Chinese Entertainment: Starting from 1996

Chapter 487 Record Breaking
Although the box office of "Interstellar" has been good in recent days, the more eye-catching one in the market is Feng Kuzi's "If You Are the One 2".

After grossing 34 million on its first day of release on the 18th, the film took in another 35 million on the next day.

By December 2, "If You Are the One 1.8" had grossed a total of million yuan in box office revenue in its first six days.

This result is still inferior to the original time and space. Historically, this movie had a very strong start, with a box office of over 200 million in the first week.

Moreover, in history, "If You Are the One 2" was released one week after "Let the Bullets Fly" just like now, or even "If You Are the One 2" was released later.

While "Let the Bullets Fly" was a great success in both box office and reputation, "If You Are the One 2" still raked in over million yuan in its first week.

Of course, the influence of Feng Kuzi in the original time and space is not comparable to that of Feng Kuzi today. At that time, "Assembly" and "Aftershock" were both produced by him.

Especially "Aftershock", which was broadcast during the summer of 2010 and grossed 6.5 million yuan at the box office.

This is the first domestic film to break the 600 million box office, and it also becomes the new Chinese-language film box office champion.

At that time, Feng Kuazi was praised to the sky, and some people even gave him the title of the king of commercial films. His appeal was so great that even Zhang Yimou could not say that he could surpass him.

However, the film quality of If You Are the One 2 is still inferior to its predecessor, and its reputation was affected by complaints from the media and audiences because there were too many advertisements.

But in the end, the box office still reached 4.6 million, which was an extremely outstanding result at the time.

But now it seems that "If You Are the One 2" is not only affected by the quality and reputation of the film, but also has a significant impact on "Interstellar".

"Let the Bullets Fly" will also be released soon. Under the double pressure, the box office of "If You Are the One 2" may be or million less than the original time and space.

In fact, despite the explosive reputation of "Let the Bullets Fly" in later generations, some people even applied for it to be listed as a world heritage site.

But in fact, before the release of "Let the Bullets Fly", it was not favored by the media or the outside world.

Even though "Let the Bullets Fly" brings together three big movie stars and a number of first- and second-tier stars, its publicity is also very massive.

The focus of the publicity is definitely on the three movie emperors, but among the three, Jiang Wen, after his debut film "Sunny Days", the box office of the movies he starred in or directed continued to flop.

It's much the same with Chow Yun Fat. If it weren't for the fact that "Curse of the Golden Flower" helped him to make some comeback, he would have had no outstanding achievements after the new century.

The only one who was slightly better was Uncle Ge Youge. Not only did he win many awards, but also because of the complementary relationship with Feng Kuzi, his box office performance was also very outstanding. At that time, he was known as the number one male actor in the country.

However, he was also affected by the fact that "The Orphan of Zhao" failed both in terms of reputation and box office at that time.

Therefore, "Let the Bullets Fly" was criticized by many media at that time, which was also the reason why Huayi dared to release "If You Are the One 2" so close to the release date, one week later.

The Wang brothers and Feng Kuzi, who is at the peak of his career, were also not very optimistic about Jiang Wen's "Let the Bullets Fly", and felt that they had picked up a great bargain by running into Jiang Wen.

But I didn’t expect that “Let the Bullets Fly” would directly make Jiang Wen a god. If the director of “If You Are the One 2” was not Feng Kuzi, it might have been turned into cannon fodder by “Let the Bullets Fly”.

Now they have made the same mistake, and the box office of If You Are the One 2 will inevitably be affected.

On December 23, "Let the Bullets Fly" held a grand premiere at the Olympic Sports Center. Not only did many mainland superstars gather, but many Hong Kong stars also came to support.

Moreover, under the operation of Emperor Entertainment, the collective appearance of the Seven Little Fortunes including Jackie Chan and Sammo Hung on the red carpet also became a highlight.

On the 2th, "Let the Bullets Fly" began to be released on a large scale in mainland China, and it also earned million yuan at the box office on the first day, which is almost the same as "If You Are the One ".

However, the reputations of the two films are very different. The latter was criticized by the media and film critics for having too many advertisements, and some tabloids and self-media even called it an advertising film.

The former was praised immediately after its release, but "Let the Bullets Fly" is also indeed awesome and deserves the praise.

So in the next three days, the box office of "Let the Bullets Fly" exceeded 1.6 million, and it grossed million in just four days of release.

With its release in the past few days, the reputation of "Let the Bullets Fly" has seen a greater explosion, completely overshadowing "If You Are the One 2" and "Interstellar", which has been released for more than days.

This opening result is better than any of Jiang Wen’s previous movies, and it also dispels the shadow of his poor box office performance in the past.

Because "Let the Bullets Fly" was released on Monday, the first week was a complete natural week.

There is no way around it. Other movies don’t want to face the box office bomb that is “Interstellar,” so they all scheduled their movies for mid-to-late December.

Blockbuster films like "The Orphan of Zhao" and "If You Are the One 2" are all squeezed together, and it is impossible for them to be released on the same day. They must be separated, but no matter how much they are separated, they cannot be separated very far.

Choosing the 24th to release the film is actually a bit late during the Lunar New Year period, but compared to releasing it on a working day, Monday, it is much better than postponing it for a few days and choosing Friday, by which time the Lunar New Year period will almost be over.

In the following three days, because of the rest day, "Let the Bullets Fly" once again won 1.3 million yuan at the box office, pushing its first week box office to 2.9 million yuan.

This also broke the domestic first-week box office record of 2.4 million set by "Interstellar" not long ago.

Although "Let the Bullets Fly" was released for seven days and "Interstellar" was only released for three days, the record was broken and the new first-week box office record belonged to "Let the Bullets Fly".

However, the domestic box office market is growing very rapidly now, so it is unlikely that this record will be maintained for long.

The box office of "Let the Bullets Fly" is booming, and the box office of other movies will inevitably be affected.

Although the box office of "Interstellar" has recovered due to the promotion of "Focus Interview", this is destined to be unsustainable.

Moreover, with the release of blockbusters such as "The Orphan of Zhao", "If You Are the One 2" and "Let the Bullets Fly", the screening schedule of "Interstellar" was inevitably affected.

This week, the screening share of "Interstellar" is less than 20%. The highest share is "Let the Bullets Fly", not only because it has just been released, but also because its box office is very good, so theaters naturally give it more screenings.

Therefore, its screening volume is as high as four levels, far ahead of other films.

The next one is not "Interstellar" but "If You Are the One 2". After all, "If You Are the One 2" had good box office performance in its first week and it was just released not long ago, while "Interstellar" has been released for almost a month.

With nearly 2% of the screening schedule, "If You Are the One " earned more than million yuan at the box office this week.

Compared to the first week, the box office in the second week was directly halved, but in fact, this situation is normal in China. "Interstellar" is an exception that can still get high box office in the second and third weeks.

Generally, the first-week box office of a movie released in China accounts for half of the final box office of the entire movie. For blockbusters, the proportion may be less, but it is still more than one-third. However, Huayi Brothers was obviously not satisfied with this result. When the single-day box office of If You Are the One 2 fell to just over million, they took measures.

There was no other way but to hire internet trolls to suppress "Interstellar" and "Let the Bullets Fly", especially the latter, which was specifically targeted.

However, the reputation of the two films is so strong that the Internet trolls cannot do anything to smear them. In addition, the public relations departments of Golden Harvest and Emperor Entertainment Group behind the two films are no pushovers.

Therefore, the smear campaign by the internet army had no impact on the two films at all. On the contrary, the reputation of If You Are the One 2 further declined due to the counterattack from the two companies.

This is also why Liu Zhou looks down on Huayi. They like to do unconventional things. Discrediting competitors and crazy hype are what they like to do.

But these methods are very effective, so they never get tired of them.

It turns out that Huayi is the number one private film and television company in the mainland. It has a huge influence and acts unscrupulously.

Their strength is now much smaller than in the original time and space, but this habit cannot be changed.

However, since they do this, they must also be prepared for counterattacks. Hiring internet trolls is not unique to Huayi, but also to Golden Harvest and Emperor Entertainment Group, and both companies are not inferior to it.

At this time, it depends on whose movie has a better reputation. Obviously, compared with "Interstellar" and "Let the Bullets Fly", "If You Are the One 2" is not comparable at all.

Next week, its box office may be cut in half again.

This week, in addition to "Let the Bullets Fly" and "If You Are the One 2", "Interstellar" still ranked third in the box office after being released for more than days.

However, "Interstellar" has been released for almost a month, and two other blockbusters have taken up the screening time, so the box office is ultimately weak.

In its fifth week of release, "Interstellar" only earned 46 million yuan in the mainland, and its single-day box office finally fell below 10 million.

At this time, the box office of mainland movies has reached 11.32 billion, which is one step closer to the box office record of 13.2 billion set by "Avatar".

At the same time, "Interstellar" also entered its fifth week of release in North America, and its box office was also halved, earning only over 5.7 million in seven days.

The film's total box office in North America also reached 70 million US dollars.

However, there is no extension key in North America. As long as a company distributes it, it can be shown continuously. Moreover, the release time of North American movies is generally two months, unless your movie is a real flop.

If a movie does well at the box office, it can usually be shown for a long time. For example, "Titanic" and "Avatar" were shown for four or five months in North America.

There will be no problem for "Interstellar" to continue to be screened in North America for more than a month, and there should be no problem for the total box office to reach 80 million US dollars.

This week, "Interstellar" also earned just over 10 million U.S. dollars in overseas and North American regions.

At this time, the overseas box office of "Interstellar" was 70 million US dollars in North America, and the total in other regions reached 37 million US dollars.

This means that the film's overseas box office has officially exceeded $1.07 million, reaching $ million.

If we add the 11.32 billion in mainland China, which is equivalent to 1.34 million US dollars, the global box office of "Interstellar" has reached 2.41 million US dollars.

$2.41 million worldwide and $1.07 million overseas, both of which are shocking figures in this era.

Excluding co-productions like "The Karate Kid", only "Hero" earned $1.4 million overseas and "Crouching Tiger, Hidden Dragon" earned $2.1 million overseas.

There is probably little chance that "Interstellar" will surpass "Crouching Tiger, Hidden Dragon" in overseas box office, but it should not be a problem to surpass "Hero".

There is a reason why Zhang Yimou was able to single-handedly make New Picture a giant in the industry and achieve performance exceeding that of most domestic film and television companies.

In addition to having a great influence and high box office in mainland China, Zhang Yimou's films also have very impressive box office overseas.

His "Hero", "House of Flying Daggers" and "Curse of the Golden Flower" all performed very well at the overseas box office.

In addition to "Hero" which reaped the first dividends of the ancient costume martial arts blockbusters that were popular overseas and earned a super high box office of 1.4 million US dollars, the other two films also had box office revenues of tens of millions of dollars.

At that time, many domestic martial arts and costume blockbusters were released overseas, but their box office performance was not as good as these three films by Zhang Yimou.

So at that time, the capital in the circle was really rushing to give money to Zhang Yimou. Just based on the three words "Zhang Yimou", his movies would not lose money no matter what.

At present, apart from Liu Zhou and Zhang Yimou, the only overseas box office performance of major mainland directors is Chen Shishi's "Farewell My Concubine", which grossed 3000 million US dollars worldwide, leaving more than 4800 million US dollars after deducting the 2000 million US dollars in mainland China.

Including directors from Hong Kong and Taiwan, Wang Jiawei's "2046" sold 2400 million US dollars overseas.

There is also Stephen Chow's "Kung Fu" which grossed 8000 million US dollars overseas, and "Flirting Scholar" which grossed 2000 million US dollars.

As for Xu Ke, although his martial arts films are unique and well-known in China, some of his martial arts blockbusters have not performed well, both at home and abroad.

Even though the situation has changed a bit now that he has joined Golden Harvest Group, there is still a certain cultural barrier between "The Blade of the Immortal 2" and "Painted Skin" for overseas audiences.

Therefore, the overseas box office performance of these two movies is not very good, and the box office in Asia is only okay.

Of course there is another great director, Feng Kuzi, but his movies cannot be sold in Asia, let alone Europe and the United States.

This is also what he is often ridiculed for.

By now, the screening of "Interstellar" has actually entered the second half.

Liu Zhou is not particularly concerned about the overseas box office now. He is mainly concerned about the mainland box office.

The current box office in mainland China is still 200 million yuan away from that of "Avatar", and there is still one month left before "Interstellar" is released.

It is still somewhat difficult to get a box office of 200 million in a month, not to mention that the daily box office of a movie has dropped to less than 10 million, and it will be even lower in the future.

Now Liu Zhou's only reliance is on the promotional resource of "Interstellar" and an appearance on the "News Broadcast", which will help boost movie ticket sales.

If that doesn't work, Liu Zhou and Han Shanping are also prepared to use some tricks to get Interstellar on the schedule.
(End of this chapter)