Huayu started as a substitute director

Chapter 398 Playing Zhengzhi

Youku and other video platforms don't take Yutu seriously at all. Why? Yutu is a content producer in the film and television industry, and its scale is too small.

Not only is its size too small, but Yutu is a manufacturer, while Youku is a platform.

Who should manufacturers turn to when they want to sell goods? Of course, they turn to the platform.

Therefore, the two sides are not equal in level. There are only a few awesome platforms, but there can be many manufacturers. If you don’t ship here, there will naturally be other places to ship.

They can use their own traffic to support one shipper after another.

This is also the reason why, after the pattern was determined, BAT began to use the advantages of the iQiyi, Youku and Tencent Video platforms to divide up the film and television production industry and form a three-way split.

Although content is king, someone still needs to buy your products. This is also the TV station's fault.

Give the free share to these capitals.

But this manufacturer is not simple, it is backed by the huge Nortel system, what is Nortel? There are a lot of experts and professors who have the right to interpret the content.

And these experts are in charge of formulating the rules for the content.

Let me put it this way, whether your film or TV show can be shown, how much to show, and how much to cut all require a meeting to study and decide, which is rule-making.

Sun Lijun is not only the vice president of Beijing Film Academy and the director of the Copyright Protection Center, but he is also the vice president of the Animation Society, the executive director of the Television Artists Association, the vice president of the Game Branch of the Software Society, and the vice chairman of the Film Association. He has a lot of titles on his head.

As long as it is related to content, whether it is film, television, games, or animation, people can talk about it, that's it.

So when Sun Lijun publicly expressed his support for Yutu's copyright protection, Youku and other video platforms suddenly fell silent.

Gu Yongjiang also deleted the words “That’s it” that he posted on Weibo.

This guy can actually play tricks like this.

You play with capital with him and he plays politics with you. Who can stand this?
Netizens were also watching the show, it was really interesting. Youku invited Alibaba, Chang'e invited Yutu, and Yutu invited experts.

Now it seems that the experts are more powerful and Youku is scared.

However, experts do not publicly support Chang'e because Chang'e did not follow the rules and was copying other people's content, so she was also on the wrong side.

It is right to support Yutu, as Yutu is the producer and the source of content copyright.

Video platforms such as iQiyi and Tencent are also paying attention to this matter, wondering whether the authorities will once again regulate copyright and conduct inspections on them.

Every time there is such an action, they have to remove a large amount of content.

These people did not participate in piracy or copying because they knew that if they did so, sooner or later the iron fist would come down on them. They simply did not take the "Copyright Law" seriously.

In addition, major domestic film and television production companies such as Huayi, Guangxian, Huace, Perfect, Ciwen, and Xinli are also paying attention to this matter.

They can all benefit from healthy copyrights, as copyright prices can be sold at higher levels and they can make more money.

To be honest, they support Yutu. In this copyright war, they also suffered losses because the two companies copied each other indiscriminately, and it is hard to say that they would not be affected.

They just kept silent because they couldn't afford to offend, so they let Yutu take the lead and they watched silently.

The ideas are all good, but in the end nothing great can be achieved. Companies that dare not stand out cannot form a banner or benchmark, and can only hide behind and reap benefits.

For example, when you are conquering the world, if you cannot form a banner and issue a manifesto, how can you attract outstanding talents?

But one company has spoken out. A spokesperson for China Film Group said: "China Film Group will launch a comprehensive anti-piracy campaign to protect the copyright of its films."

In other words, China Film Group also supports this copyright protection.

This is not a big deal, but it can still make people more restrained after expressing their views.

The market suddenly became quiet. Except for the media and netizens, the parties involved in the video remained silent, just like Chang'e Technology did at the beginning.

Chen Zhixi posted again: "Protecting copyright is the responsibility of every film and television person. Our company is collecting relevant infringing materials. If the infringing content is not deleted within the deadline, we will file a complaint with the relevant department."

If the complaint is successful, the relevant departments will handle the matter. After all, this matter has become so big, and it is hard not to hear about so much blatant copying and infringing content.

The economic losses and impacts caused by this are very harmful to the film and television industry and the regulation of the Internet industry, which means that the above efforts have been in vain.

If the higher-ups are serious, you might have to suspend business for rectification. You can reopen when you realize your mistakes.

In addition, tools and equipment will be confiscated, illegal gains will be imposed, fines will be imposed, and apologies will be made to the victims.

Tools and equipment, computer databases and the like, cannot be measured, and the amount of the illegal gains is decided by the higher-ups.

However, there has been no complaint yet, because the small broken station has also copied the other party. If it really comes to that, it will be tantamount to self-harm.

Anyway, Chang'e Technology can bear it, because the small broken station is originally created by UP hosts, and those copied contents are originally intended to be deleted.

At worst, it can be confiscated and rectified. It is easier for a small platform to turn around. But is it easy for a platform like Youku to turn around?
Youku Video is the core platform of Youku Group. Without Youku, there would be no Youku.

Chang'e Video was not involved in this. Even if the small broken station is gone, it is still Chang'e Technology that is on guard.

As soon as this article was published and reprinted, it quickly gained support from a number of experts and professors including Yang Yuanying, Xie Xiaojin, Lin Tao, Xu Jiandong, Hou Kemin, Xue Xiaolu, and Cao Baoping.

Someone publicly stated at the meeting: "Piracy and broadcasting of other people's content is an act of robbery."

This wording is already very harsh.

Some of them are in the censorship committee, some in radio and television, some in the propaganda department, some in various associations, this bureau or that department, and they have a bunch of titles on their heads.

Some people even enjoy special allowances. Such a lineup puts Youku under tremendous pressure, as if it had stirred up a hornet's nest.

Some small video platforms have quietly deleted the content of Chang'e's video. They can't bear it!
After others have finished their meeting and studied the matter, the iron fist will come down at any time, and they will be finished if it hits them.

Can you bear it if you are asked to suspend business and rectify the situation?

I could still survive and make a living now, but I can't do that if things continue like this.

Youku is a big company with a lot of assets, and it may have its own backers, but they don’t have any backers, and they are not a big company with a lot of assets.

I didn't expect that such an inconspicuous Jade Rabbit would have so many experts and professors from the Beijing Film Academy standing behind it, and they also have the right to interpret the content played on the video platform. Who can I go to for justice?
What they don’t know is how much money has been spent on Yutu over the years. Most of the experts and professors from Beijing Film Academy have served as consultants for Yutu, providing technical support for it.

That’s what Tencent and Cat Factory do.

This also allowed people in the entertainment industry to see Yutu's complex power. No wonder the principal was so arrogant. He really had the capital to be so arrogant.

All I can say is that the principal has a long-term vision and he probably thought of this day a long time ago. In fact, Fang Hong made such a plan in order to protect the Jade Rabbit for thousands of years, but he didn't expect that he would also protect Chang'e.

Of course this cannot hurt those people in the entertainment industry. They are a group of people who create content and have not made any mistakes, so the iron fist cannot fall on them.

It has nothing to do with them and will not cause any harm unless the content of the filming crosses the line.

General Gu Yong couldn't bear it any longer, and wanted to negotiate with Chang'e via video to stop the war before the iron fist fell.

But this matter had to go through Jack Ma. It was Jack Ma who supported him in doing so, otherwise he would have stopped the war long ago. He had long realized that the fight between the two sides was just giving heat to the other side.

It was obvious that the other party was weaker than him, and this fight made the other party famous. Everyone knew that China had a Chang'e Technology.

Chang'e Technology has a Chang'e Video and a small broken station! "Hello, Mr. Ma, we need to talk to the other party. If we continue like this, it will cause too much harm." Gu Yongjiang said on the phone.

"I understand. Let's do as you think." Jack Ma said nothing.

He also knew that this matter couldn't be pushed through. If it was pushed through, Youku wouldn't be able to bear it and it would have violated the regulations in the first place.

"I didn't expect that the principal is such a hidden man. I got defeated by him again." Jack Ma hung up the phone with a self-deprecating smile on his face.

In fact, I thought it was quite interesting. It had been a long time since anyone had been able to make him suffer two defeats in a row.

"You play capital with him and he plays politics with you. There's nothing you can do about it." The speaker was Fan Luyuan, who wore black-framed glasses and looked quite honest.

This man's nickname is Mu Huali. He was the creator of Yu'ebao and later became the helmsman of Alibaba's big entertainment.

He had also been following this matter and thought that the other side would be exhausted to death by them, but he did not expect that they would bring in experts and professors to force them to stop fighting.

Very ruthless and courageous.

"The Internet circle will be very lively in the future," Jack Ma sighed.

"Why do you say that? What do they rely on? Toutiao? Bilibili? Chang'e Video? Games? Forgive my shortsightedness, but I don't see any future for Chang'e." Fan Luyuan felt that the other party could not pose any threat to them at all.

Tencent is in the social networking business, and Alibaba is in the e-commerce business. How else can we compete with them? I can’t think of any.

Moreover, the other party is not of the same size as Alibaba.

Even if we give them time, we can't see where Chang'e Technology's growth lies?

Information distribution like Toutiao will never reach a large scale no matter how it is done. UC on the market has such a function and does it better than Toutiao.

Moreover, this thing is easy to copy and can be divided into different categories.

Bilibili and Chang'e Video are similar to YouTube. They are money-burning things. If you don't have capital to fill them, they will not have a future.

Unless the other party can make great achievements in the game, the game will never be up to standard and will be limited.

“Sometimes you have to look at people, not what they are doing now. You never know what they can innovate. It’s unknown.”

Jack Ma handed over the information on the table in front of him: "This man is very ambitious. If you look at his resume, you will find that he is definitely not a law-abiding person."

In fact, the real Jack Ma is not as eloquent as he appears on stage. He is quite serious in real life.

Fan Luyuan flipped open the document in front of him and took a look. He exclaimed in surprise, "It really is a journey of overcoming all difficulties!"

"This guy never settles down. He always finds trouble for you because you are blocking his way. He keeps challenging people who pose a threat to him. So you can't judge his future because you don't know what's going on in his mind." Jack Ma tapped his temple.

"The Demon King" is like this. Even if you don't provoke that person, he will come to set a trap for you.

In fact, he did, but Jack Ma didn't know it.

After hearing what Mr. Ma said, Fan Luyuan was silent for a while, then said: "This is normal. Wasn't it the same for us in the beginning? The old forces were conservative and sat back to enjoy the fruits of their labor, and the new forces had to challenge them if they wanted to gain a share of the market."

Didn’t Alibaba used to fight fiercely with the once largest e-commerce leaders, Eachnet and eBay? This was all very legitimate. If you didn’t pick on them, they would pick on you.

The market is so big and the cake is here. There will inevitably be a competition to see who gets more and who gets less.

He added: "But I'm curious, where did he get so much money? I don't see any financing or capital investment."

As long as there is financing and capital investment, they can get the news, but they have not seen any financing for Chang'e Technology.

Such Internet companies are very expensive.

"Bank! There's a good woman behind them." Jack Ma said.

This matter is a secret to ordinary people, but it is not a secret to people at his level. If one wants to investigate, he can find out.

Besides, there was no deliberate concealment.

After greeting Jack Ma, Gu Yongjiang called Zhang Nan of Chang'e Technology and asked him to meet with the principal to discuss how to resolve the matter.

"We can talk. Come over here and talk." Zhang Nan naturally had to take charge of this matter.

Going to see the other party and the other party coming to see them are two completely different things. In the past, they were the ones who begged for initiative, while coming here is the other party who begged for initiative.

"Okay then. I'll go down." General Gu Yong also understood that logic, but there was nothing he could do so he had to set off for Yutu.

Anyway, they are all in Beijing, not too far away.

If they don't solve the problem themselves, the experts and professors will hold a meeting to solve it, so they better be honest.

"General Gu Yong will ask us to meet." Zhang Nan reported to Fang Hong and Zhang Yiming.

"You talk to him. Our goal is simple: to stop the war." Fang Hong said.

Zhang Yiming looked at him: "Why aren't you showing up?"

"I'm busy." Fang Hong said.

If it was Jack Ma who came, he would come out to talk. As the CEO of Youku and Jack Ma's younger brother, he also wanted him to show up. This would be overestimating him.

In short, if Jack Ma doesn’t show up, why would he show up?
If one day Jack Ma came to negotiate, he was talking to the other party.

The battle is not over yet, there is still a lot to fight.

Zhang Yiming didn't say anything, but he probably understood what Fang Hong meant and maintained his status.

The next day, Gu Yongjiang did not waste any time. He took two people and quickly arrived at the Chang'e Technology Building by car.

He was received by Zhang Nan, Zhang Yiming and their team. After the two sides got to know each other, Gu Yongjiang looked around and asked in confusion, "Is the principal not here?"

"Oh, the principal went with his girlfriend. His girlfriend just came back two days ago and doesn't have time." Zhang Yiming said.

This made Gu Yongjiang feel very embarrassed. He thought that he was a CEO-level figure, and he came in person, but the principal refused to see him.

This obviously does not put him on the same level and looks down on him.

Although I was angry, I still had to talk about it.

Zhang Nan was in charge of the negotiations, and Zhang Yiming just watched and did not participate. The two sides did not talk about anything. It was just that you delete my infringing content and I delete your infringing content.

Then, in a friendly manner, we will not invade each other!

After the talks, both sides should issue a joint statement to calm the situation and avoid letting the iron fist really come down.

In fact, Fang Hong didn't want the iron fist to hit it. If it did, it might destroy the small station as well, so the best way to deal with this matter was to stop the war.

　One more chapter

　　
　
(End of this chapter)