Winner Takes It All, Resurrection 2009

There was no possibility of Li Zhongqiu refusing, but the matter was not something he could decide alone. After discussing the basic framework, he said goodbye in a hurry and left. He wanted to have an in-depth conversation with the investors behind the scenes.

"I found that I can't get too close to you, otherwise I won't have enough money to spend."

Liu Qiangdong, who was called over, didn't have time to say a few words. The money was gone, and he felt very distressed. "We will open experience stores close to the first-tier cities. We plan to open more than 3,000 stores around university towns in large cities alone.

Now, JD.com's general agent model is still in the testing phase, and you have thrust a niche area plan upon it. The price for just the shares that control the decision-making power of Dangdang will be more than 1 billion yuan.

Add to that the beauty products, food channels, small commodities, and future overseas expansion strategies you mentioned, as well as the live streaming sales projects, and if all are implemented in place, the tens of billions of dollars of spending will not be stopped.”

"If you need money, hold a meeting and share the money in proportion. With a bright future ahead of us, are you still worried that investors won't pay? At worst, I can lend it to you privately at a lower interest rate, and you can buy back some of the shares?"

Li Zehua had already made arrangements. "After one or two years of contact, you also understand who I am. We have the same goal. Pinxixi needs to continue to develop in its own field and will not be able to do other things.

Many plans regarding e-commerce and retail business need to be executed by JD.com, but every time you mention it, it complains about being poor. As for Zhang Lei, he has money but is unwilling to give it away, and always wants to eat for free.

Why don't you find a chance to kick him out?"

Liu Qiangdong couldn't tell for a moment whether he was joking or serious, and said cautiously: "It won't come to this!
The third round of financing was raised by him from Russian venture capital, which increased the amount from US$5 million to US$10 billion. Even if he has no credit for it, he has contributed a lot.

We have met and talked with those big cats, and there is a great hope that we can reach an agreement.”

"It is precisely because there is a great hope of success that Lao Zhang is not kind. The Russians have a lot of money, and they took advantage of the most favorable time when Mei's brother-in-law came to power and got close to the West, so they were able to get a large amount of money out.

Look at the attitude of Russian funds towards investing in American Internet companies at the same time. They are not short of money at all. As long as the company is promising, they will report any number.

But in your case, it's only 5 million, and it can be doubled by just talking about it. You don't really think that I have such a big face by coming forward, right?

To put it bluntly, Lao Zhang has selfish motives and wants to get more funds from Big Cat to help with his other investments. Otherwise, why would he keep dragging out the investment negotiations? "

Liu Qiangdong didn't take it seriously. "It's not a big deal. Lao Zhang mentioned it to me before, saying that he wanted to use the negotiation to get some bargaining chips. We are all friends, so it's only natural for us to help each other."

"Okay, so I'm the villain in this movie?"

Li Zehua threw his hands and said, "You look like an honest man, but you have a lot of tricks. No wonder you kept asking me to come over. Are you here to act with you guys?"

Liu Qiangdong quickly advised, "That's not the case. Besides, didn't you get the access to the Russian market from the big cat people?"

"Bullshit, when Brother-in-law Mei is here, he will only try his best to get closer to Europe and the United States. I have the access qualification, but I can't get the market or the energy and natural gas. At most, I can only gain superficial benefits, but nothing in substance.

If you want to successfully enter the big cat market, it is impossible to achieve ideal results without three to five years of accumulation.

You guys are making a lot of money, but I am the only one who is suffering losses. I have lost hundreds of millions of industrial fund shares for no reason, and I don’t know how to explain it to the investors.”

Facing the complaints from his most important ally, Liu Qiangdong quickly comforted him, saying, "How could I not have fought for your benefit? Big Cat People has agreed to bear half of the number of options awarded to the management team before the listing.

They will also pay for your half. If the listing goes smoothly and the market value exceeds 4 billion, it will be more than %, and half is to billion."

"Really?"

Li Zehua was skeptical on the surface, but he was actually very happy in his heart, because after the financial crisis in 08, the big cat capital was too arrogant and did not treat money as money at all.

"Okay, you helped Zhang Lei cheat me once, now turn around and help me cheat him again. Let's find a way to intercept the funds in Big Cat Capital's hands."

Liu Qiangdong was stunned. "What do you want to do? Don't mess around."

Li Zehua just laughed, and Dong Ge felt uneasy.
It took me a long time to listen to him...

At this time, the big cat, led by Brother-in-law Mei, was starting its third and final journey of approaching. The result was the creation of an unprecedented huge rift, which led to a war.

Because big cats are not very particular about what they do and like to be straightforward. They like to make a lot of noise after drinking a little. They may be on good terms with each other one second, but turn hostile and ruthless the next second, which makes it difficult for people to adapt.

It's okay to be friends with this kind of person for a short period of time. You can go along with them and coax them a little, try to make as much money as you can during the honeymoon period, and then leave some countermeasures in place so that you will have the bargaining chips to hold when you turn against them.

But in the capital game filled with swords, sabers, intrigues and deceptions, Big Cat Capital's strategy of either friend or foe is not enough and is destined to be fooled.

Especially those led by Squid Capital, which has always believed that strength is king. Big Cat's size makes it impossible for it to pretend to be harmless to humans and animals. In the future, Big Cat Capital will surely be hit by a storm.

Moreover, in the past decade or so, Big Cat has been providing cheap energy to Ou Meng for a long time, helping Ou Meng's economy and industry to take off, which has long been noticed and remembered by Squid Capital.

In the past, with Ou Meng protecting it, Squid Capital had no way to deal with it. Now, as the European debt crisis intensifies, Ou Meng is unable to take care of itself, and Squid Capital took the opportunity to relax restrictions on big cats.

It's not out of kindness, but a back-and-forth tug-of-war before a settlement. Pulling back the fist does not necessarily mean peace talks, but rather accumulating more powerful force to strike back and complete a round of harvest in the process.

This is also a new strategy that Yutai Capital has figured out after learning from previous lessons, to lure out the snake and lure the tiger away from the mountain. After the Southeast Asian financial crisis in 1998, Yutai Capital, with the power of a great victory, with the cooperation of international hot money.

They aggressively shorted Big Cat and at one point penetrated into its heartland, leaving Big Cat Capital powerless to fight back. It seemed that they would be able to complete the harvest through financial means, but Big Cat did not play by the rules.

They turned the table over cleanly and not only refused to admit defeat, but also cancelled things like free convertibility and free circulation, slamming the door shut, causing hundreds of billions of dollars in book profits of Squid Capital to vanish into thin air.

At that time, Squid Capital was almost driven crazy, but the big cat is not a small family that can be easily controlled by others. Even if the United States wants to provoke it, it will have to weigh whether it is worth it.

It was not worth it to go all out for the two taels of rice from the five-guarantee household in the east of the village, so Squid Capital decisively gave in and started a layout that lasted for more than ten years.

Now, the effect is beginning to take effect. Even the emperor of the time has been forced to compromise and retreat behind the scenes. He pushes Brother-in-law Mei to the front and starts the third journey of getting closer to Mrs. Yu. Little did he know that she had already planned it out.

Just wait for the big cat capital to go abroad. Once the money enters the international trade settlement system and reaches the accounts of overseas companies, the big cat will have no choice but to act rogue and overturn the table.

As a regional capital that has been restricted for a long time, Big Cat holds a large amount of US dollars accumulated from the sale of energy and minerals. Normally, there are many restrictions on how to spend them, and when they were suddenly released, they were a little overwhelmed for a while.

It's like the foolish son of a landlord whose financial resources have been controlled for a long time, who one day completely lets himself go, has money but doesn't know how to be frugal, and has mountains of gold and silver at home, so he's not afraid to squander it.

In order to seduce the big cats, Squid Capital has gone further and this time has also put forward many truly high-quality assets, even Facebook, Google, Amazon, and BlackRock's investments are open to them.

Zhang Lei obtained the approval of the Yale School before he brought in Big Cat Capital to invest in JD.com.

Li Zehua was very jealous. He briefly mentioned the whole story to Liu Qiangdong, "How about it, are you interested in making a profit? Anyway, Big Cat and his gang are rich and are destined to be harvested in the future.

Rather than letting outsiders make money, why don’t we join forces to make a big profit.”

Liu Qiangdong was confused, "What should I do?"

“I have a business in Southeast Asia. It’s a bit risky, but the profits are huge. It depends on whether you have the guts to take it.

Let me make it clear first, it's not that I don't have the ability to do it, I just want to give you a chance, don't say I won't help you, it's up to you to choose next."

Li Zehua smiled and bewitched him. When Liu Qiangdong saw his look, he was instantly awakened. "Why would you come to me if you have a way? Don't set me up again, right?"

"How is that possible? This is the real secret to getting rich, and I won't tell it to ordinary people."

Li Zehua coughed and said seriously: "It is well known that most of the Big Cat Country is in the temperate and frigid zones, and there is a high demand for tropical specialty economic crops, such as rubber.

It just so happens that my company has a lot of business in Southeast Asia and South America, so we can easily establish a relationship with the production site. If you are interested, how about giving you a share? "

Liu Qiangdong didn't dare to agree easily. "You're not that kind. Just tell me what you want me to do. If I can do it, I'll do it. If I can't, just treat me as if I'm not destined to make a fortune."

It was a very sad thing to talk about it. His nominal net worth is only a few billion now, but when he met Li Zehua, he was at least a wealthy man with a net worth of over 100 million on paper.

The other party was a young man at the time and could not even afford 500 million in cash. Even the million US dollars difference that he had to compensate JD.com for when exchanging shares was borrowed from Temasek.

But now he has transformed himself into a man whose exact net worth even Forbes cannot calculate, and his wealth is estimated to be over 10 billion US dollars.

Unfortunately, he was still too conservative. If Qingyun’s overseas investment income was included, 100 billion might be enough, but it would definitely be more than 500 billion or 600 billion US dollars.

"readily."

Li Zehua clapped his hands and said, "Qingyun has Qingyun Real Estate, so why can't JD integrate the offline property resources of logistics, retail, and new rural experience stores to create a JD Real Estate?
Firstly, purchasing the property yourself can save various rental costs. Secondly, fixed assets have obvious room for appreciation in the future. Even if the main business declines in the future, the appreciated property can still create value.

The third benefit is that we can rely on this investment direction to get a large amount of funds from Big Cat Capital. 20 billion is not too much, and 10 billion is not too little. "

Li Zehua's eyes were deep as he spoke. He had already foreseen the general environment 10, 15, or even 20 years later, and could only make arrangements in advance by taking advantage of the current favorable window period.

Only in this way can he maintain his aloof position without being shaken in the unprecedented great changes in the future. When the world is targeting the big cats, he can provide timely assistance, which can be regarded as a stroke of god.

If Qingyun continues to develop smoothly, in another fifteen years, relying on the comprehensive national strength of the University of Tokyo, it will surely seize the initiative in competition in many countries. What it will lack by then is cheap energy and minerals.

Others are afraid of sanctions, but he is not, because there are too many aliases to block them all. The monetization channels include micropayments and cryptocurrencies, and he can easily bypass the international settlement system and trade freely.

Having lower costs than others is the biggest competitive advantage. In order to maintain the healthy operation of the system, he can do business with anyone as long as it is beneficial to the development of the system.

What's more, the semi-closed market of Big Cat has one biggest advantage. When the day comes that the whole world can no longer tolerate him, he can still run to Big Cat and use the special resource monetization channel to save his life.

Of course, this is a contingency measure for use in extreme situations. It can be avoided, but it cannot be absent.

Liu Qiangdong was convinced by his calculations. Just as he raised some questions, he was blocked by him, "Real estate appreciation data and detailed reports, future profit expectations, and even bottom-line guarantees.

Qingyun Real Estate can provide all of these. Just go for it boldly. I will be there to help you and I guarantee that there will be no mistakes."

Liu Qiangdong didn't know whether to laugh or cry. "I didn't say a word, but you had three words to say to me. But I'm curious, why didn't Qingyun Real Estate come forward to discuss cooperation?

With Qingyun Real Estate currently holding hundreds of billions of dollars in real estate resources, if they can easily raise 20%, wouldn’t that be or billion dollars in hand? "

"Are you kidding? My high-quality core resources are, at worst, scarce properties in the central area of ​​a second-tier city. In ten years, their value could easily increase five or six times. How can that be allowed to be taken advantage of by Big Cat?"

Li Zehua's eyes widened. "Besides, there is also a cooperation project on special economic crops in tropical areas. I can't just step in and dig two holes, right?

If this gets out, I won’t be able to save face anymore.”

"Fuck, so my face is no longer a face?"

Liu Qiangdong wanted to kick him to death, "Alright, alright, nothing good ever comes of following you, either you're setting traps for people or you're trying to trick them in various ways, can you be a little nice?"

"So do you want to make money? If not, I'll find another company. It may be a little slow, but it should be no problem to make $300 million or $500 million."

Faced with the temptation, Liu Qiangdong only held on for three seconds before he couldn't help but compromise, "Tell me the specific operation first."

"First this, then this, understand?"

Li Zehua said a lot of things, but in short, the matter was very simple. With the example of Qingyun Real Estate and the influx of international hot money, there was no shortage of smart people in Big Cat Capital.

A little analysis will make it clear that the current industrial scale of the East cannot accommodate trillions of dollars of capital. Hot money comes in to make money, not for charity.

At this time, a reservoir is needed to absorb the funds. The manufacturing sector is the biggest one, and the stock and foreign exchange markets are difficult to attract capital because of the inconvenience of entry and exit.

The only one left can and must be the construction industry, real estate.

Big Cat Capital directly holds domestic properties, which involves cumbersome procedures and heavy taxes. It may also be easy to be targeted if it cashes out on a large scale in the future, so their best option is to cooperate with domestic companies.

JD has both business and resources. In addition, JD Logistics learned from Fengniao and engaged in self-operation and purchasing, and has certain experience in commercial real estate operations. So it came forward to talk to Big Cat Capital.

It's easy to reach cooperation.

Liu Qiangdong listened silently, and then carefully explored the model of cooperating with Qingyun Real Estate and its affiliated companies such as Chichime, using the rental income for repeated mortgage loans.

With a clear mind, he said in a deep voice: "It sounds good, but will Zhang Lei and Xu Xin agree?
Temporarily separate the real estate from the group and raise funds separately. If it is done well, the bulk of the profits will not be in their hands. "

"A smart person won't limit himself to what is in front of him. It's better to take 10% of the 4th instead of 20% of the th. The bigger the plate, the more fat. I believe you can handle it well."

Li Zehua handed him a detailed development report and said, "This is a forward-looking future development report that the company's decision-making committee has spent a lot of effort to produce.

You take it to Big Cat Capital for negotiation. Let’s make it clear first that money is not important. What’s important is to make Big Cat feel trust. Then I will come forward to continue the negotiation.”

Cooperation in real estate and e-commerce businesses are just appetizers. His real idea is to find a channel for capital to go overseas. Big Cat earns hundreds of billions of dollars every year by providing cheap raw materials to Europe.

If the money can be successfully collected, the commission income alone will be a huge profit for both micropayments and cryptocurrency trading platforms.

Not to mention the special funds attracted by this, as well as the use of retained and deposited funds, and the speculative commission income on the trading platform, it is no problem to earn billions of dollars every year.

By the way, it can also intervene in Russia's cheap energy and raw material trading market, establish greater influence, and facilitate the smooth operation of Qingyun system's business in Russia in the future.

Liu Qiangdong was not too concerned about these things. He only knew that JD.com was about to enter the fast lane of development. The reason he did not ask for money from Qingyun before was because he did not want to start a business with great effort on his own.

In the end, he is working for others. With the capital scale currently controlled by Qingyun, as long as he loosens up a little, Qingyun's endless financial resources will be able to devour JD.com without leaving anything behind.

So he wanted to absorb external third-party capital, not because he was intentionally guarding against Li Zehua, but out of a businessman's instinct to not put all his eggs in one basket.

"Okay, I'll try to negotiate first. Once the money arrives, I'll start pushing for the business divestiture right away."

With a bright future ahead, Liu Qiangdong finally breathed a sigh of relief.
What happened next was exactly as Li Zehua had planned. Big Cat Capital, which had a lot of money in its hands, was worried about where to invest.

JD.com came to them with a mature business plan, how could they refuse? Money, to the big cats at that time, was just a number.

In the original time and space, from 09 to 14, Big Cat seized the rare historical opportunity and invested hundreds of billions of dollars overseas. It is unknown how much money was transferred privately.

And then, nothing happened. He was wiped out in one fell swoop, not a single hair was left.

Li Zehua is also doing a good thing, helping them avoid risks and avoid being caught in the net by Squid Capital. When he looks back in a dozen years, Big Cat will send Qingyun a banner to express his gratitude.

None of them make sense. (End of this chapter)