Huayu started as a substitute director

Chapter 38 Meeting the Standards
What Fang Hong was afraid of was that the controversy wasn’t big enough or fierce enough. Anyway, it wasn’t him that was being scolded, but the “principal.”

He is the principal in name only!

On the first day, the screening rate of "Those Years" was not high, only about 11%. This is normal and depends on the market performance.

The scheduling rate is the ratio of screenings. For example, if a cinema schedules 100 screenings today, 11 of them are yours.

As for new actors and new directors, there is only Liu Tianxian to hold the show, and the rest are all small-time Kara-mi, not to mention that there is a homogeneous competitor "Love Announcement", so there won't be so many scheduled for it.

After all, "Love Announcement" has the support of Wang Laoer's fans, and they have nothing.

Just a few pictures that made the audience cry!
At present, the films with the highest screening rates are "Earthquake" with 29%, "Full Alert" with 24%, and "Love Announcement" with 14%.

The first two films were not released on the same day. They have been released for some time, but they were both released during the summer vacation.

But Fang Hong compressed the running time of "Those Years" to 90 minutes, which means that as long as there are many people watching it, more screenings can be added with the same screening rate.

For example, "The Great Earthquake" is more than two hours long, so one theater can only schedule four shows a day, but "Those Years" can be scheduled for five or seven shows in the same amount of time.

This can be adjusted at any time to make the difference!
Cinemas usually open at 12 o'clock, and one hall can be fully booked with a maximum of 7 shows.

As long as the attendance rate is high enough, the cinema will naturally have shorter screening times and be able to show more movies.

No other reason, more money!

If we add one more show, we will charge 2500 to 5500 yuan more. What about if we add ten or a hundred shows?

On the first day, the public opinion about "Those Years" was not very popular, and the box office was 545 million.

Compared to "Love Announcement", the box office is a bit lower, but the screening rate of "Those Years" is also low.

The screening rate naturally increased the next day.

As long as the movie can be released, more people will watch it, and more people will get information about it online. Some viewers have already started recommending it to their friends, and even more people will watch it with their boyfriends or girlfriends, or even watch it twice.

Now is the Internet age, with over 4.5 million Internet users. It is also an era of rampant piracy. The song "Those Years" is very popular due to the spread of piracy, and more people know about the movie of the same name.

But controversy has also increased, and mainstream media have reported that "Those Years" was plagiarized.

That is, Friday, August 8th, the second day's box office was 13 million, showing a reversal of the downward trend!

Surpassed "Love Announcement" by 606 million!
On the third day, Saturday, everyone had a rest and the box office of "Those Years" exceeded 1075 million.

"Love Announcement" fell to 541 million. This movie only had three days of peak period, and due to word-of-mouth reasons, it failed on the fourth day.

The performance was better in the previous life, but there are competitors in this time and space, and the quality of these competitors is particularly high.

Seeing the box office of "Those Years" rising all the way, Wang Laoer became anxious and invited many Hong Kong and Taiwan stars to organize an event to help build momentum.

Among them are Zhou Milk Tea, Harlem Yu, Karen Mok, Xiao S, Stephen Fung, Fang Wenshan, Wang Ruolin, etc., which can be said to be a dazzling star.

Liu Tianxian did not go because she had completed her promotional mission and was filming a movie. Besides, she is currently focusing on "Those Years"!
There's nothing else to say, it just has a good reputation. It starts with an 8-point score on Douban, which can be called a classic.

If it hadn't been affected by the plagiarism scandal, it would have been even higher, simply because Fang Hong's shooting technique is more professional and the heroine is more beautiful, the level is higher than the original!

However, "Love Announcement" only scored 5.9 points, a complete black spot!
Wang Laoer was also very upset. He shouldn't have listened to that person's nonsense about "art" and "soulmate".

On the fourth day, Sunday, the box office reached 1489 million. It was also from this day that "Those Years" became completely popular!
With this box office level, in this era, it can be said that both the movie and the song were a hit.

The total box office for four days was 3764 million, and the fifth day was Valentine's Day, so the box office was bound to be high, and it might directly break million.

This box office performance, in this period, is only lower than "The Great Earthquake", which has an average daily box office of 3200 million. They are big movies and big companies, and their publicity efforts are also very strong, which is not comparable to Fang Hong's popularity!

Besides, what he got was not something good!

It is said, just said, that the box office of this movie is fake, and it caused quite a stir.

On that day, Wang Lao Er was asked by a reporter: "What do you think of the box office of Those Years surpassing Love Announcement?"

Wang Lao Er directly responded: "I won't compare myself with this kind of plagiarized movie."

These words caused a huge uproar, and with the blessing of the star effect, the plagiarism controversy of "Those Years" reached a new level.

Influenced by this, the original author Giddens also saw the movie and filed a lawsuit against "Those Years" and took it to court.

He expressed great indignation to the reporter, calling the "principal" a thief, disgusting, and trash. He also threatened to resolutely defend his rights, never compromise, and fight the evil forces to the end!

As the incident began to escalate, many media outlets began to condemn "Those Years" for plagiarism on a large scale.

Cursing the screenwriter as a "literary thief" and the director as trash!
Portals and literary media also reported on this plagiarism incident, and the uproar was so great that it seemed to be about to explode.

Reporters also contacted the main creators of "Those Years" everywhere, wanting them to come out and respond, but they couldn't find anyone. It was as if they had all disappeared and were pretending to be dead.

I don’t even know which direction the door of Yutu Pictures faces.

Liu Tianxian couldn't find the person either, and besides, this matter had nothing to do with her, she was just an actor.

There are several movies that were accused of plagiarism and people who blamed the actors were actually criticizing the directors and screenwriters.

Netizens were stunned for a moment. This movie was actually plagiarized. They should go to the cinema to criticize it!
After I went there, I found that this movie was really good and Liu Tianxian was really beautiful, but she was eaten by someone, which was a bit sad. They should have been allowed to come!

No matter how big the storm is, it will only increase the popularity of "Those Years". On Valentine's Day, August 8, the box office exceeded 16 million.

The total box office in five days is 6458 million!
In other words, Fang Hong and his team made a bet with China Film that the minimum box office standard would be 50 million, and they won!
The share ratio can be reduced to 10%!

It depends on whether we can break through the second standard of 8 million. If we can reach it, we can reduce the share ratio to %!

"Those Years" was a low-budget film, with a box office of only six million yuan, but it was able to break 60 million yuan, which is a typical example of marketing success.

This has led many marketing companies to imitate!
Investors who have read the script of this movie have all been shocked to varying degrees.

Guo Xiaosi sighed, wishing he had copied it at that time!

Even if he was asked to copy it, he wouldn't be able to copy it well. He doesn't think a movie based on this story can make money. If he copies it, it will be bullshit!

In the office, Li Xiaoping stared at the box office trends of the film and television market and the media turmoil displayed on the computer, and held his forehead with his hand.

To be honest, she felt a little regretful. She was very interested in this movie at that time, but she turned it down in the end.

If this trend continues, the profit will be at least five times the return, which is already a high return based on China's current box office market.

"Xiaoping, I heard that the creator of the movie 'Those Years' has contacted you, right?" A middle-aged man with glasses and an elegant temperament entered the office.

This person is none other than Wang Changtian, the CEO of Guangxian.

"Yes, Mr. Wang, it's my fault that I was wrong about this matter." Li Xiaoping admitted his mistake.

"It's okay, no one expected it. This incident gave me inspiration. In fact, we can pay more attention to those young directors and producers who have ideas and dare to innovate."

　Please help me vote, thank you!!!
　　
　
(End of this chapter)