Huayu started as a substitute director

Chapter 551 The warmth and warmth of human relationships
The two of them were acting on stage, and Fang Hong suddenly had an idea: "I know what this word is?"

"What word?"

Cui Yongyuan looked at him in shock, as if saying, it's amazing that you can recognize words, I don't even know any.

"This word is called 'Hundred Birds Paying Homage to the Phoenix'!"

Fang Hong suddenly announced loudly, the audience laughed and applauded warmly, and at the same time, passionate music sounded.

The last grand prize was actually won by this movie, while the main theme film "Four Days and Nights" did not win any award.

It seems that the principal really only looks at the work and nothing else. No matter whether it is the main theme or not, he will not give it to you.

Upon hearing that this movie had won the award, Tao Zeru and other main creators were excited and clapped their hands vigorously, with tears in their eyes. They felt that the trip was worthwhile.

It is not easy to win an award. I hope that with this exposure, more people will know about "A Hundred Birds Paying Homage to the Phoenix" and that a distribution company can release this movie and let it hit theaters!
Now no company is willing to release this movie!
The guests and audience at the scene saw that in the guest seats, a middle-aged woman with long black hair and an old lady stood up and hugged each other.

The middle-aged woman is Wu Yanyan, the daughter of the director of the movie "A Hundred Birds Paying Homage to the Phoenix"; the old lady should be a widow.

The mother and daughter hugged each other tightly, said goodbye to their friends and congratulated them, and then walked towards the stage supporting each other down the aisle.

At this time, the audience in the live broadcast room started to make a fuss.

"One Best Actor Award and one Best Film Award. Is this movie really that good? I haven't even heard of it."

"I saw it once at a college screening and was really moved. I can only describe it as an unfinished song of sorrow."

"This movie won the Best Picture at the Golden Rooster Awards together with Four Days and Nights. Let's put it this way, the plot and viewing experience are much better than the previous one, so why did the Best Picture Award go to both films? Those who understand will understand, so I won't elaborate."

"A hundred birds pay homage to the phoenix!"

"."

Many viewers have not seen this movie, simply because it has not been released, so there is no way to learn about it.

But everyone who has seen it feels that the award is well deserved.

Even if some movies are not released in theaters, they will be played at college student events and Chinese youth film forums.

This is for young intellectuals to watch.

Of course, most people didn’t see it, but some people saw it during the Macau Film Festival open screening.

As for the Golden Rooster Awards that it won previously, not many people paid attention to it. It was too politically correct to give such a big award to two movies.

This time, more people paid attention to the award and more people knew about it.

It is very meaningful when the principal personally presents the award.

"Congratulations." Fang Hong saw the mother and daughter go on stage, walked up to them and handed the trophy to them.

Then he stretched out his hand and motioned for them to give their acceptance speeches in front of the microphone!

"Thank you, thank you, Principal." Wu Yanyan expressed gratitude.

"No need to thank me. This has nothing to do with me. It's just that Mr. Wu made a good movie." Fang Hong stepped aside and gave the stage to them.

The mother and daughter walked over to the stand-up microphone and stood there.

"I would like to thank the Macau Film Festival and the judges for recognizing my father's work. My father passed away a month after editing this film. If he were still alive, he would be very pleased to see his work win an award under the spotlight of the public."

When Wu Yanyan said this, she suddenly choked up and the old lady next to her excitedly wiped the tears from her eyes with a handkerchief.

There was warm and encouraging applause from the audience.

Many filmmakers knew this director. When he passed away, many big directors like Zhang Yimou, Feng Kuzi, Zhang Jizhong, Xie Fei, Lu Tailang and others went to pay their respects.

A memorial service was also held, and Zhang Yimou and Chen Daren also attended.

It is said, just said, that this person is Zhang Yimou's mentor and has been a benefactor to the fifth generation of directors.

Even though he was such a well-connected person, his films were unable to be released because of the millions of dollars in distribution fees. He even asked companies to distribute his films for several years, but no company was willing to take over.

Even if the movie is released, they still have to kneel down and beg theaters to schedule more screenings. It's really strange.

It seems that favors are favors. We can drink and eat together, but once interests are involved and help is asked, they will be ignored. It is really realistic.

It's normal that people forget about you when you leave!

"My mother and I would like to thank those who have helped with this film, and we would like to thank the creative team and actors such as Tao Zeru. It is your perseverance that made this film possible. Thank you for your continuous recommendation and help for this film. You have worked so hard."

Wu Yanyan calmed down and hugged her mother who was still crying beside her.

There was constant applause at the scene, and some sentimental people also started crying, such as Nazha. It was really touching.

The person is dead, but the work is still there. How can it be so touching?

Liu Tianxian also had red eyes. This was the second time she cried. She was kind-hearted and couldn't bear to see the suffering of the people.

Even some viewers in the live broadcast room started to "wooooooo".

Fang Hong was fine, he didn't feel much. Maybe he was really cold-blooded.

"."

Wu Yanyan was silent for a while, wanting to say something but seemed hesitant. Finally, she plucked up the courage to say, "Right now, 'A Hundred Birds Paying Homage to the Phoenix' lacks funds for publicity and distribution. If there are film and television bosses who are interested in this work, they can help distribute the film."

If I don't say anything, I don't know if there will be such a big platform for speaking out. It's been 15 years now. If no one takes over, it will be delayed until 16 to be released.

So they have no choice. This movie has made their family bankrupt. If they can't cash in, they can only lose everything.

Some people spend all their fortunes making movies!

The filmmakers and audiences at the scene were all silent. They couldn't help at all. Some of them were just actors, even if some of them had the ability to find someone to distribute the film.

But what if there is a loss? Who will bear the loss?

The survival of art films in China is already worrying. Theater chains are reluctant to schedule them, thinking it is a waste of resources. Even if they do schedule them, they won’t have a good schedule.

If we take over the distribution, the money has been spent, but the theaters are unwilling to schedule more screenings, who will be responsible for the losses?

You have to know that after a movie is produced and released, it needs to spend money on copying, review, materials, insurance, etc. These are all pre-production costs. Review fees refer to the review of screening qualifications; materials refer to promotional materials, and you always have to put up two posters.

This does not include publicity and transportation costs, because some theaters do not use digital copies but film copies, and these are all expenses.

This is not a big problem for big companies like Yutu, but for some small independent films, they have already spent money on making the film and don’t have extra money to pay for distribution costs.

There are also thresholds for theaters to release movies, and even a penny can make a hero fall.

Seeing the audience was silent, Wu Yanyan said again: "We have also contacted many company bosses, but none of them are willing to take over the promotion of "A Hundred Birds Paying Homage to the Phoenix". If there are bosses who like this work, please help us, even if it means introducing someone. We can negotiate on our own, and it's okay to give up a little more profit."

After she said that, she bent down deeply again!

However, the scene remained silent. Tao Zeru looked around at the celebrities, and they all had expressionless faces and did not show any reaction.

This made him feel a little disappointed.

You can applaud, but if you want to help, it’s not okay if your interests are involved.

"Why is no one willing to help?" the audience in the live broadcast room also asked.

"Do you think helping someone is just a matter of extending a hand? That requires real money. If you are asked to spend 500 million just to release your film, but theaters may not schedule it for screening, would you be willing to do it?"

"I have 100 million and I'm willing to help!"

"It's easy to talk without any pain in the waist. Of course you are willing to do it if you don't have it."

"The principal can help, principal!"

"Principal! Principal!"

"Principal! Principal!"

".."

Suddenly, someone kept spamming "Principal" on the screen, asking him to take action. After all, the principal had money and it was not their money that was being spent.

But Fang Hong didn’t know what was happening in the online live broadcast room, and he couldn’t see it.

"Thank you, and thank you to the audience. I'm very happy to receive this award." Seeing that no one responded, Wu Yanyan sadly took her mother's hand and prepared to go backstage.

After all, this world is realistic and human nature is fickle!

The scene remained silent. Many people felt sorry for this scene, but they had no ability as he was just a small actor.

Those who are capable are unwilling to take action, which wastes money, time and energy, and is very troublesome.

Liu Tianxian also felt upset and looked at Fang Hong from a distance.

Fang Hong noticed it, and the two looked at each other and sighed in their hearts. Should he be asked to kneel down and beg those cinemas?

This kind of film has no gimmicks and there is no point in promoting it!

In the past, the cinemas had to kneel down before they would schedule some screenings and the audiences would be willing to watch the shows, and even then it only grossed 80 million.

And these box office revenues must be shared among investors, theaters, distributors, and tax funds.

The cinema and taxes alone will take 1500%, and after deducting the million investment, the share is only a few tens of millions. The money also has to be distributed to the investors and their families, so kneeling down will only be a small profit.

There is no way, this is the sadness of art films.

"Please wait." he said.

Because he was far away and had no microphone, the people in the audience couldn't hear him, only Wu Yanyan and her daughter could hear him.

But everyone noticed something unusual.

Wu Yanyan looked back at Fang Hong, feeling expectant.

"As the best film festival, we can provide you with channels. If no other company is willing to distribute the film, you can go to Zheng Zhihao, the CEO of Tu Piaopiao. I think he is willing to distribute the film." Fang Hong walked to the microphone and said directly.

Of course, he is only an introducer at the film festival and cannot say that he is willing to distribute the film. He has to remain neutral.

And Yutu is not involved in the distribution business, it only produces.

"Thank you, thank you, Principal." Wu Yanyan was delighted. She faced Fang Hong and bowed repeatedly to express her gratitude.

"No need to thank me, I'm just introducing you. Whether it will work depends on how you talk to him." Fang Hong hurriedly helped her up with both hands.

What if this person takes advantage of sympathy and makes a random offer? So Fang Hong didn't say anything.

"I still have to thank you. I will talk to President Zheng when the time comes." Wu Yanyan was sincere. With the relationship with the principal, she knew it was a sure thing.

The audience below the stage watched this scene, and some of them were moved by the principal's actions. They thought the principal was more compassionate.

Everyone knows that the rabbit tickets are his.

"It's just an introduction." Some viewers in the live broadcast room were not very satisfied and felt that they should help to publish it directly and help to the end.

"It's basically a deal if the principal can make the introduction. As long as there's no problem with the distribution of benefits, it's fine. Even if the principal wants to help, he has to follow basic business logic," someone explained.

"Yes, what if we make money and the profits are not divided equally and we start quarreling? There are many such things!"

"."

They did not leave the stage. Fang Hong said, "Although I am just introducing you, there is one thing I can be sure of."

"What's the matter?" Wu Yanyan asked.

"Donna, CEO of Universal, told me before that she likes your work. Universal is willing to spend $200 million to buy the global copyright of "A Hundred Birds Paying Homage to the Phoenix" except for China. It's up to you whether you are willing to sell it or not."

When Fang Hong said this, the whole audience was in an uproar, and there was a constant exchange of sounds.

200 million dollars is 1400 million. The movie hasn't done anything yet, but the principal has helped them earn 1400 million.

If the subsequent box office can break even, it will be pure profit. Even if it cannot be released, 1400 million will be enough to recoup the investment. The cost of this movie is only 1500 million.

The loss is only 100 million, which is not much if the investors share it.

(End of this chapter)