Chapter 538 Collect it

Although "Taking Tiger Mountain by Strategy" had good box office performance, it had little impact on Bona's stock price.

This company is listed on the U.S. stock market. American investors are not very interested in our film and television companies, and can be said to be indifferent.

Fuxing has already informed Bona and Fatty Yu that the commission to them to buy back the shares held by 20th Century Fox has fallen through.

The reason, of course, is that there is a bigger force that has set its eyes on Bona’s shares and is competing with them, but they are unable to win.

As for who it will be, it’s not clear about the revival, and 20th Century Fox won’t say.

There is no need to explain to Hollywood bosses what they discuss internally.

This surprised Fatty Yu, and he felt a little nervous. If he didn't know who was going to buy his Bona shares, his delisting plan would have to be shelved.

Without knowing the target, he couldn't communicate about the delisting. Most importantly, he didn't know what the other party was going to do, which made him feel uneasy.

As a last resort, Fatty Yu had to go to the United States to meet Murdoch of 20th Century Fox in person. The two knew each other.

I don’t know how he will communicate. Anyway, Fang Hong is not equal to Fatty.

Fang Hong already had money, and the 500 million US dollars in cash had not been spent yet. However, the money was in Liu Tianxian's hands, so he had to ask Liu Tianxian to give him 100 million or 200 million.

The acquisition of Bona shares is not expensive. Back then, 19.9th Century Fox only spent million US dollars to acquire %. After these years, even if there is a premium, how much can it be?

Besides, Bona’s stock price has basically not risen in recent years.

In the first-class cabin of the plane to Macau, Liu Tianxian heard what Fang Hong said, staring with surprise: "You want to acquire Bona?"

"Yeah!" Fang Hong nodded.

"No, why did you acquire this company? Don't you already have Yutu? You invest in film and television production." Liu Tianxian was very puzzled.

If it is acquired, the business will be duplicated.

"I don't mean anything else. We have fought for so many years and it's time to end the feud. If we miss this acquisition opportunity, Bona will be divided up by domestic capital. At that time, it will be basically impossible for us to own this company again."

Fang Hong looked at her and said again: "No one side has the ability to completely defeat the other side. Competition will always exist."

If the shares of overseas institutions and 20th Century Fox are taken over by Bona and domestic capital, it will be very difficult for Fang Hong to buy them back.

It may cost many times more to achieve this.

Once Bona completes its delisting and re-listing in China, it will not be able to afford it with this amount of money.

Furthermore, there are many personal relationships involved. If the other party refuses to sell to you, then you have no choice. It is not of much use to just purchase part of it. You can only control it.

Some capitals are not short of money at all, they just want to get involved in this industry to complete the puzzle, such as Alibaba and Tencent.

Liu Tianxian could probably understand what he meant, that is, if they did not make the acquisition this time, Bona, which had been invested in by capital, would no longer be owned by them, and the competition would continue in the future.

Because Bona has domestic capital support, such as Tencent and Alibaba, they will continue to fight with Yutu.

Bona is afraid of Yutu, but those capitals are not.

"Okay, take it." Liu Tianxian clenched his fists with a firm look in his eyes.

She also doesn't want her man to be troubled by others all the time. It's very annoying. After all, she has witnessed all the competition and setbacks over the years.

Two years ago, Fatty Yu had ridiculed her in public, and she remembered it very clearly.

If Bona has the capital to support her, Fatty Yu will be so happy when he meets her again.

Fang Hong smiled, held her little fist with both hands, bent down and kissed her. This little look was quite attractive.

Liu Tianxian felt the warm lips on his fist: "What are you doing?"

"Nothing, I was just infected by your power." Fang Hong looked up.

"Don't give me that." Liu Tianxian showed a charming smile on her face.

She would definitely support this man in his career, regardless of whether it is right or wrong, because she doesn't know what is right or wrong, so she would just support him.

She grabbed a few almonds from the bag, put them in her mouth and chewed them, saying, "Well, what are you going to do with them?"

"I don't know yet. I was thinking of letting Yutu swallow up Bona, but I don't think the higher-ups would agree." Fang Hong also grabbed a handful of almonds from her bag and stuffed them into his mouth.

It is okay to hold shares, but mergers and acquisitions are probably not allowed, as this involves issues of market development, competition and monopoly.

If you dominate the market, it will be detrimental to the healthy development of an industry. There must be competition.

"You mean, it probably won't work if we acquire it in the name of Yutu?" Liu Tianxian asked.

"You can say that we can only hold shares, but we don't necessarily want Yutu to acquire the company." Fang Hong nodded.

He remembered that later Tencent wanted to merge Douyu and Huya, but was stopped by the higher-ups.

The scale of these two companies is not that large, and there are many other various live broadcast platforms out there, and they are not allowed to merge.

The scale of Yutu and Bona is definitely much larger than that of Huya and Douyu, and one is swallowing up the other. More importantly, in the cultural field, it is even worse than that.

"Oh," Liu Tianxian nodded slightly to show that she understood: "What should we do then? Do you still want to acquire it?"

"We'll see when the time comes. If it doesn't work, we'll talk about it later. Anyway, we have to acquire it, even if it doesn't have to be in the name of Yutu." Fang Hong said without question.

If you do something, you must do it to the end. Once you start, there is no stopping.

Liu Tianxian was silent, not knowing what he should do.

On Christmas Day, the plane stopped at Macau International Airport after a three-hour flight.

The two felt the warm weather as soon as they got off the plane. The weather in Macau at this time of year was completely different from the biting cold in the north.

It feels like spring here, which is very suitable.

Liu Tianxian took off the bulky clothes and put on a comfortable sweatshirt. The Macau Film Festival has not yet opened, so there is no need to dress so beautifully.

A business car picked up the two and drove on the wide streets of Macau. There were not many vehicles on the road and the road was smooth. There were European medieval castle-style buildings on both sides of the road, just like being in Europe. From time to time, you can see the light box posters of "Liu Tianxian" hanging high.

The poster shows Liu Tianxian wearing a gauze-like skirt fluttering in the wind, with the blurred maritime city of Macau as the background.

There is a golden lotus next to it, and below it is artistic font: The 6th Macau International Film Festival.

The Macau Film Festival is about to open, and Liu Tianxian’s artistic photos have been posted all over the streets and buses in major urban areas.

Her promotional videos are also played on big screens in shopping malls and squares.

Not only that, this Macau Film Festival is also promoted on the Internet. Platforms with video attributes such as iQiyi, Youku, Bilibili, A Station, Kuaishou, Chang'e Video, and Toutiao have pushed promotional videos for this Macau Film Festival.

Information portals including Sohu and Netizen also pushed the opening of the Macau Film Festival on December 12.

Some social platforms such as Weibo, Space, and Tieba also promoted this Macau Film Festival.

All of this cost money, it was a huge investment.

This is not the end. Some offline cinemas across the country have also posted posters of the Macau Film Festival, and the Internet TV and radio and television have also reported on it.

CCTV-6, Macau TV, Lotus TV, China TV, Star TV, Phoenix TV and others have all reported that the Macau Film Festival is about to open.

It basically covers Hong Kong, Macao, Southeast Asia and other regions.

The local government’s brand is still very useful. If Fang Hong does it on his own, he won’t be able to get through many TV station channels.

We need to increase our domestic visibility and let foreigners see it. This is not worshipping foreign things, but a form of cultural communication.

Exports are converted into domestic sales, and this is what the domestic market accepts.

Besides, Liu Tianxian also has some influence in Southeast Asia, and this time she originally represented the image of Macau.

Some people who had never heard of this film festival or were vague about it, gained an impression of it through this promotion.

Someone asked: "There is a film festival in Macau? I have never heard of it."

"It's already the sixth session, what do you think?"

"It's just a fake award. No one cares about it. I don't know why Liu Tianxian accepted such an image ambassador. It lowers her level."

"There is news and information, why is it pulled down? Many people want to receive it but can't."

“The Macau Film Festival is very popular recently.”

Some netizens made very lively comments, but the most comments came from Liu Tianxian's fans. Most people were indifferent to such a film festival.

Even with the Macau Film Festival's all-round promotion online, offline, and on television, it only left an impression on people.

This time, even brands endorsed by Liu Tianxian, such as Tissot, Shiseido, Dior, Armani, etc., also helped with promotion.

And launched exclusive products for the Macau Film Festival.

Liu Tianxian is the promotional ambassador of the Macau Film Festival, and the brands associated with her have to contribute some resources and sponsorship.

Otherwise it would be so easy to take advantage of this popularity.

You have to know that Liu Tianxian now represents the image of Macau, she represents Macau.

Not every star can enjoy such a huge promotion and local government support.

The opening film for Macau this time is "Bad Genius" from a few years ago.

This movie was very popular in Southeast Asia back then, and it became popular again during the National Day holiday this year, and is regarded as a masterpiece by some people.

Just because the cheating methods in the movie actually happened in reality, the Asian exam cheating case that shocked the world was exposed.

And the technique is similar to that in the movie.

At one point, some people suspected whether the principal and Bao Jingjing had experienced it personally, otherwise how could they know it so clearly and make up such a story in advance.

This story was written by two people at that time, and Fang Hong's team was not very large at that time.

When Bao Jingjing was asked about this by a reporter, she said: "The idea of ​​the story was provided by the principal, and I just polished and enriched the plot. We also asked the principal that year, and the principal said that this was a story given to him by a friend.

Maybe his friend has experienced this, but I don’t know who his friend is.”

Some people think that the principal wrote the "Friends" series because he had experienced it himself, otherwise he would not have directed it so well.

But there is no evidence that the principal has taken the US college entrance examination. Why would he take the US college entrance examination when he doesn't even know English?

Others think that before the principal made the movie, he must have been helping the second-generation rich and the third-generation reds to cheat.

He must be the planner, or one of the masterminds.

Otherwise, how could he rise so quickly? He must have had the help of some second-generation officials or third-generation reds.

This statement is somewhat reliable and seems to be true. After all, Fang Hong's rise was indeed very fast. He went from being a penniless and ordinary person to becoming a local tycoon.

And having a girlfriend as beautiful as Liu Tianxian, a celebrity, is somewhat dreamy.

Conspiracy theorists say that the principal is actually a black glove, and Liu Tianxian is the woman of a certain big boss, who just asks the principal to help support her.

Anyway, there are all kinds of rumors, but they are all blind guesses. There is no evidence at all to show that Fang Hong did these things.

There is also no evidence that there is someone behind Fang Hong.

If there really was someone there, Fang Hong wouldn't have been targeted all the way and wouldn't have had to fight all the way. He could have just revealed his identity.

The outside world does not know the deeper reasons and will not explore them.

When a person becomes famous and does something bizarre, there will always be all kinds of speculations and stories. Fang Hong and Liu Tianxian don't care and just let those people say whatever they want.

This does not affect the promotion of the Macau Film Festival.

(End of this chapter)

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