Huayu started as a substitute director

Chapter 297 A Rich Life
The Lunar New Year box office in the film industry has come to an end. There were only two winners in the entire Lunar New Year box office, one was "Lost in Thailand" and the other was "Chinese Zodiac". This movie took more than 8 million yuan at the box office.

All other movies flopped and didn’t make any splash.

The winners of these two movies are also Huayi and Yutu.

Next is the Spring Festival period, which was not very popular in previous years.

But this year's Spring Festival movie schedule was hyped up by "Exorcist" and "Now You See Me".

It depends on what happens with the next two movies.

The current Jade Rabbit can be said to have frightened the investors behind "The Demons 2", forcing them to increase publicity and investment.

In the previous life, the publicity budget for this movie was 30 million. Under the pressure of Yutu, it was increased to at least 50 million, which was a huge publicity.

Stephen Chow also took the actors to run around various TV stations and events to promote the show, and he was busy all the time.

There is huge investment both online and offline.

The popularity of "Now You See Me" was suppressed and made almost no splash.

The best way to promote a movie is to make the audience unaware of the other party's movie, rather than to criticize it.

This is normal. The announcement that this movie will be released is for Huayi and others to hear, not for the audience. It doesn't matter whether the audience knows it or not.

So this movie didn't make that much noise.

It would be good enough for Yutu to spend hundreds of thousands to pull up a banner, and it won’t invest more.

But the people at Huayi were scared by the principal a few times before, so they were not sure what tricks the principal was playing or what back-up plans he had.

Anyway, this is what Fang Hong wants to see, to make them spend more money. As for the box office of "The Demon King", it cannot be changed and is destined to be a success.

To be honest, this movie is of decent quality!

All Fang Hong wants is to make them earn less, after all, the film industry is so small.

Amidst all this turmoil, time has entered February. Fang Hong has been working recently, making final arrangements.

Many Yutu staff are also taking holidays and will return to work after the New Year.

During this period, Liu Tianxian went to Fang Hong's house every day to accompany Xu Liyun to buy New Year's goods.

Xu Liyun doesn't know how to drive and is not very familiar with the major shopping malls and markets in Beijing. In previous years, she would go to the vegetable market to buy some vegetables for the New Year, and they were all home-cooked meals.

This year, Liu Tianxian was with her and bought a lot of things that Xu Liyun would not normally buy and had never even seen before, such as salmon, puffer fish, king crab, etc.

There are also many dried fruit preserves, fresh fruits, snacks, etc., and candies include chocolate, broad beans, pistachios, etc.

I also bought tea, wine, Pu'er, Longjing, red wine, and white wine.

“It’s too expensive, and no one drinks it.”

In a high-end shopping mall, Xu Liyun was holding a bottle of red wine, looking at the price tag on it and counting silently in her mind, tens, hundreds, thousands, and six figures.

I couldn't help but swallow my saliva. It was too luxurious. If I bought a few more bottles, I could have a big house.

She and her son have never been so extravagant!

"If you don't want to drink it, you can save it. When it's a festival, you can take it out and drink it when you remember it." Liu Tianxian said.

Xu Liyun felt that it would be more practical to buy some food, but she couldn't say anything. These things were unnecessary for her, but were taken for granted for others.

The two of them are not at the same consumption level at all, so they can only listen to Liu Tianxian. Anyway, they will just enjoy the benefits along with her.

"Let's go look at clothes and jewelry and buy some new clothes for you and Fang Hong." Liu Tianxian took her hand.

"The clothes you bought before are enough for you to wear." Xu Liyun said.

"Those were bought a long time ago, they are out of date." Liu Tianxian remembered that she bought them when she went to France, and it has been almost a year.

Xu Liyun was silent. This girl was so nice to her and her son. She never treated her like this during the Spring Festival in previous years and never gave them any gifts.

During this period, Liu Tianxian could be seen in many shopping malls and markets wearing a baseball cap, accompanied by a middle-aged woman, and accompanied by bodyguards and assistants.

We don't stop passers-by from taking photos, let them do as they please.

Even if it is posted online, fans will see Liu Tianxian, not Xu Liyun.

They didn't know her, so they could only guess that she was a relative or friend. Besides, they couldn't see Xu Liyun's appearance clearly from the Reuters photos.

Because Reuters photos are taken from a distance, they are not clear at all due to the limitations of light and hardware, and the pixels of mobile phones nowadays are not that high.

Liu Tianxian would go there every day, and when she got home her mother would complain: "Are you my daughter or someone else's daughter now?"

"Of course I am your daughter!" Liu Tianxian said playfully.

"You're not seen day after day. We haven't even bought any New Year's goods for our family, and you just go to serve others." Liu Xiaoli was unhappy.

She also saw the photos posted by netizens online, which was like seeing her daughter's "mother-in-law".

"Oh, don't be angry, don't be angry, I will accompany you tomorrow." Liu Tianxian suddenly threw herself into her mother's arms and hugged her mother and acted coquettishly.

Liu Xiaoli was jealous, but after being coaxed by her daughter, her jealousy disappeared. She touched her daughter's head and asked, "What kind of person is Fang Hong's mother?"

"He's a very nice, gentle person."

Liu Tianxian's impression of Xu Liyun is that she is not competitive. She will do whatever you say, and even if she is not satisfied, she will not refute you, but will agree with you.

Such people will not have any conflicts when getting along with each other and will give in. Liu Xiaoli nodded and asked her daughter: "Have you really thought it through?"

"I've thought it through." Liu Tianxian stood up straight.

"Your grandparents will come to Beijing in a few days and spend the New Year here. You can bring them to meet us then." Liu Xiaoli said.

This was something her daughter had agreed with her, to let Fang Hong meet the elders. With the elders' approval, their relationship became stable.

The marriage will be easier to discuss next.

"Okay, I'll ask him to come over when the time comes." Liu Tianxian nodded.

This was something she had made up her mind about that night. They had already talked about it to this point, the time span was sufficient, and there were no major issues with their personalities.

As long as we can sympathize with each other, understand each other, and have a tacit understanding in our hearts, that's enough.

"Are there any other people in his family? Elders and the like." Liu Xiaoli asked.

"Fang Hong never told me much about this, and his mother didn't tell me either, so I don't know much about it." Liu Tianxian shook her head.

"It can't be that his entire family is just these two, mother and son." Liu Xiaoli said in surprise. There must be relatives or something like that, otherwise he would be too lonely.

"Probably not. I'll ask him when the time comes." Liu Tianxian said.

"I'll be the one to communicate with him about this matter, and I'll find out more about it by the way," said Liu Xiaoli.

She is serious and formal when communicating.

Time flies, and "My Love from the Star" also came to an end on February 2th.

According to Yonhap News Agency: {Recently, the TV series "My Love from the Star" starring Fan Xiaopang and Chen Xiao had a perfect ending with its highest ratings.

According to data released by Nielsen Korea on the 5th, the national average audience rating of the last episode of "My Love from the Star" aired on the evening of the 4th reached 28.1%, setting a record since the show was launched.
中新网报道：{据5日CSM35城和CMS52城数据显示，《来自星星的你》第21集在当晚播出期间实时收视峰值破8，创下近十年国内电视剧史最高纪录。

The average ratings were 2.98%, surpassing the previous ratings of "Palace" of 2.43%, becoming the "21st Century Drama King" so far. }
The ratings of the previous drama "Palace" caused a sensation for the whole year, making Yang Mi popular for the whole year, and this drama will only become more popular.

Even a senior leader mentioned this drama in a meeting: "I have been watching You Who Came From the Stars recently. After watching it for a while, I realized that this drama is about family matters, just like the TV series Desire back then, which reflects a kind of traditional culture, a return to the sublimation of life after affluent life."

It's not just in China and South Korea, it's also extremely popular in Southeast Asia and other regions.

It has become a phenomenal hit Chinese drama that is currently popular in Asia.

Even though it has come to an end, the discussion about this TV series has not shown any signs of decreasing and remains high.

The on-demand volume of Bilibili and LeTV also exceeded 8.3 million, if calculated at 3 yuan per on-demand session.

Excluding the fake on-demand views, this drama earned at least hundreds of millions of dollars just from on-demand views.

The membership income it brings in could potentially exceed tens of billions, but Fang Hong offers it for free, and there is no member on-demand service.

This also greatly increased the brand awareness of the small station, and its monthly active users exceeded 100 million for the first time, benefiting many UP hosts on the platform.

With more traffic, more people will watch the videos created by UP hosts. As long as there are views, they will get money.

However, the traffic is very unstable because these users are not the target users. Some users will stay, but for some users, the traffic will definitely drop sharply after the popularity of the TV series has passed.

There needs to be a long-term, uninterrupted online drama.

The users of the Xiaopozhan platform are quite mixed, with all kinds of users. It is not pure and its positioning is not clear.

Fang Hong wants to separate the small broken site and the long video.

That is, the small site will only produce medium-length videos, and then create a brand to produce long videos. This is still in the planning stage.

Because to make long videos, you need a content library and a lot of TV dramas to fill it, which inevitably involves the purchase of copyrights, which is another huge amount of money.

There is no need for medium-length videos, you just need to stimulate the enthusiasm of the UP hosts and they will naturally create content.

Everything will have to wait until after the New Year. Now, except for non-essential personnel, all other staff of Yutu have been on holiday, and everything has been postponed to after the New Year.

After the New Year, Yutu will undergo a structural adjustment and will also reform existing departments and systems.

For example, among artist agents, there are actually agents who let Nazha sleep with them. This is not allowed. Rules and regulations should be established to prevent such things from happening.

For example, the animation and special effects departments should operate independently.

This matter was arranged before the New Year, and a meeting will be held after the New Year to readjust it.

New Year's Eve is soon here. These days when Fang Hong returns home, he always sees that the house is different every day.

From the original plainness, it has become a festive one now, with red spring couplets on both sides of the door, big red lanterns hanging on the door beams, and the word "Fu" pasted on the door.

Even the glass and everything else in the house were painted festive red.

Fang Hong knew that all of this was done with the help of Liu Tianxian. Her mother was used to being alone, and so were the two of them. Over time, the festive atmosphere wasn't that strong.

It doesn’t matter whether it’s a festival or not, the mood is dull, so I can’t come up with these things at all.

A lot of new things were added to the house, including a wine cabinet and a new refrigerator, which was replaced with a large double-door refrigerator. Otherwise, it would not be able to hold all the things Liu Tianxian bought.

There were several more pieces of clothes and a few more watches in the closet. Fang Hong usually didn't wear them and just left them there.

Even tea was prepared for him. Liu Tianxian really had a rich life.

(End of this chapter)