A doctor who travels through two eras

At 6 o'clock in the evening, the Chinese medicine clinic closed. The bustling scene during the day finally quieted down, and all the medical staff and workers in the clinic were exhausted.

Lin Sanqi clapped his hands at this time, signaling all the staff to be quiet:
"Everyone has worked hard today. Everyone has performed very well, making our Lingnantang Chinese Medicine Clinic a hit. I can see how hard everyone has worked. They barely had time to drink a sip of water all day. As a small boss, I have to express my gratitude.

So, today everyone will receive a 5000 yuan opening red envelope, and Professors Li Nanyi, Liu Jianzhong, Guo Gongzhu, and Luo Mengdeng will each receive a yuan red envelope. The red envelopes are ready, and I hope everyone will keep up the good work.”

When the boss said he would give out red envelopes, all the staff cheered.

Lin Sanqi walked in front and handed out red envelopes to each employee personally, while Zhong Yangyang from the finance department followed behind with a box of red envelopes in his arms.

Finally, Lin Sanqi walked over to the four famous doctors in the Chinese medicine clinic, handed over the red envelope with both hands, and his attitude became more respectful.

These four famous doctors are retired professors from the College of Traditional Chinese Medicine of Huadu Medical University and famous Chinese medicine doctors in Guangdong. They were all invited personally by Lin Sanqi.

In addition to the appearance, he also gave enough benefits. In order to hire these four famous Chinese medicine doctors, Lin Sanqi had to pay them a fixed salary of at least 20 yuan a month. In addition, all registration fees belonged to the doctors personally.

To be honest, these four old Chinese medicine professors have always worked in public schools and have been seeing patients in public hospitals. When have they ever received such a high salary? For the sake of money, the two sides successfully reached an agreement.

Originally, both parties agreed that each veteran Chinese medicine practitioner would come three days a week and see 3 patients a day.

As a result, on the first day of opening today, all 20 numbers were sold out, and we had to increase the number to 50.

Therefore, this group of old Chinese medicine practitioners received 25000 yuan a day in registration fees alone, which made the four old Chinese medicine practitioners very happy. Lin Sanqi estimated that these old men would rather come to work 3 days a week, let alone 7 days a week.

This has the effect of buying a horse with a lot of money. Lingnantang Chinese Medicine Clinic not only has various precious Chinese medicinal materials transferred from Lin Sanqi since 1961, but also needs doctors in 2014 to use them.

It is far from enough to rely solely on Lin Musen, the former urban village doctor. His level is just so-so, otherwise he would have become famous long ago.

If Lingnantang Chinese Medicine Clinic wants to develop, it must rely on the School of Traditional Chinese Medicine of Huadu Medical University, which is where talents gather.

It just so happens that although the old professors in public hospitals and public universities have high social status, they only receive a fixed salary and have never made a fortune in their lives.

Now, Lin Sanqi, an outstanding alumnus of Huadu Medical University, has exploited this loophole and used money to lure professors, experts, and famous Chinese medicine practitioners to come to Lingnan Hall Chinese Medicine Clinic for consultations.

Will those noble and famous Chinese medicine practitioners and old professors finally be able to succumb to the temptation of money? Will they be able to refuse the invitation from Lingnantang Chinese Medicine Clinic?
Anyway, you can practice in multiple places now. You can teach at a university and still see patients at Lingnantang private clinic.

If you, the old professor, can still bear it, Lingnan Hall still has thousands of lost ancient Chinese medical books. Would you like to take a look? Do you want to improve your medical skills to a higher level?

Lin Sanqi didn't believe that there was any old Chinese doctor who could resist the temptation of money and ancient medical skills. That person must be a true saint, who was only devoted to teaching and was unwilling to bow down for a few pieces of silver.

Lin Sanqi's goal was very clear, which was to capture all the professors, experts and famous Chinese medicine practitioners of the School of Traditional Chinese Medicine of Huadu Medical University, and to bring all the heroes in the world into his grasp.

This idea is the same as that of the United States.

No matter how good the students you train at Tsinghua and Peking University are, in the end, most of them will go abroad and throw themselves into the arms of the United States. They train top talents for the United States.

By then, Lin Sanqi will provide the most authentic Chinese medicinal materials, veteran Chinese medicine practitioners from Huadu Medical University will be on duty in the outpatient clinic, and with the addition of various secret prescriptions mastered by the Lin family, the future of Lingnan Hall Chinese Medicine Clinic will be limitless.

In the future, if a nationwide chain of Chinese medicine clinics is opened, a large amount of Chinese medicinal materials in 1961 can be consumed. At the same time, a lot of money can be made for Lin Sanqi. This is definitely a virtuous cycle.

Inside the VIP room of the hospital:

Lin Musen and General Manager Lin Tianhua were sitting next to the clan leader Uncle Lin, drinking tea while anxiously waiting for Yin Lianyi and the other financial officers to calculate today's accounts.

The current finances of Lingnan Hall Chinese Medicine Clinic are actually quite easy to account for.

One is the daily income of the clinic on the first floor, such as Chinese medicine fees, registration fees and the like.

The other is the various ginseng and cordyceps in the treasure house on the second floor, or Chinese patent medicines such as Angong Niuhuang Pills and Pien Tze Huang. After a while, Yin Lianyi and Jiang Wenyao, the newly recruited accountant and college classmate, came in.

Lin Tianhua motioned for the two to sit down, and personally brought over two cups of Kung Fu tea:

"Come on, you've worked hard. Have a cup of tea to moisten your throat. How's today's financial accounting done?"

Yin Lianyi had already changed back into her professional suit, and she spread out the account book and replied seriously (she had to be serious, as these were all elders from the Lin family):

"Patriarch Lin, Chairman Lin, General Manager Lin, the accounts have been compiled. The clinic has registered 250 patients today, and all the registration fees were returned to the doctors, so the income is zero. However, the total cost of traditional Chinese medicine today has reached 500 million, and the average price of a prescription is 2 yuan..."

Lin Sanqi came over after handing out red envelopes, and was quite dissatisfied when he heard the number:

"Only 2 yuan for the average prescription? Dad, you can't do this. We use the best Chinese medicinal materials, especially those tonic and conditioning prescriptions. You only charge 2 yuan for a course of treatment on average. Isn't this slapping the rich in the face?"

Lin Musen is an honest man after all:
"Qizi, 2 yuan for only 5 prescriptions. You think this large prescription is too little? How can this patient afford it?"

Before Lin Sanqi could answer, Uncle Lin laughed first:
"Ah Sen, actually, a prescription of 2 yuan is not expensive. You can ask those local rich people. They go to Hong Kong to see famous Chinese doctors. After a few prescriptions of Chinese medicine, they will spend no less than 10 yuan. Since Lingnan Hall wants to go the high-end route, the price must be expensive."

Lin Musen was dumbfounded: "Over 10 yuan for a few pills? Is this a magic pill?"

Lin Tianhua also advised:

"Grandpa is right. Since we want to go the high-end route, the price must be high. The more expensive you are, the more the rich will cherish you and the more they will feel that their money is well spent. If you spend so much money on it, it must be effective, even if it is a placebo.

Also, Brother Jiu, you don't need to blame yourself. If you plan to go for the low-price and affordable route, you will be competing with other public Chinese medicine hospitals and many traditional Chinese medicine practitioners for business. It's already difficult for them to survive, so aren't you going to cut off their livelihoods?
So since we use the best Chinese medicinal materials, the curative effect is very significant, and our doctors are either senior professors or famous Chinese medicine practitioners, they are also of the highest quality, so the higher the price, the better, there is no problem with that.”

Lin Musen was obviously convinced, but he couldn't help but sigh:
"It seems that I still don't understand the world of the rich. However, it is very simple to increase the amount of the prescription. We just need to add a few extra precious Chinese medicines to each prescription, and it will be no problem to reach 10."

Lin Sanqi added:

"Word of mouth is very important. We charge a high fee, but the treatment effect must be good and the patients must be satisfied. In this way, word of mouth will spread among patients, and our TCM clinic's business will get better and better, and patients will also be able to get healthy. This is a win-win situation."

Lin Musen nodded: "I understand. For the rich, the key is not how much money they make, but how effective the treatment is."

Lin Sanqi continued to instruct at this time:

"In addition, we must limit the number of appointments. Now we are opening on the first day and we have added appointments. We will not be allowed to add appointments in the future. Each doctor is limited to 20 appointments per day, and the registration fee will be temporarily increased to 2000 yuan per appointment.

It’s best to let patients grab the number themselves. The fewer the number, the more valuable it is. The more valuable it is, the more people will rush to grab it. This is a virtuous cycle.”

Unscrupulous businessmen all know how to use hunger marketing...

Yin Lianyi continued to report at this time:

"In addition, the Treasure House has a turnover of 1 million yuan today for Chinese medicinal materials such as ginseng and cordyceps. Chinese patent medicines such as Angong Niuhuang Pills and Pian Zaihuang have also been sold out, with a turnover of 4000 million yuan."

As soon as the number came out, Lin Tianhua and Lin Sanqi sat up straight, looked at each other and laughed.

This time, Lin Sanqi took out 100 Lingnan Tang brand Angong Niuhuang Pills, each priced at 6 yuan; and 500 Lingnan Tang brand Pian Zai Huang pills, each priced at 2000 yuan.

These pills are just for testing, to see how the wealthy accept "Lingnan brand" Chinese patent medicine.
Because one of the important work goals of Lingnan Hall this year is to build a Xiangjiang Pharmaceutical Factory to produce these Chinese medicinal materials and then sell them in mainland China, Hong Kong, Macau, Taiwan and overseas.

This is a huge market, and if you do it well, you can easily make tens of billions a year.

But there is a problem here, that is, is your Lingnantang brand recognized by customers? After all, it is only spread by word of mouth, and there is no formal advertising. (End of this chapter)