean dramas in their own country.

Although Koreans are notoriously stingy, the fact that they can defend themselves so tightly shows how powerful this drama is.

Therefore, although she is not the heroine, Fan Bingbing's image of Jinsuo is still deeply engraved in the minds of many Asian audiences.

"Golden Lock, created by an adult." This is the overseas promotional slogan given by Jiang Zhiqiang.

"Yeah, pretty good." After the crew took a break and returned to the hotel, Zhang Yuan received a call from Fan Bingbing.

This guy was very excited and reported his results to him.

In Southeast Asia, Japan, South Korea, Hong Kong and Taiwan, the film grossed a total of over 1000 million RMB in box office revenue three days after its release.

This has exceeded Fan Xiaopang's expectations!

Not to mention anything else, just take the movie "Falling Leaves Return to Their Roots" in which Zhang Yuan participated.

The global...actually just Asia, the cumulative total box office is just over 2000 million.

The cost of that film was over 4000 million, so it was a huge loss.

Otherwise, Uncle Benshan would not have complained and sighed to him.

"Don't be too happy."

"The only way I can have this little money now is because of your good looks."

“There aren’t many viewers who really like this movie.”

"So the box office will probably drop sharply in the future, so you have to be mentally prepared."

"You are such a person... I was very happy, but you poured cold water on me." Fan Bingbing complained.

"I'm not throwing cold water on you. I'm a producer and I have to stay calm at all times."

"You can't let it fly when you're praised, or let it fall when you're scolded."

"I know, Producer Zhang!" Fan Bingbing joked, and then his tone became a little more serious.

"Next, it will be released in mainland China."

"Are you sure it's okay for you to play like this?"

"It's hard to say for others, but I'm sure it's fine for me. After all, I'm telling the truth." Zhang Yuan replied calmly. What he had to do was actually very simple.

I just want to let the Chinese film industry feel the charm of online promotion in advance.

He and Brother Fang Li agreed that the mainland propaganda should be carried out in three steps.

It’s nothing unusual to run a normal offline roadshow.

The key lies in his Internet trilogy.

The first step is also the easiest one.

First, "export and sell domestically", and find a group of internet trolls to post the "large-scale" posters from overseas on major domestic forums.

Just like when a guest comes to a restaurant, what else will he look at besides the menu before ordering?
I would check what the next table ordered.

Curiosity must be aroused first.

Also forwarded were photos of packed cinemas overseas.

Whether the seats were really full or Fang Li found someone to arrange them, it was all to create hype and make it seem like the film was very popular overseas.

At this time, the Chinese audience was really unconfident.

Once a foreigner recognizes a work, he or she will immediately become interested in it.

Then there were photos of queuing to buy tickets, photos of foreign fans gathering... and so on.

Anyway, the purpose is to attract domestic audiences by using foreign endorsements.

Soon, because of these photos and publicity, the topic of "Apple" gradually increased on domestic bulletin boards and forums.

Next comes the second part, finding someone to lead the pace.

“When can we see this movie that is so popular overseas?”

This question appeared on the Internet.

"Why can foreigners watch our films, but we can't?"

Similar problems are gradually increasing.

Act as if everyone is very anxious and wants to see it but can't.

Allow the questions and comments to ferment for a few days to a week before concluding the second stage.

"Fan Bingbing's fans club will spend millions of their own money to charter a plane to Siam to watch "Apple"!"

This is still the age when “pictures speak louder than words”.

Soon, several groups of Fan Bingbing's fans in uniform boarded the plane, picked us up at the airport, and checked into the Siam Hotel.

Photos of the group entering the cinema to watch the film appeared on the Internet.

Of course it wasn’t self-funded, nor did it cost millions.

Including chartering a plane, food and lodging, the total cost was nearly 70.

All this money was paid by Zhang Yuan.

Fang Li and director Li Yu were both stunned by his generosity.

Spending so much money to invite fans to go abroad to watch movies...is it worth it?

The outside world didn't know that it was his money that was spent, and just thought it was a collective behavior of wealthy fans.

"Tyrant, please take me with you!"

"Hao, are you missing a thigh pendant?"

"I've never even been on a plane, but they chartered a plane to watch a movie..."

As a result, all kinds of jealous yet envious comments appeared.

The issue of “chartering a plane to watch a movie” quickly became a hot topic.

If there were Weibo right now, it would have been on the hot search list for several days.

But even without Weibo, many TV stations’ entertainment news reported this “strange thing”.

The act of chartering a plane has greatly increased the attention to this drama.

This is vanity.

Just like in later generations when we see various travel bloggers, luxury goods bloggers, luxury house and luxury car bloggers, ordinary people will also "plant grass" even though they know they cannot afford it.

Zhang Yuan just wants to stimulate the vanity of ordinary people and make them plant grass.

There was a film in later generations that also used similar publicity and promotion methods.

This movie is called "3D Meat Group".

It was released across the mainland, and they specially made a poster with only the mainland in grey, while the rest of the film did indicate the release time.

And there was also a trend of flying to Hong Kong to watch movies.

The dream of many men at that time was to go across the strait in groups of three or five good friends to watch XX movies.

This is the purpose of the second step.

When everyone’s attention reaches a certain level, it is time to “detoxify”.

This is the final step of the trilogy.

"3D Meat Group" really cannot be released in mainland China.

But after his promotion, the film earned more than 4000 million Hong Kong dollars at the box office in Hong Kong alone.

In other aspects, I have indeed gained a lot.

But "Apple" can be released!
So before the film is released, there are still some things that need to be done.

"Inside information!"

"Apple has only been shown overseas before and has never been shown in mainland China!"

"Now, after many exchanges and cuts with the film crew, it has finally been scheduled for release!"

Humans are like this; the more they are forbidden to do something, the more they will do it!

Once a person becomes rebellious, he will dig two spoonfuls of shit even if it is in front of him.

Even though you don't let me watch it, I have to watch it.

With this mentality, a large group of viewers are holding back.

It's quite uncomfortable to hold it in.

When "Apple" was officially released in mainland China, theaters were surprised to find that the attendance rate of art films had reached that of science fiction films!
The first-day box office reached an astonishing 700 million, which was on par with "Initial D" from previous years.

This is something that major domestic cinemas had never expected.

"Initial D" is Jay Chou's first film, and it is also a racing action movie.

Not only were the cinema chains dumbfounded, but Brother Fang Li, who was in charge of the film, was also dumbfounded.

His previous films all lost money.

This time we have Fan Bingbing, so our expectations are a bit higher and we hope to break even.

But this is beyond imagination!
It’s almost as big as the box office of a purely commercial film.

"Now many cinemas are calling me and asking me to rush to make more copies."

Fang Li knew that he was the one who planned this, so he called him.

"We'll make another 300 copies?"

Zhang Yuan shook his head slightly.

The first batch of copies of "The Promise" that year was only 300.

When "Crazy Stone" was first released, there were only more than 100 copies.

You want to add another 300 now?
"The maximum number is 100, and I think that's too many."

"Take a look at the revenue curve of the film in Hong Kong and Formosa."

“It’s at its highest in the first three days, and then it will drop off a cliff.”

"I estimate that the mainland can only hold out for a week at most."

"Don't wait until you have made a copy, and then no one wants it, it's a waste of money."

Zhang Yuan knows too well the current Chinese market and Chinese audiences.

At the end of the day, his propaganda methods are just "tricks."

It can attract many people who don’t know how to watch it to watch it.

But in the end, it is impossible to attract people who don’t watch movies into the cinema.

So the volume is limited.

Until now, there has not been a domestically produced film in China that has been copied more than a thousand times.

There are less than 700 copies of Zhang Yimou's "Curse of the Golden Flower" in mainland China.

But 2200 copies were made in North America alone.

This is the gap in market size.

The Chinese market has great potential, but not now, it still needs time to cultivate.

The first Chinese film to have over a thousand copies is "The Warlords" which he is currently filming.

This also shows how much support China Film Group has given to this drama.

So Zhang Yuan, as usual, "poured cold water" to keep the other party calm.

As soon as I pressed the button, another call came in.

He looked at the caller ID and saw it was Editor-in-Chief Liu.

Zhang Yuan remained calm.

He understood that this was the one who was cursing... (End of this chapter)